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Top Free Marketing Analytics Software

Check out our list of free Marketing Analytics Software. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.

If you'd like to see more products and to evaluate additional feature options, compare all Marketing Analytics Software to ensure you get the right product.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
141 Marketing Analytics Products Available
(12,345)4.4 out of 5
Optimized for quick response
View top Consulting Services for HubSpot Marketing Hub
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Small-Business
    • 40% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot is a comprehensive platform that allows users to manage tasks, send emails, make calls, launch ads, and analyze campaigns all in one place.
    • Reviewers appreciate HubSpot's user-friendly interface, its ability to simplify marketing automation, and its seamless integration with other tools, which allows for efficient work and effective campaign management.
    • Users reported issues with the platform's pricing, stating that it could be steep for small businesses or startups, and also expressed dissatisfaction with the limitations on advanced features and contact limits unless they upgrade their plan.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Data Collection
    Average: 8.8
    8.2
    Multichannel Tracking
    Average: 8.7
    8.3
    Campaign Insights
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    804,639 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,117 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Small-Business
  • 40% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot is a comprehensive platform that allows users to manage tasks, send emails, make calls, launch ads, and analyze campaigns all in one place.
  • Reviewers appreciate HubSpot's user-friendly interface, its ability to simplify marketing automation, and its seamless integration with other tools, which allows for efficient work and effective campaign management.
  • Users reported issues with the platform's pricing, stating that it could be steep for small businesses or startups, and also expressed dissatisfaction with the limitations on advanced features and contact limits unless they upgrade their plan.
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.3
Data Collection
Average: 8.8
8.2
Multichannel Tracking
Average: 8.7
8.3
Campaign Insights
Average: 8.7
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
804,639 Twitter followers
LinkedIn® Page
www.linkedin.com
11,117 employees on LinkedIn®
(5,214)4.4 out of 5
Optimized for quick response
14th Easiest To Use in Marketing Analytics software
View top Consulting Services for Intuit Mailchimp All-in-One Marketing Platform
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a

    Users
    • Owner
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 72% Small-Business
    • 20% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Mailchimp is an email marketing platform that allows users to create, customize, and automate email campaigns.
    • Users frequently mention the platform's user-friendly interface, robust email marketing features, easy integration with e-commerce platforms, and detailed reporting and analytics as key benefits.
    • Users experienced issues with the platform's pricing structure, limited template customization, learning curve for advanced features, and customer service.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Intuit Mailchimp All-in-One Marketing Platform features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Data Collection
    Average: 8.8
    8.4
    Multichannel Tracking
    Average: 8.7
    8.8
    Campaign Insights
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Mailchimp
    Company Website
    Year Founded
    2001
    HQ Location
    Atlanta, GA
    Twitter
    @MailChimp
    248,685 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,795 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a

Users
  • Owner
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 72% Small-Business
  • 20% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Mailchimp is an email marketing platform that allows users to create, customize, and automate email campaigns.
  • Users frequently mention the platform's user-friendly interface, robust email marketing features, easy integration with e-commerce platforms, and detailed reporting and analytics as key benefits.
  • Users experienced issues with the platform's pricing structure, limited template customization, learning curve for advanced features, and customer service.
Intuit Mailchimp All-in-One Marketing Platform features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.7
Data Collection
Average: 8.8
8.4
Multichannel Tracking
Average: 8.7
8.8
Campaign Insights
Average: 8.7
Seller Details
Seller
Mailchimp
Company Website
Year Founded
2001
HQ Location
Atlanta, GA
Twitter
@MailChimp
248,685 Twitter followers
LinkedIn® Page
www.linkedin.com
1,795 employees on LinkedIn®

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(2,441)4.5 out of 5
12th Easiest To Use in Marketing Analytics software
View top Consulting Services for Semrush
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media, and competitive research campa

