--- title: Unifyr Reviews meta_title: 'Unifyr Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 505 reviews by the users' company size, role or industry to find out how Unifyr works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 505 scale: '5' date_modified: '2026-07-18' parent_category: name: Partnerships Management url: https://www.g2.com/categories/partnerships-management --- # Unifyr Reviews **Vendor:** Unifyr **Category:** [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm) **Average Rating:** 4.4/5.0 **Total Reviews:** 505 ## About Unifyr Unifyr One is a Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) solution designed to give channel managers everything they need to build and scale a partner channel program. Unifyr (originally Zift Solutions, est. 2006) is dedicated to building products that serve the needs of all participants in the channel, including suppliers, partners, and agencies. Unifyr One integrates with all the platforms you already use. It's easy to onboard, train, and maintain channel partnerships. Build your portal, content library, deal registration workflows, market development fund initiatives, and more. Leverage the power of modern AI to assist you in accelerating your channel program. Learn more about why Unifyr One is the leader in PRM here. ## Unifyr Pros & Cons **What users like:** - Users appreciate the **intuitive interface and user-friendliness** of Unifyr, streamlining their experience effectively. (18 reviews) - Users value the **wide variety of integration options** and the responsive customer service of Unifyr. (10 reviews) - Users praise the **helpful and quick customer support** of Unifyr, ensuring satisfaction and timely issue resolution. (8 reviews) - Users appreciate the **seamless integrations** offered by Unifyr, enhancing usability and support for diverse operational needs. (8 reviews) - Users appreciate the **navigation ease** of Unifyr, making it easy to move through various sections effortlessly. (6 reviews) - Users value the **comprehensive Partner Engagement Dashboard** of Unifyr One, enhancing partner collaboration and performance tracking. (6 reviews) - Easy Access (5 reviews) - Users find the **support helpful and quick** , enhancing their experience and satisfaction with Unifyr's solutions. (5 reviews) - Integration Capabilities (5 reviews) - Solution-Oriented (5 reviews) **What users dislike:** - Users note the **feature limitations** of Unifyr, finding it complex and limited in customization for specific needs. (8 reviews) - Users find **limited customization options** frustrating, as advanced configurations require significant effort and may not be agile. (6 reviews) - Users find the **difficult setup** of Unifyr frustrating, often requiring extensive workarounds and additional education. (5 reviews) - Users find **slow implementation** challenging, especially for smaller businesses, impacting overall adoption and efficiency. (5 reviews) - Users find the **complex setup** of Unifyr challenging, as it requires time and effort to navigate effectively. (4 reviews) - Missing Features (4 reviews) - Users find Zift One **not user-friendly** , struggling with a clunky interface and lack of self-service options. (4 reviews) - Slow Performance (4 reviews) - Steep Learning Curve (4 reviews) - UX Improvement (4 reviews) ## Unifyr Reviews ### 1. Director of Business Development **Rating:** 4.5/5.0 stars **Reviewed by:** Laurie P. | Director of Business Development, Small-Business (50 or fewer emp.) **Reviewed Date:** April 01, 2021 **What do you like best about Unifyr?** Ease of use in social and digital marketing tools. Support has also always been helpful and immediate. **What do you dislike about Unifyr?** The issue I have is not with Zift solutions, it is with the customer they integrate with. Many of my Channel Partners use the solution, but some are better than others at providing good content. This is not a Zift problem, and Zift has been great at working through and resolving the issues as they arise. **What problems is Unifyr solving and how is that benefiting you?** The problems I have had are not with the Zift platform, but with the customer that tey are integrated in not maintaing their content, or tagging their content in the wrong languages which can cause issues with ### 2. Awesome tool for all your Marketing needs **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 01, 2022 **What do you like best about Unifyr?** Zift is fantastic for a variety of reasons, but email and social media automation stand out. You can create numerous drip campaigns to deliver emails and publish to social media sites at the same time. Zift is used by a few of my partners/vendors. In this circumstance, I often work with pre-made content created by the seller, which makes everything that much easier. **What do you dislike about Unifyr?** They need to have more widgets to help us move around quickly within the platform. **What problems is Unifyr solving and how is that benefiting you?** Working with a business partner. Planning and carrying out combined go-to-market initiatives on which all stakeholders can collaborate, share information, and track and monitor the marketing (or sales) campaign's success. Connection to our CRM system for lead capture. ### 3. Very happy with Zift **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2022 **What do you like best about Unifyr?** All of the key functionality we were looking for came standard in the platform and it performs really well -- we were up and running quickly. Terrific customer success team. **What do you dislike about Unifyr?** While there is a solid library of campaign templates included, and Zift will create new templates for us, we would like to see greater ability to create our own. **What problems is Unifyr solving and how is that benefiting you?** Zift has helped us significantly improve the way we equip our partners with co- marketing& lead generation resources. More partners are now marketing with Genesys. ### 4. Very helpful **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2022 **What do you like best about Unifyr?