Best Software for 2025 is now live!
|| products.size

Best Mobile Attribution Platforms for for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Mobile Attribution category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Mobile Attribution to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Mobile Attribution category.

In addition to qualifying for inclusion in the Mobile Attribution Platforms category, to qualify for inclusion in the Small Business Mobile Attribution Platforms category, a product must have at least 10 reviews left by a reviewer from a small business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

1 filter applied
Clear All

8 Listings in Small Business Mobile Attribution Available

(628)4.5 out of 5
Optimized for quick response
2nd Easiest To Use in Mobile Attribution software
View top Consulting Services for AppsFlyer
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p

    Users
    • Marketing Manager
    • Growth Marketing Manager
    Industries
    • Marketing and Advertising
    • Financial Services
    Market Segment
    • 43% Mid-Market
    • 29% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AppsFlyer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    37
    Features
    37
    Analytics
    31
    Insights
    28
    Attribution
    20
    Cons
    Expensive
    16
    Data Inaccuracy
    15
    Poor Customer Support
    12
    Expensive Pricing
    11
    Integration Issues
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AppsFlyer features and usability ratings that predict user satisfaction
    8.4
    Ease of Admin
    Average: 8.6
    8.4
    Custom Dashboards
    Average: 8.2
    8.5
    Cross-platform attribution
    Average: 8.5
    8.2
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    AppsFlyer
    Company Website
    Year Founded
    2011
    HQ Location
    San Francisco, CA
    Twitter
    @AppsFlyer
    12,476 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,602 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p

Users
  • Marketing Manager
  • Growth Marketing Manager
Industries
  • Marketing and Advertising
  • Financial Services
Market Segment
  • 43% Mid-Market
  • 29% Enterprise
AppsFlyer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
37
Features
37
Analytics
31
Insights
28
Attribution
20
Cons
Expensive
16
Data Inaccuracy
15
Poor Customer Support
12
Expensive Pricing
11
Integration Issues
10
AppsFlyer features and usability ratings that predict user satisfaction
8.4
Ease of Admin
Average: 8.6
8.4
Custom Dashboards
Average: 8.2
8.5
Cross-platform attribution
Average: 8.5
8.2
Cross-channel insights
Average: 8.6
Seller Details
Seller
AppsFlyer
Company Website
Year Founded
2011
HQ Location
San Francisco, CA
Twitter
@AppsFlyer
12,476 Twitter followers
LinkedIn® Page
www.linkedin.com
1,602 employees on LinkedIn®
(441)4.4 out of 5
Optimized for quick response
4th Easiest To Use in Mobile Attribution software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Branch is the linking and measurement partner for growth-focused teams, trusted to maximize the value of their evolving digital strategies. World-class brands like Instacart, Western Union, NBCUnivers

    Users
    • Product Manager
    • CEO
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 43% Small-Business
    • 32% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Branch Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    92
    Features
    43
    Customer Support
    38
    Analytics
    36
    Deep Linking
    36
    Cons
    Expensive
    18
    Poor Customer Support
    18
    Linking Issues
    17
    Link Management Issues
    17
    Data Management Issues
    15
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Branch features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.6
    7.5
    Custom Dashboards
    Average: 8.2
    8.3
    Cross-platform attribution
    Average: 8.5
    7.8
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Branch
    Company Website
    Year Founded
    2014
    HQ Location
    Palo Alto, California
    Twitter
    @branchmetrics
    9,606 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    516 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Branch is the linking and measurement partner for growth-focused teams, trusted to maximize the value of their evolving digital strategies. World-class brands like Instacart, Western Union, NBCUnivers

Users
  • Product Manager
  • CEO
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 43% Small-Business
  • 32% Mid-Market
Branch Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
92
Features
43
Customer Support
38
Analytics
36
Deep Linking
36
Cons
Expensive
18
Poor Customer Support
18
Linking Issues
17
Link Management Issues
17
Data Management Issues
15
Branch features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.6
7.5
Custom Dashboards
Average: 8.2
8.3
Cross-platform attribution
Average: 8.5
7.8
Cross-channel insights
Average: 8.6
Seller Details
Seller
Branch
Company Website
Year Founded
2014
HQ Location
Palo Alto, California
Twitter
@branchmetrics
9,606 Twitter followers
LinkedIn® Page
www.linkedin.com
516 employees on LinkedIn®

This is how G2 Deals can help you:

  • Easily shop for curated – and trusted – software
  • Own your own software buying journey
  • Discover exclusive deals on software
(400)4.5 out of 5
Optimized for quick response
1st Easiest To Use in Mobile Attribution software
View top Consulting Services for Singular
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify

    Users
    • User Acquisition Manager
    • Data Analyst
    Industries
    • Computer Games
    • Entertainment
    Market Segment
    • 53% Mid-Market
    • 26% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Singular Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    100
    Ease of Use
    64
    Helpful
    48
    Integrations
    40
    Features
    39
    Cons
    Limited Features
    20
    Lack of Information
    18
    Data Management
    17
    Poor Customer Support
    17
    Data Management Issues
    16
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Singular features and usability ratings that predict user satisfaction
    8.8
    Ease of Admin
    Average: 8.6
    8.8
    Custom Dashboards
    Average: 8.2
    8.7
    Cross-platform attribution
    Average: 8.5
    8.6
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Singular
    Company Website
    Year Founded
    2014
    HQ Location
    Tel Aviv
    Twitter
    @TweetSingular
    1,256 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    309 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify

