Compare Amperity and Tealium Customer Data Hub

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At a Glance
Amperity
Amperity
Star Rating
(51)4.3 out of 5
Market Segments
Enterprise (45.1% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about Amperity
Tealium Customer Data Hub
Tealium Customer Data Hub
Star Rating
(320)4.3 out of 5
Market Segments
Enterprise (59.3% of reviews)
Information
Entry-Level Pricing
Contact Us
Learn more about Tealium Customer Data Hub
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Amperity excels in Data Unification with a score of 8.6, allowing for seamless integration of customer data from various sources, while Tealium Customer Data Hub, although strong, has a slightly lower score in this area, indicating that users may find Amperity more effective for consolidating their data.
  • Reviewers mention that Tealium shines in Data Enrichment with a score of 8.4, providing robust capabilities to enhance customer profiles, whereas Amperity's score of 8.1 suggests it may not offer as comprehensive enrichment features, making Tealium a better choice for those prioritizing enriched data.
  • G2 users highlight that Amperity's Ease of Setup is rated at 6.9, which some find challenging compared to Tealium's 7.5, indicating that users may experience a smoother onboarding process with Tealium.
  • Users on G2 report that Tealium's Quality of Support is rated at 9.0, which is higher than Amperity's 8.4, suggesting that Tealium may provide more responsive and effective customer service, a critical factor for businesses needing reliable support.
  • Reviewers mention that Amperity's Dynamic Segmentation feature scores 7.0, which some users find less flexible compared to Tealium's offerings, indicating that those needing advanced segmentation capabilities might prefer Tealium.
  • Users say that Tealium's Compliance Monitoring score of 6.9 is a concern, as it is lower than Amperity's 8.1, suggesting that Amperity may provide better tools for ensuring data compliance, which is essential for businesses handling sensitive information.
Featured Products
Pricing
Entry-Level Pricing
Amperity
No pricing available
Tealium Customer Data Hub
Custom
Contact Us
Learn more about Tealium Customer Data Hub
Free Trial
Amperity
No trial information available
Tealium Customer Data Hub
No trial information available
Ratings
Meets Requirements
8.3
44
8.7
248
Ease of Use
7.9
47
7.6
246
Ease of Setup
7.0
20
7.5
149
Ease of Admin
8.5
22
7.9
146
Quality of Support
8.5
44
9.0
237
Has the product been a good partner in doing business?
8.9
21
9.0
146
Product Direction (% positive)
9.0
46
8.7
243
Features by Category
Not enough data
7.3
121
Administration
Not enough data
6.9
6
Not enough data
6.7
5
Not enough data
6.7
5
Not enough data
5.6
6
Management
Not enough data
6.7
5
Not enough data
7.5
6
Not enough data
6.9
6
Not enough data
5.8
6
Not enough data
8.1
6
Compliance
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.2
6
Not enough data
6.9
6
Security
Not enough data
6.9
6
Not enough data
7.5
6
Not enough data
7.2
6
Data Quality
Not enough data
7.7
5
Not enough data
7.3
5
Not enough data
8.6
6
Maintainence
Not enough data
8.1
6
Not enough data
7.8
6
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
7.6
215
7.5
351
Data Sourcing
8.2
33
8.4
72
|
Verified
8.5
33
8.7
70
|
Verified
7.3
30
Feature Not Available
7.3
30
8.3
68
|
Verified
Intelligence
7.0
32
7.0
58
|
Verified
7.6
30
6.3
40
|
Verified
7.3
27
6.2
43
|
Verified
Consent Management Platform (CMP)Hide 9 FeaturesShow 9 Features
Not enough data
Not enough data
Customer Journey AnalyticsHide 9 FeaturesShow 9 Features
Not enough data
7.4
52
Platform Basics
Not enough data
7.0
5
Not enough data
7.3
5
Platform Data
Not enough data
6.7
6
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
8.1
6
Platform Additional Functionality
Not enough data
6.4
6
Not enough data
8.6
6
Not enough data
7.2
6
E-Commerce Data IntegrationHide 8 FeaturesShow 8 Features
Not enough data
Not enough data
Development
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Integration Options
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Master Data Management (MDM)Hide 10 FeaturesShow 10 Features
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Amperity
Amperity
Tealium Customer Data Hub
Tealium Customer Data Hub
Amperity and Tealium Customer Data Hub are categorized as Customer Data Platform (CDP) and Identity Resolution
Reviews
Reviewers' Company Size
Amperity
Amperity
Small-Business(50 or fewer emp.)
17.6%
Mid-Market(51-1000 emp.)
37.3%
Enterprise(> 1000 emp.)
45.1%
Tealium Customer Data Hub
Tealium Customer Data Hub
Small-Business(50 or fewer emp.)
11.4%
Mid-Market(51-1000 emp.)
29.3%
Enterprise(> 1000 emp.)
59.3%
Reviewers' Industry
Amperity
Amperity
Retail
37.3%
Apparel & Fashion
15.7%
Marketing and Advertising
5.9%
Airlines/Aviation
5.9%
Telecommunications
3.9%
Other
31.4%
Tealium Customer Data Hub
Tealium Customer Data Hub
Retail
8.6%
Financial Services
8.6%
Insurance
6.2%
Leisure, Travel & Tourism
5.9%
Telecommunications
5.5%
Other
65.2%
Most Helpful Reviews
Amperity
Amperity
Most Helpful Favorable Review
Verified User
G
Verified User in Hospitality

I like how the platform/interface is straight forward and easy to navigate. It makes it easier to learn and use on a daily basis.

Most Helpful Critical Review
Verified User
G
Verified User in Marketing and Advertising

Costs, learning curve, dependence on third parties, and I am concerned about privacy and information leakage that may exist. I am not saying that it does, but I am saying that it may exist. For this, they must comply with privacy regulations.

Tealium Customer Data Hub
Tealium Customer Data Hub
Most Helpful Favorable Review
Verified User
G
Verified User in Consulting

Using IQ and CDP on a weekly basis. The Data Collection, Standardisation and Transformation is well integrated in the products and relatively straightforward to implement. Working with concurrent users on IQ has been improved over the years.

Most Helpful Critical Review
Verified User
G
Verified User in Computer Software

If I could do it over, I would definitely not choose to buy Tealium. The Salesforce connector has been down for 3 months, and the customer support team has been very slow to help. It's basic functionality we need. Tealium introduced a production bug that...

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Amperity
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Tealium Customer Data Hub
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Discussions
Amperity
Amperity Discussions
Monty the Mongoose crying
Amperity has no discussions with answers
Tealium Customer Data Hub
Tealium Customer Data Hub Discussions
Can you supply any details about the deployment process?
1 comment
Official Response from Tealium Customer Data Hub
Our standard net new deployment of our Universal Data Hub is 90 days. Deployment of AudienceStream alone may be shorter depending on steps already completed...Read more
How many product partnerships do you have?
1 comment
Official Response from Tealium Customer Data Hub
We have over one thousand integration points with close to nine hundred different technologies, covering both client-side and server-side data management...Read more
What constitutes the primary key for your CDP solution?
1 comment
Official Response from Tealium Customer Data Hub
Tealium supports more than one unique ID, and you can declare as many as necessary. In Tealium’s system, there is not one unique or master ID, but rather the...Read more