** They provided a fast concise response to my questions **What do you dislike about Unifyr?** To be honest there was nothing in particular **What problems is Unifyr solving and how is that benefiting you?** They were helping me with the customisation of images for advertising ### 5. Efficiency **Rating:** 5.0/5.0 stars **Reviewed by:** Karen P. | Marketing Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 13, 2022 **What do you like best about Unifyr?** I like that it automates everything for edm send outs and social media postings **What do you dislike about Unifyr?** some features like hyperlink ain't working properly **What problems is Unifyr solving and how is that benefiting you?** EDM send out and all thee assets are available ### 6. Polite support executives, faster query resolution. **Rating:** 4.5/5.0 stars **Reviewed by:** Akash K. | Associate project, software developer, Enterprise (> 1000 emp.) **Reviewed Date:** October 11, 2021 **What do you like best about Unifyr?** Like how easy it is to get in touch with support people. Zift solutions makes it easy to configure the call flows and test them before the production, so we can catch the error beforehand. A very nice documentation is given for every scenario to help users do what we need to do. We can easily reach support if we are stuck somewhere. People with management skills can create the call flow pretty easily not much of integration and programming required to complete the whole call flow just configure some applet and get on with your contact center, try it out with the number you configured to test the call flow. **What do you dislike about Unifyr?** There is nothing to dislike, faster query resolution, polite support executives. Everything is great. It is pretty easy to use Zift Solutions because of the visualize functionality, we can visualize thing just after we create them. if there is any problem in call flow we can just see that in visualize and get the problem and fix that instantly. People with management skills can create the call flow pretty easily not much of integration and programming required to complete the whole call flow just configure some applet and get on with your contact center, try it out with the number you configured to test the call flow. **Recommendations to others considering Unifyr:** I advise them to go for it don't waste more time without this tool; if they are in the contact center business. It makes it so easy to customize and use according to our use case scenario. People with less and no programming knowledge can work on the tool as it works on visualization and thinking capabilities. Hands down,this are the best solution for the contact center solutions. People with management skills can create the call flow pretty easily not much of integration and programming required to complete the whole call flow just configure some applet and get on with your contact center, try it out with the number you configured to test the call flow. **What problems is Unifyr solving and how is that benefiting you?** I am trying to create an IVR call flow and agent dashboard for faster query resolution of our customers. I have realized that it is easy to configure the call flow using the visualize function. pretty much no programming knowledge is needed to do any integration to salesforce and other CRM system. People with management skills can create the call flow pretty easily not much of integration and programming required to complete the whole call flow just configure some applet and get on with your contact center, try it out with the number you configured to test the call flow. ### 7. Zift via Tenable **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2022 **What do you like best about Unifyr?** very intuitive help desk with user-friendly approach **What do you dislike about Unifyr?** Outlook recognized it as a spam, had to solve that (for a 1st email response) - after which all good onward **What problems is Unifyr solving and how is that benefiting you?** fast response as a ticketing system , with prompt help desk support ### 8. Great Experience **Rating:** 3.5/5.0 stars **Reviewed by:** Jake H. | Inside Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2021 **What do you like best about Unifyr?** How easy it is to navigate. I can find what I need quickly. I'm able to keep all my leads organized and make sure nothing is missed. Customer service is great when anything goes wrong. **What do you dislike about Unifyr?** I wish they had more widgets and quick links. I find myself clicking through menus before I get to what I need. I wish the mobile version was better for when I'm on the road. **Recommendations to others considering Unifyr:** I recommend it to any one trying to make sure no opportunities are missed. **What problems is Unifyr solving and how is that benefiting you?** I'm able to keep all my customer data and product information in one place. I'm able to make sure all leads stay up to date and nothing gets missed. No missed opportunities. ### 9. Partner Portal with built-in Marketing Campaign capabilities **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 17, 2022 **What do you like best about Unifyr?** Easy to use, and seamlessly integrates into company websites that want to provide a platform for collaborating with their partners. I have found the ZiftOne platform to be the easiest to use and rich in functionality. **What do you dislike about Unifyr?** If you accidentally upload erroneous contacts, there is no easy way to clean them up. You will need go into each contact and deactivate them one at a time, which is very painful. **What problems is Unifyr solving and how is that benefiting you?** Collaborating with a business partner. Planning and executing joint go-to-market campaigns, that all stakeholders can collaborate on, share information, and track and monitor the success of the marketing (or sales) campaign. Linkage to our CRM system to capture leads. ### 10. Super fast answers **Rating:** 5.0/5.0 stars **Reviewed by:** Daniela R. | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 18, 2022 **What do you like best about Unifyr?