Users
  • User Acquisition Manager
  • Data Analyst
Industries
  • Computer Games
  • Entertainment
Market Segment
  • 53% Mid-Market
  • 26% Small-Business
Singular Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
100
Ease of Use
64
Helpful
48
Integrations
40
Features
39
Cons
Limited Features
20
Lack of Information
18
Data Management
17
Poor Customer Support
17
Data Management Issues
16
Singular features and usability ratings that predict user satisfaction
8.8
Ease of Admin
Average: 8.6
8.8
Custom Dashboards
Average: 8.2
8.7
Cross-platform attribution
Average: 8.5
8.6
Cross-channel insights
Average: 8.6
Seller Details
Seller
Singular
Company Website
Year Founded
2014
HQ Location
Tel Aviv
Twitter
@TweetSingular
1,256 Twitter followers
LinkedIn® Page
www.linkedin.com
309 employees on LinkedIn®
(122)4.7 out of 5
3rd Easiest To Use in Mobile Attribution software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    At Trackier, we’re building SaaS (software as a service) products from India that are used by many brands in more than 20+ countries across the world. In our industry, we’re proudly outcompeting a num

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Accounting
    Market Segment
    • 85% Small-Business
    • 12% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Trackier Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Tracking
    64
    Ease of Use
    55
    Features
    46
    Tracking Referrals
    45
    Affiliate Marketing
    38
    Cons
    Poor Customer Support
    15
    Poor Interface Design
    10
    Learning Curve
    8
    Poor Interface
    8
    Difficult Learning Process
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Trackier features and usability ratings that predict user satisfaction
    9.2
    Ease of Admin
    Average: 8.6
    8.5
    Custom Dashboards
    Average: 8.2
    9.3
    Cross-platform attribution
    Average: 8.5
    9.4
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2016
    HQ Location
    New Delhi, IN
    Twitter
    @TrackierHQ
    264 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    107 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

At Trackier, we’re building SaaS (software as a service) products from India that are used by many brands in more than 20+ countries across the world. In our industry, we’re proudly outcompeting a num

Users
No information available
Industries
  • Marketing and Advertising
  • Accounting
Market Segment
  • 85% Small-Business
  • 12% Mid-Market
Trackier Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Tracking
64
Ease of Use
55
Features
46
Tracking Referrals
45
Affiliate Marketing
38
Cons
Poor Customer Support
15
Poor Interface Design
10
Learning Curve
8
Poor Interface
8
Difficult Learning Process
7
Trackier features and usability ratings that predict user satisfaction
9.2
Ease of Admin
Average: 8.6
8.5
Custom Dashboards
Average: 8.2
9.3
Cross-platform attribution
Average: 8.5
9.4
Cross-channel insights
Average: 8.6
Seller Details
Year Founded
2016
HQ Location
New Delhi, IN
Twitter
@TrackierHQ
264 Twitter followers
LinkedIn® Page
www.linkedin.com
107 employees on LinkedIn®
(166)4.2 out of 5
6th Easiest To Use in Mobile Attribution software
View top Consulting Services for Adjust
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adjust is a measurement and analytics suite designed to assist marketers in optimizing their mobile applications from the initial stages of development to full maturity. This comprehensive solution fo

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Computer Games
    Market Segment
    • 46% Mid-Market
    • 39% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adjust Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    27
    Insights
    13
    Analytics
    12
    Customer Support
    12
    User Interface
    12
    Cons
    Difficult Setup
    5
    Complex Features
    4
    Complexity
    4
    Implementation Complexity
    4
    Limitations
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adjust features and usability ratings that predict user satisfaction
    8.0
    Ease of Admin
    Average: 8.6
    6.8
    Custom Dashboards
    Average: 8.2
    7.2
    Cross-platform attribution
    Average: 8.5
    6.9
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Berlin, Berlin
    Twitter
    @adjustcom
    7,335 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    659 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adjust is a measurement and analytics suite designed to assist marketers in optimizing their mobile applications from the initial stages of development to full maturity. This comprehensive solution fo

Users
No information available
Industries
  • Marketing and Advertising
  • Computer Games
Market Segment
  • 46% Mid-Market
  • 39% Small-Business
Adjust Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
27
Insights
13
Analytics
12
Customer Support
12
User Interface
12
Cons
Difficult Setup
5
Complex Features
4
Complexity
4
Implementation Complexity
4
Limitations
4
Adjust features and usability ratings that predict user satisfaction
8.0
Ease of Admin
Average: 8.6
6.8
Custom Dashboards
Average: 8.2
7.2
Cross-platform attribution
Average: 8.5
6.9
Cross-channel insights
Average: 8.6
Seller Details
Company Website
Year Founded
2012
HQ Location
Berlin, Berlin
Twitter
@adjustcom
7,335 Twitter followers
LinkedIn® Page
www.linkedin.com
659 employees on LinkedIn®
(122)4.1 out of 5
Optimized for quick response
7th Easiest To Use in Mobile Attribution software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver bet

