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Compare Apollo.io and Intuit Mailchimp Email Marketing 
Featured Products
At a Glance
Market Segments
Small-Business (67.5% of reviews)
Small-Business (71.7% of reviews)
Entry-Level Pricing
Free 1 user Per Month
$0.00
Apollo.io
Star Rating
(9,348)4.7 out of 5
Market Segments
Small-Business (67.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansIntuit Mailchimp Email Marketing
Star Rating
(12,858)4.3 out of 5
Market Segments
Small-Business (71.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Intuit Mailchimp Email Marketing excels in user-friendliness, with many users highlighting its intuitive interface and ease of setup. One user mentioned, "I find Intuit Mailchimp Email Marketing to be very user-friendly, especially when compared to our previous tool, MailerLite."
- Users say Apollo.io shines in its comprehensive prospecting capabilities, combining outreach and engagement tracking in one platform. Reviewers appreciate how it helps manage sequences and prioritize leads, making the sales workflow more structured and efficient.
- According to verified reviews, Intuit Mailchimp Email Marketing boasts a high email deliverability rate, with users reporting a 99% delivery rate and the ability to track audience actions effectively. This feature is crucial for businesses focused on maximizing their email marketing impact.
- Reviewers mention that Apollo.io offers a clean user interface that is feature-packed yet not overwhelming, making it easy to implement and use. Users have noted, "It is feature packed but not overwhelming with a clean user interface," which enhances daily usability.
- G2 reviewers highlight that while Intuit Mailchimp Email Marketing has a strong presence in the small business segment, it may struggle with advanced features compared to Apollo.io. Users have expressed a desire for more robust AI writing capabilities, as indicated by lower satisfaction scores in that area.
- Users report that Apollo.io's support quality is notably higher, with many praising the responsiveness and helpfulness of the support team. This aspect can significantly impact user experience, especially for businesses that rely on timely assistance for their sales processes.
Pricing
Entry-Level Pricing
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
Intuit Mailchimp Email Marketing
Free
$0.00
Easily create email campaigns and learn more about your customers
- Email support for first 30 days
- Pre-built Email Templates
- 300+ Integrations
Free Trial
Apollo.io
Free Trial is available
Intuit Mailchimp Email Marketing
Free Trial is available
Ratings
Meets Requirements
9.1
7,394
8.7
11,043
Ease of Use
9.0
7,491
8.7
11,110
Ease of Setup
8.9
3,720
8.6
5,200
Ease of Admin
9.1
2,439
8.7
5,111
Quality of Support
8.8
6,336
8.0
8,409
Has the product been a good partner in doing business?
9.2
2,422
8.6
4,635
Product Direction (% positive)
9.4
7,114
7.8
10,788
Features by Category
Email Marketing
Not enough data
8.9
8657
|
Verified
Not enough data
8.3
8792
|
Verified
Not enough data
8.7
7873
|
Verified
Not enough data
8.7
8843
|
Verified
Not enough data
9.0
8714
|
Verified
Not enough data
8.6
8338
|
Verified
Not enough data
8.4
6412
|
Verified
Not enough data
8.4
1343
|
Verified
Not enough data
8.1
1113
|
Verified
Reporting & Analytics
Not enough data
8.2
4829
|
Verified
Not enough data
8.6
7683
|
Verified
Generative AI
Not enough data
7.2
163
Not enough data
7.2
162
Agentic AI - Email Marketing
Not enough data
7.0
49
Not enough data
7.0
51
Not enough data
7.3
51
Not enough data
