Compare Brevo Marketing Platform and Litmus 
At a Glance
Market Segments
Small-Business (84.2% of reviews)
Mid-Market (42.6% of reviews)
Entry-Level Pricing
Contact Us
Contact Us Per Year
Brevo Marketing Platform
Star Rating
(2,312)4.5 out of 5
Market Segments
Small-Business (84.2% of reviews)
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansLitmus
Star Rating
(440)4.6 out of 5
Market Segments
Mid-Market (42.6% of reviews)
Entry-Level Pricing
Contact Us Per Year
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brevo Marketing Platform excels in Email and Mobile Preview with a score of 9.0, while Litmus outshines with a score of 9.5, indicating a superior ability to preview emails across devices.
- Reviewers mention that Brevo's Multi-user Account feature scores 8.3, which is significantly lower than Litmus's impressive score of 9.2, highlighting Litmus's strength in facilitating collaboration among team members.
- G2 users note that Brevo's Automated Email Responses feature is rated at 8.5, while Litmus matches this score, but users on G2 appreciate Litmus's more intuitive setup process for automation.
- Users say that Brevo's Spam Filter Testing feature scores 8.6, which is slightly lower than Litmus's score of 8.7, suggesting that Litmus may provide a more effective solution for ensuring email deliverability.
- Reviewers mention that Brevo's Campaign Management capabilities are rated at 9.3, showcasing its robust features, while Litmus's score of 9.0 indicates a strong but slightly less comprehensive offering in this area.
- Users report that Brevo's Template Creation feature scores 8.7, which is competitive, but Litmus's focus on Mobile Responsive templates with a score of 9.0 is seen as a significant advantage for users prioritizing mobile optimization.
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Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
Litmus
Enterprise
Contact Us
Per Year
Make the most of every send with seamless collaboration, advanced security, and robust integrations.
- Custom users
- Custom Email Previews
- Unlimited email monitoring
Free Trial
Brevo Marketing Platform
Free Trial is available
Litmus
Free Trial is available
Ratings
Meets Requirements
8.9
1,862
9.2
360
Ease of Use
9.0
1,891
9.2
361
Ease of Setup
8.8
1,203
9.1
132
Ease of Admin
9.0
1,019
9.0
110
Quality of Support
8.8
1,684
9.0
290
Has the product been a good partner in doing business?
8.9
972
8.9
106
Product Direction (% positive)
8.8
1,819
8.8
337
Features by Category
Sales Force Automation
8.7
56
Not enough data
7.9
51
Not enough data
8.3
52
Not enough data
8.3
50
Not enough data
7.9
47
Not enough data
8.5
48
Not enough data
7.6
47
Not enough data
7.9
40
Not enough data
7.8
42
Not enough data
Marketing Automation
9.4
59
Not enough data
9.3
55
Not enough data
8.7
54
Not enough data
7.9
47
Not enough data
Customer Support
8.5
48
Not enough data
8.4
47
Not enough data
8.4
49
Not enough data
7.8
43
Not enough data
8.3
44
Not enough data
Reporting & Analytics
8.5
51
Not enough data
8.6
54
Not enough data
8.3
42
Not enough data
Mobile & Social
8.1
43
Not enough data
8.0
41
Not enough data
8.1
42
Not enough data
Platform
8.4
68
Not enough data
8.6
66
Not enough data
8.8
65
Not enough data
8.4
62
Not enough data
7.9
59
Not enough data
8.3
58
Not enough data
9.1
65
Not enough data
8.1
59
Not enough data
Integration
8.8
59
Not enough data
8.9
53
Not enough data
8.5
51
Not enough data
Generative AI
7.5
36
Not enough data
Email Marketing
9.0
1073
|
Verified
9.4
229
|
Verified
8.8
1118
|
Verified
8.5
140
8.7
975
