Prós e Contras de Factors.AI

So I've been using factors.ai for a few months now, and it’s quickly become a go-to tool in our marketing team. The platform digs deep into website visitor data, pulling in signals from sources like LinkedIn and our CRM, which makes it really easy to spot high-intent prospects early on.

What I really appreciate is how it turns raw data into clear, actionable insights. Instead of piecing together numbers from multiple systems, I get a consolidated view that helps me fine-tune our campaigns almost in real time.

Sure, there’s a bit of a learning curve at the start, but the support team is friendly and always ready to help. The way they are always ready to listen to my rudimetary questions at any point of time, is just commendable. It has helped me to get hands on with the tool really seamlessly. Análise coletada por e hospedada no G2.com.

Steep learning curve, it would've been easier if there were video tutorials to help us learn it. Análise coletada por e hospedada no G2.com.

- Great Customer Support and Enablement

- Frequency Cap to increase Account Reach

- Orchestrate Linkedin campaign using audience segmentation

- Linkedin ROI measurement

- Website Deanonymization Análise coletada por e hospedada no G2.com.

- Account Movement is a bit of a manual effort

- Not being able to fetch custom events on SFDC Análise coletada por e hospedada no G2.com.

It has the ability to stitch together user visits from multiple platforms. That's it! Análise coletada por e hospedada no G2.com.

It promises to uncover 60 to 70% of the traffic you receive but it is not the case when we use the platform.

The data it gives after enrichment is not at all accurate

They have a feature to capture leads from filling out the website, but most of the time, it misses the majority of the leads.

The UI always loads for ages when you try to create segments.

There are numerous features but nothing works as desired. Análise coletada por e hospedada no G2.com.

Access to a wealth of data to power your marketing campaigns is game changing. Análise coletada por e hospedada no G2.com.

The user experience in the product can be better with optimised designs and placements. Análise coletada por e hospedada no G2.com.

Portal covering the data points across the portfolios Análise coletada por e hospedada no G2.com.

UI could have been better and easy navigation should have been enabled. Análise coletada por e hospedada no G2.com.

It gives real-time results like which company visited your site and how much time they spent on your landing pages. Análise coletada por e hospedada no G2.com.

It won't give LinkedIn IDs of people and email addresses of those people Análise coletada por e hospedada no G2.com.

The Support from the team and the flexible nature of the platform. Análise coletada por e hospedada no G2.com.

The UI of the platform, which is still a little basic and needs imporvement for easier consumption at times. Análise coletada por e hospedada no G2.com.

the acurate identification. its the acuartest tool i know so far Análise coletada por e hospedada no G2.com.

manual refresh.

a poppop or push will be nice Análise coletada por e hospedada no G2.com.

Fatores me ajudam a identificar quais empresas estão visitando meu site de cada canal. Agora não preciso esperar para obter a primeira rodada de conversões para julgar a qualidade do tráfego. Posso ver a qualidade das empresas no dia seguinte ao lançamento de uma campanha. É também uma substituição muito necessária para o GA4 em análises da web. Análise coletada por e hospedada no G2.com.

Eu gostaria de poder acompanhar o número de usuários por empresa em mais relatórios. Análise coletada por e hospedada no G2.com.

The level of detail and behavior on your site is superb. Análise coletada por e hospedada no G2.com.

I could find nothing to dislike. Even the setup instructions are clear and helpful. Análise coletada por e hospedada no G2.com.