Compare Brevo Marketing Platform and Litmus 
At a Glance
Market Segments
Small-Business (83.9% of reviews)
Mid-Market (42.7% of reviews)
Entry-Level Pricing
Contact Us
Contact Us Per Year
Brevo Marketing Platform
Star Rating
(2,215)4.5 out of 5
Market Segments
Small-Business (83.9% of reviews)
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansLitmus
Star Rating
(434)4.6 out of 5
Market Segments
Mid-Market (42.7% of reviews)
Entry-Level Pricing
Contact Us Per Year
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brevo Marketing Platform excels in "Email and Mobile Preview" with a score of 9.0, while Litmus shines even brighter with a score of 9.5, indicating that Litmus offers superior capabilities for previewing emails across devices.
- Reviewers mention that Brevo's "Multi-user Account" feature scores 8.3, which is significantly lower than Litmus's impressive score of 9.2, suggesting that Litmus provides a more robust solution for teams needing collaborative access.
- G2 users highlight that Brevo's "Email Marketing" capabilities are rated at 9.4, showcasing its strength in this area, but users on G2 note that Litmus's "Campaign Performance" analytics score of 6.9 indicates room for improvement in tracking campaign effectiveness.
- Users say that Brevo's "Spam Filter Testing" feature scores 8.6, while Litmus's score of 8.7 shows a slight edge, suggesting that both platforms are effective, but Litmus may offer a marginally better experience in ensuring email deliverability.
- Reviewers mention that Brevo's "Automation" capabilities are rated at 8.9, which is on par with Litmus's performance, but users report that Brevo's overall ease of use (9.1) is slightly better than Litmus's (9.2), indicating a more user-friendly experience with Brevo.
- Users on G2 report that Brevo's "Campaign Management" feature scores 9.3, while Litmus's score of 8.6 suggests that Brevo may provide a more comprehensive toolset for managing marketing campaigns effectively.
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Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
Litmus
Enterprise
Contact Us
Per Year
Make the most of every send with seamless collaboration, advanced security, and robust integrations.
- Custom users
- Custom Email Previews
- Unlimited email monitoring
Free Trial
Brevo Marketing Platform
Free Trial is available
Litmus
Free Trial is available
Ratings
Meets Requirements
8.9
1,779
9.2
353
Ease of Use
9.0
1,806
9.2
354
Ease of Setup
8.8
1,119
9.1
126
Ease of Admin
9.0
973
9.0
109
Quality of Support
8.8
1,611
9.0
285
Has the product been a good partner in doing business?
8.9
926
9.0
105
Product Direction (% positive)
8.8
1,737
8.8
330
Features by Category
Sales Force Automation
8.7
46
Not enough data
7.9
42
Not enough data
8.3
43
Not enough data
8.3
41
Not enough data
8.0
38
Not enough data
8.5
39
Not enough data
7.7
38
Not enough data
8.2
31
Not enough data
8.0
33
Not enough data
Marketing Automation
9.5
49
Not enough data
9.3
45
Not enough data
8.6
45
Not enough data
7.7
37
Not enough data
Customer Support
8.7
38
Not enough data
8.6
37
Not enough data
8.6
39
Not enough data
7.9
34
Not enough data
8.4
36
Not enough data
Reporting & Analytics
8.7
41
Not enough data
8.7
44
Not enough data
8.1
33
Not enough data
Mobile & Social
8.4
34
Not enough data
8.3
32
Not enough data
8.3
33
Not enough data
Platform
8.5
56
Not enough data
8.7
54
Not enough data
8.8
54
Not enough data
8.5
51
Not enough data
7.8
49
Not enough data
8.3
48
Not enough data
9.1
54
Not enough data
8.2
48
Not enough data
Integration
9.0
48
Not enough data
9.1
43
Not enough data
8.7
41
Not enough data
Generative AI
7.4
28
Not enough data
Email Marketing
9.0
1005
|
Verified
9.4
222
|
Verified
8.8
1050
|
Verified
8.6
134
8.7
906
|
Verified
8.6
136
8.9
1037
|
Verified
8.9
195
|
Verified
9.0
990
|
Verified
8.5
143
8.8
994
|
Verified
8.7
170
|
Verified
8.5
813
|
Verified
8.3
129
8.3
520
|
Verified
9.1
160
|
Verified
Feature Not Available
7.8
55
Reporting & Analytics
8.3
648
|
Verified
8.7
138
8.8
971
|
Verified
8.9
172
|
Verified
Platform
8.6
590
|
Verified
8.8
128
|
Verified
8.5
519
Feature Not Available
8.8
678
|
Verified
9.0
138
|
Verified
Generative AI
7.4
246
6.6
43
7.4
242
Feature Not Available
Integration
8.7
644
|
Verified
7.9
87
8.2
494
|
Verified
7.7
84
7.8
439
|
Verified
7.8
88
8.1
378
|
Verified
7.8
78
8.0
382
|
Verified
7.7
54
8.0
367
|
Verified
7.8
70
Administration
8.7
375
Not enough data
8.3
361
Not enough data
8.6
346
Not enough data
8.6
341
Not enough data
8.4
284
Not enough data
8.7
327
Not enough data
Integrations
8.6
250
Not enough data
8.6
245
Not enough data
8.8
262
Not enough data
8.2
244
Not enough data
Platform
8.9
261