** I was on a hurry with an issue about emailing, and they answer super fast. Always when I open a ticket I have a good answer and a correct process to solve it. **What do you dislike about Unifyr?** It would be amazing to have more features, as carrousel upload on organic publications **Recommendations to others considering Unifyr:** It's a platform that solves partners marketing needs **What problems is Unifyr solving and how is that benefiting you?** Im working Dell platform, so Im user of the DMT. The exactly problem or doubt was about recalling emails in the platform, they answer that its not possible. ### 11. Zift Solutions Channel Management Solution **Rating:** 4.0/5.0 stars **Reviewed by:** Izak V. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** January 17, 2022 **What do you like best about Unifyr?** the ease of use of the platform and assist in our marketing and save precious time. **What do you dislike about Unifyr?** You cannot always remove the banner when you create landing pages **Recommendations to others considering Unifyr:** If you are selling any of the vendors that have content on Zift it is a must to join their marketing efforts using the Zift platform. Content is always up to date and fresh. **What problems is Unifyr solving and how is that benefiting you?** We use it for all our social media content. It was always a struggle to come up with new fresh content. Also, the vendor's page on our website is always up to date by using web syndication. ### 12. Efficient service to clients **Rating:** 5.0/5.0 stars **Reviewed by:** Gayatri K. | Marketing Specialist - Campaigns and Partners, Enterprise (> 1000 emp.) **Reviewed Date:** January 25, 2021 **What do you like best about Unifyr?** Quick response to requests. Easy to navigate portal design. Straight forward methods on how to create new collateral, campaigns, social posts. **What do you dislike about Unifyr?** I would like product improvement ideas to be completed quicker. **What problems is Unifyr solving and how is that benefiting you?** ZIft Solutions has helped us create a partner marketing platform that's highly intuitive and straightforward for our focused partners. The platform has helped partners navigate and use the platform to launch our company's content in the form of campaigns, social content, collateral without the need for handholding. ### 13. Solid Application **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** September 28, 2022 **What do you like best about Unifyr?** One stop shopping for our Channel and global SI partners. **What do you dislike about Unifyr?** Cannot think of any and I do not use the platform directly, but own the service. **What problems is Unifyr solving and how is that benefiting you?** A great step forward for our partner ecosystem, as this will streamline how we manage Channel and SI partners. ### 14. Effective Marketing Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Rohit M. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 12, 2022 **What do you like best about Unifyr?** While all the features are simple and self-explanatory, I like zift academy the most as I get most of my answers there in case I have doubts. **What do you dislike about Unifyr?** There is nothing to dislike as such but the process of distribution of content assets could be better. **Recommendations to others considering Unifyr:** Great marketing platform with ease of use. **What problems is Unifyr solving and how is that benefiting you?** Zift Solutions is helping us with email marketing and we are saving a lot of time because of the automated email campaigns. ### 15. Zift: Great product, great support **Rating:** 5.0/5.0 stars **Reviewed by:** Enrique W. | Sales and Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2021 **What do you like best about Unifyr?** Easy to use. Addresses email, social media and web. Has great support. **What do you dislike about Unifyr?** There is nothing to dislike in Zift. No least helpful. **Recommendations to others considering Unifyr:** Zift is great for fast and easy mailing and social media contacts. **What problems is Unifyr solving and how is that benefiting you?** Main use includes monthly or twice monthly emails to leads, prospects and clients. Also posting messages on social media. ### 16. The support was extremely helpful with a very quick response and resolution **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 27, 2022 **What do you like best about Unifyr?** The speed of response and quick resolution, communications was very good and followup was greatly appreciated **What do you dislike about Unifyr?** Nothing it was all good and I appreciated the follow up **What problems is Unifyr solving and how is that benefiting you?** I was unable to edit a marketing microsite content that was driving new business ### 17. Easy to use, good customer support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Industrial Automation | Mid-Market (51-1000 emp.) **Reviewed Date:** February 07, 2022 **What do you like best about Unifyr?** We use Zift to manage email and social campaigns and find that the integrations are usually pretty smooth. On the off chance that we do have an issue, customer service has always been quick to help solve any problems. **What do you dislike about Unifyr?** We also use Hootsuite to manage and schedule social posts, and we've never been able to integrate Zift and Hootsuite successfully. I'd love for this issue to be resolved, because it would be much easier to manage everything on one platform. **What problems is Unifyr solving and how is that benefiting you?** Through Zift, we have the opportunity to manage partner posts as well as our own. Zift acts as a sharing platform between us and our partners and gives us access to content we wouldn't otherwise have. ### 18. Zift Review by Megaport **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** April 30, 2022 **What do you like best about Unifyr?