7.4
51
Not enough data
7.6
53
Integration
Not enough data
8.5
3424
|
Verified
Not enough data
8.3
2358
|
Verified
Not enough data
8.2
2166
|
Verified
Not enough data
8.1
558
|
Verified
Not enough data
8.3
676
|
Verified
Not enough data
8.3
530
|
Verified
Data Availability
8.8
2634
Not enough data
8.9
2586
Not enough data
8.6
2419
Not enough data
7.5
597
Not enough data
Data Accuracy
8.3
2572
Not enough data
8.6
2508
Not enough data
7.4
580
Not enough data
Agentic AI - Sales Intelligence
7.7
192
Not enough data
7.7
188
Not enough data
7.6
185
Not enough data
7.6
187
Not enough data
7.4
185
Not enough data
7.6
185
Not enough data
Platform
8.4
1148
Not enough data
8.8
1726
|
Verified
Not enough data
8.9
1851
Not enough data
8.6
1685
|
Verified
Not enough data
7.7
1338
|
Verified
Not enough data
8.3
1340
Not enough data
Features
8.9
2148
Not enough data
8.6
1889
Not enough data
8.5
1955
|
Verified
Not enough data
8.7
2085
|
Verified
Not enough data
9.0
2424
|
Verified
Not enough data
8.2
1657
Not enough data
8.3
1082
Not enough data
8.4
1871
|
Verified
Not enough data
8.5
1799
|
Verified
Not enough data
Administration
Not enough data
8.2
77
Not enough data
7.8
66
Not enough data
8.1
68
Not enough data
8.5
67
Not enough data
8.2
68
Not enough data
8.1
68
Integrations
Not enough data
8.3
62
Not enough data
8.6
61
Not enough data
9.0
76
Not enough data
8.0
55
Platform
Not enough data
8.5
60
Not enough data
8.5
56
Not enough data
8.4
50
Not enough data
8.4
77
Not enough data
8.7
69
Not enough data
8.6
87
Not enough data
8.1
65
Not enough data
8.8
87
Lead Intelligence
8.1
576
Not enough data
8.2
572
Not enough data
8.3
571
Not enough data
Lead Management
8.5
586
Not enough data
7.8
579
Not enough data
8.4
576
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
7.4
558
Not enough data
7.4
549
Not enough data
7.7
549
Not enough data
7.9
551
Not enough data
Campaign Execution
Feature Not Available
Not enough data
8.0
549
Not enough data
7.9
540
Not enough data
8.3
542
Not enough data
Agentic AI - Account Data Management
8.3
21
Not enough data
8.3
21
Not enough data
8.2
21
Not enough data
7.9
21
Not enough data
8.2
21
Not enough data
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.6
672
Not enough data
8.3
712
Not enough data
8.4
708
Not enough data
8.0
677
Not enough data
Organization
8.3
682
Not enough data
8.3
682
Not enough data
8.3
676
Not enough data
Performance Analysis
7.9
697
Not enough data
8.4
714
Not enough data
Sales Analysis
7.8
685
Not enough data
8.0
690
Not enough data
Generative AI
7.9
569
Not enough data
7.9
567
Not enough data
Agentic AI - AI Sales Assistant
7.9
37
Not enough data
8.1
37
Not enough data
8.1
37
Not enough data
8.2
37
Not enough data
8.0
37
Not enough data
7.8
36
Not enough data
8.4
36
Not enough data
Diagnosis
7.6
406
8.3
471
7.7
406
8.4
515
7.9
404
8.4
176
8.1
398
8.6
555
Tracking
8.0
404
8.8
674
7.8
395
8.5
595
8.3
403
8.6
711
8.0
399
8.5
666
7.9
389
8.5
619
Reporting
8.2
393
8.8
728
8.1
390
8.6
574
7.8
384
8.7
596
7.5
383
8.4
550
Agentic AI - Email Deliverability
7.8
68
6.3
20
7.7
65
6.4
20
7.6
64
6.6
19
7.6
65
6.3
20
7.4
65
6.5
19
Integrated Workflows
8.6
2256
|
Verified
Not enough data
9.0
2608
|
Verified
Not enough data
8.0
1831
|
Verified
Not enough data
8.4
2054
Not enough data
8.5
2176
|
Verified
Not enough data
8.4
1910
Not enough data
8.4
1932
Not enough data
Repeatability and Reportability
8.5
2065
|
Verified
Not enough data
8.7
2132
|
Verified
Not enough data
8.7
2119
|
Verified
Not enough data
8.3
1986
|
Verified
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.6
