Compare Adobe Marketo Measure (formerly Bizible) and Hive Team Collaboration Software 
At a Glance
Market Segments
Mid-Market (73.4% of reviews)
Small-Business (63.4% of reviews)
Entry-Level Pricing
No pricing available
Free
Adobe Marketo Measure (formerly Bizible)
Star Rating
(147)4.7 out of 5
Market Segments
Mid-Market (73.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Adobe Marketo Measure (formerly Bizible)Hive
Star Rating
(614)4.6 out of 5
Market Segments
Small-Business (63.4% of reviews)
Entry-Level Pricing
Free
Free Trial is available
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Adobe Marketo Measure (formerly Bizible) vs Hive
When assessing the two solutions, reviewers found Hive easier to use, set up, and administer. However, reviewers felt that both vendors make it equally easy to do business overall.
- Reviewers felt that Hive meets the needs of their business better than Adobe Marketo Measure (formerly Bizible).
- When comparing quality of ongoing product support, reviewers felt that Adobe Marketo Measure (formerly Bizible) is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Adobe Marketo Measure (formerly Bizible) over Hive.
Pricing
Entry-Level Pricing
Adobe Marketo Measure (formerly Bizible)
No pricing availableHive
Hive Free
Free
Best for light project management.
- My Actions to-do list
- Unlimited task management
- Gantt, Kanban, summary and calendar views
Free Trial
Adobe Marketo Measure (formerly Bizible)
No trial information availableHive
Free Trial is available
Ratings
Meets Requirements
8.9
137
9.2
515
Ease of Use
8.2
137
9.1
517
Ease of Setup
7.6
91
9.3
241
Ease of Admin
8.3
90
9.0
171
Quality of Support
9.6
136
9.3
462
Has the product been a good partner in doing business?
9.4
92
9.4
171
Product Direction (% positive)
9.7
134
9.6
491
Features by Category
Tasks
Not enough data
9.4
271
|
Verified
Not enough data
9.3
271
|
Verified
Not enough data
9.2
262
|
Verified
Not enough data
9.2
265
|
Verified
Not enough data
8.7
238
|
Verified
Not enough data
8.4
206
|
Verified
Not enough data
8.9
249
|
Verified
Not enough data
9.0
231
|
Verified
Projects
Not enough data
9.2
237
|
Verified
Not enough data
9.1
210
|
Verified
Not enough data
8.7
192
|
Verified
Not enough data
8.9
235
|
Verified
Not enough data
9.2
246
|
Verified
Not enough data
7.8
106
Not enough data
8.5
163
Not enough data
9.0
217
|
Verified
Not enough data
8.4
111
Not enough data
8.5
180
|
Verified
Not enough data
8.5
157
|
Verified
Resource Management
Not enough data
8.3
157
|
Verified
Not enough data
8.7
168
|
Verified
Not enough data
8.9
189
|
Verified
Project Monitoring
Not enough data
8.3
148
|
Verified
Not enough data
8.6
159
|
Verified
Not enough data
8.7
197
|
Verified
Generative AI
Not enough data
7.4
64
Not enough data
7.1
65
Portfolio Management
Not enough data
8.5
59
Not enough data
9.2
62
Not enough data
8.7
60
Not enough data
8.3
57
Project Management
Not enough data
8.9
64
Not enough data
8.8
64
Not enough data
8.6
60
Resource Management
Not enough data
8.6
61
Not enough data
8.6
60
Not enough data
8.7
62
Data & Analytics
Not enough data
8.6
60
Not enough data
8.7
60
Not enough data
8.6
60
Not enough data
8.3
59
Strategy - Project and Portfolio Management
Not enough data
8.5
38
Not enough data
8.8
39
Not enough data
8.7
39
Not enough data
8.2
39
Not enough data
8.8
39
Not enough data
8.3
39
Not enough data
8.5
38
Not enough data
8.8
39
Not enough data
8.9
39
Not enough data
8.6
39
Analytics
Not enough data
9.4
11
Execution
Not enough data
9.7
11
Not enough data
9.5
11
Not enough data
9.7
10
Roadmapping
Not enough data
8.8
11
Not enough data
9.0
10
Business Instant Messaging
Not enough data
9.1
88
Not enough data
8.9
96
Not enough data
8.4
89
Business Instant Messaging
Not enough data
8.2
45
Not enough data
8.2
47
Business Instant Messaging
Not enough data
7.7
87
Not enough data
9.3
95
Not enough data
8.9
77
Generative AI - Business Instant Messaging
Not enough data
8.3
8
AI - Business Instant Messaging
Not enough data
7.5
6
Not enough data
7.9
8
Not enough data
7.9
7
Not enough data
8.1
7
Grammar
Not enough data
7.7
8
Not enough data
8.1
6
Not enough data
9.2
6