** Dashboarding and all the metric measurements we can do in the backend is fantastic **What do you dislike about Unifyr?** Its not as flexible as we'd like, and we lack the partner locator to have some capabilities we require **What problems is Unifyr solving and how is that benefiting you?** Partner Program management ### 19. Excellent **Rating:** 5.0/5.0 stars **Reviewed by:** Thiago Oliveira - Ninecon O. | Marketing Analyst Jr, Mid-Market (51-1000 emp.) **Reviewed Date:** January 07, 2022 **What do you like best about Unifyr?** Every time we've needed help from Zift we got it. The Zift Team is made by very good people, that made all the possibilities they can to solve our issue. The tool we use that is made by Zift is useful and easy to manage. **What do you dislike about Unifyr?** Maybe the support could be made in other languages too like Spanish or Portuguese. **What problems is Unifyr solving and how is that benefiting you?** We needed support to use the Oracle MKT Center as our tool to do some tasks in our Marketing and thanks to that our posts and campaigns are better done. ### 20. Immediate response from the Zift team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 21, 2022 **What do you like best about Unifyr?** Speediness of the team made me like the Zift solutions **What do you dislike about Unifyr?** As of now I didn't face any issues with the UI, so no dislike **Recommendations to others considering Unifyr:** Considereable **What problems is Unifyr solving and how is that benefiting you?** It was wrt to a list size in the campaign ### 21. Ease to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** September 28, 2022 **What do you like best about Unifyr?** great content and statistics, digital campaigns, email marketing **What do you dislike about Unifyr?** there is no localised content available for all countries **What problems is Unifyr solving and how is that benefiting you?** digital campaigns and reporting ### 22. Senior Marketing Manager, Technology Solutions, North America **Rating:** 4.5/5.0 stars **Reviewed by:** Karen B. | Senior Marketing Manager - Technology Solutions - North America, Enterprise (> 1000 emp.) **Reviewed Date:** October 25, 2021 **What do you like best about Unifyr?** As a Platinum Partner for Siemens Digital Industries Software, use of Zift makes executing product and industry-focued campaigns and social media a simple straightforward process. The ability to seach campaigns for specific products and then personalize them specific to the partner is a distinct advantage. Customer service, via Chat, is excellent allowing for questions to be answered or issues to be resolved quickly. **What do you dislike about Unifyr?** Overall, Highly Satisfied. Recommendations for improving or adding additional Reporting / Analysis features and fields have been provided to Zift whereby the suggestions are either being implemented or considered. **What problems is Unifyr solving and how is that benefiting you?** Given the ever-changing marketplace with new products and solutions added regularly and existing product upgrades and new releases, Zift enables an easy search of new campaigns with a complete campaign description and provides the ability to execute all or only select campaign elements. The selection of specific campaign elements allows Partners to manage campaign content to meet the needs of their particular organization. ### 23. Just part of the CISCO reseller marketing velocity portal. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 16, 2022 **What do you like best about Unifyr?** Easy to pull reports, however click data is subjective. **What do you dislike about Unifyr?** Have not used enough to answer. Too early to tell. **Recommendations to others considering Unifyr:** nothing further at this time **What problems is Unifyr solving and how is that benefiting you?** We are just starting marketing campaigns, too early to know. ### 24. Very Nice Marketing Automation Platform To Deliver Omni Channel Campaigns **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 13, 2022 **What do you like best about Unifyr?** Several things. 1. Membership rules does list suppression automatically with updates. 2. Lead scoring is an effective way to segment qualified leads. Simply stunning content frequently updated. Works independently of CRM marketing automation which can be a benefit in certain situations. **What do you dislike about Unifyr?** It takes working a while with workflows and modules to get to know how to use the tool, but surprisingly full-featured. Pretty effective for its purpose and great to have it sponsored by our partner provider for free with lots us useful capabilities. **Recommendations to others considering Unifyr:** Strongly recommend **What problems is Unifyr solving and how is that benefiting you?** Lead generation and marketing automation. Helped to increase our funnel of qualified prospects. Increase productivity. ### 25. Zift marketing sales & lead generation **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 15, 2020 **What do you like best about Unifyr?** Product is very easy to use . Automated features for scheduling campaigns is easy to setup and effective. Ease of tracking data from the campaigns as emails are sent out. Ability to import and extract information from campaigns. Oracle pre-canned campaigns (social and email) have also been helpful. Notification of form submission for campaigns has been very helpful - received by both email and statistic lookup. **What do you dislike about Unifyr?