2159
Not enough data
8.5
2133
Not enough data
8.5
1991
Not enough data
8.3
1936
Not enough data
8.2
1778
Not enough data
Generative AI
7.8
980
Not enough data
Agentic AI - Sales Engagement
7.4
120
Not enough data
7.6
118
Not enough data
7.2
120
Not enough data
7.3
120
Not enough data
7.2
119
Not enough data
7.1
122
Not enough data
7.5
121
Not enough data
Dialing Options
7.9
81
Not enough data
Feature Not Available
Not enough data
6.3
9
Not enough data
Agent Tools
6.6
78
Not enough data
6.9
80
Not enough data
7.8
81
Not enough data
Automation
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Not enough data
Agentic AI - Auto Dialer
8.2
10
Not enough data
8.2
10
Not enough data
AI Capabilities - Auto Dialer
5.7
9
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
Call Analytics
8.5
119
Not enough data
8.4
117
Not enough data
8.7
118
Not enough data
8.6
119
Not enough data
Agent Performance Management
8.4
116
Not enough data
8.3
115
Not enough data
8.6
118
Not enough data
Generative AI
8.6
105
Not enough data
Agentic AI - Conversation Intelligence
7.7
8
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
7.1
8
Not enough data
7.4
7
Not enough data
Grammar
8.8
218
8.6
20
8.4
214
8.8
20
8.6
214
8.7
20
Formatting
Feature Not Available
8.0
20
Feature Not Available
8.4
20
Feature Not Available
8.3
20
Content
8.5
202
8.7
20
8.6
207
8.6
20
Feature Not Available
8.5
20
Product Type
Feature Not Available
8.8
20
Feature Not Available
8.3
20
Generative AI
8.4
172
8.8
19
8.4
173
8.2
19
Platform Basics
Not enough data
8.8
35
Not enough data
8.2
35
Not enough data
8.8
35
Not enough data
8.8
38
Not enough data
8.6
35
Platform Data
Not enough data
9.0
37
Not enough data
8.7
37
Not enough data
8.7
35
Agentic AI - Email Testing
Not enough data
7.1
17
Not enough data
7.1
18
Not enough data
6.9
18
Not enough data
7.2
18
Not enough data
7.2
18
Data Availability
8.4
244
Not enough data
8.5
251
Not enough data
7.6
240
Not enough data
Platform Additional Functionality
8.4
256
Not enough data
8.1
245
Not enough data
7.6
240
Not enough data
8.1
242
Not enough data
Feature Not Available
Not enough data
Voice
Feature Not Available
Not enough data
8.3
45
Not enough data
Transcription
8.3
45
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.0
44
Not enough data
Editing
8.3
44
Not enough data
8.0
44
Not enough data
8.4
44
Not enough data
8.1
43
Not enough data
Integration
7.8
44
Not enough data
7.7
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
44
Not enough data
Agentic AI - Transcription
5.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
Lead Intelligence
8.9
3306
|
Verified
Not enough data
8.9
3156
|
Verified
Not enough data
8.8
3347
|
Verified
Not enough data
8.8
3028
|
Verified
Not enough data
9.2
3129
Not enough data
Agentic AI - Lead Intelligence
8.0
78
Not enough data
Lead Monitoring
8.7
903
Not enough data
8.5
898
Not enough data
8.4
894
Not enough data
Agentic AI - Lead Capture
7.7
103
Not enough data
7.5
102
Not enough data
Data Capture
8.0
891
Not enough data
8.4
855
Not enough data
8.1
851
Not enough data
8.5
880
Not enough data
Analytics
8.6
877
Not enough data
8.5
864
Not enough data
Customization
8.1
852
Not enough data
8.3
869
Not enough data
8.3
847
Not enough data
8.5
873
Not enough data
Matching
8.5
157
Not enough data
8.1
154
Not enough data
8.1
153
Not enough data
Routing
8.2
153
Not enough data
8.3
149
Not enough data
8.3
150
Not enough data
8.6
147
Not enough data
Platform Operations
8.3
150
Not enough data
8.3
145
Not enough data
8.3
149
Not enough data
8.0
148
Not enough data
8.4
149
