My bookkeeper uses it mostly, but I love the reports it can generate. At a glance I can view the cash in my accounts and cashflow, P&L, Net Income, expense breakdown,payable and owing. I can generate a P&L, Cashflow,and balance sheet report.

Wave has features that were lacking in other comparable programs. I use the invoice function quite a bit as I bill clients for hourly work. It automatically numbers invoices sequentially, keeps track of paid and unpaid invoices and has an easy set up to accept credit cards and bank payments, a feature lacking in many other basic business programs. It keeps track of income and expenses and will integrate with its accounting function, which I use sparingly because my needs are not great in this regard. I particularly like the fact that it will create receipts to send when payments are received. Invoices and receipts are very polished and professional looking.

The ease of sending customers a invoice is awesome. Along with sending recurring payments is awesome!