** Setup of the campaigns can be a little quirky. Have lost information several times during setup. The lead feedback can be confusing- Not entirely sure how leads are determined exactly & individuals can get high ratings even if all they did was ask to be removed from future emails. Statistic lookup on campaigns can be a little hard to follow at times but after you have worked with it a while, it makes more sense. Have used the export function on lead analysis to get a better handle on the results but it is a little cumbersome to run the exports on each campaign mailing and consolidate them together. Would be better to have a little more intuitive lead analysis front end so you don't have to export. **Recommendations to others considering Unifyr:** Is a great product that can make marketing efficient, but need to be careful in evaluation lead recommendations from zift. Contact management very good. Support has been very good- Recently had an issue where we thought form submissions were not being captured correctly and Zift was very responsive when a ticket was entered. **What problems is Unifyr solving and how is that benefiting you?** We utilize Zift to build campaigns for various services and products. Primarily focusing on attracting interest in these specific services, but have also used to build brand awareness through educational mailings. These campaigns typically will send out a series of progressive emails to reach potential customers. Based on the scoring of candidates, we will then progress to more individualized contact. Through this process, we have been able to identify candidates that we avoid spending lots of time on unqualified candidates and can zero in on the ones that have the highest likelihood of conversion. ### 26. Zift makes marketing easier. Everything in one place for multiple vendors. **Rating:** 5.0/5.0 stars **Reviewed by:** Devon B. | Customer Service and Marketing Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** February 17, 2022 **What do you like best about Unifyr?** The user friendly interface is simple to use and easy to understand. **What do you dislike about Unifyr?** It has a separate email list from my company email program. **What problems is Unifyr solving and how is that benefiting you?** We are keeping social media accounts active with relevant posts, adding content to our website, and sending helpful emails to prospects. ### 27. User friendly platform **Rating:** 5.0/5.0 stars **Reviewed by:** Tiffani H. | Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2021 **What do you like best about Unifyr?** Our partners introduced us to Zift as a joint-use platform for our marketing projects. The user interface and onboarding process has been friendly and easy to understand. In the one situation that some of the code was messed up, the Zift team responded immediately and resolved the issue within the week. Excellent experience all around. **What do you dislike about Unifyr?** I can't think of anything I dislike about the Zift platform. It integrates with everything my team uses. **Recommendations to others considering Unifyr:** If you're looking for a platform where you can easily organize assets and share projects with your team, Zift is the platform for you. **What problems is Unifyr solving and how is that benefiting you?** The biggest problem my team has had in the past is hosting an extensive library of marketing assets that we can easily access. Zift's platform makes sharing material easy for my team. ### 28. Great Option for Partner Managers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.) **Reviewed Date:** May 16, 2022 **What do you like best about Unifyr?** Great comprehensive solution for partner+channel managers. In particular, I valued the educational content on the Channel Learning Center throughout the discovery process. Quality, actionable, digestible learning content for technology partnership professionals. **What do you dislike about Unifyr?** Great for our purposes (launching a marketplace), but unclear on integration capabilities (custom vs. in product) **Recommendations to others considering Unifyr:** N/A- covered above **What problems is Unifyr solving and how is that benefiting you?** Launching a partner marketplace- how to centralize all complimentary tech partner solutions for shared customers. Bringing together disparate tech partner resources into one surface ### 29. Easy! Attendant was prompt and polite! **Rating:** 5.0/5.0 stars **Reviewed by:** Jack M. | Founding Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** July 12, 2021 **What do you like best about Unifyr?** Fast responses, friendly chat attendant and very clear dialogue. So often there are long waits, attendants that are clearly not all there and other annoyances. Not in this situation. Crisp is the best word I can use to describe. Not in this experience. It went smooth and was pleasant. Michael Fee was great! **What do you dislike about Unifyr?** Nothing, really. It was easy and the attendant was prompt and courteous. **Recommendations to others considering Unifyr:** Don't hesitate, my single experience was good. Go in confident, leave happy! And, don't hesitate to do a live chat, it was great. Highly recommended. **What problems is Unifyr solving and how is that benefiting you?** It was for access to a partner portal. No problems at all. The prompt chat let me get on with my day. I can't ask for much more than that! I guess I would say one of the benefits was a positive CX, aka customer experience. This was my first interface with Zist, had never heard of the service prior to this. I think Zist is heading in the right direction! I wold buy some stock! ### 30. Very fast response time and knowledgeable associates. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 29, 2022 **What do you like best about Unifyr?** I like the response time the best. Being in a fast-paced organization and needing access to company resources to complete daily tasks is crucial to efficiency. **What do you dislike about Unifyr?** No downside from what I have experienced on several tickets handled by Zift. **What problems is Unifyr solving and how is that benefiting you?** Accessibility issues, but for the most part they have been resolved! ### 31. Best place for all marketing of your business! **Rating:** 5.0/5.0 stars **Reviewed by:** Arti Y. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2022 **What do you like best about Unifyr?** Email Campaings are my favore feature of this software. **What do you dislike about Unifyr?