Compare Brevo Marketing Platform and Omnisend 
At a Glance
Market Segments
Small-Business (84.1% of reviews)
Small-Business (92.2% of reviews)
Entry-Level Pricing
Contact Us
$0.00 Per Month
Brevo Marketing Platform
Star Rating
(2,517)4.5 out of 5
Market Segments
Small-Business (84.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansOmnisend
Star Rating
(1,169)4.6 out of 5
Market Segments
Small-Business (92.2% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brevo Marketing Platform excels in email template design, with users appreciating the ease of creating custom templates and integrating social media profiles. One user noted, "It is quite easy to design your own template and to integrate your social media profiles."
- Users say that Omnisend stands out for its automation capabilities, particularly for e-commerce platforms like WooCommerce and Shopify. Reviewers highlighted how quickly they could set up automations for abandoned cart and welcome emails, leading to immediate results.
- According to verified reviews, Brevo Marketing Platform offers a solid analytics feature that allows users to manage and track their email campaigns effectively. Users mentioned, "We can design and send emails in a single tool, and get the analytics as well," showcasing its comprehensive approach.
- Reviewers mention that Omnisend provides a user-friendly interface that simplifies the onboarding process. New users transitioning from other platforms found it easy to understand from day one, with one stating, "Easy to understand from the day one," which enhances the overall user experience.
- Users report that Brevo Marketing Platform has a responsive customer support team, with multiple users noting their helpfulness during inquiries. One user shared, "So far, I had to contact customer support on three occasions and every time they proved to be very helpful."
- G2 reviewers highlight that while both platforms have strong features, Omnisend's e-commerce integration is particularly robust, scoring significantly higher in this area. Users appreciate how it simplifies processes for online stores, making it a preferred choice for e-commerce businesses.
Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
Omnisend
Free
$0.00
Per Month
Best for starting businesses or for exploring Omnisend
- Email campaigns up to 500 /month
- Up to 60 international SMS & 500 Web Push
- Professional Looking Email Templates
Free Trial
Brevo Marketing Platform
Free Trial is available
Omnisend
Free Trial is available
Ratings
Meets Requirements
8.9
2,015
8.9
921
Ease of Use
9.0
2,048
9.1
925
Ease of Setup
8.8
1,357
9.0
549
Ease of Admin
9.0
1,105
9.2
430
Quality of Support
8.7
1,814
9.1
842
Has the product been a good partner in doing business?
8.9
1,055
9.2
417
Product Direction (% positive)
8.8
1,974
9.1
898
Features by Category
Sales Force Automation
8.6
98
Not enough data
8.1
90
Not enough data
8.4
90
Not enough data
8.4
89
Not enough data
8.0
85
Not enough data
8.3
86
Not enough data
7.8
84
Not enough data
7.9
77
Not enough data
7.9
77
Not enough data
Marketing Automation
9.4
107
Not enough data
9.3
98
Not enough data
8.9
91
Not enough data
8.2
85
Not enough data
Customer Support
8.6
80
Not enough data
8.5
79
Not enough data
8.5
81
Not enough data
7.9
75
Not enough data
8.3
76
Not enough data
Reporting & Analytics
8.3
86
Not enough data
8.7
85
Not enough data
8.3
72
Not enough data
Mobile & Social
7.9
73
Not enough data
8.0
70
Not enough data
7.8
72
Not enough data
Platform
8.4
120
Not enough data
8.5
113
Not enough data
8.7
115
Not enough data
8.3
108
Not enough data
7.9
104
Not enough data
8.3
104
Not enough data
9.0
113
Not enough data
8.3
103
Not enough data
Integration
8.7
96
Not enough data
8.7
89
Not enough data
8.2
87
Not enough data
Generative AI
7.3
63
Not enough data
Agentic AI - CRM
6.8
21
Not enough data
7.0
21
Not enough data
7.2
21
Not enough data
7.1
21
Not enough data
6.9
21
Not enough data
6.8
21
Not enough data
7.1
21
Not enough data
Email Marketing
9.0
