Compare Bloomreach and Hull 
At a Glance
Market Segments
Mid-Market (49.3% of reviews)
Small-Business (48.8% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Bloomreach
Star Rating
(646)4.6 out of 5
Market Segments
Mid-Market (49.3% of reviews)
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 3 pricing plansHull
Star Rating
(41)4.6 out of 5
Market Segments
Small-Business (48.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about HullSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Hull excels in Quality of Support with a score of 9.5, indicating that users find the support team highly responsive and helpful, while Bloomreach, although still strong, has a slightly lower score of 9.3 in this area.
- Reviewers mention that Hull's Email Marketing capabilities, particularly in Automated Email Responses (8.8), are robust, allowing for effective customer engagement, whereas Bloomreach's score of 8.8 in the same category shows it is competitive but not as highly rated.
- G2 users highlight Hull's superior Data Enrichment feature with a score of 9.3, which allows for better audience insights, compared to Bloomreach's score of 8.6, suggesting Hull provides more comprehensive data integration options.
- Users on G2 report that Hull's Developer Tools are exceptional, scoring 9.8, which is significantly higher than Bloomreach's score of 9.0, indicating Hull may be more suitable for teams needing extensive customization and development capabilities.
- Reviewers mention that Hull's Campaign Management features, particularly in Triggered Notifications (9.1), are highly effective, while Bloomreach's capabilities in this area, although strong, do not match Hull's performance.
- Users say that Hull's Content Management system, particularly in Customizable Templated Workflows (8.3), is user-friendly and efficient, while Bloomreach's similar features receive a lower score, indicating potential room for improvement in user experience.
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Pricing
Entry-Level Pricing
Bloomreach
Bloomreach Engagement
Contact Us
Data-driven marketing automation to grow revenue and brand loyalty
- Email marketing
- SMS and mobile marketing
- Ad optimization
Hull
No pricing availableFree Trial
Bloomreach
Free Trial is available
Hull
Free Trial is available
Ratings
Meets Requirements
8.9
537
9.1
39
Ease of Use
8.3
545
7.8
39
Ease of Setup
7.7
263
7.6
27
Ease of Admin
8.4
246
7.8
27
Quality of Support
9.3
534
9.5
38
Has the product been a good partner in doing business?
9.1
248
9.4
27
Product Direction (% positive)
9.2
511
9.1
38
Features by Category
Email Marketing
9.1
314
|
Verified
Not enough data
9.2
293
|
Verified
Not enough data
8.9
289
|
Verified
Not enough data
8.8
271
|
Verified
Not enough data
Online Marketing
7.6
208
|
Verified
Not enough data
8.5
270
|
Verified
Not enough data
8.9
297
|
Verified
Not enough data
8.3
271
|
Verified
Not enough data
7.9
166
Not enough data
Lead Management
8.8
231
|
Verified
Not enough data
8.5
252
|
Verified
Not enough data
9.2
292
|
Verified
Not enough data
8.2
186
|
Verified
Not enough data
8.4
198
|
Verified
Not enough data
8.8
260
|
Verified
Not enough data
8.2
208
|
Verified
Not enough data
8.5
207
|
Verified
Not enough data
Campaign Management
8.3
214
|
Verified
Not enough data
7.7
143
Not enough data
7.6
151
|
Verified
Not enough data
7.1
133
Not enough data
Social
7.2
116
Not enough data
7.3
122
Not enough data
7.4
137
|
Verified
Not enough data
7.1
121
|
Verified
Not enough data
7.6
151
|
Verified
Not enough data
Reporting & Analytics
8.7
299
|
Verified
Not enough data
8.4
251
|
Verified
Not enough data
8.2
222
|
Verified
Not enough data
8.1
230
|
Verified
Not enough data
7.0
125
Not enough data
Platform
8.7
206
|
