Business entertainment software helps companies deliver curated video content to their customers in commercial and public spaces, such as waiting rooms and bars. The software offers unique channels, interactive content, and analytics to measure views and engagement. Businesses in several industries use this solution to deliver engaging content to customers.
Companies can create customized playlists by selecting from a wide library of pre-made content that best appeals to their audience. Businesses can also use this tool for marketing by displaying promotions and advertisements. Screens in multiple locations can all be connected to the software, where content curation and delivery are centrally managed. Business owners, managers, and marketing teams use this tool to manage content and use the insights to make informed marketing decisions.
Business entertainment software must integrate with the appropriate hardware, such as the screens the content will be displayed on. It complements digital signage software, allowing users to combine engaging video content with business-related graphics for a thorough engagement strategy.
To qualify for inclusion in the Business Entertainment category, a product must: