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Best Account-Based Web and Content Experiences Software for Medium-Sized Businesses

Julie Jung
JJ
Researched and written by Julie Jung

Products classified in the overall Account-Based Web and Content Experiences category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Account-Based Web and Content Experiences to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Account-Based Web and Content Experiences category.

In addition to qualifying for inclusion in the Account-Based Web and Content Experiences Software category, to qualify for inclusion in the Medium-Sized Business Account-Based Web and Content Experiences Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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12 Listings in Account-Based Web and Content Experiences Available
(12,345)4.4 out of 5
Optimized for quick response
2nd Easiest To Use in Account-Based Web and Content Experiences software
View top Consulting Services for HubSpot Marketing Hub
Save to My Lists
20% off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 54% Small-Business
    • 40% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot is a comprehensive platform that allows users to manage tasks, send emails, make calls, launch ads, and analyze campaigns all in one place.
    • Reviewers appreciate HubSpot's user-friendly interface, its ability to simplify marketing automation, and its seamless integration with other tools, which allows for efficient work and effective campaign management.
    • Users reported issues with the platform's pricing, stating that it could be steep for small businesses or startups, and also expressed dissatisfaction with the limitations on advanced features and contact limits unless they upgrade their plan.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,203
    Features
    1,060
    Email Marketing
    892
    Intuitive
    780
    Helpful
    770
    Cons
    Limited Features
    654
    Missing Features
    633
    Learning Curve
    584
    Expensive
    459
    Complexity
    370
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.4
    8.6
    Content Creation and Distribution
    Average: 8.7
    8.6
    Dashboards
    Average: 8.4
    8.5
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    804,639 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,117 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluste

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 54% Small-Business
  • 40% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot is a comprehensive platform that allows users to manage tasks, send emails, make calls, launch ads, and analyze campaigns all in one place.
  • Reviewers appreciate HubSpot's user-friendly interface, its ability to simplify marketing automation, and its seamless integration with other tools, which allows for efficient work and effective campaign management.
  • Users reported issues with the platform's pricing, stating that it could be steep for small businesses or startups, and also expressed dissatisfaction with the limitations on advanced features and contact limits unless they upgrade their plan.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,203
Features
1,060
Email Marketing
892
Intuitive
780
Helpful
770
Cons
Limited Features
654
Missing Features
633
Learning Curve
584
Expensive
459
Complexity
370
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.4
8.6
Content Creation and Distribution
Average: 8.7
8.6
Dashboards
Average: 8.4
8.5
Measurement
Average: 8.1
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
804,639 Twitter followers
LinkedIn® Page
www.linkedin.com
11,117 employees on LinkedIn®
(225)4.4 out of 5
Optimized for quick response
View top Consulting Services for Salesforce Marketing Cloud Personalization (formerly Interaction Studio)
Save to My Lists
Entry Level Price:$100,000.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Today, customers expect outreach from brands to always be personalized to their wants and needs. Not providing these personalized experiences can be expensive, causing customers to opt out and brands

    Users
    No information available
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 51% Mid-Market
    • 22% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    27
    Personalization
    22
    Experience
    16
    Analytics
    15
    Engagement
    15
    Cons
    Expensive
    12
    Complexity
    7
    Learning Curve
    7
    Required Expertise
    7
    Slow Performance
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salesforce Marketing Cloud Personalization (formerly Interaction Studio) features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.4
    8.9
    Content Creation and Distribution
    Average: 8.7
    8.9
    Dashboards
    Average: 8.4
    8.4
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    584,242 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78,543 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Today, customers expect outreach from brands to always be personalized to their wants and needs. Not providing these personalized experiences can be expensive, causing customers to opt out and brands

Users
No information available
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 51% Mid-Market
  • 22% Enterprise
Salesforce Marketing Cloud Personalization (formerly Interaction Studio) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
27
Personalization
22
Experience
16
Analytics
15
Engagement
15
Cons
Expensive
12
Complexity
7
Learning Curve
7
Required Expertise
7
Slow Performance
7
Salesforce Marketing Cloud Personalization (formerly Interaction Studio) features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.4
8.9
Content Creation and Distribution
Average: 8.7
8.9
Dashboards
Average: 8.4
8.4
Measurement
Average: 8.1
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
584,242 Twitter followers
LinkedIn® Page
www.linkedin.com
78,543 employees on LinkedIn®

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(447)4.7 out of 5
1st Easiest To Use in Account-Based Web and Content Experiences software
Save to My Lists
20% off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choos

    Users
    • Executive Assistant
    • Student
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 60% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • RELAYTO Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    119
    Quality
    72
    Easy Creation
    69
    Features
    68
    Ease of Creation
    63
    Cons
    Learning Curve
    44
    Learning Difficulty
    36
    Steep Learning Curve
    29
    Initial Difficulty
    23
    Initial Usage Difficulty
    23
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • RELAYTO features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.4
    9.5
    Content Creation and Distribution
    Average: 8.7
    9.5
    Dashboards
    Average: 8.4
    9.5
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Relayto
    Year Founded
    2023
    HQ Location
    San Francisco , California
    Twitter
    @relayter
    2,283 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    48 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choos

Users
  • Executive Assistant
  • Student
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 60% Small-Business
  • 24% Mid-Market
RELAYTO Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
119
Quality
72
Easy Creation
69
Features
68
Ease of Creation
63
Cons
Learning Curve
44
Learning Difficulty
36
Steep Learning Curve
29
Initial Difficulty
23
Initial Usage Difficulty
23
RELAYTO features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.4
9.5
Content Creation and Distribution
Average: 8.7
9.5
Dashboards
Average: 8.4
9.5
Measurement
Average: 8.1
Seller Details
Seller
Relayto
Year Founded
2023
HQ Location
San Francisco , California
Twitter
@relayter
2,283 Twitter followers
LinkedIn® Page
www.linkedin.com
48 employees on LinkedIn®
(290)4.7 out of 5
Optimized for quick response
4th Easiest To Use in Account-Based Web and Content Experiences software
Save to My Lists
Entry Level Price:$25.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    FlippingBook is an online tool and desktop software for creating professional digital flipbooks. It makes your PDF ebooks, e-catalogs, digital brochures, annual reports, presentations, magazines, and

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Marketing and Advertising
    • Real Estate
    Market Segment
    • 57% Small-Business
    • 32% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • FlippingBook is a digital publishing tool that converts PDFs into interactive, online flipbooks for various purposes such as business presentations, catalogs, and marketing materials.
    • Users like the user-friendly interface, the ability to customize their publications, the interactive features, and the excellent customer service provided by the FlippingBook team.
    • Users reported issues with the design customization not being as robust as they would like, the lack of a customizable URL without being on the most expensive tier, and discrepancies in data reporting.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • FlippingBook Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    44
    Intuitive
    27
    Quality
    23
    Features
    20
    Simple
    18
    Cons
    Missing Features
    11
    Limited Features
    10
    Expensive
    9
    Pricing Issues
    8
    Lacking Features
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • FlippingBook features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.4
    8.2
    Content Creation and Distribution
    Average: 8.7
    8.2
    Dashboards
    Average: 8.4
    8.0
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2004
    HQ Location
    Cospicua, Malta
    Twitter
    @flippingbook
    1,153 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    48 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

FlippingBook is an online tool and desktop software for creating professional digital flipbooks. It makes your PDF ebooks, e-catalogs, digital brochures, annual reports, presentations, magazines, and

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Marketing and Advertising
  • Real Estate
Market Segment
  • 57% Small-Business
  • 32% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • FlippingBook is a digital publishing tool that converts PDFs into interactive, online flipbooks for various purposes such as business presentations, catalogs, and marketing materials.
  • Users like the user-friendly interface, the ability to customize their publications, the interactive features, and the excellent customer service provided by the FlippingBook team.
  • Users reported issues with the design customization not being as robust as they would like, the lack of a customizable URL without being on the most expensive tier, and discrepancies in data reporting.
FlippingBook Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
44
Intuitive
27
Quality
23
Features
20
Simple
18
Cons
Missing Features
11
Limited Features
10
Expensive
9
Pricing Issues
8
Lacking Features
7
FlippingBook features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.4
8.2
Content Creation and Distribution
Average: 8.7
8.2
Dashboards
Average: 8.4
8.0
Measurement
Average: 8.1
Seller Details
Company Website
Year Founded
2004
HQ Location
Cospicua, Malta
Twitter
@flippingbook
1,153 Twitter followers
LinkedIn® Page
www.linkedin.com
48 employees on LinkedIn®
(713)4.4 out of 5
Optimized for quick response
3rd Easiest To Use in Account-Based Web and Content Experiences software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live

    Users
    • Marketing Manager
    • Marketing Specialist
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 58% Mid-Market
    • 21% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • DemandScience Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    51
    Helpful
    46
    Customer Support
    34
    Features
    30
    Lead Generation
    28
    Cons
    Learning Curve
    14
    Missing Features
    14
    Not Intuitive
    12
    Limitations
    11
    Data Inaccuracy
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • DemandScience features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.4
    9.2
    Content Creation and Distribution
    Average: 8.7
    8.8
    Dashboards
    Average: 8.4
    8.8
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Greater Boston, US
    Twitter
    @DemandScience
    299 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,085 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live

Users
  • Marketing Manager
  • Marketing Specialist
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 58% Mid-Market
  • 21% Enterprise
DemandScience Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
51
Helpful
46
Customer Support
34
Features
30
Lead Generation
28
Cons
Learning Curve
14
Missing Features
14
Not Intuitive
12
Limitations
11
Data Inaccuracy
10
DemandScience features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.4
9.2
Content Creation and Distribution
Average: 8.7
8.8
Dashboards
Average: 8.4
8.8
Measurement
Average: 8.1
Seller Details
Company Website
Year Founded
2012
HQ Location
Greater Boston, US
Twitter
@DemandScience
299 Twitter followers
LinkedIn® Page
www.linkedin.com
1,085 employees on LinkedIn®
(1,710)4.4 out of 5
Optimized for quick response
7th Easiest To Use in Account-Based Web and Content Experiences software
View top Consulting Services for Demandbase One
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 51% Mid-Market
    • 31% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Demandbase One is a platform that provides resources for tracking performance, customizing outreach, and identifying high-value accounts, with a focus on account-based marketing.
    • Users like the platform's ability to provide granular insights and personalized targeting capabilities, its robust data analytics, and its comprehensive reporting tools which significantly improve lead generation and engagement rates.
    • Reviewers experienced issues with the platform's complexity and navigability, some found its integration with existing systems not seamless, and others mentioned limitations with the advertising platform and the accuracy of some data.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Demandbase One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    167
    Intent Data
    141
    Insights
    124
    Lead Generation
    112
    Intent Analysis
    94
    Cons
    Learning Curve
    48
    Steep Learning Curve
    38
    Complexity
    36
    Data Management
    35
    Missing Features
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Demandbase One features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.4
    7.8
    Content Creation and Distribution
    Average: 8.7
    8.1
    Dashboards
    Average: 8.4
    8.3
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2005
    HQ Location
    San Francisco, CA
    Twitter
    @Demandbase
    21,833 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    981 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we h