Formatting
Not enough data
7.5
6
Not enough data
8.3
6
Not enough data
7.8
6
Content
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
Feature Not Available
Product Type
Not enough data
9.2
6
Not enough data
Feature Not Available
Generative AI
Not enough data
Not enough data
Not enough data
Feature Not Available
Setup
Not enough data
9.1
62
Not enough data
9.3
65
Not enough data
8.7
67
Not enough data
8.9
72
Management
Not enough data
9.1
64
Not enough data
8.6
56
Not enough data
8.1
61
Generative AI
Not enough data
7.8
37
Communication
Not enough data
9.8
9
Not enough data
9.8
9
Not enough data
8.8
10
Not enough data
8.8
10
Goal Creation
Not enough data
8.6
7
Not enough data
8.6
7
Not enough data
Feature Not Available
Not enough data
9.4
8
Tasks
Not enough data
9.7
35
Not enough data
9.3
33
Not enough data
9.3
32
Kanban Boards
Not enough data
9.4
32
Not enough data
9.5
34
Not enough data
9.6
33
Planning
Not enough data
9.2
32
Not enough data
8.9
28
Not enough data
8.9
28
Attribution Modeling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
9.5
26
Not enough data
9.6
25
Not enough data
9.5
23
Not enough data
8.3
21
Not enough data
9.2
25
Not enough data
8.6
25
Content Planning
Not enough data
9.6
23
Not enough data
9.4
27
Not enough data
9.8
23
Marketing Campaign Performance
Not enough data
8.6
20
Not enough data
9.4
24
Other Features
Not enough data
8.8
23
Not enough data
9.1
22
Task Creation
Not enough data
9.7
32
Not enough data
9.6
31
Not enough data
9.4
33
Not enough data
8.7
29
Task Management
Not enough data
9.5
33
Not enough data
9.7
31
Not enough data
9.1
29
Not enough data
9.2
29
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Automation
Not enough data
9.1
23
Not enough data
9.0
22
Not enough data
8.7
21
Administration
Not enough data
9.1
23
Not enough data
8.8
23
Not enough data
8.9
21
Project management
Not enough data
9.5
20
Not enough data
9.2
22
Not enough data
9.2
24
Not enough data
9.5
21
Not enough data
9.1
20
Not enough data
8.9
20
Not enough data
9.0
22
Workload
Not enough data
9.1
23
Not enough data
9.4
21
Not enough data
8.4
21
Not enough data
8.6
20
Communication & Collaboration
Not enough data
8.7
20
Not enough data
9.1
21
Not enough data
9.3
23
Cost Management
Not enough data
8.4
23
Not enough data
8.3
20
Not enough data
8.4
20
Integration
Not enough data
8.5
20
Not enough data
8.5
19
Not enough data
8.3
20
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Matching
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
9.4
20
Not enough data
9.6
18
Not enough data
9.2
17
Not enough data
8.9
19
Additional Functionality
Not enough data
9.3
17
Not enough data
Feature Not Available
Not enough data
9.5
20
Not enough data
7.9
15
Not enough data
Feature Not Available
Proofing Features - Online Proofing
Not enough data
7.9
11
Not enough data
7.1
11
Not enough data
8.5
11
Platform - Online Proofing
Not enough data
8.3
11
Not enough data
8.9
11
Not enough data
8.8
11
Not enough data
8.5
11
Not enough data
8.5
11
Workflow and Collaboration - Online Proofing
Not enough data
9.2
11
Not enough data
9.2
11
Lead Intelligence
9.0
14
Not enough data
8.8
18
Not enough data
9.3
15
Not enough data
Lead Management
9.4
11
Not enough data
8.8
10
Not enough data
8.9
14
Not enough data
Marketing Campaigns
9.6
19
Not enough data
8.9
12
Not enough data
8.8
18
Not enough data
8.8
13
Not enough data
9.2
15
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
52
|
Verified
Not enough data
8.9
55
|
Verified
Not enough data
8.9
11
Not enough data
8.5
48
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.8
56
|
Verified
Not enough data
8.3
58
|
Verified
Not enough data
8.4
44
|
Verified
Not enough data
9.5
55
|
Verified
Not enough data
8.3
7
Not enough data
Feature Not Available
Not enough data
Time Tracking
Not enough data
8.8
43
Not enough data
9.5
47
Not enough data
8.7
41
Client Invoicing
Not enough data
8.0
35
Not enough data
7.6
32
Not enough data
8.1
36
Mobile Time Tracking
Not enough data
9.3
43
Administration
Not enough data
8.9
41
Not enough data
9.3
45
Not enough data
9.2
46
Not enough data
Feature Not Available
Not enough data
9.5
45
Platform
Not enough data