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 67% Small-Business
    • 28% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Semrush is a digital marketing tool that provides features for SEO, PPC, content, social media, and competitive research, and is designed to help businesses improve online visibility and discover marketing insights.
    • Reviewers frequently mention the comprehensive range of features, ease of use, and the ability to gain insights into their own and competitors' SEO performance, as well as the robust social media toolkit and excellent customer support.
    • Users mentioned issues with the high cost, especially for small businesses, the presence of paywalls even in the professional version, occasional software glitches, and a lack of detailed demographic data.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Semrush features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Data Collection
    Average: 8.8
    8.3
    Multichannel Tracking
    Average: 8.7
    8.5
    Campaign Insights
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Semrush
    Company Website
    Year Founded
    2008
    HQ Location
    Boston, MA
    Twitter
    @semrush
    288,468 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,099 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media, and competitive research campa

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 67% Small-Business
  • 28% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Semrush is a digital marketing tool that provides features for SEO, PPC, content, social media, and competitive research, and is designed to help businesses improve online visibility and discover marketing insights.
  • Reviewers frequently mention the comprehensive range of features, ease of use, and the ability to gain insights into their own and competitors' SEO performance, as well as the robust social media toolkit and excellent customer support.
  • Users mentioned issues with the high cost, especially for small businesses, the presence of paywalls even in the professional version, occasional software glitches, and a lack of detailed demographic data.
Semrush features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.5
Data Collection
Average: 8.8
8.3
Multichannel Tracking
Average: 8.7
8.5
Campaign Insights
Average: 8.7
Seller Details
Seller
Semrush
Company Website
Year Founded
2008
HQ Location
Boston, MA
Twitter
@semrush
288,468 Twitter followers
LinkedIn® Page
www.linkedin.com
2,099 employees on LinkedIn®
(1,457)4.4 out of 5
View top Consulting Services for Looker
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metr

    Users
    • Data Analyst
    • Data Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 61% Mid-Market
    • 20% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Looker Studio is a business intelligence and data visualization platform that allows users to create interactive dashboards and reports, and supports integration with various data sources.
    • Reviewers appreciate Looker Studio's user-friendly interface, its ability to create customized dashboards, and its seamless integration with diverse data sources, which simplifies data analysis and reporting.
    • Reviewers noted that Looker Studio can be slow when handling large datasets, its data visualization options are less customizable compared to other tools, and it has a steep learning curve, particularly with its LookML modeling language.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Looker features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Data Collection
    Average: 8.8
    8.5
    Multichannel Tracking
    Average: 8.7
    8.6
    Campaign Insights
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Google
    Company Website
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    32,520,271 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    301,875 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metr

Users
  • Data Analyst
  • Data Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 61% Mid-Market
  • 20% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Looker Studio is a business intelligence and data visualization platform that allows users to create interactive dashboards and reports, and supports integration with various data sources.
  • Reviewers appreciate Looker Studio's user-friendly interface, its ability to create customized dashboards, and its seamless integration with diverse data sources, which simplifies data analysis and reporting.
  • Reviewers noted that Looker Studio can be slow when handling large datasets, its data visualization options are less customizable compared to other tools, and it has a steep learning curve, particularly with its LookML modeling language.
Looker features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.7
Data Collection
Average: 8.8
8.5
Multichannel Tracking
Average: 8.7
8.6
Campaign Insights
Average: 8.7
Seller Details
Seller
Google
Company Website
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
32,520,271 Twitter followers
LinkedIn® Page
www.linkedin.com
301,875 employees on LinkedIn®
(1,506)4.6 out of 5
Optimized for quick response
7th Easiest To Use in Marketing Analytics software
View top Consulting Services for CallRail
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Entry Level Price:Starting at $50.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CallRail makes it easy for businesses of all sizes to turn more leads into better customers. Serving more than 200,000 businesses and integrating with leading marketing and sales software, our marketi