Not enough data
8.5
151
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
7.9
49
Not enough data
8.4
49
Not enough data
8.1
49
Not enough data
8.0
47
Not enough data
8.3
49
Not enough data
7.7
48
Not enough data
8.2
49
Not enough data
CRM Data Enrichment
8.6
49
Not enough data
8.4
48
Not enough data
8.4
48
Not enough data
8.6
48
Not enough data
8.5
47
Not enough data
Account Management
8.2
47
Not enough data
8.3
47
Not enough data
8.1
47
Not enough data
8.3
47
Not enough data
8.2
47
Not enough data
8.1
47
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.5
16
Not enough data
8.5
16
Not enough data
8.4
16
Not enough data
8.4
16
Not enough data
9.0
15
Not enough data
Calendar View
7.6
60
Not enough data
7.6
60
Not enough data
Shared Calendar
7.5
59
Not enough data
7.6
60
Not enough data
Accessibility
7.9
59
Not enough data
7.5
60
Not enough data
Integration
7.9
60
Not enough data
7.9
59
Not enough data
7.7
60
Not enough data
Notifications
7.7
59
Not enough data
7.5
57
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Calendar
8.3
11
Not enough data
Integrations
7.2
92
Not enough data
8.6
98
Not enough data
7.7
90
Not enough data
8.0
91
Not enough data
7.8
88
Not enough data
Branding & Customizatio
7.8
88
Not enough data
8.0
91
Not enough data
7.9
87
Not enough data
Automatic Rules & Configurations
8.7
93
Not enough data
8.7
88
Not enough data
8.4
88
Not enough data
Agentic AI - Business Scheduling
7.6
20
Not enough data
8.1
20
Not enough data
Generative AI
7.8
704
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Verification
7.9
96
Not enough data
Meeting Prep - AI Meeting Assistants
7.5
23
Not enough data
6.9
23
Not enough data
6.7
23
Not enough data
Meeting Automation - AI Meeting Assistants
8.3
22
Not enough data
8.0
22
Not enough data
7.4
21
Not enough data
Meeting Insights - AI Meeting Assistants
7.5
21
Not enough data
7.6
22
Not enough data
7.6
22
Not enough data
Accessibility - AI Meeting Assistants
7.0
22
Not enough data
7.1
22
Not enough data
7.5
22
Not enough data
Agentic AI - AI Meeting Assistants
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.1
8
Not enough data
Agentic AI - Lead Mining
7.9
78
Not enough data
7.6
78
Not enough data
Agentic AI - Visitor Identification
8.5
8
Not enough data
Agentic AI - Lead Scoring
8.2
49
Not enough data
8.4
49
Not enough data
8.1
47
Not enough data
8.1
48
Not enough data
Attribution
8.9
363
Not enough data
8.9
360
Not enough data
8.6
334
Not enough data
Discovery
9.1
369
Not enough data
8.7
342
Not enough data
8.7
361
Not enough data
Management
8.5
333
Not enough data
8.7
356
Not enough data
Platform
8.7
337
Not enough data
8.8
344
Not enough data
Agentic AI - Sales Performance Management
8.0
24
Not enough data
8.6
23
Not enough data
8.0
23
Not enough data
Incentives
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
229
Not enough data
Personalization
Feature Not Available
Not enough data
8.3
237
Not enough data
8.5
242
Not enough data
8.3
236
Not enough data
Administrative
8.4
236
Not enough data
8.4
231
Not enough data
8.2
231
Not enough data
Agentic AI - Email Tracking
7.8
91
Not enough data
7.7
91
Not enough data
7.7
91
Not enough data
7.7
90
Not enough data
7.5
90
Not enough data
7.6
89
Not enough data
7.6
89
Not enough data
Analytics
8.4
732
Not enough data
8.3
720
Not enough data
8.0
709
Not enough data
Customizations
8.5
721
Not enough data
8.8
726
Not enough data
8.4
726
Not enough data
8.3
717
Not enough data
8.5
707
Not enough data
Generative AI
7.9
620
Not enough data
Agentic AI - Outbound Call Tracking
7.8
45
Not enough data
7.9
45
