Ease to use and AI Capibilities and the integrations

I like that Clay is easily able to convert data into a CSV file, which I can upload into my dialer, making it really convenient for my workflow. It helps me get the right data quality to reach more leads and open opportunities. The better data quality compared to previous tools I used is a big plus, allowing me to prospect properly. Additionally, setting up Clay was easy.

I use Clay to handle the complicated research and lead enrichment that other tools can’t do. What I like most is the “waterfall” enrichment feature: it lets me pull data from multiple sources at once, so if one provider doesn’t have an email, Clay automatically finds it through another source. The UI feels like a smart spreadsheet, which makes it easy to organize my work without needing to be a programmer. I also love Claygent, the AI agent, because it can visit company websites to find specific news or signals that I used to search for manually. That added intelligence has helped me build better GTM workflows and onboard new reps much faster.