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    • Real Estate
    Market Segment
    • 76% Small-Business
    • 21% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • CallRail is a platform that allows businesses to create different phone numbers for each marketing channel, track calls, and gain insights into marketing and customer service efforts.
    • Users frequently mention the ability to transcribe calls, track marketing efforts, and the excellent customer service as key benefits of using CallRail.
    • Reviewers noted that the platform can be confusing to navigate, has issues with SMS and integration, and the AI used to summarize calls can make mistakes.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CallRail features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Data Collection
    Average: 8.8
    8.4
    Multichannel Tracking
    Average: 8.7
    8.5
    Campaign Insights
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    CallRail
    Company Website
    Year Founded
    2011
    HQ Location
    Atlanta, GA
    Twitter
    @CallRail
    6,147 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    314 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CallRail makes it easy for businesses of all sizes to turn more leads into better customers. Serving more than 200,000 businesses and integrating with leading marketing and sales software, our marketi

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
  • Real Estate
Market Segment
  • 76% Small-Business
  • 21% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • CallRail is a platform that allows businesses to create different phone numbers for each marketing channel, track calls, and gain insights into marketing and customer service efforts.
  • Users frequently mention the ability to transcribe calls, track marketing efforts, and the excellent customer service as key benefits of using CallRail.
  • Reviewers noted that the platform can be confusing to navigate, has issues with SMS and integration, and the AI used to summarize calls can make mistakes.
CallRail features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.8
Data Collection
Average: 8.8
8.4
Multichannel Tracking
Average: 8.7
8.5
Campaign Insights
Average: 8.7
Seller Details
Seller
CallRail
Company Website
Year Founded
2011
HQ Location
Atlanta, GA
Twitter
@CallRail
6,147 Twitter followers
LinkedIn® Page
www.linkedin.com
314 employees on LinkedIn®
(779)4.4 out of 5
View top Consulting Services for Supermetrics
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Entry Level Price:Starting at €29.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Supermetrics, founded in 2010 and headquartered in Helsinki, Finland, is the leading marketing intelligence platform empowering businesses to connect and analyze their data effortlessly. With a mi

    Users
    • Digital Marketing Manager
    • CEO
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 55% Small-Business
    • 35% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Supermetrics features and usability ratings that predict user satisfaction
    8.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Data Collection
    Average: 8.8
    8.3
    Multichannel Tracking
    Average: 8.7
    8.6
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Verified User in Marketing and Advertising
    AM
    I use supermetrics to frequently to conduct manual website audits for my clients. I run an SEO agency and need a tool to aggregate data from... Read review
    Paul T.
    PT
    SM is a game-changer for marketers seeking to streamline their data analysis and reporting processes. This robust platform excels at aggregating... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2013
    HQ Location
    Helsinki, Uusimaa
    Twitter
    @Supermetrics
    7,983 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    391 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Supermetrics, founded in 2010 and headquartered in Helsinki, Finland, is the leading marketing intelligence platform empowering businesses to connect and analyze their data effortlessly. With a mi

Users
  • Digital Marketing Manager
  • CEO
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 55% Small-Business
  • 35% Mid-Market
Supermetrics features and usability ratings that predict user satisfaction
8.2
Has the product been a good partner in doing business?
Average: 9.2
8.7
Data Collection
Average: 8.8
8.3
Multichannel Tracking
Average: 8.7
8.6
Campaign Insights
Average: 8.7
Verified User in Marketing and Advertising
AM
I use supermetrics to frequently to conduct manual website audits for my clients. I run an SEO agency and need a tool to aggregate data from... Read review
Paul T.
PT
SM is a game-changer for marketers seeking to streamline their data analysis and reporting processes. This robust platform excels at aggregating... Read review
Seller Details
Company Website
Year Founded
2013
HQ Location
Helsinki, Uusimaa
Twitter
@Supermetrics
7,983 Twitter followers
LinkedIn® Page
www.linkedin.com
391 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Which of your campaigns drive the best phone leads? Are you losing sales because of bad call experiences? Are you getting credit for all of your conversions? Invoca helps businesses drive revenue g