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 51% Mid-Market
  • 31% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Demandbase One is a platform that provides resources for tracking performance, customizing outreach, and identifying high-value accounts, with a focus on account-based marketing.
  • Users like the platform's ability to provide granular insights and personalized targeting capabilities, its robust data analytics, and its comprehensive reporting tools which significantly improve lead generation and engagement rates.
  • Reviewers experienced issues with the platform's complexity and navigability, some found its integration with existing systems not seamless, and others mentioned limitations with the advertising platform and the accuracy of some data.
Demandbase One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
167
Intent Data
141
Insights
124
Lead Generation
112
Intent Analysis
94
Cons
Learning Curve
48
Steep Learning Curve
38
Complexity
36
Data Management
35
Missing Features
35
Demandbase One features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.4
7.8
Content Creation and Distribution
Average: 8.7
8.1
Dashboards
Average: 8.4
8.3
Measurement
Average: 8.1
Seller Details
Company Website
Year Founded
2005
HQ Location
San Francisco, CA
Twitter
@Demandbase
21,833 Twitter followers
LinkedIn® Page
www.linkedin.com
981 employees on LinkedIn®
(201)4.2 out of 5
12th Easiest To Use in Account-Based Web and Content Experiences software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 64% Mid-Market
    • 18% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Triblio is a platform that allows reaching and engaging accounts through multiple channels and tactics, Foundry ABM is a tool for creating targeted, personalized campaigns, and G2 is a platform for software reviews.
    • Users frequently mention that Triblio integrates with Salesforce, Foundry ABM aligns marketing and sales and provides powerful analytics, and G2 offers insights from actual users.
    • Users reported that Triblio could improve its documentation, Foundry ABM can be complex and costly for smaller businesses, and some G2 reviews feel incentivized, making it hard to trust their genuineness.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Foundry ABM Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Analytics
    3
    Easy Integrations
    3
    Features
    3
    Integrations
    3
    Cons
    Learning Curve
    3
    Cluttered Layout
    2
    Complexity
    2
    Difficult Learning
    2
    Initial Difficulty
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Foundry ABM features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.4
    9.1
    Content Creation and Distribution
    Average: 8.7
    8.2
    Dashboards
    Average: 8.4
    8.5
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Foundry
    Year Founded
    1964
    HQ Location
    Needham Heights, Massachusetts, United States
    Twitter
    @foundryidg
    14,026 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    963 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 64% Mid-Market
  • 18% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Triblio is a platform that allows reaching and engaging accounts through multiple channels and tactics, Foundry ABM is a tool for creating targeted, personalized campaigns, and G2 is a platform for software reviews.
  • Users frequently mention that Triblio integrates with Salesforce, Foundry ABM aligns marketing and sales and provides powerful analytics, and G2 offers insights from actual users.
  • Users reported that Triblio could improve its documentation, Foundry ABM can be complex and costly for smaller businesses, and some G2 reviews feel incentivized, making it hard to trust their genuineness.
Foundry ABM Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Analytics
3
Easy Integrations
3
Features
3
Integrations
3
Cons
Learning Curve
3
Cluttered Layout
2
Complexity
2
Difficult Learning
2
Initial Difficulty
2
Foundry ABM features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.4
9.1
Content Creation and Distribution
Average: 8.7
8.2
Dashboards
Average: 8.4
8.5
Measurement
Average: 8.1
Seller Details
Seller
Foundry
Year Founded
1964
HQ Location
Needham Heights, Massachusetts, United States
Twitter
@foundryidg
14,026 Twitter followers
LinkedIn® Page
www.linkedin.com
963 employees on LinkedIn®
(193)4.4 out of 5
Optimized for quick response
9th Easiest To Use in Account-Based Web and Content Experiences software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time.  Traditional metrics like clicks and vie

    Users
    • Marketing Manager
    • Director of Marketing
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 49% Mid-Market
    • 37% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • PathFactory Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    14
    Content Quality
    11
    Customer Support
    11
    Analytics
    9
    Customer Engagement
    9
    Cons
    Learning Curve
    7
    Poor Design Flexibility
    6
    Improvement Needed
    5
    Missing Features
    5
    Outdated Interface
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • PathFactory features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.4
    8.8
    Content Creation and Distribution
    Average: 8.7
    8.0
    Dashboards
    Average: 8.4
    8.0
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Toronto, Canada
    Twitter
    @pathfactory
    3,375 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    139 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

PathFactory helps you understand what content each buyer engages with (and when) so you can deliver personalized marketing campaigns at just the right time.  Traditional metrics like clicks and vie

Users
  • Marketing Manager
  • Director of Marketing
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 49% Mid-Market
  • 37% Enterprise
PathFactory Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
14
Content Quality
11
Customer Support
11
Analytics
9
Customer Engagement
9
Cons
Learning Curve
7
Poor Design Flexibility
6
Improvement Needed
5
Missing Features
5
Outdated Interface
5
PathFactory features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.4
8.8
Content Creation and Distribution
Average: 8.7
8.0
Dashboards
Average: 8.4
8.0
Measurement
Average: 8.1
Seller Details
Company Website
Year Founded
2012
HQ Location
Toronto, Canada
Twitter
@pathfactory
3,375 Twitter followers
LinkedIn® Page
www.linkedin.com
139 employees on LinkedIn®
(88)4.6 out of 5
8th Easiest To Use in Account-Based Web and Content Experiences software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personal

    Users
    No information available
    Industries
    • Computer Software
    • Computer & Network Security
    Market Segment
    • 52% Mid-Market
    • 27% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • TrenDemon Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Helpful
    11
    Ease of Use
    10
    Analytics
    9
    Customer Engagement
    7
    Insights
    7
    Cons
    Limited Customization
    4
    Complexity
    3
    Intuitiveness
    3
    Limited Features
    3
    Poor Interface
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • TrenDemon features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.4
    9.0
    Content Creation and Distribution
    Average: 8.7
    8.2
    Dashboards
    Average: 8.4
    8.4
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Trendemon
    Year Founded
    2015
    HQ Location
    Netanya, Israel
    Twitter
    @Trendemon
    1,284 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    19 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personal

