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Best Software Asset Management (SAM) Tools for Medium-Sized Businesses

Tian Lin
TL
Researched and written by Tian Lin

Products classified in the overall Software Asset Management Tools category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Software Asset Management Tools to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Software Asset Management Tools category.

In addition to qualifying for inclusion in the Software Asset Management (SAM) Tools category, to qualify for inclusion in the Medium-Sized Business Software Asset Management (SAM) Tools category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

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Featured Software Asset Management (SAM) Tools At A Glance

Free Plan Available:
AssetSonar
Sponsored
AssetSonar
Best for Small Businesses:
Alloy Navigator
Alloy Navigator
Best for Enterprise:
FlexNet Manager
FlexNet Manager
Highest User Satisfaction:
Alloy Navigator
Alloy Navigator
Best Free Software:
Zluri
Zluri
Show LessShow More
Best for Enterprise:
FlexNet Manager
FlexNet Manager
Highest User Satisfaction:
Alloy Navigator
Alloy Navigator
Best Free Software:
Zluri
Zluri

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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6 Listings in Software Asset Management Tools Available
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    G2 Score
Zluri
(177)4.6 out of 5
Optimized for quick response
7th Easiest To Use in Software Asset Management Tools software
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Zluri is a next-gen Identity Governance and Administration (IGA) platform that enables IT and security teams to discover identities and applications, streamline access management, and automate access

    Users
    • IT Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 66% Mid-Market
    • 23% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Zluri Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    16
    Automation
    14
    Customer Support
    14
    Time-saving
    14
    Application Integration
    12
    Cons
    Integration Issues
    9
    Limited Integrations
    9
    Limited Features
    8
    Missing Features
    7
    Insufficient Information
    6
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Zluri features and usability ratings that predict user satisfaction
    9.2
    Automated end user license provisioning
    Average: 8.5
    9.3
    Customized alerts
    Average: 8.6
    9.2
    Approved app catalogue
    Average: 8.4
    8.9
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Zluri
    Company Website
    Year Founded
    2020
    HQ Location
    San Franscisco, California
    Twitter
    @zluri_hq
    225 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    270 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Zluri is a next-gen Identity Governance and Administration (IGA) platform that enables IT and security teams to discover identities and applications, streamline access management, and automate access

Users
  • IT Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 66% Mid-Market
  • 23% Enterprise
Zluri Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
16
Automation
14
Customer Support
14
Time-saving
14
Application Integration
12
Cons
Integration Issues
9
Limited Integrations
9
Limited Features
8
Missing Features
7
Insufficient Information
6
View All Pros and Cons
Zluri features and usability ratings that predict user satisfaction
9.2
Automated end user license provisioning
Average: 8.5
9.3
Customized alerts
Average: 8.6
9.2
Approved app catalogue
Average: 8.4
8.9
Ease of Use
Average: 9.0
Seller Details
Seller
Zluri
Company Website
Year Founded
2020
HQ Location
San Franscisco, California
Twitter
@zluri_hq
225 Twitter followers
LinkedIn® Page
www.linkedin.com
270 employees on LinkedIn®
CloudEagle
(100)4.7 out of 5
Free trial available
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CloudEagle.ai is an AI-driven SaaS Management, Identity Governance, and Security solution that provides enterprises with a centralized command hub to detect, protect, govern, and optimize their SaaS a

    Users
    • Software Engineer
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 47% Mid-Market
    • 40% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • CloudEagle is a software tool that provides visibility into SaaS usage, tracks renewals, and automates onboarding and offboarding processes.
    • Reviewers like the AI-powered renewal data extraction, contract detail centralization, self-service app catalog, and the Assisted Buying service which provides benchmark data for better negotiation.
    • Users reported issues with the initial data cleanup and integration, lack of historical data display on the dashboard, occasional lag in sync between the HRIS and the platform, and the billing being only available in USD.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • CloudEagle Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Automation
    22
    Time-Saving
    18
    Ease of Use
    17
    Tracking
    15
    Cloud Services
    12
    Cons
    Difficult Learning
    8
    Complex Setup
    7
    Difficult Setup
    6
    Setup Difficulty
    6
    Learning Curve
    4
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • CloudEagle features and usability ratings that predict user satisfaction
    8.6
    Automated end user license provisioning
    Average: 8.5
    8.9
    Customized alerts
    Average: 8.6
    9.1
    Approved app catalogue
    Average: 8.4
    9.4
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    CloudEagle
    Year Founded
    2021
    HQ Location
    Palo Alto, US
    Twitter
    @cloudeagleai
    149 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    75 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CloudEagle.ai is an AI-driven SaaS Management, Identity Governance, and Security solution that provides enterprises with a centralized command hub to detect, protect, govern, and optimize their SaaS a