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Entertainment
    Market Segment
    • 39% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Kochava Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    22
    Ease of Use
    20
    Analytics
    9
    Helpful
    9
    Insights
    8
    Cons
    Not Intuitive
    8
    Poor UI
    8
    Limitations
    7
    Complex Features
    6
    Data Management Issues
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Kochava features and usability ratings that predict user satisfaction
    7.8
    Ease of Admin
    Average: 8.6
    7.4
    Custom Dashboards
    Average: 8.2
    7.5
    Cross-platform attribution
    Average: 8.5
    7.3
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Kochava
    Company Website
    Year Founded
    2011
    HQ Location
    Sandpoint, US
    Twitter
    @kochava
    12 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    181 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver bet

Users
No information available
Industries
  • Marketing and Advertising
  • Entertainment
Market Segment
  • 39% Mid-Market
  • 31% Small-Business
Kochava Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
22
Ease of Use
20
Analytics
9
Helpful
9
Insights
8
Cons
Not Intuitive
8
Poor UI
8
Limitations
7
Complex Features
6
Data Management Issues
6
Kochava features and usability ratings that predict user satisfaction
7.8
Ease of Admin
Average: 8.6
7.4
Custom Dashboards
Average: 8.2
7.5
Cross-platform attribution
Average: 8.5
7.3
Cross-channel insights
Average: 8.6
Seller Details
Seller
Kochava
Company Website
Year Founded
2011
HQ Location
Sandpoint, US
Twitter
@kochava
12 Twitter followers
LinkedIn® Page
www.linkedin.com
181 employees on LinkedIn®
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Cometly is a attribution cloud platform that enables businesses to get better accurate attribution for their ad campaigns and make smarter ad optimization decisions based on accurate data.

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 76% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Cometly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Attribution Accuracy
    10
    Analytics
    9
    Customer Support
    9
    Ease of Use
    7
    Setup Ease
    7
    Cons
    Integration Issues
    4
    Setup Issues
    2
    Ads Integration
    1
    Expensive
    1
    Filtering Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Cometly features and usability ratings that predict user satisfaction
    10.0
    Ease of Admin
    Average: 8.6
    9.4
    Custom Dashboards
    Average: 8.2
    10.0
    Cross-platform attribution
    Average: 8.5
    9.7
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cometly
    Year Founded
    2021
    HQ Location
    Newtown, Pennsylvania
    Twitter
    @CometlyApp
    1,775 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    8 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Cometly is a attribution cloud platform that enables businesses to get better accurate attribution for their ad campaigns and make smarter ad optimization decisions based on accurate data.

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 76% Small-Business
  • 24% Mid-Market
Cometly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Attribution Accuracy
10
Analytics
9
Customer Support
9
Ease of Use
7
Setup Ease
7
Cons
Integration Issues
4
Setup Issues
2
Ads Integration
1
Expensive
1
Filtering Issues
1
Cometly features and usability ratings that predict user satisfaction
10.0
Ease of Admin
Average: 8.6
9.4
Custom Dashboards
Average: 8.2
10.0
Cross-platform attribution
Average: 8.5
9.7
Cross-channel insights
Average: 8.6
Seller Details
Seller
Cometly
Year Founded
2021
HQ Location
Newtown, Pennsylvania
Twitter
@CometlyApp
1,775 Twitter followers
LinkedIn® Page
www.linkedin.com
8 employees on LinkedIn®
(46)4.2 out of 5
5th Easiest To Use in Mobile Attribution software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Tenjin offers free to start, pay as you grow advertising measurement for mobile game and app developers. We help small and medium-sized companies punch above their weight with marketing insights that

    Users
    No information available
    Industries
    • Computer Games
    Market Segment
    • 72% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Tenjin Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    3
    Ease of Use
    3
    Analytics
    2
    Data Management
    2
    Easy Integrations
    2
    Cons
    Expensive
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Tenjin features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.6
    7.9
    Custom Dashboards
    Average: 8.2
    8.1
    Cross-platform attribution
    Average: 8.5
    7.9
    Cross-channel insights
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Tenjin
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @tenjinIO
    587 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    38 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Tenjin offers free to start, pay as you grow advertising measurement for mobile game and app developers. We help small and medium-sized companies punch above their weight with marketing insights that

Users
No information available
Industries
  • Computer Games
Market Segment
  • 72% Small-Business
  • 24% Mid-Market
Tenjin Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
3
Ease of Use
3
Analytics
2
Data Management
2
Easy Integrations
2
Cons
Expensive
1
Tenjin features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.6
7.9
Custom Dashboards
Average: 8.2
8.1
Cross-platform attribution
Average: 8.5
7.9
Cross-channel insights
Average: 8.6
Seller Details
Seller
Tenjin
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@tenjinIO
587 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®