Compare BenchmarkONE and HubSpot Marketing Hub 
At a Glance
Market Segments
Small-Business (79.5% of reviews)
Small-Business (52.6% of reviews)
Entry-Level Pricing
$0.00
$0.00
BenchmarkONE
Star Rating
(187)4.5 out of 5
Market Segments
Small-Business (79.5% of reviews)
Entry-Level Pricing
$0.00
Browse all 3 pricing plansHubSpot Marketing Hub
Star Rating
(12,405)4.4 out of 5
Market Segments
Small-Business (52.6% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Marketing Hub excels in its Email Marketing capabilities, particularly in Automated Email Responses with a score of 8.8, while BenchmarkONE shines with a higher score of 9.3 in the same area, indicating a more robust automation feature that users appreciate.
- Reviewers mention that HubSpot's Customer Support is rated at 8.7, but BenchmarkONE outperforms with a score of 9.2, highlighting its superior Quality of Support and responsiveness, which users find crucial for their marketing needs.
- G2 users indicate that HubSpot's Campaign Management features, particularly in Program Management, score 8.2, while BenchmarkONE significantly outperforms with a score of 9.2, showcasing its more effective tools for managing marketing campaigns.
- Users on G2 report that HubSpot's Lead Management features, such as Lead Scoring and Grading, score 8.0, whereas BenchmarkONE achieves a higher score of 9.0, suggesting that users find BenchmarkONE's lead management tools more effective in nurturing leads.
- Reviewers mention that HubSpot's Reporting & Analytics capabilities, particularly in Dashboards, score 8.6, while BenchmarkONE's reporting features are rated lower at 8.0, indicating that users prefer HubSpot's more comprehensive analytics tools for tracking performance.
- Users say that HubSpot's Customization options, particularly in Pre-Designed Templates, score a low 6.4, which is a significant drawback, while BenchmarkONE offers better customization flexibility, making it a more appealing choice for users looking for tailored solutions.
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Pricing
Entry-Level Pricing
BenchmarkONE
Free Forever
$0.00
Unlimited Users, 250 Contacts, 500 Emails per month
- Contact Management
- Email Marketing
- Marketing Automation
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Free Trial
BenchmarkONE
Free Trial is available
HubSpot Marketing Hub
Free Trial is available
Ratings
Meets Requirements
8.5
157
8.5
8,701
Ease of Use
8.7
158
8.6
9,529
Ease of Setup
8.6
103
8.1
5,409
Ease of Admin
9.0
105
8.5
4,532
Quality of Support
9.2
155
8.7
8,243
Has the product been a good partner in doing business?
9.3
105
8.8
4,453
Product Direction (% positive)
8.8
154
8.8
8,358
Features by Category
Sales Force Automation
9.2
28
|
Verified
Not enough data
Feature Not Available
Not enough data
8.8
26
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
9.0
7
Not enough data
9.0
8
Not enough data
9.3
5
Not enough data
8.7
5
Not enough data
9.2
6
Not enough data
Marketing Automation
9.1
28
|
Verified
Not enough data
8.9
27
|
Verified
Not enough data
8.7
24
|
Verified
Not enough data
8.0
18
|
Verified
Not enough data
Customer Support
8.6
7
Not enough data
9.4
8
Not enough data
8.8
8
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
Reporting & Analytics
8.1
24
|
Verified
Not enough data
8.6
28
|
Verified
Not enough data
8.2
15
|
Verified
Not enough data
Mobile & Social
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
5
Not enough data
Platform
8.8
14
|
Verified
Not enough data
8.3
14
|
Verified
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
9.0
15
|
Verified
Not enough data
Not enough data
Not enough data
Integration
9.2
15
|
Verified
Not enough data
9.3
5
|
Verified
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Email Marketing
9.1
60
|
Verified
8.8
4922
|
Verified
9.0
59
|
Verified
8.9
4792
|
Verified
8.7
58
|
Verified
8.6
4795
|
Verified
9.3
54
|
Verified
8.8
4504
|
Verified
Online Marketing
8.3
42
|
Verified
8.5
4659
|
Verified
9.0
16
8.3
4004
|
Verified
8.6
7
8.1
3723
|
Verified
8.1
43
|
Verified
8.2
4257
|
Verified
8.3
11
8.1
3915
|
Verified
Lead Management
9.0
53
|
Verified
8.6
4443
|
Verified
8.8
51
|
Verified
8.2
4192
|
Verified
9.1
52
|
Verified
8.4
4296
|
Verified
9.0
53
|
Verified
8.0
3810
|
Verified
9.0
52
|
