A great tool to easily keep track of your competitor set. It allows you to see their social metrics as well as their content so you can see what types of content is being shared all in one place.

The immediacy of seeing what's trending in real time for when I aggregated Boston pro sports teams news for NBC Sports Boston when we were unable to get a reporter to cover a story.

Creating lists of account to monitor on Facebook, Instagram and Reddit is the most powerful and insightful feature of the tool. Also - the intelligence feature gives you strategic insight on your account‘s performance and of your competitors.