|
Verified
8.5
141
8.9
1106
|
Verified
8.8
201
|
Verified
9.0
1057
|
Verified
8.4
148
8.8
1063
|
Verified
8.6
175
|
Verified
8.5
879
|
Verified
8.3
134
8.3
581
|
Verified
9.1
166
|
Verified
Feature Not Available
7.8
60
Reporting & Analytics
8.3
708
|
Verified
8.6
143
8.8
1034
|
Verified
8.9
177
|
Verified
Platform
8.6
663
|
Verified
8.8
136
|
Verified
8.4
590
Feature Not Available
8.9
751
|
Verified
9.0
146
|
Verified
Generative AI
7.4
301
6.4
49
7.5
296
Feature Not Available
Integration
8.7
714
|
Verified
7.9
95
8.2
561
|
Verified
7.7
92
7.8
503
|
Verified
7.8
96
8.0
440
|
Verified
7.8
85
8.0
448
|
Verified
7.5
60
8.0
429
|
Verified
7.7
77
Administration
8.7
392
Not enough data
8.3
378
Not enough data
8.7
363
Not enough data
8.6
358
Not enough data
8.4
299
Not enough data
8.7
342
Not enough data
Integrations
8.6
266
Not enough data
8.6
259
Not enough data
8.8
276
Not enough data
8.2
258
Not enough data
Platform
8.8
275
Not enough data
8.6
239
Not enough data
8.6
228
Not enough data
8.6
296
Not enough data
8.5
280
Not enough data
8.9
353
Not enough data
8.6
253
Not enough data
8.9
344
Not enough data
Diagnosis
8.5
441
8.7
112
8.7
490
8.9
114
8.8
536
9.3
141
8.9
499
9.1
117
Tracking
8.9
608
Feature Not Available
8.7
533
Feature Not Available
8.9
628
9.0
123
8.9
593
8.9
122
8.7
534
Feature Not Available
Reporting
8.9
658
9.0
121
8.7
514
Feature Not Available
8.8
510
Feature Not Available
8.8
577
Feature Not Available
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
18
Not enough data
8.3
20
Not enough data
8.2
17
Not enough data
Templates
8.3
17
Not enough data
8.6
19
Not enough data
8.3
17
Not enough data
Personalization
8.4
16
Not enough data
8.4
17
Not enough data
8.3
18
Not enough data
8.2
16
Not enough data
8.0
17
Not enough data
8.3
16
Not enough data
7.9
16
Not enough data
8.7
17
Not enough data
Multichannel
8.5
18
Not enough data
9.0
21
Not enough data
8.2
18
Not enough data
Administration
9.3
19
Not enough data
8.7
21
Not enough data
8.7
21
Not enough data
8.6
17
Not enough data
Campaigns
8.5
9
Not enough data
9.3
9
Not enough data
8.5
9
Not enough data
8.1
9
Not enough data
8.3
9
Not enough data
Analytics
7.5
8
Not enough data
7.6
9
Not enough data
Optimization
8.9
9
Not enough data
8.9
9
Not enough data
8.1
9
Not enough data
8.9
9
Not enough data
Templates
8.6
189
7.9
14
7.8
158
4.1
11
8.3
160
7.9
12
8.7
188
8.8
11
Edit
8.6
169
6.3
13
8.9
186
8.2
14
8.5
166
8.2
15
Logistics
8.7
175
5.7
10
8.2
155
7.8
12
8.6
157
5.7
9
8.8
162
8.3
8
Generative AI
7.5
87
Not enough data
7.5
85
Not enough data
Text Messaging
8.4
131
|
Verified
Not enough data
8.5
120
|
Verified
Not enough data
8.6
133
|
Verified
Not enough data
8.4
121
|
Verified
Not enough data
8.5
122
|
Verified
Not enough data
8.2
116
|
Verified
Not enough data
8.5
52
|
Verified
Not enough data
8.5
49
Not enough data
SMS Platform
8.7
138
|
Verified
Not enough data
8.8
138
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
49
|
Verified
Not enough data
Platform Basics
9.0
262
8.9
210
8.6
218
8.6
199
8.8
216
7.6
65
8.9
247
8.9
197
9.0
255
9.3
232
Platform Data
9.1
273
8.8
202
9.0
280
8.7
212
9.0
273
8.7
178
Collaboration Tools
9.2
8
Not enough data
9.2
8
Not enough data
8.3
8
Not enough data
8.8
8
Not enough data
8.1
8
Not enough data
Meeting Coordination
9.4
8
Not enough data
8.3
8
Not enough data
8.3
8
Not enough data
9.2
8
Not enough data
Software Type
8.3
6
Not enough data
9.6
8
Not enough data
9.5
7
Not enough data
Platform Interoperability
7.9(won by default)
25
Not enough data
Social Functionality
8.3(won by default)
28
Not enough data