** Honsetly there is nothing that i dislike here. **Recommendations to others considering Unifyr:** nothing **What problems is Unifyr solving and how is that benefiting you?** Social Media Content and Email Campaing. I have realized that working with zift is very efficient for my business ### 32. It has been so helpful utilizing Zift for marketing efforts through our partners. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** June 27, 2022 **What do you like best about Unifyr?** The ease of uploading contacts and scheduling emails without having to worry about remembering them manually. **What do you dislike about Unifyr?** Nothing, I am interested in looking at switching to this platform. **Recommendations to others considering Unifyr:** As far as I can tell, it is user friendly and great support when questions arise. **What problems is Unifyr solving and how is that benefiting you?** Less expensive option for email campaign platform. ### 33. Great, responsive team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** June 28, 2022 **What do you like best about Unifyr?** The team responds very quickly to requests and quickly helps with resolving issues. **What do you dislike about Unifyr?** Difficult to answer, there was no negative experience **What problems is Unifyr solving and how is that benefiting you?** Our company was helped within 1 day to resolve the issue of correcting the company name on the Cisco portal in the Terms and Conditions form. ### 34. A Great Marketing Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Ericka Jen B. | Marketing Assistant, Mid-Market (51-1000 emp.) **Reviewed Date:** October 12, 2021 **What do you like best about Unifyr?** Zift Solutions made the lives of a marketer easier as they already provide content to be shared. **What do you dislike about Unifyr?** I believe none so far as it is easy to navigate. **Recommendations to others considering Unifyr:** Highly recommended as for Marketing/PR officer like me, it would be hard to create a lot of content for a month, sometimes it is draining already, but with Zift, everything is more accessible. **What problems is Unifyr solving and how is that benefiting you?** With Zift Solutions, you may keep your clients updated. There was never a dull moment. You may just look for the related content you want to share with your email list and they already have readily made campaigns ### 35. Zift Solutions Review **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2021 **What do you like best about Unifyr?** Zift Solutions has great Customer Support. Responses are vey quick and resolve issues first time. **What do you dislike about Unifyr?** Zift Solutions names changes and login is confusing! **Recommendations to others considering Unifyr:** Work with the manufacture that works with Zift Solutions **What problems is Unifyr solving and how is that benefiting you?** I am working with Zift Solutions with Computer Manufactures to market Social Media content! ### 36. Robust and User Friendly, but can be difficult to engage channel **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2021 **What do you like best about Unifyr?** Flexibility and pretty user-friendly. The ability to white-label helps build a space that looks like an extension of your brand, which is very nice. The functions connect sales, marketing, enablement, which I haven't seen on other platforms. There is also the ability to display content based on the specific users' company, so customization is high. The training content can be displayed, and the certification function is easy to use. **What do you dislike about Unifyr?** I don't enjoy the campaign templates - they are not as seamless as other marketing automation functions. I also have had a lot of frustration with my customer success experience, as I've changed account teams several times, and none of them seem to try and build a strategic understanding of my goals or use of the platform. I've been punted to my service desk. Additionally, my sales rep didn't mention my requirement to employ another technology in order for training coursework to be populated directly into my portal. **What problems is Unifyr solving and how is that benefiting you?** Solves hugely for partner enablement and having a centralized place for partners to gather channel selling and marketing materials as needed. It has been pretty well received by partners, and they now use it as the go-to reference for driving business and selling with my company. ### 37. Complete Follow Through to Success **Rating:** 4.5/5.0 stars **Reviewed by:** Robert K. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2022 **What do you like best about Unifyr?** The team was very communicative throughout the process. Everyone was kind. **What do you dislike about Unifyr?** My problem was complex and needed to be elevated 2 or 3 levels, which took a lot of time. **Recommendations to others considering Unifyr:** Use the team to its fullest. **What problems is Unifyr solving and how is that benefiting you?** Zift team have fixed deep code issues that were found in online lead gen forms, a very important part of our success. ### 38. Partner Management Tools for Dell **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** May 09, 2022 **What do you like best about Unifyr?** The components as well as the ease to use these tools were very helpful and made the job easier by selecting different modules. **What do you dislike about Unifyr?** The more contents need to be integrated, in terms of products and services, a thorough tutorial will be helpful too. **What problems is Unifyr solving and how is that benefiting you?** The purpose of visiting the site is to work on marketing tools for Dell products. All the available products had ample stuff to go through. ### 39. Great Interaction **Rating:** 5.0/5.0 stars **Reviewed by:** Bill B. | President and CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2022 **What do you like best about Unifyr?** The interaction was fast and intuitive. Great tool. **What do you dislike about Unifyr?