Users
  • Software Engineer
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 47% Mid-Market
  • 40% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • CloudEagle is a software tool that provides visibility into SaaS usage, tracks renewals, and automates onboarding and offboarding processes.
  • Reviewers like the AI-powered renewal data extraction, contract detail centralization, self-service app catalog, and the Assisted Buying service which provides benchmark data for better negotiation.
  • Users reported issues with the initial data cleanup and integration, lack of historical data display on the dashboard, occasional lag in sync between the HRIS and the platform, and the billing being only available in USD.
CloudEagle Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Automation
22
Time-Saving
18
Ease of Use
17
Tracking
15
Cloud Services
12
Cons
Difficult Learning
8
Complex Setup
7
Difficult Setup
6
Setup Difficulty
6
Learning Curve
4
View All Pros and Cons
CloudEagle features and usability ratings that predict user satisfaction
8.6
Automated end user license provisioning
Average: 8.5
8.9
Customized alerts
Average: 8.6
9.1
Approved app catalogue
Average: 8.4
9.4
Ease of Use
Average: 9.0
Seller Details
Seller
CloudEagle
Year Founded
2021
HQ Location
Palo Alto, US
Twitter
@cloudeagleai
149 Twitter followers
LinkedIn® Page
www.linkedin.com
75 employees on LinkedIn®
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AssetSonar
(73)4.5 out of 5
Optimized for quick response
5th Easiest To Use in Software Asset Management Tools software
Entry Level Price:Pay As You Go
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    EZO AssetSonar is a comprehensive IT asset management platform designed to provide organizations with real-time visibility into their entire digital infrastructure. This solution enables users to effe

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 75% Mid-Market
    • 10% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AssetSonar Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Asset Management
    21
    Ease of Use
    21
    Product Quality
    11
    Integrations
    9
    Customer Support
    8
    Cons
    Filtering Issues
    4
    Inadequate Reporting
    3
    Integration Issues
    3
    Limited Customization
    3
    Limited Features
    3
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AssetSonar features and usability ratings that predict user satisfaction
    6.5
    Automated end user license provisioning
    Average: 8.5
    7.3
    Customized alerts
    Average: 8.6
    6.3
    Approved app catalogue
    Average: 8.4
    8.8
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    EZO
    Company Website
    Year Founded
    2011
    HQ Location
    Carson City, Nevada
    Twitter
    @EZOsolutions
    813 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

EZO AssetSonar is a comprehensive IT asset management platform designed to provide organizations with real-time visibility into their entire digital infrastructure. This solution enables users to effe

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 75% Mid-Market
  • 10% Small-Business
AssetSonar Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Asset Management
21
Ease of Use
21
Product Quality
11
Integrations
9
Customer Support
8
Cons
Filtering Issues
4
Inadequate Reporting
3
Integration Issues
3
Limited Customization
3
Limited Features
3
View All Pros and Cons
AssetSonar features and usability ratings that predict user satisfaction
6.5
Automated end user license provisioning
Average: 8.5
7.3
Customized alerts
Average: 8.6
6.3
Approved app catalogue
Average: 8.4
8.8
Ease of Use
Average: 9.0
Seller Details
Seller
EZO
Company Website
Year Founded
2011
HQ Location
Carson City, Nevada
Twitter
@EZOsolutions
813 Twitter followers
LinkedIn® Page
www.linkedin.com
268 employees on LinkedIn®
ServiceNow Software Asset Management
(59)4.4 out of 5
6th Easiest To Use in Software Asset Management Tools software
View top Consulting Services for ServiceNow Software Asset Management
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Track and manage software licenses across the enterprise from a unified platform. Reduce costs, stay compliant, and align use to business need. SAM runs on the Now Platform®, a single system of action

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 75% Enterprise
    • 25% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • ServiceNow Software Asset Management Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Interface Usability
    2
    Tracking Performance
    2
    User Interface
    2
    Customer Support
    1
    Cons
    Access Issues
    1
    Connectivity Issues
    1
    Difficult Navigation
    1
    Integration Issues
    1
    Mobile Compatibility
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • ServiceNow Software Asset Management features and usability ratings that predict user satisfaction
    7.8
    Automated end user license provisioning
    Average: 8.5
    8.3
    Customized alerts
    Average: 8.6
    8.3
    Approved app catalogue
    Average: 8.4
    8.8
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    ServiceNow
    Year Founded
    2004
    HQ Location
    Santa Clara, CA
    Twitter
    @servicenow
    53,479 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    31,344 employees on LinkedIn®
    Ownership
    NYSE:NOW
Product Description
How are these determined?Information
This description is provided by the seller.

