Top Free Marketing Analytics Software - Page 3

Check out our list of free Marketing Analytics Software. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.

If you'd like to see more products and to evaluate additional feature options, compare all Marketing Analytics Software to ensure you get the right product.

View Free Marketing Analytics Software

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
172 Marketing Analytics Products Available
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View all Marketing Analytics Software
Mode
(330)4.5 out of 5
Entry Level Price:Free All the basics fo...
OverviewUser Satisfaction
Product Description

Mode is the first BI platform to embrace the way modern data teams work, which enables data leaders to drive more efficient, higher impact analysis and increased data maturity through true self-servic

Demographics
UsersData Scientist, Data Analyst
IndustriesInformation Technology and Services, Computer Software
Market Segment47% Mid-Market, 29% Enterprise
User SatisfactionWhat G2 Users Think
Mode features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
8.3
Data Collection
Average: 8.9
8.3
Multichannel Tracking
Average: 8.7
8.7
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
BUBBLE D.
BD
There are a few things that make me really enjoy my experience with Mode being a Data Analyst. 1. The ability to write python scripts from data... Read review
Verified User in E-Learning
UE
The data the receive from Mode is easy to access, accurate and efficient. Website is user friendly and does help with the error free content. Read review
Seller Details
Seller
Mode Analytics, Inc.
Year Founded
2013
HQ Location
San Francisco, California
Twitter
@ModeAnalytics
6,685 Twitter followers
LinkedIn® Page
www.linkedin.com
665 employees on LinkedIn®
Ortto
(622)4.4 out of 5
Entry Level Price:Starting at $199.00
OverviewUser Satisfaction
Product Description

Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful too

Demographics
UsersMarketing Manager, CEO
IndustriesMarketing and Advertising, Computer Software
Market Segment70% Small-Business, 27% Mid-Market
User SatisfactionWhat G2 Users Think
Ortto features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.3
8.6
Data Collection
Average: 8.9
8.3
Multichannel Tracking
Average: 8.7
8.6
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Aida S.
AS
For me it´s a perfect balance of price and quality. Covers the core necesities for eficient marketing automations campaigns and support team is... Read review
Verified User in Non-Profit Organization Management
AN
I like that it can easily integrate with our Salesforce and that I can connect the relevant data fields to utilise for our email marketing. The... Read review
Seller Details
Seller
Ortto
Company Website
Year Founded
2015
HQ Location
Sydney, Australia
Twitter
@ortto
181 Twitter followers
LinkedIn® Page
www.linkedin.com
39 employees on LinkedIn®
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Appier AIRIS (formerly Woopra)
(207)4.4 out of 5
Entry Level Price:$0 500,000 actions/month
OverviewUser Satisfaction
Product Description

Woopra is a Customer Journey Analytics solution that is redefining how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throug

Demographics
UsersNo information available
IndustriesInformation Technology and Services, Computer Software
Market Segment53% Small-Business, 34% Mid-Market
User SatisfactionWhat G2 Users Think
Appier AIRIS (formerly Woopra) features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.3
8.9
Data Collection
Average: 8.9
8.9
Multichannel Tracking
Average: 8.7
8.8
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Natalie J.
NJ
One of the best things I like about Woopra is its ability to store all clients’ history, which enables me to track any process, now I engage my... Read review
Latin Music S.
LS
The possibility of knowing exactly what users do on my website, by name, email and being able to trace the entire flow of events until they reach... Read review
Seller Details
Seller
Appier
Year Founded
2012
HQ Location
Taipei, Taiwan
Twitter
@GoAppier
1,230 Twitter followers
LinkedIn® Page
www.linkedin.com
864 employees on LinkedIn®
Ownership
TYO: 4180
Nvecta
(337)4.8 out of 5
OverviewUser Satisfaction
Product Description

Nvecta is an AI-powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push notifications, pop-ups, and muc