9.1
41
Not enough data
8.4
31
Not enough data
8.4
28
Not enough data
9.4
44
Not enough data
9.1
36
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Adobe Marketo Measure (formerly Bizible) and Hive are categorized as Marketing Resource Management
Unique Categories
Adobe Marketo Measure (formerly Bizible) is categorized as Account-Based Analytics, Marketing Analytics, Attribution, and Lead-to-Account Matching and Routing
Hive is categorized as Marketing Calendar, Business Instant Messaging, Kanban Project Management, Objectives and Key Results (OKR), Workflow Management, AI Writing Assistant, Strategy and Innovation Roadmapping Tools, Project and Portfolio Management, Online Proofing, Online Form Builder, Google Workspace Project Management, Note-Taking Software, Task Management, Time Tracking, Project Management, and Work Management
Reviews
Reviewers' Company Size
Adobe Marketo Measure (formerly Bizible)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
36.4%
Internet
14.0%
Marketing and Advertising
12.6%
Information Technology and Services
12.6%
Computer Networking
2.8%
Other
21.7%
Marketing and Advertising
23.9%
Information Technology and Services
6.9%
Computer Software
5.6%
Non-Profit Organization Management
4.6%
Consumer Services
4.3%
Other
54.7%
Most Helpful Reviews
Adobe Marketo Measure (formerly Bizible)
Most Helpful Favorable Review
Bill F.
Verified User in Marketing and Advertising
Bizible shows the entire sales funnel from the search term that someone typed into Google all the way to the point of sale.
Most Helpful Critical Review
Verified User in Computer Software
Support has been horrible. Requires hours and hours of configuration just to get even close to getting anything useful. Their system can't process data quickly. ROI reporting requires ongoing manual uploads into bizible.
Hive
Most Helpful Favorable Review
Verified User in Information Technology and Services
The flexibility and vast feature set. With Hive, I can break down projects in a ton of different views rather than just 1 or 2. I can juggle multiple client projects running at once, with projects ranging from loose/unstructured to deadline-tight and highly...
Most Helpful Critical Review
Verified User in Consumer Goods
I think the overall look of Hive is pretty disorganized. It’s a glorified excel document in looks and it seems like they need some heavy duty hands on UX and UI work or to hire better ones if they have them. We have had issues with small buggy things and...
Bill F.
Verified User in Marketing and Advertising
Bizible shows the entire sales funnel from the search term that someone typed into Google all the way to the point of sale.
Verified User in Information Technology and Services
The flexibility and vast feature set. With Hive, I can break down projects in a ton of different views rather than just 1 or 2. I can juggle multiple client projects running at once, with projects ranging from loose/unstructured to deadline-tight and highly...
Verified User in Computer Software
Support has been horrible. Requires hours and hours of configuration just to get even close to getting anything useful. Their system can't process data quickly. ROI reporting requires ongoing manual uploads into bizible.
Verified User in Consumer Goods
I think the overall look of Hive is pretty disorganized. It’s a glorified excel document in looks and it seems like they need some heavy duty hands on UX and UI work or to hire better ones if they have them. We have had issues with small buggy things and...
Alternatives
Discussions
Adobe Marketo Measure (formerly Bizible) has no discussions with answers
Do you have the ability to chat with colleagues?
2 comments
JH
Yep, & it's super easy!Read more
Can I control who sees what in my Hive workspace?
2 comments
JH
Yep! And your Admin could set those controls for you if you can't.Read more
How does your pricing work?
1 comment
Official Response from Hive
Hive costs are priced at $12 per user per month (up to 100 users). You can sign up for a monthly or annual plan. The annual plan comes with an additional 10%...Read more
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