** There wasn't anything to dislike. Enjoyable experience **Recommendations to others considering Unifyr:** This was a great experience. Quick, easy, and efficient **What problems is Unifyr solving and how is that benefiting you?** Marketing campaigns for new customers. ### 40. Helped me to solve email issues **Rating:** 4.5/5.0 stars **Reviewed by:** Gabriela S. | Marketing analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2022 **What do you like best about Unifyr?** Their solutions divide the tickets in priorities and levels of difficulty. And they update you during all of the processes until it's solved. **What do you dislike about Unifyr?** Hopefully, the problem was solved fast, and I didn't have bad experiences. **What problems is Unifyr solving and how is that benefiting you?** To summarize, I´ve sent an email, and it didn't have a "Statistics" panel. Instead, it has a "Details" panel, and the data available on the platform was showing that no one received the email. ### 41. Review of use of Atlassian Partner Marketing Center **Rating:** 4.5/5.0 stars **Reviewed by:** Eduardo L. | Agile Practice Lead/Atlassian Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 12, 2021 **What do you like best about Unifyr?** The organization of the information and the social media functionality **What do you dislike about Unifyr?** The functionality in the social media posts is a bit confusing. When I am reviewing posts I have to click on each individual entry instead of using the multiple selection **What problems is Unifyr solving and how is that benefiting you?** As an Atlassian Solution Partner we are using the email campaigns and collateral provided by Atlassian. That has allowed us to provide a more comprehensive marketing strategy for all Atlassian Products we use and promote to clients. ### 42. Impressive all in one tool, further scope of inprovement **Rating:** 4.0/5.0 stars **Reviewed by:** Pushp raj S. | Regional Sales Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 22, 2022 **What do you like best about Unifyr?** Refined multi channel marketing capabili **What do you dislike about Unifyr?** Advanced multi-channel marketing capabilities. Need better lead scoring mechanism. Provision to churn the contact is missing to provide quality reachable list. **What problems is Unifyr solving and how is that benefiting you?** Multi channel marketing requirement is solved with this ### 43. Organized and easy to use tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 22, 2021 **What do you like best about Unifyr?** I like the fact they have organized features for each email and social media. Also, I like the fact that I can schedule it in advance. I like that I can send it to a saved list of people. **What do you dislike about Unifyr?** I wish there were an automated lead list of email campaigns and social media. Also, it would be great if I could have the selection for the list of people I sent the previous campaign. **What problems is Unifyr solving and how is that benefiting you?** 1. I can post on multiple social media in one place. 2. I can schedule one event with multiple campaigns. 3. I can target campaigns with different products. 4. fast to find good campaigns ### 44. LinkedIn Mysterious Charges **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2022 **What do you like best about Unifyr?** The speed in which the agents got back to me with the resolution **What do you dislike about Unifyr?** Nothing to dislike here with service that efficient **Recommendations to others considering Unifyr:** None at all **What problems is Unifyr solving and how is that benefiting you?** Interfacing between LinkedIn support and me. ### 45. Quick Help **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** July 19, 2022 **What do you like best about Unifyr?** I am very happy with the quick and adequate responses I get from the Zift Solutions team. **What do you dislike about Unifyr?** Complexity, lack of clear, clarifying error messages **What problems is Unifyr solving and how is that benefiting you?** nothing right now ### 46. Pretty reliable and easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Jay E. | Inside Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2022 **What do you like best about Unifyr?** The website works whenever I need to log in and use it. **What do you dislike about Unifyr?** I did have trouble with my account initially, but support fixed it within a few hours **Recommendations to others considering Unifyr:** If you have any trouble, the support team is pretty responsive. **What problems is Unifyr solving and how is that benefiting you?** Marketing materials and SPIFF submissions ### 47. Zift Solutions review from partner **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2021 **What do you like best about Unifyr?** I find that our provider is able to give us partners heaps of resources through the Zift platform. We are able to effectively run and manage campaigns. I find the reporting great and the level of reporting very useful. It is a user-friendly platform. **What do you dislike about Unifyr?** I find the system to be quite buggy (glitchy) at times however the support team is responsive when it comes to handling issues. One thing i was not happy with was a recent issue I had. Our provider logged a ticket on my behalf. I am not sure if perhaps the ticket wasn't logged properly but the response I received, had nothing to do with my actual issue which is still not resolved. I feel that i find myself having the same "glitches" over and over again so its a bit frustrating that this has not been dealt with permanenty. it would be good if we were able to customise a little more. **Recommendations to others considering Unifyr:** I would advise It's worth investing in, you will receive all the support you need when trying to set up and run the program. Its a convenient way to manage your partner channel in one place. **What problems is Unifyr solving and how is that benefiting you?