    Users
    • Digital Marketing Manager
    • Owner
    Industries
    • Marketing and Advertising
    • Hospital & Health Care
    Market Segment
    • 39% Small-Business
    • 33% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Invoca features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    9.1
    Data Collection
    Average: 8.8
    8.9
    Multichannel Tracking
    Average: 8.7
    8.8
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Jigna D.
    JD
    Invoca's Conversation Analyics powered by AI allows for deep views into customer interactions using its machine learning technology. Invoca allows... Read review
    JB
    Excellent service from Syndey! Provided help with removing an imported phone number. Customer Service turned it around very quickly! Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Invoca
    Company Website
    Year Founded
    2008
    HQ Location
    Santa Barbara, CA
    Twitter
    @Invoca
    4,296 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    384 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Which of your campaigns drive the best phone leads? Are you losing sales because of bad call experiences? Are you getting credit for all of your conversions? Invoca helps businesses drive revenue g

Users
  • Digital Marketing Manager
  • Owner
Industries
  • Marketing and Advertising
  • Hospital & Health Care
Market Segment
  • 39% Small-Business
  • 33% Mid-Market
Invoca features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
9.1
Data Collection
Average: 8.8
8.9
Multichannel Tracking
Average: 8.7
8.8
Campaign Insights
Average: 8.7
Jigna D.
JD
Invoca's Conversation Analyics powered by AI allows for deep views into customer interactions using its machine learning technology. Invoca allows... Read review
JB
Excellent service from Syndey! Provided help with removing an imported phone number. Customer Service turned it around very quickly! Read review
Seller Details
Seller
Invoca
Company Website
Year Founded
2008
HQ Location
Santa Barbara, CA
Twitter
@Invoca
4,296 Twitter followers
LinkedIn® Page
www.linkedin.com
384 employees on LinkedIn®
(599)4.6 out of 5
Optimized for quick response
5th Easiest To Use in Marketing Analytics software
View top Consulting Services for CleverTap
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Entry Level Price:$75.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 28% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CleverTap features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Data Collection
    Average: 8.8
    8.8
    Multichannel Tracking
    Average: 8.7
    8.9
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Dinesh K.
    DK
    Easy Campaign Automation Customer care response Simple for customer journeys Easy steps for all reports One sorce for many buisness Read review
    Himanshu S.
    HS
    CleverTap provides the ability to segment users based on their interests and behavior, allowing for more relevant and precise targeting.... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    CleverTap
    Company Website
    Year Founded
    2013
    HQ Location
    Mountain View, California
    Twitter
    @CleverTap
    22,125 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    672 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 28% Small-Business
CleverTap features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.8
Data Collection
Average: 8.8
8.8
Multichannel Tracking
Average: 8.7
8.9
Campaign Insights
Average: 8.7
Dinesh K.
DK
Easy Campaign Automation Customer care response Simple for customer journeys Easy steps for all reports One sorce for many buisness Read review
Himanshu S.
HS
CleverTap provides the ability to segment users based on their interests and behavior, allowing for more relevant and precise targeting.... Read review
Seller Details
Seller
CleverTap
Company Website
Year Founded
2013
HQ Location
Mountain View, California
Twitter
@CleverTap
22,125 Twitter followers
LinkedIn® Page
www.linkedin.com
672 employees on LinkedIn®
(400)4.5 out of 5
Optimized for quick response
11th Easiest To Use in Marketing Analytics software
View top Consulting Services for Singular
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify

    Users
    • User Acquisition Manager
    • Data Analyst
    Industries
    • Computer Games
    • Entertainment
    Market Segment
    • 53% Mid-Market
    • 26% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Singular features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Data Collection
    Average: 8.8
    8.6
    Multichannel Tracking
    Average: 8.7
    8.7
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Verified User in Computer Games
    AC
    Good customer support, flexible with customer needs and requests. Read review
    Verified User in Computer Games
    UC
    Great Support and Communication for issues I've encountered Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Singular
    Company Website
    Year Founded
    2014
    HQ Location
    Tel Aviv
    Twitter
    @TweetSingular
    1,256 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    309 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify

Users
  • User Acquisition Manager
  • Data Analyst
Industries
  • Computer Games
  • Entertainment
Market Segment
  • 53% Mid-Market
  • 26% Small-Business
Singular features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.9
Data Collection
Average: 8.8
8.6
Multichannel Tracking
Average: 8.7
8.7
Campaign Insights
Average: 8.7
Verified User in Computer Games
AC
Good customer support, flexible with customer needs and requests. Read review
Verified User in Computer Games
UC
Great Support and Communication for issues I've encountered Read review
Seller Details
Seller
Singular
Company Website
Year Founded
2014
HQ Location
Tel Aviv
Twitter
@TweetSingular
1,256 Twitter followers
LinkedIn® Page
www.linkedin.com
309 employees on LinkedIn®
(333)4.3 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    TapClicks, Inc. delivers a complete marketing operations platform. Our goal is to automate all of your manual task like data integration, reporting etc and allow you to focus on high impact tasks like

    Users
    • Account Manager
    • Digital Marketing Manager
    Industries
    • Marketing and Advertising
    • Broadcast Media
    Market Segment
    • 60% Small-Business
    • 30% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • TapClicks features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Data Collection
    Average: 8.8
    8.9
    Multichannel Tracking
    Average: 8.7
    8.6
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • TB
    TapClicks is a software that allows my team as well as my whole company to be able to rely on the data and information that we have aggregated... Read review
    Chad S.
    CS
    UI is very intuitive and easy to use! We are aligned with our sales team! Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    TapClicks
    Company Website
    Year Founded
    2015
    HQ Location
    San Jose, CA
    Twitter
    @TapClicks
    789 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    162 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

TapClicks, Inc. delivers a complete marketing operations platform. Our goal is to automate all of your manual task like data integration, reporting etc and allow you to focus on high impact tasks like

Users
  • Account Manager
  • Digital Marketing Manager
Industries
  • Marketing and Advertising
  • Broadcast Media
Market Segment
  • 60% Small-Business
  • 30% Mid-Market
TapClicks features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.7
Data Collection
Average: 8.8
8.9
Multichannel Tracking
Average: 8.7
8.6
Campaign Insights
Average: 8.7
TB
TapClicks is a software that allows my team as well as my whole company to be able to rely on the data and information that we have aggregated... Read review
Chad S.
CS
UI is very intuitive and easy to use! We are aligned with our sales team! Read review
Seller Details
Seller
TapClicks
Company Website
Year Founded
2015
HQ Location
San Jose, CA
Twitter
@TapClicks
789 Twitter followers
LinkedIn® Page
www.linkedin.com
162 employees on LinkedIn®
(696)4.5 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:$79.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CallTrackingMetrics is a global conversation analytics provider that gives marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and

    Users
    • Owner
    • President
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 68% Small-Business
    • 29% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CallTrackingMetrics features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    9.1
    Data Collection
    Average: 8.8
    9.2
    Multichannel Tracking
    Average: 8.7
    9.0
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • AD
    I like the fact that CTM is user-friendly and easy to manage. And despite being a simple interface, it has each and everything needed to track call... Read review
    EM
    features, google ads tracking, price, vendor opportunities Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2009
    HQ Location
    231 Najoles Rd Suite 500, Millersville, MD 21108
    Twitter
    @CallTrac
    3,849 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    84 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CallTrackingMetrics is a global conversation analytics provider that gives marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and

Users
  • Owner
  • President
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 68% Small-Business
  • 29% Mid-Market
CallTrackingMetrics features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
9.1
Data Collection
Average: 8.8
9.2
Multichannel Tracking
Average: 8.7
9.0
Campaign Insights
Average: 8.7
AD
I like the fact that CTM is user-friendly and easy to manage. And despite being a simple interface, it has each and everything needed to track call... Read review
EM
features, google ads tracking, price, vendor opportunities Read review
Seller Details
Company Website
Year Founded
2009
HQ Location
231 Najoles Rd Suite 500, Millersville, MD 21108
Twitter
@CallTrac
3,849 Twitter followers
LinkedIn® Page
www.linkedin.com
84 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Pathmatics turns the world’s marketing data into actionable insights. Pathmatics provides a marketing intelligence platform that helps the world’s top agencies, brands, and publishers answer their d