Campaign Management
8.9(won by default)
30
Not enough data
8.7(won by default)
30
Not enough data
8.6(won by default)
29
Not enough data
8.3(won by default)
29
Not enough data
8.2(won by default)
29
Not enough data
8.3(won by default)
30
Not enough data
8.4(won by default)
30
Not enough data
8.2(won by default)
28
Not enough data
8.0(won by default)
28
Not enough data
8.3(won by default)
28
Not enough data
8.3(won by default)
28
Not enough data
7.6(won by default)
27
Not enough data
7.7(won by default)
27
Not enough data
Targeting
8.2(won by default)
27
Not enough data
8.3(won by default)
27
Not enough data
8.2(won by default)
27
Not enough data
8.1(won by default)
26
Not enough data
Platform
7.9(won by default)
26
Not enough data
8.5(won by default)
28
Not enough data
8.5(won by default)
27
Not enough data
8.9(won by default)
27
Not enough data
8.5(won by default)
27
Not enough data
8.2(won by default)
27
Not enough data
8.3(won by default)
27
Not enough data
7.9(won by default)
26
Not enough data
8.3(won by default)
25
Not enough data
Responses
8.3
10
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
8.2
10
Not enough data
8.1
9
Not enough data
Platform
8.8
10
Not enough data
7.5
8
Not enough data
8.2
10
Not enough data
8.7
9
Not enough data
8.2
10
Not enough data
7.7
10
Not enough data
8.2
10
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
9.2
74
|
Verified
Not enough data
8.7
76
|
Verified
Not enough data
8.4
69
|
Verified
Not enough data
8.5
64
|
Verified
Not enough data
Page Optimization
8.6
61
|
Verified
Not enough data
8.8
65
|
Verified
Not enough data
8.7
62
|
Verified
Not enough data
8.4
56
|
Verified
Not enough data
Integrations
8.4
53
|
Verified
Not enough data
9.0
65
|
Verified
Not enough data
8.8
63
|
Verified
Not enough data
Generative AI
7.5
16
Not enough data
Calendar View
7.5
12
Not enough data
7.6
12
Not enough data
Shared Calendar
7.9
11
Not enough data
7.7
11
Not enough data
Accessibility
8.1
12
Not enough data
7.4
12
Not enough data
Integration
8.3
12
Not enough data
8.1
12
Not enough data
8.2
11
Not enough data
Notifications
9.2
11
Not enough data
7.7
11
Not enough data
Generative AI
7.1
11
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
Notifications
9.5
19
Not enough data
9.6
17
Not enough data
9.7
21
Not enough data
Settings
9.2
17
Not enough data
9.1
22
Not enough data
9.3
20
Not enough data
Personalization
9.0
21
Not enough data
8.9
19
Not enough data
Integrations
9.2
14
Not enough data
9.0
17
Not enough data
9.2
12
Not enough data
9.1
16
Not enough data
9.0
18
Not enough data
Generative AI
7.6
12
Not enough data
7.5
12
Not enough data
8.1
12
Not enough data
7.9
11
Not enough data
7.7
11
Not enough data
Generative AI
5.7
7
Not enough data
6.0
7
Not enough data
6.0
7
Not enough data
Communication
8.3
18
Not enough data
8.4
18
Not enough data
8.2
18
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
Internal Use
8.6
32
Not enough data
7.5
19
Not enough data
8.1
18
Not enough data
8.5
17
Not enough data
8.3
15
Not enough data
7.6
19
Not enough data
WhatsApp Messaging - WhatsApp Marketing
7.4
13
Not enough data
8.3
13
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
8.1
13
Not enough data
7.7
13
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
7.3
13
Not enough data
7.6
13
Not enough data
7.8
12
Not enough data
7.9
12
Not enough data
Analytics
8.8
95
Not enough data
8.8
93
Not enough data
8.5
89
Not enough data
Customizations
8.7
92
Not enough data
9.2
97
Not enough data
8.7
89
Not enough data
8.8
90
Not enough data
8.8
94
Not enough data
Generative AI
7.4