Verified
Not enough data
8.6
185
|
Verified
Not enough data
8.6
216
|
Verified
Not enough data
8.4
157
|
Verified
Not enough data
8.3
176
|
Verified
Not enough data
8.8
206
|
Verified
Not enough data
8.0
142
|
Verified
Not enough data
Integration
8.5
215
|
Verified
Not enough data
8.4
207
|
Verified
Not enough data
7.8
168
|
Verified
Not enough data
Content
8.2
47
Not enough data
8.3
47
Not enough data
8.1
46
Not enough data
8.0
42
Not enough data
7.8
43
Not enough data
8.6
48
Not enough data
8.5
47
Not enough data
8.3
45
Not enough data
8.3
42
Not enough data
Design
7.6
42
Not enough data
7.8
47
Not enough data
8.1
43
Not enough data
8.7
46
Not enough data
Platform
7.7
41
Not enough data
7.2
36
Not enough data
7.9
38
Not enough data
8.6
45
Not enough data
8.4
40
Not enough data
8.0
35
Not enough data
8.1
48
Not enough data
8.3
49
Not enough data
Analytics
8.3
73
Not enough data
8.7
78
Not enough data
8.4
74
Not enough data
8.4
79
Not enough data
8.6
78
Not enough data
8.8
75
Not enough data
Content Management
8.2
70
Not enough data
8.0
71
Not enough data
7.6
48
Not enough data
Design & Development
Feature Not Available
Not enough data
7.3
53
Not enough data
8.1
61
Not enough data
Visitor Behavior
8.0
72
Not enough data
8.8
71
Not enough data
7.2
56
Not enough data
Templates
7.3
67
Not enough data
8.2
80
Not enough data
8.1
74
Not enough data
Personalization
8.2
72
Not enough data
8.0
70
Not enough data
8.5
69
Not enough data
7.1
56
Not enough data
8.0
68
Not enough data
8.2
68
Not enough data
8.6
79
Not enough data
8.5
70
Not enough data
Multichannel
8.1
71
Not enough data
9.0
80
Not enough data
8.5
74
Not enough data
Administration
9.1
81
Not enough data
8.3
87
Not enough data
8.8
76
Not enough data
8.2
75
Not enough data
Campaigns
8.9
64
Not enough data
9.1
67
Not enough data
8.9
62
Not enough data
9.1
73
Not enough data
9.1
67
Not enough data
Analytics
8.6
72
Not enough data
8.4
67
Not enough data
Optimization
9.1
73
Not enough data
8.8
71
Not enough data
8.5
57
Not enough data
8.5
62
Not enough data
Segmentation
9.3
49
Not enough data
9.4
49
Not enough data
Targeting
9.3
45
Not enough data
9.0
45
Not enough data
Triggered Content
8.3
31
Not enough data
9.6
50
Not enough data
9.3
43
Not enough data
Personalized Content
8.8
44
Not enough data
8.7
33
Not enough data
8.9
43
Not enough data
Text Messaging
8.7
37
Not enough data
7.3
27
Not enough data
8.6
30
Not enough data
8.1
27
Not enough data
8.5
35
Not enough data
7.6
26
Not enough data
8.9
38
Not enough data
7.6
30
Not enough data
SMS Platform
8.3
43
Not enough data
9.0
40
Not enough data
7.4
29
Not enough data
7.0
22
Not enough data
7.7
25
Not enough data
8.7
38
Not enough data
Data Sourcing
8.6
193
|
Verified
9.3
9
|
Verified
8.7
185
|
Verified
8.9
11
|
Verified
Feature Not Available
Feature Not Available
8.6
183
|
Verified
Feature Not Available
Intelligence
8.5
198
|
Verified
8.0
5
|
Verified
7.8
156
|
Verified
Not enough data
8.1
160
|
Verified
Not enough data
Merchandising
8.7
20
Not enough data
8.5
21
Not enough data
9.0
20
Not enough data
9.1
17
Not enough data
9.1
18
Not enough data
Analytics
8.9
21
Not enough data
8.9
19
Not enough data
Administration
8.9
21
Not enough data
9.1
25
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
SEO Content & Rankings
Feature Not Available
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.3
20
Not enough data
8.5
20
Not enough data
7.1
16
Not enough data
Development
8.1
19
Not enough data
8.3
23
Not enough data
8.2
19
Not enough data
7.9
18
Not enough data
Analytics
8.7
20
Not enough data
8.2
21
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Search Setup
8.8
28
Not enough data
8.9
29
Not enough data
9.0
29
Not enough data
8.9
28
Not enough data
Product Discovery
8.5
26
