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Compare AppMetrica and Google Analytics 
Featured Products
At a Glance
Market Segments
Small-Business (62.2% of reviews)
Small-Business (59.8% of reviews)
Entry-Level Pricing
Free 100000000 custom events Per Month
No pricing available
AppMetrica
Star Rating
(46)4.5 out of 5
Market Segments
Small-Business (62.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free 100000000 custom events Per Month
Browse all 3 pricing plansGoogle Analytics
Star Rating
(6,635)4.5 out of 5
Market Segments
Small-Business (59.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Google Analytics excels in providing a comprehensive dashboard that comes pre-loaded with essential metrics, making it easy for users to access the information they need without extensive customization. This feature is particularly appreciated by users who value efficiency in tracking performance.
- Users say that AppMetrica stands out for its straightforward setup process, allowing users to easily integrate it into their mobile applications. Reviewers highlight the simplicity of tracking user engagement and app performance, which can be done without needing a dedicated analytics team.
- According to verified reviews, Google Analytics is praised for its seamless integration with other Google tools, such as Google Ads and Google Search Console. This interconnectedness provides users with a holistic view of their digital performance, enhancing their ability to make data-driven decisions.
- Reviewers mention that while AppMetrica offers valuable insights into user behavior, it may not have the same depth of features as Google Analytics. However, users appreciate its ability to track user activity even after app reinstallation, which is a unique advantage for mobile app developers.
- G2 reviewers highlight that Google Analytics has a significantly larger user base, reflected in its high G2 Score and total number of reviews. This extensive feedback indicates a strong level of satisfaction and reliability, making it a trusted choice for businesses of all sizes.
- Users report that AppMetrica's support quality is commendable, with many finding it responsive and helpful. This is particularly beneficial for smaller businesses or those new to analytics, as they can rely on solid support during their implementation and usage phases.
Pricing
Entry-Level Pricing
AppMetrica
Free
Free
100000000 custom events Per Month
Your FREE all-in-one product & marketing app analytics up to 100,000,000 custom events per month (that's a lot!)
- Unlimited basic events for your app product & marketing data
- All standard reports and API access: funnels, cohorts, retention, engagement, user profiles, revenue, user acquisition, crash & error reports and much more
- Tracking of up to 100 million custom events per month
Google Analytics
No pricing availableFree Trial
AppMetrica
Free Trial is available
Google Analytics
No trial information availableRatings
Meets Requirements
8.7
42
9.0
5,519
Ease of Use
8.7
44
7.8
5,553
Ease of Setup
9.3
37
7.9
2,757
Ease of Admin
8.5
21
8.2
2,609
Quality of Support
9.0
38
7.5
4,593
Has the product been a good partner in doing business?
9.2
21
8.3
2,390
Product Direction (% positive)
8.9
43
8.5
5,398
Features by Category
Metrics
Not enough data
9.0
4025
Not enough data
8.8
4000
Not enough data
8.7
3936
Not enough data
8.6
3616
Not enough data
8.4
3388
Not enough data
8.4
3593
Not enough data
8.5
3640
Not enough data
8.6
3713
Not enough data
8.2
3300
Reporting
Not enough data
Feature Not Available
Not enough data
8.5
3543
Not enough data
8.2
3251
Not enough data
8.4
3495
Not enough data
8.5
3432
Not enough data
8.3
3110
Not enough data
8.5
3664
Other
Not enough data
8.5
3684
Not enough data
8.5
3495
Not enough data
8.3
3287
Not enough data
8.7
3434
Not enough data
8.5
2696
Not enough data
8.0
2423
Not enough data
8.2
2798
Agentic AI - Digital Analytics
Not enough data
7.8
84
Not enough data
8.0
85
Not enough data
7.7
84
Not enough data
8.5
91
Administration
Not enough data
8.5
2624
Not enough data
8.2
2329
Not enough data
8.9
3457