Track and manage software licenses across the enterprise from a unified platform. Reduce costs, stay compliant, and align use to business need. SAM runs on the Now Platform®, a single system of action

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 75% Enterprise
  • 25% Mid-Market
ServiceNow Software Asset Management Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Interface Usability
2
Tracking Performance
2
User Interface
2
Customer Support
1
Cons
Access Issues
1
Connectivity Issues
1
Difficult Navigation
1
Integration Issues
1
Mobile Compatibility
1
View All Pros and Cons
ServiceNow Software Asset Management features and usability ratings that predict user satisfaction
7.8
Automated end user license provisioning
Average: 8.5
8.3
Customized alerts
Average: 8.6
8.3
Approved app catalogue
Average: 8.4
8.8
Ease of Use
Average: 9.0
Seller Details
Seller
ServiceNow
Year Founded
2004
HQ Location
Santa Clara, CA
Twitter
@servicenow
53,479 Twitter followers
LinkedIn® Page
www.linkedin.com
31,344 employees on LinkedIn®
Ownership
NYSE:NOW
USU
(53)4.5 out of 5
Optimized for quick response
2nd Easiest To Use in Software Asset Management Tools software
View top Consulting Services for USU
Free trial available
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    USU is an IT Management software provider headquartered in Boston, MA, specializing in solutions designed to enhance operational efficiency and financial management for mid-market and enterprise organ

    Users
    No information available
    Industries
    • Consumer Services
    • Computer Software
    Market Segment
    • 53% Enterprise
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • USU Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Product Quality
    9
    Ease of Use
    7
    Asset Management
    6
    Data Management
    5
    Customer Support
    3
    Cons
    Complex Configuration
    2
    Learning Curve
    2
    Limited Customization
    2
    Missing Features
    2
    Navigation Issues
    2
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • USU features and usability ratings that predict user satisfaction
    8.2
    Automated end user license provisioning
    Average: 8.5
    8.4
    Customized alerts
    Average: 8.6
    8.7
    Approved app catalogue
    Average: 8.4
    8.4
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    USU
    Company Website
    Year Founded
    2000
    HQ Location
    Boston, MA
    LinkedIn® Page
    www.linkedin.com
    201 employees on LinkedIn®
    Ownership
    ETR: OSP2
Product Description
How are these determined?Information
This description is provided by the seller.

USU is an IT Management software provider headquartered in Boston, MA, specializing in solutions designed to enhance operational efficiency and financial management for mid-market and enterprise organ

Users
No information available
Industries
  • Consumer Services
  • Computer Software
Market Segment
  • 53% Enterprise
  • 28% Small-Business
USU Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Product Quality
9
Ease of Use
7
Asset Management
6
Data Management
5
Customer Support
3
Cons
Complex Configuration
2
Learning Curve
2
Limited Customization
2
Missing Features
2
Navigation Issues
2
View All Pros and Cons
USU features and usability ratings that predict user satisfaction
8.2
Automated end user license provisioning
Average: 8.5
8.4
Customized alerts
Average: 8.6
8.7
Approved app catalogue
Average: 8.4
8.4
Ease of Use
Average: 9.0
Seller Details
Seller
USU
Company Website
Year Founded
2000
HQ Location
Boston, MA
LinkedIn® Page
www.linkedin.com
201 employees on LinkedIn®
Ownership
ETR: OSP2
Alloy Navigator
(94)4.8 out of 5
1st Easiest To Use in Software Asset Management Tools software
Entry Level Price:Starting at $19.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Alloy Navigator is an AI-powered IT service and asset management solution that enables organizations of all sizes to manage their IT operations. This solution offers fully integrated help desk, networ

    Users
    No information available
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 65% Small-Business
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Alloy Navigator Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Asset Management
    31
    Ease of Use
    30
    Ticket Management
    27
    Ticketing System
    26
    Automation
    20
    Cons
    Learning Curve
    12
    Complex Setup
    11
    Limited Customization
    11
    Setup Difficulty
    10
    Poor Interface Design
    8
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Alloy Navigator features and usability ratings that predict user satisfaction
    8.9
    Automated end user license provisioning
    Average: 8.5
    9.1
    Customized alerts
    Average: 8.6
    9.0
    Approved app catalogue
    Average: 8.4
    9.1
    Ease of Use
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Alloy Software
    Year Founded
    2002
    HQ Location
    Bloomfield, NJ
    Twitter
    @AlloySoftware
    469 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    15 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Alloy Navigator is an AI-powered IT service and asset management solution that enables organizations of all sizes to manage their IT operations. This solution offers fully integrated help desk, networ

Users
No information available
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 65% Small-Business
  • 31% Mid-Market
Alloy Navigator Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Asset Management
31
Ease of Use
30
Ticket Management
27
Ticketing System
26
Automation
20
Cons
Learning Curve
12
Complex Setup
11
Limited Customization
11
Setup Difficulty
10
Poor Interface Design
8
View All Pros and Cons
Alloy Navigator features and usability ratings that predict user satisfaction
8.9
Automated end user license provisioning
Average: 8.5
9.1
Customized alerts
Average: 8.6
9.0
Approved app catalogue
Average: 8.4
9.1
Ease of Use
Average: 9.0
Seller Details
Seller
Alloy Software
Year Founded
2002
HQ Location
Bloomfield, NJ
Twitter
@AlloySoftware
469 Twitter followers
LinkedIn® Page
www.linkedin.com
15 employees on LinkedIn®
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6 Listings in Software Asset Management Tools Available
  • Sort By:
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