Not enough data
8.6
225
Not enough data
8.5
214
Not enough data
8.6
282
Not enough data
8.5
265
Not enough data
8.9
338
Not enough data
8.6
239
Not enough data
8.9
329
Not enough data
Diagnosis
8.5
424
8.7
110
8.7
473
8.9
112
8.8
519
9.3
139
8.9
483
9.1
115
Tracking
8.9
592
Feature Not Available
8.7
517
Feature Not Available
8.9
611
8.9
121
8.9
576
9.0
120
8.7
518
Feature Not Available
Reporting
8.9
641
9.1
119
8.7
498
Feature Not Available
8.8
494
Feature Not Available
8.8
560
Feature Not Available
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.4
16
Not enough data
8.6
18
Not enough data
8.4
15
Not enough data
Templates
8.2
14
Not enough data
8.5
16
Not enough data
8.3
15
Not enough data
Personalization
8.7
14
Not enough data
8.7
15
Not enough data
8.2
14
Not enough data
8.2
14
Not enough data
8.2
15
Not enough data
8.6
14
Not enough data
8.3
14
Not enough data
8.8
15
Not enough data
Multichannel
8.9
16
Not enough data
8.9
19
Not enough data
8.1
16
Not enough data
Administration
9.3
16
Not enough data
8.7
18
Not enough data
8.6
18
Not enough data
8.6
15
Not enough data
Campaigns
8.5
8
Not enough data
9.4
8
Not enough data
8.5
8
Not enough data
8.1
8
Not enough data
8.3
8
Not enough data
Analytics
7.4
7
Not enough data
7.5
8
Not enough data
Optimization
9.0
8
Not enough data
9.0
8
Not enough data
8.1
8
Not enough data
9.0
8
Not enough data
Templates
8.6
166
8.2
11
7.8
136
3.9
9
8.4
139
8.3
9
8.6
164
8.9
9
Edit
8.7
146
5.9
11
8.9
163
7.7
11
8.6
143
7.8
12
Logistics
8.6
155
6.3
8
8.1
137
7.3
10
8.6
138
6.0
7
8.7
142
7.8
6
Generative AI
7.6
68
Feature Not Available
7.6
67
Feature Not Available
Text Messaging
8.4
130
|
Verified
Not enough data
8.5
119
|
Verified
Not enough data
8.6
132
|
Verified
Not enough data
8.4
120
|
Verified
Not enough data
8.5
121
|
Verified
Not enough data
8.2
115
|
Verified
Not enough data
8.5
51
|
Verified
Not enough data
8.5
48
Not enough data
SMS Platform
8.7
137
|
Verified
Not enough data
8.8
137
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
48
|
Verified
Not enough data
Platform Basics
9.0
254
8.9
204
8.6
211
8.7
194
8.8
208
7.7
59
8.9
240
9.0
192
9.0
248
9.3
226
Platform Data
9.1
265
8.8
197
9.0
272
8.7
207
9.0
265
8.7
173
Collaboration Tools
9.3
7
Not enough data
9.3
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.3
7
Not enough data
Meeting Coordination
9.5
7
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
9.3
7
Not enough data
Software Type
8.3
5
Not enough data
9.8
7
Not enough data
9.7
6
Not enough data
Platform Interoperability
8.0(won by default)
23
Not enough data
Social Functionality
8.4(won by default)
24
Not enough data
Campaign Management
8.9(won by default)
25
Not enough data
8.7(won by default)
25
Not enough data
8.5(won by default)
25
Not enough data
8.3(won by default)
25
Not enough data
8.2(won by default)
25
Not enough data
8.3(won by default)
25
Not enough data
8.3(won by default)
25
Not enough data
8.2(won by default)
24
Not enough data
8.0(won by default)
24
Not enough data
8.5(won by default)
24
Not enough data
8.4(won by default)
24
Not enough data
7.7(won by default)
24
Not enough data
7.8(won by default)
24
Not enough data
Targeting
8.2(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
Platform
8.0(won by default)
23
Not enough data
8.6(won by default)
24
Not enough data
8.8(won by default)
23
Not enough data
8.9(won by default)
23
Not enough data
8.6(won by default)
23
Not enough data
8.3(won by default)
23
Not enough data
8.4(won by default)
23
Not enough data
8.0(won by default)
23
Not enough data
8.4(won by default)
22
Not enough data
Responses
8.3
10
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
8.2
10
Not enough data
8.1
9
Not enough data
Platform
8.8
10
Not enough data
7.5
8
Not enough data
8.2
10
Not enough data
8.7
9
Not enough data
8.2
10
Not enough data
7.7
10
Not enough data
8.2
10
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
9.3
67
|
Verified
Not enough data
8.8
69
|
Verified
Not enough data
8.5
62
|
Verified
Not enough data
8.5
57
|
Verified
Not enough data
Page Optimization
8.9
54
|
Verified
Not enough data
9.0
58
|
Verified
Not enough data
8.9
55
|
Verified
Not enough data
8.6
49
|
Verified
Not enough data
Integrations
8.5
46
|
Verified
Not enough data
9.1
58
|
Verified
Not enough data
8.8
56
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Calendar View
7.3
10
Not enough data
7.3
10
Not enough data
Shared Calendar
7.6
9
Not enough data
7.6
9
Not enough data
Accessibility
7.8
10
Not enough data
7.0
10
Not enough data
Integration
8.2
10
Not enough data
7.8
10
Not enough data
8.0
9
Not enough data
Notifications
9.3
9
Not enough data
7.6
9
Not enough data
Generative AI
7.0
9
Not enough data
7.0
9
Not enough data
7.0
9
Not enough data
Notifications
9.5
17
Not enough data
9.7
15
Not enough data
9.7
19
Not enough data
Settings
9.4
15
Not enough data
9.1
20
Not enough data
9.3
18
Not enough data
Personalization
9.0
19
Not enough data
8.9
17
Not enough data
Integrations
9.3
12
Not enough data
9.0
15
Not enough data
9.2
10
Not enough data
9.0
14
Not enough data
9.0
16
Not enough data
Generative AI
7.5
10
Not enough data
7.5
10
Not enough data
8.0
10
Not enough data
7.8
9
Not enough data
7.6
9
Not enough data
Generative AI
5.3
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
Communication
8.2
16
Not enough data
8.4
16
Not enough data
8.3
16
Not enough data
7.8
13
Not enough data
7.6
13
Not enough data
Internal Use
8.6
30
Not enough data
7.5
17
Not enough data
8.2
16
Not enough data
8.6
15
Not enough data
8.3
13
Not enough data
7.5
17
Not enough data
WhatsApp Messaging - WhatsApp Marketing
7.4
7
Not enough data
8.6
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
7.4
7
Not enough data
7.9
7
Not enough data
7.4
7
Not enough data
7.4
7
Not enough data
Basic Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Access
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.8
76
Not enough data
8.8
74
Not enough data
8.5
72
Not enough data
Customizations
8.7
74
Not enough data
9.3
77
Not enough data
8.8
72
Not enough data
8.8
72
Not enough data
8.9
75
Not enough data
Generative AI
7.3
61
Not enough data
Features
9.2
16
Not enough data
8.8
13
Not enough data
9.0
8
Not enough data
9.4
17
Not enough data
8.1
8
Not enough data
9.2
15
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and Litmus are categorized as Email Testing, Email Template Builder, Personalization, E-Commerce Personalization, Email Deliverability, Email Tracking, and Email Marketing
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, SMS Marketing, Push Notification, Chatbots, Landing Page Builders, Social Media Advertising, Online Appointment Scheduling, Transactional Email, Live Chat, CRM, Calendar, VoIP, Video Conferencing, Appointment Reminder, and WhatsApp Marketing
Litmus is categorized as SAP Store and Location-Based Marketing
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Litmus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.8%
Information Technology and Services
5.6%
Computer Software
4.6%
Retail
2.9%
Education Management
2.8%
Other
72.2%
Marketing and Advertising
19.3%
Information Technology and Services
8.6%
Computer Software
6.5%
Financial Services
4.4%
Retail
4.2%
Other
57.1%
Most Helpful Reviews
Brevo Marketing Platform
Most Helpful Favorable Review
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Most Helpful Critical Review
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
Litmus
Most Helpful Favorable Review
Hallie K.
Verified User in Marketing and Advertising
I like a lot about Litmus and their capabilities, but my team's favorite is the ability to check an email and how it renders on multiple different platforms/devices at once - helps us a ton with dark mode especially!
Most Helpful Critical Review
Verified User in Consumer Services
I have found the renderings to be short of 100% reliable. I have come across many situations where Litmus showed rendering issues, where the actual email client in question on the relevant OS/version did not.
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Hallie K.
Verified User in Marketing and Advertising
I like a lot about Litmus and their capabilities, but my team's favorite is the ability to check an email and how it renders on multiple different platforms/devices at once - helps us a ton with dark mode especially!
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
Verified User in Consumer Services
I have found the renderings to be short of 100% reliable. I have come across many situations where Litmus showed rendering issues, where the actual email client in question on the relevant OS/version did not.
Alternatives
Discussions
Is Sendinblue free?
6 comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
What is litmus what are its types and uses?
2 comments
CR
Litmus is a tool that helps you to build email and collaborate with teamates during the process. You can preview your email in different email clients and...Read more
What's the benefit in running a Spam Test on Litmus?
1 comment
Official Response from Litmus
Did you ever spend lots of time crafting the perfect email, just to find that it got placed into your subscriber's spam folder? It's an email marketer's...Read more
What is litmus email testing?
1 comment
CR
A feature that allows you to preview your email in different email client.Read more
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