Not enough data
8.9
3563
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Identification
8.2
29
8.9
1176
8.8
29
8.8
1134
9.0
29
9.1
1148
Tracking & Reporting
8.9
29
8.6
1019
8.8
29
8.9
1164
7.9
28
8.5
1068
9.4
29
8.9
1178
8.9
28
8.7
1121
8.9
29
8.6
1096
Metrics
8.6
29
8.8
235
9.0
27
8.7
230
9.0
29
8.8
224
8.8
28
8.6
234
8.6
29
8.8
237
Product Analytics
8.1
13
Not enough data
8.0
14
Not enough data
9.1
13
Not enough data
8.8
14
Not enough data
8.8
12
Not enough data
Feature Not Available
Not enough data
8.6
11
Not enough data
8.6
13
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.8
13
Not enough data
8.7
10
Not enough data
8.5
9
Not enough data
8.0
11
Not enough data
7.8
10
Not enough data
7.4
11
Not enough data
Platform Data
Feature Not Available
Not enough data
8.7
13
Not enough data
8.8
12
Not enough data
Feature Not Available
Not enough data
8.6
12
Not enough data
8.7
10
Not enough data
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Exchange Functions
Not enough data
9.3
15
Not enough data
9.3
15
Data as a Service
Not enough data
9.3
15
Not enough data
9.1
15
Not enough data
9.6
15
Not enough data
9.2
15
Management
Not enough data
9.3
15
Not enough data
9.3
15
Not enough data
9.0
15
Not enough data
9.2
15
Computing
Feature Not Available
Not enough data
9.2
8
Not enough data
9.0
8
Not enough data
Experimental Design
9.8
7
Not enough data
9.8
7
Not enough data
9.6
8
Not enough data
Analytics
9.8
8
Not enough data
Feature Not Available
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
8.3
1122
Not enough data
8.9
1493
Not enough data
8.3
1255
Metrics
Not enough data
8.9
1464
Not enough data
8.9
1498
Not enough data
8.9
1498
Not enough data
8.7
1416
Not enough data
8.7
1430
Not enough data
8.4
1366
Agentic AI - Content Analytics
Not enough data
7.7
40
Not enough data
8.2
40
Not enough data
7.8
40
Not enough data
7.8
40
Not enough data
7.9
42
Analysis
8.8
11
Not enough data
8.5
11
Not enough data
Feature Not Available
Not enough data
8.5
10
Not enough data
Campaigns
9.1
11
Not enough data
9.4
11
Not enough data
8.9
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1
11
Not enough data
Engagement
Feature Not Available
Not enough data
Platform
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
8.6
29
8.8
235
9.0
27
8.7
230
9.0
29
8.8
224
8.8
28
8.6
234
8.6
29
8.8
237
Categories
Categories
Shared Categories
AppMetrica and Google Analytics are categorized as Mobile App Analytics
Unique Categories
AppMetrica is categorized as Mobile Marketing, E-Commerce Analytics, Gaming Tools, Product Analytics, Mobile Attribution, and A/B Testing
Google Analytics is categorized as Content Analytics, Digital Analytics, and Data Exchange Platforms
Reviews
Reviewers' Company Size
AppMetrica
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Google Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Games
17.8%
Information Technology and Services
15.6%
Computer Software
11.1%
Marketing and Advertising
8.9%
Financial Services
6.7%
Other
40.0%
Marketing and Advertising
21.3%
Information Technology and Services
7.9%
Computer Software
6.8%
Internet
4.5%
Retail
2.8%
Other
56.7%
Discussions
What is AppMetrica used for?
1 Comment
Official Response from AppMetrica
AppMetrica produces comprehensive analytics reports to help you manage your app across your users’ entire customer journey. It includes: product analytics...Read more
AppMetrica has no more discussions with answers
What is Google Analytics used for?
6 Comments
RV
It is the best free tool for getting insights into our website and apps.Read more
How are marketers using Google Analytics to drive strategic decisions and optimize online presence?
5 Comments
JC
We use it as a guide when establishing publication strategies, to segment the audience and customers, with Google Analytics, we can establish publication and...Read more
How do I link it to my SPSS journal
4 Comments
AK
This may not be the answer you want, however its the best i have with my limited experience of spss. But you can import data via a spreadsheet (XLS/CSV - the...Read more
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