Not enough data
9.0
29
Not enough data
8.9
28
Not enough data
8.7
32
Not enough data
8.9
31
Not enough data
Integration
9.1
29
Not enough data
8.5
25
Not enough data
9.0
28
Not enough data
Development
7.4
34
Not enough data
7.4
31
Not enough data
Management
8.1
39
Not enough data
8.5
38
Not enough data
Integration Options
6.5
34
Not enough data
6.0
32
Not enough data
8.5
39
Not enough data
6.8
29
Not enough data
Computing
7.5
74
Not enough data
6.9
79
Not enough data
7.1
86
Not enough data
Experimental Design
8.2
80
Not enough data
8.2
74
Not enough data
7.6
77
Not enough data
Analytics
8.3
96
Not enough data
7.5
79
Not enough data
Analysis
7.4
29
Not enough data
8.0
35
Not enough data
7.0
23
Not enough data
7.8
27
Not enough data
Campaigns
7.1
25
Not enough data
8.3
29
Not enough data
7.5
27
Not enough data
7.4
21
Not enough data
9.3
28
Not enough data
8.7
29
Not enough data
Engagement
8.0
25
Not enough data
Platform
7.8
23
Not enough data
7.7
22
Not enough data
7.7
22
Not enough data
Categories
Categories
Shared Categories
Bloomreach and Hull are categorized as Customer Data Platform (CDP)
Unique Categories
Bloomreach is categorized as SAP Store, E-Commerce Search, WebOps Platforms, SMS Marketing, Personalization, Personalization Engines, Push Notification, E-Commerce Personalization, Digital Experience Platforms (DXP), Headless CMS, E-Commerce Data Integration, A/B Testing, E-Merchandising, E-Commerce Tools, Cross-Channel Advertising, SEO Tools, Enterprise Search Software, Mobile Marketing, Web Content Management, and Marketing Automation
Hull has no unique categories
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hull
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.8%
Marketing and Advertising
8.6%
Apparel & Fashion
8.5%
Financial Services
5.5%
Leisure, Travel & Tourism
4.7%
Other
52.9%
Computer Software
29.3%
Information Technology and Services
12.2%
Financial Services
12.2%
Marketing and Advertising
9.8%
Internet
9.8%
Other
26.8%
Most Helpful Reviews
Bloomreach
Most Helpful Favorable Review
Marian G.
Verified User in Internet
Easy to understand, versatile, logical improvements. Insightful consultants, happy to help. Better conversion.
Most Helpful Critical Review
Verified User in Apparel & Fashion
The platform is not hard to use, but other platforms are better. The support is generally unhelpful with anything more than a basic problem going unfixed or taking a lond time. The template language is not a full implementation so it's hard to learn. Also,...
Hull
Most Helpful Favorable Review
Tony E.
Verified User in Financial Services
- Cut our implementation time for a big project in half - Smartly architected - simple enough to be easy to implement, flexible enough to fit a variety of use cases. - Very strong customer service - the team were always there to assist with questions.
Most Helpful Critical Review
Marian G.
Verified User in Internet
Easy to understand, versatile, logical improvements. Insightful consultants, happy to help. Better conversion.
Tony E.
Verified User in Financial Services
- Cut our implementation time for a big project in half - Smartly architected - simple enough to be easy to implement, flexible enough to fit a variety of use cases. - Very strong customer service - the team were always there to assist with questions.
Verified User in Apparel & Fashion
The platform is not hard to use, but other platforms are better. The support is generally unhelpful with anything more than a basic problem going unfixed or taking a lond time. The template language is not a full implementation so it's hard to learn. Also,...
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
Hull has no discussions with answers
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