Demographics
UsersSearch Engine Optimization Executive, Search Engine Optimization Specialist
IndustriesMarketing and Advertising, Computer Software
Market Segment69% Small-Business, 28% Mid-Market
User SatisfactionWhat G2 Users Think
Nvecta features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.3
9.0
Data Collection
Average: 8.9
9.3
Multichannel Tracking
Average: 8.7
8.8
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Priyanshi S.
PS
I like NotifyVisitors, especially its RFM Segments feature, as it has more advanced analytics capabilities. Read review
Verified User in Accounting
UA
NotifyVisitors provides a cost-effective and effective solution for businesses such as ours. They provide clean UI, simple personalization and... Read review
Seller Details
Seller
Nvecta
Year Founded
2011
HQ Location
Delhi, IN
LinkedIn® Page
www.linkedin.com
58 employees on LinkedIn®
Windsor.ai
(84)4.5 out of 5
Entry Level Price:Free
OverviewUser Satisfaction
Product Description

Demographics
UsersCEO
IndustriesMarketing and Advertising, Education Management
Market Segment54% Small-Business, 32% Mid-Market
User SatisfactionWhat G2 Users Think
Windsor.ai features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
9.5
Data Collection
Average: 8.9
9.1
Multichannel Tracking
Average: 8.7
9.5
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Paul R.
PR
It's a smooth linkup for ad platforms, and the meta ad thumbnail breakdown looks super clean compared to competitors. Read review
Verified User in Marketing and Advertising
AM
The agility of connecting with the platforms totally changes the game. Read review
Seller Details
Seller
Windsor.ai
Year Founded
2017
HQ Location
Zürich, CH
Twitter
@windsor_ai
193 Twitter followers
LinkedIn® Page
www.linkedin.com
16 employees on LinkedIn®
Actito
(175)4.3 out of 5
Entry Level Price:Contact Us
OverviewUser Satisfaction
Product Description

Actito is a SaaS customer engagement platform designed to help marketing teams independently create and orchestrate personalized omnichannel experiences. This innovative solution empowers businesses t

Demographics
UsersNo information available
IndustriesMarketing and Advertising, Leisure, Travel & Tourism
Market Segment46% Mid-Market, 35% Small-Business
User SatisfactionWhat G2 Users Think
Actito features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.3
8.6
Data Collection
Average: 8.9
8.5
Multichannel Tracking
Average: 8.7
9.0
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Carlos Arnaud G.
CG
Fast and easy automation possibilities ! I can test my ideas quickly, get feedback/results and try again until I find the more impactful... Read review
AD
Possibility to adapt the tool to our needs with the help of account manager (personalized attachments) Read review
Seller Details
Seller
Ibexa
Company Website
Year Founded
1999
HQ Location
Oslo, Norway
Twitter
@IBEXA
2 Twitter followers
LinkedIn® Page
www.linkedin.com
83 employees on LinkedIn®
StoneShot
(126)4.5 out of 5
Entry Level Price:Starting at $500.00
OverviewUser Satisfaction
Product Description

StoneShot is a marketing automation platform built specifically for financial services firms. Designed for asset managers, investment firms, and private banks, StoneShot helps marketing teams streamli

Demographics
UsersMarketing Manager
IndustriesFinancial Services, Investment Management
Market Segment33% Mid-Market, 31% Enterprise
User SatisfactionWhat G2 Users Think
StoneShot features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
8.6
Data Collection
Average: 8.9
9.2
Multichannel Tracking
Average: 8.7
9.2
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Mishika S.
MS
The product has a great interface at a decent price. The stone shot is really fantastic and exceptionally good. It has very good market automation. Read review
Verified User in Investment Banking
UI
Always very helpful and take the time to explain how to do things Read review
Seller Details
Seller
StoneShot
Company Website
Year Founded
2001
HQ Location
London
Twitter
@StoneShot
4,052 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®
Coefficient
(170)4.7 out of 5
Entry Level Price:Free
OverviewUser Satisfaction
Product Description

Coefficient is a new way to work with your company data better, faster, and more accurately without ever leaving your spreadsheet, integrating with the tools you already use. Install the Coefficien

Demographics
UsersNo information available
IndustriesComputer Software, Information Technology and Services
Market Segment49% Mid-Market, 35% Small-Business
User SatisfactionWhat G2 Users Think
Coefficient features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.3
8.9
Data Collection
Average: 8.9
8.5
Multichannel Tracking
Average: 8.7
8.7
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Aditya K.
AK
What stands out most about Coefficient is its effortless ability to weave together diverse data sources directly into Google Sheets, creating a... Read review
Kelly M.
KM
It successfully pulls in selected sales force reports on my desired schedule ,which allows to me keep my team's Excel "scorecard" up to date... Read review
Seller Details
Seller
Coefficient
Company Website
Year Founded
2020
HQ Location
Palo Alto, CA
Twitter
@coefficient_io
366 Twitter followers
LinkedIn® Page
www.linkedin.com
70 employees on LinkedIn®
IBM Planning Analytics
(247)4.4 out of 5
Free trial available
OverviewUser Satisfaction
Product Description