Not enough data
Calling
8.1
333
Not enough data
7.9
325
Not enough data
8.1
322
Not enough data
8.3
319
Not enough data
7.6
48
Not enough data
Contacts
8.3
322
Not enough data
8.1
315
Not enough data
8.3
320
Not enough data
Insights
8.3
317
Not enough data
8.2
315
Not enough data
7.8
310
Not enough data
8.5
316
Not enough data
8.2
308
Not enough data
8.2
47
Not enough data
Agentic AI - Sales Coaching
9.0
12
Not enough data
9.2
12
Not enough data
9.0
12
Not enough data
8.8
12
Not enough data
Training
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
65
Not enough data
Feature Not Available
Not enough data
Feedback
8.1
65
Not enough data
7.7
66
Not enough data
Feature Not Available
Not enough data
7.8
66
Not enough data
8.1
64
Not enough data
7.9
64
Not enough data
Feature Not Available
Not enough data
Generative AI
8.1
55
Not enough data
Agentic AI - Marketing Account Intelligence
8.2
15
Not enough data
8.1
14
Not enough data
8.0
14
Not enough data
7.7
14
Not enough data
Lead Intelligence
8.8
1024
Not enough data
8.8
601
Not enough data
9.0
1074
Not enough data
Lead Management
9.0
1011
Not enough data
8.6
901
Not enough data
9.0
1028
Not enough data
Marketing Campaigns
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
949
Not enough data
Data Availability - Marketing Account Intelligence
8.3
96
Not enough data
Data Accuracy - Marketing Account Intelligence
8.3
95
Not enough data
Categories
Categories
Shared Categories
Apollo.io and Intuit Mailchimp Email Marketing are categorized as Email Deliverability and AI Writing Assistant
Unique Categories
Apollo.io is categorized as Calendar, Account Data Management, Sales Performance Management, Visitor Identification, Email Verification, Sales Coaching, AI Meeting Assistants, Lead Intelligence, Transcription, Email Tracking, Lead-to-Account Matching and Routing, Sales Engagement, Conversation Intelligence, Business Scheduling, Sales Intelligence, Lead Capture, Outbound Call Tracking, AI Sales Assistant, Marketing Account Intelligence, Auto Dialer, Revenue Operations & Intelligence (RO&I), Lead Scoring, Lead Mining, Buyer Intent Data Providers, and AI Chatbots
Intuit Mailchimp Email Marketing is categorized as Email Marketing, Transactional Email, and Email Testing
Reviews
Reviewers' Company Size
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Intuit Mailchimp Email Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
15.2%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.3%
Marketing and Advertising
15.1%
Non-Profit Organization Management
5.8%
Information Technology and Services
4.8%
Computer Software
4.5%
Education Management
3.3%
Other
66.4%
Alternatives
Discussions
What is Apollo IO used for?
23 Comments
AP
Apollo.io is widely used database software. It is used for searching database like companies, contacts, designation, phone numbers, business email addresses....Read more
How do I submit my business to apollo
11 Comments
SS
Same here - I can't submit my company either. Wearitar - https://wearitar.comRead more
What is the best alternative to Mailchimp?
9 Comments
SA
I would say Brevo is a good alternativeRead more
What kind of platform is Mailchimp?
7 Comments
TT
Mailchimp is an email marketing and automation platform.Read more
What is the best way to implement Mailchimp with Wordpress to get maximum email subscribers?
5 Comments
RS
If you're using an organic way to collect emails, you can use any of the pop software's available in the marketplace such as optinmonk or poptin. If you have...Read more
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