    Users
    • Account Executive
    • Assistant Strategist
    Industries
    • Marketing and Advertising
    • Online Media
    Market Segment
    • 48% Mid-Market
    • 40% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Pathmatics by Sensor Tower features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.4
    Data Collection
    Average: 8.8
    8.2
    Multichannel Tracking
    Average: 8.7
    8.2
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Pablo P.
    PP
    I like how it is simplistic and offers ease for insights Read review
    Verified User in Marketing and Advertising
    AM
    Access to competitor data related to their paid media campaigns, placements, creative, flight strategies and so on Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Santa Monica, CA
    Twitter
    @Pathmatics
    3,469 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    22 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Pathmatics turns the world’s marketing data into actionable insights. Pathmatics provides a marketing intelligence platform that helps the world’s top agencies, brands, and publishers answer their d

Users
  • Account Executive
  • Assistant Strategist
Industries
  • Marketing and Advertising
  • Online Media
Market Segment
  • 48% Mid-Market
  • 40% Enterprise
Pathmatics by Sensor Tower features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.4
Data Collection
Average: 8.8
8.2
Multichannel Tracking
Average: 8.7
8.2
Campaign Insights
Average: 8.7
Pablo P.
PP
I like how it is simplistic and offers ease for insights Read review
Verified User in Marketing and Advertising
AM
Access to competitor data related to their paid media campaigns, placements, creative, flight strategies and so on Read review
Seller Details
Year Founded
2011
HQ Location
Santa Monica, CA
Twitter
@Pathmatics
3,469 Twitter followers
LinkedIn® Page
www.linkedin.com
22 employees on LinkedIn®
By OWOX
(296)4.9 out of 5
Save to My Lists
Entry Level Price:Starting at $99.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    OWOX BI is a leading data democratization platform. * Democratization is about zero learning curve: auditable access, well-known interface & decision-making culture. +150k digital analysts use OW

    Users
    • Chief Marketing Officer
    • CEO
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 48% Small-Business
    • 43% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • OWOX BI features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    9.9
    Data Collection
    Average: 8.8
    9.8
    Multichannel Tracking
    Average: 8.7
    9.7
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • DV
    It is user friendly and it' s easy to understand where you can find what you are searching for Read review
    Tom P.
    TP
    I use OWOX to import my BigQuery data to Google sheets. It's reliable, helpful and also a free solution Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    OWOX
    Year Founded
    2002
    HQ Location
    WALNUT, California
    Twitter
    @owox
    454 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    76 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

OWOX BI is a leading data democratization platform. * Democratization is about zero learning curve: auditable access, well-known interface & decision-making culture. +150k digital analysts use OW

Users
  • Chief Marketing Officer
  • CEO
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 48% Small-Business
  • 43% Mid-Market
OWOX BI features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
9.9
Data Collection
Average: 8.8
9.8
Multichannel Tracking
Average: 8.7
9.7
Campaign Insights
Average: 8.7
DV
It is user friendly and it' s easy to understand where you can find what you are searching for Read review
Tom P.
TP
I use OWOX to import my BigQuery data to Google sheets. It's reliable, helpful and also a free solution Read review
Seller Details
Seller
OWOX
Year Founded
2002
HQ Location
WALNUT, California
Twitter
@owox
454 Twitter followers
LinkedIn® Page
www.linkedin.com
76 employees on LinkedIn®
(355)4.7 out of 5
4th Easiest To Use in Marketing Analytics software
View top Consulting Services for AgencyAnalytics
Save to My Lists
Entry Level Price:$59.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AgencyAnalytics is the only reporting platform designed specifically for marketing agencies. The easy-to-use platform saves you time, improves reporting processes, and impresses your clients with insi