Verified
8.5
4235
|
Verified
8.7
45
|
Verified
8.3
3980
|
Verified
8.9
49
|
Verified
8.4
3958
|
Verified
8.8
44
|
Verified
8.4
3960
|
Verified
Campaign Management
9.2
16
8.2
3567
|
Verified
8.8
28
|
Verified
8.0
3167
|
Verified
8.3
7
8.0
3125
|
Verified
7.4
7
7.3
2282
|
Verified
Social
7.4
9
7.8
3239
|
Verified
8.9
9
8.3
3640
|
Verified
8.0
9
8.2
3608
|
Verified
7.8
9
8.1
3486
|
Verified
7.9
8
7.7
2716
|
Verified
Reporting & Analytics
8.0
53
|
Verified
8.3
4621
|
Verified
7.7
40
|
Verified
8.1
4299
|
Verified
7.3
29
|
Verified
7.6
3464
|
Verified
7.2
29
|
Verified
7.6
3148
|
Verified
6.3
10
7.7
3580
|
Verified
Platform
8.2
29
|
Verified
8.0
2952
|
Verified
8.5
27
|
Verified
8.5
2985
|
Verified
9.4
8
8.7
2952
|
Verified
Not enough data
8.0
1960
|
Verified
Not enough data
7.5
1854
|
Verified
9.1
34
|
Verified
8.6
2789
|
Verified
8.8
7
8.0
2035
|
Verified
Integration
8.4
33
|
Verified
8.4
2962
|
Verified
8.0
19
|
Verified
8.1
2659
|
Verified
8.0
10
|
Verified
8.1
2450
|
Verified
Lead Intelligence
Not enough data
7.8
963
|
Verified
Not enough data
8.0
997
Not enough data
8.1
1042
Lead Management
Not enough data
8.3
1131
Not enough data
7.5
961
Not enough data
8.1
1021
Marketing Campaigns
Not enough data
7.9
981
Not enough data
7.4
872
Not enough data
7.6
927
Not enough data
7.9
918
|
Verified
Not enough data
8.2
1075
Campaign Execution
Not enough data
7.9
965
Not enough data
7.9
900
Not enough data
7.7
847
Not enough data
8.8
1212
Messenger
Not enough data
8.1
1078
|
Verified
Not enough data
7.5
907
|
Verified
Not enough data
8.0
1121
|
Verified
Not enough data
7.8
1046
|
Verified
Channels
Not enough data
8.1
1307
|
Verified
Not enough data
8.2
1286
|
Verified
Not enough data
7.1
710
|
Verified
Not enough data
7.0
610
|
Verified
Not enough data
7.6
671
|
Verified
Customers
Not enough data
8.2
1351
|
Verified
Not enough data
8.3
1336
|
Verified
Not enough data
8.3
1484
|
Verified
Not enough data
8.4
1433
|
Verified
Not enough data
8.2
1340
|
Verified
Design and Customization
Not enough data
6.7
23
Not enough data
8.1
22
Not enough data
7.7
22
Not enough data
7.8
23
Campaigns
Not enough data
7.9
21
Not enough data
7.8
21
Not enough data
7.7
20
Not enough data
7.8
20
Integrations
Not enough data
8.3
21
Not enough data
7.1
19
Not enough data
6.8
17
Not enough data
7.0
20
Generative AI
Not enough data
6.6
22
Attribution Modeling
Not enough data
8.2
204
Not enough data
8.0
198
Not enough data
7.7
183
Not enough data
7.6
176
Not enough data
7.1
173
Not enough data
7.7
187
Marketing
Not enough data
7.9
176
Not enough data
7.4
162
Not enough data
8.4
201
Not enough data
8.5
207
Reporting
Not enough data
8.5
228
Not enough data
8.3
215
Not enough data
8.2
220
Platform Basics
Not enough data
8.6
198
Not enough data
8.6
201
Not enough data
8.5
201
Platform Data
Not enough data
8.4
197
Not enough data
8.0
192
Platform Additional Functionality
Not enough data
8.5
217
Platform Basics
Not enough data
8.3
476
Not enough data
8.6
559
Platform Reporting
Not enough data
8.5
575
Not enough data
8.6
618
Content & Collaboration
Not enough data
8.4(won by default)
1135
Not enough data
8.4(won by default)
1190
Not enough data
8.2(won by default)
884
Not enough data
8.4(won by default)
957
Not enough data
8.8(won by default)
1262
Not enough data
8.3(won by default)
824
Social Management
Not enough data
8.2(won by default)
2031
Not enough data
8.7(won by default)
2207
Not enough data
8.4(won by default)
1949
Not enough data
8.4(won by default)
2095
Not enough data
8.1(won by default)
1521
Not enough data
8.3(won by default)
797
Not enough data
7.3(won by default)
171
Platform Basics
Not enough data
8.3
284
Not enough data
8.2
298
Platform Data
Not enough data
8.1
291
Not enough data
8.1
293
Not enough data
8.7
336
Not enough data
8.3
298
Platform Additional Functionality
Not enough data
8.1
283
Not enough data
8.3
303
Not enough data
8.4
298
Platform Interoperability
Not enough data
8.0
485
Social Functionality
Not enough data
8.2
1177
Campaign Management
Not enough data
8.4
1191
Not enough data
8.2
1132
Not enough data
8.2
1059
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
953
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
987
Not enough data
8.1
936
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.4
1064
Not enough data