1169
|
Verified
Not enough data
8.8
1229
|
Verified
Not enough data
8.7
1075
|
Verified
Not enough data
8.9
1211
|
Verified
Not enough data
9.0
1167
|
Verified
Not enough data
8.8
1162
|
Verified
Not enough data
8.5
979
|
Verified
Not enough data
8.3
662
|
Verified
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
8.3
791
|
Verified
Not enough data
8.8
1132
|
Verified
Not enough data
Generative AI
7.3
370
Not enough data
7.4
363
Not enough data
Agentic AI - Email Marketing
6.6
48
Not enough data
6.6
46
Not enough data
6.6
47
Not enough data
6.9
46
Not enough data
6.8
47
Not enough data
Integration
8.7
799
|
Verified
Not enough data
8.1
642
|
Verified
Not enough data
7.8
577
|
Verified
Not enough data
8.0
516
|
Verified
Not enough data
7.9
521
|
Verified
Not enough data
7.9
502
|
Verified
Not enough data
Email Marketing
Not enough data
9.0
700
|
Verified
Not enough data
9.2
672
|
Verified
Not enough data
8.9
665
|
Verified
Not enough data
9.1
629
Online Marketing
Not enough data
8.6
571
|
Verified
Not enough data
8.6
556
|
Verified
Not enough data
8.6
476
|
Verified
Not enough data
8.8
608
|
Verified
Not enough data
8.5
460
Lead Management
Not enough data
8.6
483
|
Verified
Not enough data
8.6
494
|
Verified
Not enough data
8.7
571
|
Verified
Not enough data
8.3
337
Not enough data
8.6
457
|
Verified
Not enough data
8.7
518
|
Verified
Not enough data
8.5
471
|
Verified
Not enough data
8.3
351
|
Verified
Campaign Management
Not enough data
8.7
477
|
Verified
Not enough data
8.2
352
Not enough data
8.2
376
|
Verified
Not enough data
8.2
358
Social
Not enough data
7.9
354
Not enough data
8.2
423
|
Verified
Not enough data
8.2
400
|
Verified
Not enough data
8.1
382
|
Verified
Not enough data
8.0
370
|
Verified
Reporting & Analytics
Not enough data
8.9
624
|
Verified
Not enough data
8.6
546
|
Verified
Not enough data
8.6
505
|
Verified
Not enough data
8.7
516
|
Verified
Not enough data
7.8
273
Platform
Not enough data
8.6
420
|
Verified
Not enough data
8.9
402
|
Verified
Not enough data
8.9
293
|
Verified
Not enough data
8.5
330
|
Verified
Not enough data
8.1
297
|
Verified
Not enough data
9.1
405
|
Verified
Not enough data
8.7
316
|
Verified
Agentic AI - Marketing Automation
Not enough data
7.4
117
Not enough data
7.5
114
Not enough data
7.5
115
Not enough data
7.4
115
Not enough data
7.5
115
Not enough data
7.5
115
Integration
Not enough data
8.7
389
|
Verified
Not enough data
8.6
366
|
Verified
Not enough data
8.4
334
|
Verified
Administration
8.7
413
8.5
97
8.3
399
8.5
95
8.6
385
8.6
87
8.6
380
8.9
93
8.4
319
8.2
74
8.7
361
8.4
80
Integrations
8.6
286
8.1
72
8.6
279
8.1
71
8.8
296
8.0
70
8.2
279
8.0
76
Platform
8.8
295
8.7
73
8.6
259
8.4
65
8.5
247
8.3
61
8.6
316
8.4
68
8.5
299
8.4
71
8.9
373
8.7
78
8.6
272
8.6
69
8.9
361
9.0
83
Diagnosis
8.6
459
Not enough data
8.7
508
Not enough data
8.8
555
Not enough data
8.9
517
Not enough data
Tracking
8.9
627
Not enough data
8.7
552
Not enough data
8.9
648
Not enough data
8.9
612
Not enough data
8.7
553
Not enough data
Reporting
9.0
678
Not enough data
8.7
533
Not enough data
8.8
529
Not enough data
8.8
597
Not enough data
Agentic AI - Email Deliverability
8.1
12
Not enough data
8.3
12
Not enough data
8.2
12
Not enough data
8.3
12
Not enough data
8.1
12
Not enough data
Visitor Behavior
8.3
23
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
Templates
8.3
22
Not enough data
8.5
24
Not enough data
8.2
22
Not enough data
Personalization
8.4
21
Not enough data
8.3
22
Not enough data
8.4
23
Not enough data
8.2
21
Not enough data
8.0
22
Not enough data
8.3
21
Not enough data
8.0
21
Not enough data
8.8
22
Not enough data
Multichannel
8.6
23
Not enough data
9.0
26
Not enough data
8.4
23
Not enough data
Administration
9.2
23
Not enough data
8.8
26
Not enough data
8.7
26
Not enough data
8.6
22
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
15
9.2
100
9.4
15
9.3
97
8.7
15
9.3
91
8.6
15
9.2
94
8.6
15
9.1
90
Analytics
8.0
14
9.4
99
8.2
15
9.3
99
Optimization
8.8
15
9.0
78
9.1
15
9.0
94
8.3
15
9.1