IBM Planning Analytics is an AI-powered integrated planning solution that automates your planning, budgeting, and forecasting processes, enabling real-time analysis on a single governed platform. Elim

Demographics
UsersFinancial Analyst
IndustriesInformation Technology and Services, Financial Services
Market Segment52% Enterprise, 35% Mid-Market
User Sentiment

IBM Planning Analytics is a tool that blends AI-driven insights with analytics for real-time analysis, forecasting, and financial consolidation. Reviewers frequently mention the product's ability to handle large, multi-dimensional datasets with zero latency, its integration with Excel, and its automation features that save time and improve efficiency. Users mentioned that the product's flexibility can lead to complexity, requiring technical expertise or consultants, and that the web interfaces can feel technical despite modernisation efforts, also the licensing cost is considered high by some users.

User SatisfactionSeller Details
IBM Planning Analytics features and usability ratings that predict user satisfaction
8.3
Has the product been a good partner in doing business?
Average: 9.3
8.9
Data Collection
Average: 8.9
8.9
Multichannel Tracking
Average: 8.7
9.4
Campaign Insights
Average: 8.8
Seller Details
Seller
IBM
Company Website
Year Founded
1911
HQ Location
Armonk, NY
Twitter
@IBM
708,744 Twitter followers
LinkedIn® Page
www.linkedin.com
339,241 employees on LinkedIn®
Clarisights
(63)4.9 out of 5
12th Easiest To Use in Marketing Analytics software
OverviewUser Satisfaction
Product Description

Clarisights is the leading marketing analytics platform for Enterprises. Connect, visualize and explore all your marketing data in one place. Go from a cross-channel overview to in-depth campaign deep

Demographics
UsersNo information available
IndustriesConsumer Goods, Apparel & Fashion
Market Segment79% Enterprise, 17% Mid-Market
User SatisfactionWhat G2 Users Think
Clarisights features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.3
9.8
Data Collection
Average: 8.9
9.8
Multichannel Tracking
Average: 8.7
9.6
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
DM
Clarisights is one of the best marketing reporting tools I have used in my career of 7 years. 1. It offers seamless integration across multiple... Read review
Adam M.
AM
Since we launched Clarisight, my team of data scientist and engieers has more time to focus on strategic work and dealing with predictive marketing... Read review
Seller Details
Seller
Clarisights
Company Website
Year Founded
2018
HQ Location
Lewes, US
Twitter
@Clarisights
1,121 Twitter followers
LinkedIn® Page
www.linkedin.com
39 employees on LinkedIn®
Hurree
(96)4.9 out of 5
Entry Level Price:Free
OverviewUser Satisfaction
Product Description

Hurree is an AI-powered platform that consolidates all your reporting data into a single, easy-to-use command centre. It connects with over 70 popular tools, giving you a single, reliable view of perf

Demographics
UsersNo information available
IndustriesComputer Software, Marketing and Advertising
Market Segment44% Small-Business, 32% Mid-Market
User Sentiment

Hurree is a data consolidation tool that integrates reporting from various advertising tools and website analytics into one command center to reflect customer lifecycle activities. Reviewers appreciate Hurree's user-friendly interface, clean and intuitive dashboards, and the ability to quickly connect data sources and create dashboards, enabling efficient performance monitoring and decision making. Reviewers experienced challenges with some advanced features not being immediately obvious, requiring more guided walk-throughs, and some metrics needing additional configuration during initial setup, which was not initially anticipated.