8.2
981
Not enough data
8.0
878
Not enough data
8.0
856
Platform
Not enough data
8.4
1035
Not enough data
8.2
1181
Not enough data
8.8
1206
Not enough data
8.8
1231
Not enough data
8.6
1055
Not enough data
8.4
1176
Not enough data
8.7
1220
Not enough data
8.4
932
Not enough data
8.4
1124
Page Customization
Not enough data
8.5
1196
|
Verified
Not enough data
8.0
1235
|
Verified
Not enough data
7.9
1124
|
Verified
Not enough data
8.2
1165
|
Verified
Page Optimization
Not enough data
8.2
1029
|
Verified
Not enough data
8.1
1141
|
Verified
Not enough data
8.2
1181
|
Verified
Not enough data
7.9
1068
|
Verified
Integrations
Not enough data
7.5
616
|
Verified
Not enough data
8.8
1100
|
Verified
Not enough data
8.6
1096
|
Verified
Generative AI
Not enough data
Feature Not Available
Lead Intelligence
Not enough data
8.0
649
Not enough data
8.3
680
Not enough data
8.4
698
Lead Management
Not enough data
8.5
764
Not enough data
7.7
642
Not enough data
8.3
712
Marketing Campaigns
Not enough data
8.1
668
Not enough data
7.7
580
Not enough data
7.9
640
Not enough data
8.1
639
Not enough data
8.3
746
Not enough data
8.2
691
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.8
1952
|
Verified
Not enough data
8.3
2385
|
Verified
Not enough data
8.1
2160
|
Verified
Not enough data
8.5
2190
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
2589
|
Verified
Not enough data
8.4
2827
|
Verified
Not enough data
7.9
2093
|
Verified
Not enough data
8.2
2282
|
Verified
Not enough data
8.1
2120
|
Verified
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
BenchmarkONE and HubSpot Marketing Hub are categorized as Marketing Automation
Unique Categories
BenchmarkONE is categorized as CRM
HubSpot Marketing Hub is categorized as Marketing Platforms, Account-Based Web and Content Experiences, Account-Based Orchestration Platforms, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Landing Page Builders, Marketing Analytics, Attribution, Social Media Advertising, Social Media Management, and Pop-Up Builder
Reviews
Reviewers' Company Size
BenchmarkONE
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
18.8%
Computer Software
8.0%
Information Technology and Services
6.8%
Management Consulting
5.7%
Health, Wellness and Fitness
4.5%
Other
56.3%
Computer Software
16.0%
Marketing and Advertising
13.1%
Information Technology and Services
11.7%
Financial Services
4.7%
Education Management
2.5%
Other
51.9%
Most Helpful Reviews
BenchmarkONE
Most Helpful Favorable Review
Donald G. P.
Verified User in Higher Education
I touch on much of what I likea couple of questions down. The fact that I can largely automate my recruiting/marketing is huge plus after working with the clunky ACT! CRM for six years. Timely deliver of pertinent information, e-mail tracking capability...
Most Helpful Critical Review
Verified User in Computer Software
Compared to Salesforce, Hubspot, Marketo, or Act-On, Hatchbuck is extremely limiting, especially when it comes to reporting and automation. It's missing a lot of the core features I've come to expect in CRM/MA tools, and it doesn't integrate with anything...
HubSpot Marketing Hub
Most Helpful Favorable Review
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Most Helpful Critical Review
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Donald G. P.
Verified User in Higher Education
I touch on much of what I likea couple of questions down. The fact that I can largely automate my recruiting/marketing is huge plus after working with the clunky ACT! CRM for six years. Timely deliver of pertinent information, e-mail tracking capability...
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Verified User in Computer Software
Compared to Salesforce, Hubspot, Marketo, or Act-On, Hatchbuck is extremely limiting, especially when it comes to reporting and automation. It's missing a lot of the core features I've come to expect in CRM/MA tools, and it doesn't integrate with anything...
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Alternatives
Discussions
BenchmarkONE has no discussions with answers
What is HubSpot marketing hub?
6 comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
4 comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
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