** I find it useful that I can manage my campaign as a whole from one place (zift solutions). I am able to monitor how my campaigns are performing. and can make notes for how i can change this for next time. i like that it is suitable for people who know programming and those who do not as we have the HTML option as well as the visual option when building a campaign. It's easy to customize a campaign to suit our business needs. Scheduling Social Media and monitoring their performance in 1 platform. Being able to effectively manage mail campaigns ### 48. Highly Satisfied Customer **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Unifyr?** I am very pleased with the simplicity of the user interface. I utilize a couple of the Zift Solutions platforms for Marketing purposes. I am very impressed with the help desk. Michael Fee is great and very attentive anytime I have an issue or a problem. **What do you dislike about Unifyr?** I do not have a "dislike" as of now. I am very satisfied with what this program offers. **What problems is Unifyr solving and how is that benefiting you?** Utilizing the Zift Solutions platform has helped me reach my company's marketing goal. We can easily construct email campaigns regularly. If an issue arises, I can easily create a help ticket. My problem is always addressed within minutes. Without a doubt, I highly recommend Zift Solutions to others who may benefit. ### 49. Zift Solutions Marketing Tools **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 14, 2021 **What do you like best about Unifyr?** I've used Zift with various vendors in order to complete marketing campaigns. I especially like using them for social media campaigns and the ability to set up microsites. **What do you dislike about Unifyr?** I like everything about Zift, but I did find when I first started using it that I had a little trouble following the steps through to run a marketing campaign. But once I did a couple of them I got the hang of it. **Recommendations to others considering Unifyr:** Zift Solutions is a great marketing tool to centralize all marketing activities in one place. **What problems is Unifyr solving and how is that benefiting you?** The benefits of using Zift has helped us to increase our social media presence with different products and services. Their services offered through our vendors and partners make it easy for a small business to utilize tools that are used frequently by larger businesses. ### 50. Support **Rating:** 5.0/5.0 stars **Reviewed by:** Abdallah E. | Senior Project Manager/Channel Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 10, 2022 **What do you like best about Unifyr?** i asked for support regarding Nutanix Access issue, it was resolved in a timely manner with no issues . **What do you dislike about Unifyr?** For now i got nothing un-resolved, no negative feedback that i can mention. **What problems is Unifyr solving and how is that benefiting you?** i asked for support regarding Nutanix Access issue, it was resolved in a timely manner with no issues . ## Unifyr Discussions - [What partner portal software allows me to customize the experience without developers?](https://www.g2.com/discussions/what-partner-portal-software-allows-me-to-customize-the-experience-without-developers) - 2 comments, 2 upvotes - [What PRM supports multiple partner types like VARs, MSPs, referral partners, and affiliates?](https://www.g2.com/discussions/what-prm-supports-multiple-partner-types-like-vars-msps-referral-partners-and-affiliates) - 1 comment, 1 upvote - [Can I start with a basic PRM and expand to enterprise capabilities without migrating platforms?](https://www.g2.com/discussions/can-i-start-with-a-basic-prm-and-expand-to-enterprise-capabilities-without-migrating-platforms) - 1 comment, 1 upvote - [What PRM is right for mid-market companies scaling their channel program?](https://www.g2.com/discussions/what-prm-is-right-for-mid-market-companies-scaling-their-channel-program) - 1 comment, 1 upvote - [What PRM platforms use AI to improve partner management?](https://www.g2.com/discussions/what-prm-platforms-use-ai-to-improve-partner-management) - 1 comment, 1 upvote - [View Unifyr pricing details and edition comparison](https://www.g2.com/products/unifyr-unifyr/reviews?page=6&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-07-23+01%3A48%3A15+-0500&secure%5Bsession_id%5D=ab67de45-a2f3-4e53-8969-fb2b74ef09b8&secure%5Btoken%5D=bc30d1c8104d4efd353b7304f34f286bb56fe14bb2dedf036a9f0627d1713dab&format=llm_user) ## Unifyr Integrations - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Microsoft Entra ID](https://www.g2.com/products/microsoft-entra-id/reviews) - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) ## Unifyr Features **Control** - Role-Based Permissions - Opportunity Management - Recognized Escalation **Platform Basics** - Lead Management - Content Management - Group and User Management **Incentives Management** - Analytics/Reporting - Customization - Gamification - Design & Creation **Campaign Execution** - Email Marketing - Search Marketing - Web Syndication Management - Social Media Management - Events - Microsite Management **Incentive Types** - Rewards - SPIFs - Discounts - MDF Management - Rebate Management - Other Incentive Programs **Agentic AI - Secure Email Gateway** - Proactive Assistance **Reporting** - Campaign Performance - Partner Performance - Fund Tracking **Platform - Partner Relationship Management (PRM)** - Individual Portals - Content Repository - Revenue Tracking - Cross-System Integration - Workflow Automation & Notifications - Onboarding, Training & Certifications - Payouts & Global Compliance - Incentive Management - Recognized Escalation - Dashboards & Reporting - Marketing Tools - Deal Management **Agentic AI - Partner Relationship Management (PRM)** - Adaptive Learning - Autonomous Task Execution - Proactive Assistance - Natural Language Interaction **Additional Features** - Partner Engagement ## Top Unifyr Alternatives - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) - 4.9/5.0 (700 reviews) - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) - 4.5/5.0 (555 reviews) - [Channelscaler](https://www.g2.com/products/channelscaler/reviews) - 4.4/5.0 (445 reviews)