User SatisfactionSeller Details
Hurree features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.3
9.4
Data Collection
Average: 8.9
9.1
Multichannel Tracking
Average: 8.7
9.6
Campaign Insights
Average: 8.8
Seller Details
Seller
Hurree
Company Website
Year Founded
2018
HQ Location
Belfast, Antrim
Twitter
@Hurree_me
909 Twitter followers
LinkedIn® Page
www.linkedin.com
47 employees on LinkedIn®
AdStage
(95)4.3 out of 5
Entry Level Price:Starting at $149 per m...
OverviewUser Satisfaction
Product Description

AdStage is powering paid marketers with closed-loop reporting and automation. We connect marketers to the paid search, paid social, web analytics, and conversion data they need to close the loop and o

Demographics
UsersNo information available
IndustriesMarketing and Advertising, Computer Software
Market Segment53% Small-Business, 41% Mid-Market
User SatisfactionWhat G2 Users Think
AdStage features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
9.0
Data Collection
Average: 8.9
8.7
Multichannel Tracking
Average: 8.7
8.6
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Tucker Ferwerda F.
TF
I love AdStage. The tool is great and all, but the team is so great. Margo seriously makes my job easier as a marketer and whenever I have issues... Read review
J.P. V.
JV
Being able to create custom metrics for your ad accounts and then base rules or alerts or widgets off those custom metrics is pretty useful. Want... Read review
Seller Details
Seller
AdStage
Year Founded
2012
HQ Location
San Francisco, CA
Twitter
@adstage
13,660 Twitter followers
LinkedIn® Page
www.linkedin.com
7 employees on LinkedIn®
Platformly
(105)4.5 out of 5
Entry Level Price:$0 month
OverviewUser Satisfaction
Product Description

Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth. Platformly makes marketing attribution easy by precisely

Demographics
UsersCEO
IndustriesMarketing and Advertising, Information Technology and Services
Market Segment93% Small-Business, 5% Mid-Market
User SatisfactionWhat G2 Users Think
Platformly features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
9.0
Data Collection
Average: 8.9
8.6
Multichannel Tracking
Average: 8.7
9.3
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Marcell C.
MC
Platformly is a Easy to use marketing automation system that makes managing different aspects of your busy very simple. It has a clean UI and... Read review
Pablo G.
PG
events tracking link great UI price automation funnels Read review
Seller Details
Seller
Platformly
Year Founded
2017
HQ Location
Tortola, British Virgin Islands
Twitter
@PlatformlyHQ
236 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
SAS Customer Intelligence 360
(135)4.3 out of 5
OverviewUser Satisfaction
Product Description

SAS Customer Intelligence 360 is a sophisticated Customer Engagement Platform designed to assist marketers in transforming insights into actionable strategies that foster seamless and personalized cus

Demographics
UsersNo information available
IndustriesMarketing and Advertising, Banking
Market Segment47% Mid-Market, 33% Enterprise
User SatisfactionWhat G2 Users Think
SAS Customer Intelligence 360 features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 9.3
8.9
Data Collection
Average: 8.9
8.8
Multichannel Tracking
Average: 8.7
9.0
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Verified User in Marketing and Advertising
UM
It focuses and groups consumer actions. It also generates predictions of when is the best time to contact the customer. The technology behind it is... Read review
Iffat K.
IK
Helps us understand what customers really want. Explore actions, lets you create models, design flows, create new decisions, new rules and... Read review
Seller Details
Seller
SAS Institute Inc.
Company Website
Year Founded
1976
HQ Location
Cary, NC
Twitter
@SASsoftware
61,064 Twitter followers
LinkedIn® Page
www.linkedin.com
18,238 employees on LinkedIn®
AppTweak
(206)4.6 out of 5
View top Consulting Services for AppTweak
Entry Level Price:Free
OverviewUser Satisfaction
Product Description

AppTweak is an App Store Marketing & Intelligence Platform driven by data science, enabling mobile leaders to optimize their app’s organic and paid performance in the app stores. AppTweak stan

Demographics
UsersASO Manager, Marketing Manager
IndustriesComputer Games, Marketing and Advertising
Market Segment40% Small-Business, 35% Mid-Market
User SatisfactionWhat G2 Users Think
AppTweak features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
7.3
Data Collection
Average: 8.9
6.7
Multichannel Tracking
Average: 8.7
7.2
Campaign Insights
Average: 8.8
What G2 Users ThinkSeller Details
Verified User in Computer Software
AC
Daily tracking of keyword ranks. It is the only feature we really use Read review
Connie L.
CL
It easily allows us to see how our apps are doing against our competitors Read review
Seller Details
Seller
AppTweak
Company Website
Year Founded
2014
HQ Location
Brussels, Brussels Region
Twitter
@AppTweak
4,441 Twitter followers
LinkedIn® Page
www.linkedin.com
132 employees on LinkedIn®