87
8.8
15
9.2
95
Agentic AI - Push Notification
Not enough data
7.5
21
Not enough data
7.3
21
Not enough data
7.7
21
Templates
8.6
216
8.4
409
|
Verified
7.8
180
7.4
291
|
Verified
8.3
180
8.1
289
8.7
210
8.5
225
Edit
8.6
192
8.4
386
|
Verified
8.9
209
8.7
397
|
Verified
8.5
187
8.3
318
|
Verified
Logistics
8.7
198
8.7
390
|
Verified
8.1
175
8.0
321
|
Verified
8.5
179
8.6
362
|
Verified
8.7
180
8.5
211
Generative AI
7.2
104
7.7
107
7.2
101
7.6
106
Agentic AI - Email Template Builder
6.9
12
6.9
72
6.8
12
7.0
71
Text Messaging
8.5
142
|
Verified
8.9
119
|
Verified
8.5
131
|
Verified
7.6
96
|
Verified
8.6
143
|
Verified
8.7
107
|
Verified
8.4
132
|
Verified
8.3
97
|
Verified
8.4
133
|
Verified
8.5
108
|
Verified
8.2
127
|
Verified
8.6
95
8.5
63
|
Verified
8.5
89
8.5
60
8.4
83
SMS Platform
8.7
149
|
Verified
8.6
121
|
Verified
8.8
149
|
Verified
9.0
127
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
76
|
Verified
8.3
60
|
Verified
8.5
74
|
Verified
Agentic AI - SMS Marketing
7.9
7
7.7
33
7.9
7
7.9
33
7.6
7
7.8
33
8.1
7
7.8
34
7.9
7
7.6
34
7.4
7
7.8
33
Platform Basics
9.0
274
Not enough data
8.6
227
Not enough data
8.8
229
Not enough data
8.8
257
Not enough data
9.0
265
Not enough data
Platform Data
9.1
285
Not enough data
9.0
292
Not enough data
9.0
284
Not enough data
Agentic AI - Email Testing
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
6.2
7
Not enough data
7.3
8
Not enough data
Design and Customization
Not enough data
8.3
56
Not enough data
8.3
55
Not enough data
8.7
54
Not enough data
8.8
54
Campaigns
Not enough data
8.6
53
Not enough data
8.4
53
Not enough data
8.3
54
Not enough data
8.5
53
Integrations
Not enough data
8.0
53
Not enough data
7.5
53
Not enough data
9.0
55
Not enough data
7.5
54
Generative AI
Not enough data
7.5
52
Agentic AI - Vulnerability Scanner
Not enough data
7.3
51
Not enough data
7.2
50
Platform Interoperability
7.5(won by default)
33
Not enough data
Agentic AI - Social Media Advertising
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
6.1(won by default)
6
Not enough data
6.0(won by default)
5
Not enough data
Not enough data
Not enough data
Social Functionality
8.1(won by default)
36
Not enough data
Campaign Management
8.7(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.3(won by default)
39
Not enough data
7.9(won by default)
38
Not enough data
7.9(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.2(won by default)
38
Not enough data
8.0(won by default)
37
Not enough data
7.8(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
8.0(won by default)
37
Not enough data
7.5(won by default)
36
Not enough data
7.5(won by default)
36
Not enough data
Targeting
8.2(won by default)
37
Not enough data
8.2(won by default)
37
Not enough data
8.0(won by default)
36
Not enough data
7.9(won by default)
35
Not enough data
Platform
7.7(won by default)
35
Not enough data
8.3(won by default)
36
Not enough data
8.4(won by default)
36
Not enough data
8.6(won by default)
35
Not enough data
8.2(won by default)
36
Not enough data
8.3(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
7.8(won by default)
35
Not enough data
8.1(won by default)
35
Not enough data
Responses
8.6
13
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
8.5
13
Not enough data
8.3
12
Not enough data
Platform
8.7
13
Not enough data
7.9
11
Not enough data
8.5
13
Not enough data
9.0
12
Not enough data
8.3
13
Not enough data
7.9
13
Not enough data
8.2
13
Not enough data
Generative AI
6.9
6
Not enough data
6.4
6
Not enough data
Page Customization
9.2
81
|
Verified
9.2
24
8.7
83
|
Verified
8.8
25
8.4
75
|
Verified
8.7
23
8.5
70
|
Verified
8.7
23
Page Optimization
8.6
66
|
Verified
8.7
23
8.8
71
|
Verified
9.2
23
8.7
68
|
Verified
9.1
23
8.4
62
|
Verified
8.1
23
Integrations
8.4
58
|
Verified
9.5
24
9.0
70
|
Verified
9.3
25
8.8
68
|
Verified
9.0
23
Generative AI
7.5
20
8.0
23
Agentic AI - Landing Page Builders
Not enough data
8.0
23
Calendar View
7.9
18
Not enough data
8.0
18
Not enough data
Shared Calendar
7.9
17
Not enough data
7.8