Users
No information available
Industries
  • Computer Software
  • Computer & Network Security
Market Segment
  • 52% Mid-Market
  • 27% Enterprise
TrenDemon Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Helpful
11
Ease of Use
10
Analytics
9
Customer Engagement
7
Insights
7
Cons
Limited Customization
4
Complexity
3
Intuitiveness
3
Limited Features
3
Poor Interface
3
TrenDemon features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.4
9.0
Content Creation and Distribution
Average: 8.7
8.2
Dashboards
Average: 8.4
8.4
Measurement
Average: 8.1
Seller Details
Seller
Trendemon
Year Founded
2015
HQ Location
Netanya, Israel
Twitter
@Trendemon
1,284 Twitter followers
LinkedIn® Page
www.linkedin.com
19 employees on LinkedIn®
(341)4.2 out of 5
14th Easiest To Use in Account-Based Web and Content Experiences software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone

    Users
    • Director of Marketing
    • Content Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 56% Mid-Market
    • 31% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Uberflip a PathFactory Company Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    53
    Content Management
    40
    Content Quality
    31
    Creation Ease
    26
    Quality
    20
    Cons
    Design Limitations
    21
    Limitations
    18
    Limited Customization
    16
    Poor Design Flexibility
    16
    Limited Features
    15
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Uberflip a PathFactory Company features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.4
    8.1
    Content Creation and Distribution
    Average: 8.7
    7.7
    Dashboards
    Average: 8.4
    7.4
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2012
    HQ Location
    Toronto, Canada
    Twitter
    @pathfactory
    3,375 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    139 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone

Users
  • Director of Marketing
  • Content Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 56% Mid-Market
  • 31% Enterprise
Uberflip a PathFactory Company Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
53
Content Management
40
Content Quality
31
Creation Ease
26
Quality
20
Cons
Design Limitations
21
Limitations
18
Limited Customization
16
Poor Design Flexibility
16
Limited Features
15
Uberflip a PathFactory Company features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.4
8.1
Content Creation and Distribution
Average: 8.7
7.7
Dashboards
Average: 8.4
7.4
Measurement
Average: 8.1
Seller Details
Year Founded
2012
HQ Location
Toronto, Canada
Twitter
@pathfactory
3,375 Twitter followers
LinkedIn® Page
www.linkedin.com
139 employees on LinkedIn®
(65)4.8 out of 5
Optimized for quick response
10th Easiest To Use in Account-Based Web and Content Experiences software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Hushly is an three-in-one conversion cloud designed to improve buyer experiences and drive conversions for B2B marketers. Our system of engagement includes a variety of tools and capabilities, such a

    Users
    No information available
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 26% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Hushly features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.4
    8.8
    Content Creation and Distribution
    Average: 8.7
    7.9
    Dashboards
    Average: 8.4
    7.9
    Measurement
    Average: 8.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2016
    HQ Location
    Cupertino, CA
    Twitter
    @MyHushly
    2,354 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    36 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Hushly is an three-in-one conversion cloud designed to improve buyer experiences and drive conversions for B2B marketers. Our system of engagement includes a variety of tools and capabilities, such a

Users
No information available
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 26% Enterprise
Hushly features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.4
8.8
Content Creation and Distribution
Average: 8.7
7.9
Dashboards
Average: 8.4
7.9
Measurement
Average: 8.1
Seller Details
Company Website
Year Founded
2016
HQ Location
Cupertino, CA
Twitter
@MyHushly
2,354 Twitter followers
LinkedIn® Page
www.linkedin.com
36 employees on LinkedIn®
(44)4.1 out of 5
15th Easiest To Use in Account-Based Web and Content Experiences software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 52% Mid-Market
    • 39% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Jabmo features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.4
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Jabmo
    Year Founded
    2018
    HQ Location
    London, UK
    Twitter
    @JabmoABM
    1,359 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    23 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 52% Mid-Market
  • 39% Enterprise
Jabmo features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.4
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Seller
Jabmo
Year Founded
2018
HQ Location
London, UK
Twitter
@JabmoABM
1,359 Twitter followers
LinkedIn® Page
www.linkedin.com
23 employees on LinkedIn®