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Compare Big Cartel and Shopify Plus 
At a Glance
Market Segments
Small-Business (80.8% of reviews)
Small-Business (69.1% of reviews)
Entry-Level Pricing
Free
No pricing available
Big Cartel
Star Rating
(26)4.2 out of 5
Market Segments
Small-Business (80.8% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Free
Browse all 3 pricing plansShopify Plus
Star Rating
(812)4.4 out of 5
Market Segments
Small-Business (69.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Shopify PlusSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Shopify Plus excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Big Cartel. This reflects its robust features and reliability, making it a preferred choice for businesses looking for scalability and advanced capabilities.
- Users say that Big Cartel stands out for its ease of use and simplicity, with many praising its intuitive interface. One user highlighted how they could quickly launch their cosmetic line, emphasizing the platform's user-friendly design and built-in organizational tools.
- According to verified reviews, Shopify Plus offers a wealth of customization options and advanced automation tools, which are particularly beneficial for high-growth brands. Users appreciate the ability to tailor their stores extensively, enhancing their overall shopping experience.
- Reviewers mention that Big Cartel's pricing model is attractive for small businesses, with a free entry-level option that allows users to get started without financial commitment. This affordability is a significant draw for those just starting out.
- Users highlight that Shopify Plus provides excellent support and resources, with many noting the availability of add-ons and themes that help in building a successful online store. This comprehensive support system is crucial for businesses aiming for growth and efficiency.
- G2 reviewers indicate that while Big Cartel shines in ease of setup and navigation, it may lack some of the advanced features that larger businesses require, which Shopify Plus readily provides. This makes Shopify Plus a more suitable option for those needing extensive functionality and support.
Pricing
Entry-Level Pricing
Big Cartel
Gold
Free
Start your free store. No credit card required.
- 5 products
Shopify Plus
No pricing availableFree Trial
Big Cartel
Free Trial is available
Shopify Plus
No trial information availableRatings
Meets Requirements
8.6
23
8.6
637
Ease of Use
9.3
23
9.0
640
Ease of Setup
9.4
6
8.6
458
Ease of Admin
10.0
6
8.8
401
Quality of Support
8.1
18
8.4
622
Has the product been a good partner in doing business?
9.2
6
8.5
397
Product Direction (% positive)
7.9
22
8.9
615
Features by Category
Headless Commerce
Not enough data
7.8
255
Not enough data
7.9
269
Not enough data
7.9
258
Not enough data
8.2
288
Not enough data
8.1
278
Generative AI
Not enough data
7.4
221
Not enough data
7.6
215
Agentic AI - E-Commerce Platforms
Not enough data
7.0
28
Not enough data
7.3
29
Not enough data
7.5
28
Not enough data
7.4
29
Not enough data
7.4
28
Not enough data
7.6
28
Merchandising/Marketing
8.8
18
|
Verified
8.4
464
9.0
18
|
Verified
8.5
485
8.0
16
|
Verified
7.9
476
7.5
16
|
Verified
7.9
490
Feature Not Available
7.9
461
Feature Not Available
7.7
449
7.6
11
|
Verified
8.0
461
Product Catalog
8.5
17
|
Verified
8.4
477
Feature Not Available
8.3
467
8.8
16
|
Verified
8.1
459
6.7
13
|
Verified
7.8
389
Order Process
9.3
18
|
Verified
8.6
477
8.3
17
|
Verified
8.2
461
7.8
13
|
Verified
8.3
459
8.8
18
|
Verified
8.8
471
9.1
17
|
Verified
8.6
466
8.2
12
|
Verified
8.1
456
8.2
16
|
Verified
8.0
454
Feature Not Available
8.2
413
Multi-Channel Support
Feature Not Available
8.2
427
8.7
13
|
Verified
8.6
450
8.6
11
|
Verified
8.2
418
7.3
10
|
Verified
8.4
456
8.1
7
|
Verified
7.7
374
6.7
7
|
Verified
8.2
401
Feature Not Available
7.4
371
Platform
7.4
9
|
Verified
8.4
427
7.5
17
|
Verified
8.2
472
8.6
11
|
Verified
8.4
457
9.2
14
|
Verified
8.5
461
8.2
15
|
Verified
8.1
464
8.4
15
|
Verified
8.7
455
Feature Not Available
8.3
374
8.9
12
|
Verified
8.5
438
Feature Not Available
7.8
402
8.3
10
|
Verified
8.2
387
8.7
13
|
Verified
8.5
422
9.2
15
|
Verified
8.7
460
Reporting
Not enough data
8.0
80
Not enough data
7.6
73
Omnichannel Features
Not enough data
8.3
77
Not enough data
8.1
76
Not enough data
7.9
78
Not enough data
8.1
80
Not enough data
8.0
77
Not enough data
8.7
82
Not enough data
7.4
76
Categories
Categories
Shared Categories
Big Cartel and Shopify Plus are categorized as E-Commerce Platforms
Unique Categories
Big Cartel has no unique categories
Shopify Plus is categorized as Omnichannel Commerce
Reviews
Reviewers' Company Size
Big Cartel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Shopify Plus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Cosmetics
11.5%
Computer Software
11.5%
Arts and Crafts
11.5%
Retail
7.7%
Photography
7.7%
Other
50.0%
Retail
21.5%
Apparel & Fashion
13.6%
Consumer Goods
7.5%
Information Technology and Services
5.6%
Health, Wellness and Fitness
5.1%
Other
46.7%
Alternatives
Discussions
What is better Wix or big cartel?
1 Comment
AP
Big cartel is better because of its UX Design! It’s easier and quicker. I always find myself frustrated using wix. Read more
Big Cartel has no more discussions with answers
What differentiates Shopify Plus?
2 Comments
RU
Smartstore is very refined in its methodology, which is the reason they've remembered all of the fundamental SEO procedures for each part. This makes them...Read more
How does Shopify plus work?
2 Comments
VK
Shopify Plus is an easy platform for building and managing an online store, where you can customize your design, add products, and set up payments. It helps...Read more
Who is Shopify Plus' target market?
1 Comment
Official Response from Shopify Plus
High-volume brands with online sales of about $80,000 USD per month. If you want to know whether Shopify Plus is the right platform for you, let us know by...Read more
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