75
Not enough data
Features
8.5
20
Not enough data
8.2
17
Not enough data
8.2
12
Not enough data
9.1
21
Not enough data
7.5
12
Not enough data
8.8
19
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and Litmus are categorized as Email Testing, Email Template Builder, Personalization, E-Commerce Personalization, Email Deliverability, Email Tracking, and Email Marketing
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, SMS Marketing, Push Notification, Chatbots, Landing Page Builders, Social Media Advertising, Online Appointment Scheduling, Transactional Email, Live Chat, CRM, Calendar, Video Conferencing, Appointment Reminder, and WhatsApp Marketing
Litmus is categorized as SAP Store and Location-Based Marketing
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Litmus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.5%
Information Technology and Services
5.6%
Computer Software
4.5%
Retail
3.2%
Education Management
2.9%
Other
72.5%
Marketing and Advertising
19.5%
Information Technology and Services
8.5%
Computer Software
6.4%
Financial Services
4.6%
Retail
4.1%
Other
57.0%
Most Helpful Reviews
Brevo Marketing Platform
Most Helpful Favorable Review
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Most Helpful Critical Review
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
Litmus
Most Helpful Favorable Review
Verified User in Health, Wellness and Fitness
The newsletter of industry updates I find to be a very quick and easy tool for relevant items in the email world. The platform itself is very easy to use and powerful to ensure you're getting the most out of your email performance
Most Helpful Critical Review
Verified User in Education Management
I haven't set up the MKTO integration yet, so that's on me. Everything else works fine!
Esteban V.
Verified User in Marketing and Advertising
It is very cheap to send emails through Sendinblue. Also deliverability of emails is very good and it is easy to implement an html email template. The platform has improved considerably and now it is possible to send SMS messages. The tool works well for...
Verified User in Health, Wellness and Fitness
The newsletter of industry updates I find to be a very quick and easy tool for relevant items in the email world. The platform itself is very easy to use and powerful to ensure you're getting the most out of your email performance
Jim R.
Verified User in Marketing and Advertising
My experiences with this platform are mostly centered around the Automation and API features, with some additional limited experience with the one-off Campaign features. Starting with the Automation features, I experienced many time-delays between when...
Verified User in Education Management
I haven't set up the MKTO integration yet, so that's on me. Everything else works fine!
Alternatives
Discussions
Is Sendinblue free?
6 comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
What is litmus what are its types and uses?
2 comments
CR
Litmus is a tool that helps you to build email and collaborate with teamates during the process. You can preview your email in different email clients and...Read more
What's the benefit in running a Spam Test on Litmus?
1 comment
Official Response from Litmus
Did you ever spend lots of time crafting the perfect email, just to find that it got placed into your subscriber's spam folder? It's an email marketer's...Read more
What is litmus email testing?
1 comment
CR
A feature that allows you to preview your email in different email client.Read more
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