17
Not enough data
Accessibility
8.1
18
Not enough data
7.8
18
Not enough data
Integration
8.1
18
Not enough data
8.1
18
Not enough data
7.9
17
Not enough data
Notifications
8.8
17
Not enough data
7.5
17
Not enough data
Generative AI
6.6
17
Not enough data
6.6
16
Not enough data
6.7
16
Not enough data
Agentic AI - Calendar
6.9
6
Not enough data
Notifications
9.3
21
Not enough data
9.6
19
Not enough data
9.7
23
Not enough data
Settings
9.3
19
Not enough data
9.2
24
Not enough data
9.2
22
Not enough data
Personalization
9.0
23
Not enough data
9.0
21
Not enough data
Integrations
8.8
16
Not enough data
8.9
19
Not enough data
8.8
14
Not enough data
8.9
18
Not enough data
8.8
20
Not enough data
Generative AI
7.5
14
Not enough data
6.9
14
Not enough data
7.4
14
Not enough data
7.3
13
Not enough data
7.1
13
Not enough data
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
5.9
11
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Communication
8.6
23
Not enough data
8.7
24
Not enough data
8.5
24
Not enough data
8.3
20
Not enough data
8.2
21
Not enough data
Internal Use
8.7
44
Not enough data
8.0
24
Not enough data
8.2
24
Not enough data
8.8
22
Not enough data
8.4
19
Not enough data
7.9
23
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.1
21
Not enough data
8.6
22
Not enough data
8.2
19
Not enough data
8.7
21
Not enough data
8.5
19
Not enough data
7.3
20
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.0
21
Not enough data
8.3
20
Not enough data
7.8
18
Not enough data
7.8
20
Not enough data
Agentic AI - Personalization
Not enough data
6.9
40
Not enough data
7.0
40
Not enough data
7.3
40
Not enough data
6.9
40
Not enough data
7.1
40
Not enough data
7.1
39
Agentic AI - Email Tracking
6.8
17
Not enough data
7.7
18
Not enough data
7.3
18
Not enough data
7.5
18
Not enough data
6.9
18
Not enough data
6.9
18
Not enough data
7.5
18
Not enough data
Analytics
8.8
127
Not enough data
8.8
125
Not enough data
8.5
118
Not enough data
Customizations
8.7
122
Not enough data
9.2
128
Not enough data
8.7
117
Not enough data
8.7
117
Not enough data
8.9
125
Not enough data
Generative AI
7.2
99
Not enough data
Features
8.5
24
Not enough data
8.3
21
Not enough data
8.0
16
Not enough data
9.2
25
Not enough data
7.3
16
Not enough data
8.6
23
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and Omnisend are categorized as SMS Marketing, Email Template Builder, Personalization, Push Notification, Landing Page Builders, and Transactional Email
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, E-Commerce Personalization, Email Deliverability, Chatbots, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Live Chat, CRM, Calendar, Email Marketing, Appointment Reminder, and WhatsApp Marketing
Omnisend is categorized as Marketing Automation and Pop-Up Builder
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Omnisend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.5%
Information Technology and Services
5.5%
Computer Software
4.9%
Retail
3.1%
Health, Wellness and Fitness
2.9%
Other
72.1%
Retail
22.1%
Apparel & Fashion
16.4%
Consumer Goods
8.0%
Marketing and Advertising
6.4%
Health, Wellness and Fitness
5.6%
Other
41.5%
Alternatives
Discussions
Is Sendinblue free?
6 Comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 Comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 Comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
Is Omnisend better than Mailchimp?
2 Comments
MS
Yes, it is SO much easier to use and integrate. It's a lot more user-friendly. Read more
Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?
2 Comments
NB
If the activity you are referring to is: campaign tracking, conversion tracking, website visitor tracking. Then let me tell you that all these tracking...Read more
Omnichannel marketing
2 Comments
NC
Omnichannel marketing is a strategy that businesses use to create a seamless and integrated experience for customers across multiple channels, both online...Read more
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