    Users
    • Founder
    • CEO
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 91% Small-Business
    • 8% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Agency Analytics is a platform that allows advertising agencies to prepare and send client reports quickly and efficiently, with a range of integration options.
    • Reviewers like the platform's ease of use, valuable insights, frequent updates, and excellent customer support, which they say makes their jobs simpler and keeps them ahead of the competition.
    • Users reported issues with the display of the Turkish Lira symbol in PDFs, repetitive campaign setup, occasional bugs, and the need for reconnection of integrations.
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AgencyAnalytics features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    9.1
    Data Collection
    Average: 8.8
    9.2
    Multichannel Tracking
    Average: 8.7
    8.9
    Campaign Insights
    Average: 8.7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2010
    HQ Location
    Toronto
    Twitter
    @agencyanalytics
    3,975 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    129 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AgencyAnalytics is the only reporting platform designed specifically for marketing agencies. The easy-to-use platform saves you time, improves reporting processes, and impresses your clients with insi

Users
  • Founder
  • CEO
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 91% Small-Business
  • 8% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Agency Analytics is a platform that allows advertising agencies to prepare and send client reports quickly and efficiently, with a range of integration options.
  • Reviewers like the platform's ease of use, valuable insights, frequent updates, and excellent customer support, which they say makes their jobs simpler and keeps them ahead of the competition.
  • Users reported issues with the display of the Turkish Lira symbol in PDFs, repetitive campaign setup, occasional bugs, and the need for reconnection of integrations.
AgencyAnalytics features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
9.1
Data Collection
Average: 8.8
9.2
Multichannel Tracking
Average: 8.7
8.9
Campaign Insights
Average: 8.7
Seller Details
Company Website
Year Founded
2010
HQ Location
Toronto
Twitter
@agencyanalytics
3,975 Twitter followers
LinkedIn® Page
www.linkedin.com
129 employees on LinkedIn®
(504)4.5 out of 5
Optimized for quick response
10th Easiest To Use in Marketing Analytics software
View top Consulting Services for MoEngage
Save to My Lists
Entry Level Price:Free Upto 10,000 Month...
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MoEngage is a cross-channel customer engagement platform built for marketers and product owners who value agility over cumbersome complexity. We help consumer brands adapt quickly to evolving customer

    Users
    • Digital Marketing Manager
    • Product Manager
    Industries
    • Financial Services
    • Online Media
    Market Segment
    • 55% Mid-Market
    • 24% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MoEngage features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Data Collection
    Average: 8.8
    8.8
    Multichannel Tracking
    Average: 8.7
    9.0
    Campaign Insights
    Average: 8.7
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • Vipul S.
    VS
    - Awesome support team, quick resolution - New Features (which are relevant) - Robust Platform Read review
    Lily D.
    LD
    I think for the price they offer, their push notification, messaging segmentation & automation and analytics tools are solid. They don't have an... Read review
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    MoEngage
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @moengage
    2,483 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    845 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MoEngage is a cross-channel customer engagement platform built for marketers and product owners who value agility over cumbersome complexity. We help consumer brands adapt quickly to evolving customer

Users
  • Digital Marketing Manager
  • Product Manager
Industries
  • Financial Services
  • Online Media
Market Segment
  • 55% Mid-Market
  • 24% Small-Business
MoEngage features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.8
Data Collection
Average: 8.8
8.8
Multichannel Tracking
Average: 8.7
9.0
Campaign Insights
Average: 8.7
Vipul S.
VS
- Awesome support team, quick resolution - New Features (which are relevant) - Robust Platform Read review
Lily D.
LD
I think for the price they offer, their push notification, messaging segmentation & automation and analytics tools are solid. They don't have an... Read review
Seller Details
Seller
MoEngage
Company Website
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@moengage
2,483 Twitter followers
LinkedIn® Page
www.linkedin.com
845 employees on LinkedIn®