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ZiftONE Reviews & Product Details

Verified User in Information Technology and Services
II
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about ZiftONE?

Zift Solutions provides a suite of integrated digital marketing applications comprised of ready-to-execute marketing campaigns and content designed to enhance our go-to-market strategy while boosting awareness and generating leads. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

The product support was not the greatest when we had issues with the install. Review collected by and hosted on G2.com.

Recommendations to others considering ZiftONE:

Zift Solutions really helped us with the big picture of where we needed to be to effectively engage our partners. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

Website content, campaigns, social media, analytics, partner and channel management. We have realized better management of our campaigns and increased end user satisfaction. Review collected by and hosted on G2.com.

ZiftONE Overview

What is ZiftONE?

ZiftONE is a Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) solution designed to give channel managers everything they need to build and scale a partner channel program. Unifyr (originally Zift Solutions, est. 2006) is dedicated to building products that serve the needs of all participants in the channel, including suppliers, partners, and agencies. ZiftONE integrates with all the platforms you already use. It's easy to onboard, train, and maintain channel partnerships. Build your portal, content library, deal registration workflows, market development fund initiatives, and more. Leverage the power of modern AI to assist you in accelerating your channel program. Learn more about why ZiftONE is the leader in PRM here.

ZiftONE Details
Product Website
Languages Supported
Arabic, Czech, Danish, German, English, Finnish, French, Hungarian, Italian, Japanese, Korean, Dutch, Norwegian, Polish, Portuguese, Russian, Slovak, Spanish, Swedish, Turkish, Chinese (Simplified), Chinese (Traditional)
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Product Description

ZiftONE is an all-in-one PRM, Channel Marketing & Channel Learning solution. Speed time-to-sales, create an exceptional partner experience, and provide faster ROI -- with one platform.

How do you position yourself against your competitors?

ZiftONE is more than a traditional PRM solution. We support both suppliers and partners, and we solve the problem of long-tail partners that have fallen out-of-date with the latest trainings and campaigns. Through Unifyr+, ZiftONE continues to funnel new supplier portal and content updates. By meeting partners where they are, you ensure your brand remains top of mind when partners form new business relationships. Keep your partners registering deals with ZiftONE, the industry leader in innovative supplier and partner management software.


Seller Details
Seller
Unifyr
Company Website
Year Founded
2006
HQ Location
Cary, NC
Twitter
@zift
1,485 Twitter followers
LinkedIn® Page
www.linkedin.com
135 employees on LinkedIn®
Description

Zift Solutions has now rebranded to Unifyr. At Unifyr, we’re bringing the channel together profitably, transforming how suppliers, partners, and agencies grow and thrive in today’s fast-paced market. With our powerful suite of solutions—ZiftONE, Unifyr+, and UnifyrPro—we simplify the complex, supercharge relationships, and unlock new growth opportunities for everyone in the channel ecosystem. Whether you’re a supplier looking to dominate your market, a partner seeking streamlined operations, or an agency aiming to expand your client base, Unifyr empowers you to achieve more.Whether you’re a supplier looking to dominate your market, a partner seeking streamlined operations, or an agency aiming to expand your client base, Unifyr empowers you to achieve more. With access to a vast community of thousands of partners and suppliers, and AI-driven tools that make every interaction smarter and more efficient, Unifyr is your key to unparalleled success.


KS
Overview Provided by:

ZiftONE Integrations

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Verified by ZiftONE

Recent ZiftONE Reviews

SS
Shahid S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Excellent platform, easy to navigate, very intuitive"
The portal's interface is very intuitive, with clear and organized pages. You can access each parameter to check performance. I like the pre-design...
LG
Laudani G.Small-Business (50 or fewer emp.)
5.0 out of 5
"A wealth of useful content is well organized for easy searching"
The platform makes it easy to find content and offers secure data management. The website looks great, and I like how it integrates with other apps...
BV
Ben V.Mid-Market (51-1000 emp.)
3.0 out of 5
"ZiftONE Review"
I've been using ZiftONE for a while now, and overall, it’s been a solid tool for cHANNEL partner marketing. It helps automate campaigns, track lead...
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469 out of 470 Total Reviews for ZiftONE

4.4 out of 5
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469 out of 470 Total Reviews for ZiftONE
4.4 out of 5
469 out of 470 Total Reviews for ZiftONE
4.4 out of 5

ZiftONE Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ZiftONEQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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BV
Product Manager - OpenText
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about ZiftONE?

I've been using ZiftONE for a while now, and overall, it’s been a solid tool for cHANNEL partner marketing. It helps automate campaigns, track leads, and manage contacts, which makes it easier when running multiple campaigns . Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

That said, there are a few downsides. While the some of basic features are easy to use, the more advanced tools take time to figure out. Updating also the cmapiagns takes a little time, and the system often crashes. lack of Integration with Webex and Zoom also needs to be be looked at, and the ability to import new campaigns when using the Ziff portal from a 3rd party should be added. Allowing multiple partner campaigns, easily access saved partner information to reuse for different marketing projects, need more time bound and content functionality on socials/linkedin/twitter campaigns. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

It allows me send out targeted campaigns quickly through a variety of social media and partner marketing. Review collected by and hosted on G2.com.

MB
Project Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

I really like how well the portal works, it offers a wide variety of options to suit your needs. It can be integrated with a wide range of tools, and the customer service is very responsive to any questions. I really like the platform's user interface. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

Some workflows require multiple steps, as it supports multiple integrations. We've found some features could be improved. It may be a bit complex for users. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

Automation features help streamline management, it's helped us optimize our processes. It has a wealth of rich functionality, helping me find key functions without any problems. It facilitates the interaction between our needs. Review collected by and hosted on G2.com.

LG
Network Engineer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

The platform makes it easy to find content and offers secure data management. The website looks great, and I like how it integrates with other apps. I also like the ease of access, the portal is quite easy to navigate. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

Some modules don't work properly, and sometimes your portal may be slower due to network traffic. The login pages are very similar, but some experience issues when logging in. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

I find especially useful for keeping up with my calendar, it has very comprehensive features that meet my needs. It offers an excellent user experience, information is very easy to find and view. Review collected by and hosted on G2.com.

MR
CMO and Managing Partner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

ZiftOne has very slick interface that is very easy to use for Marketers. The team there is also very responsive with any questions or concerns on marketing promotions or analysis. This has made the partner marketing project with Hitachi very seamless, as if I was working directly with Hitachi themselves. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

No down sides but I was unaware of the limitations to email based on credit earned through the platform. This is based on deliverability which I was unaware of. Also, a running total of credits available on the dashboard so I realize what I have to work with when planning deployments would be helpful. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

They are solving the issue of limited resources on my end to execute marketing activities in a integrated and smart way. Saving me an enormous amount of time and effort and the stress of marketing being done precisely. Review collected by and hosted on G2.com.

SS
Operation Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

The portal's interface is very intuitive, with clear and organized pages. You can access each parameter to check performance. I like the pre-designed templates the platform provides. Everything is organized and in one place. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

Sometimes the loading speed seems slow, and there's a short period of getting used to the solution. It would be nice if navigation were a little simpler. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

I found the necessary information to learn new technology, it helps us explore market potential. We are very satisfied with their services and I enjoy the help from customer service. Review collected by and hosted on G2.com.

PS
Lead - Marketing Operations Channel
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about ZiftONE?

I love how the integration process from our internal system and bi-direction work.

End to end understanding of how the issue has happened and always willing to help on time. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

Sometimes complex to understand the simple issue in automation but it works out at the end. Review collected by and hosted on G2.com.

Recommendations to others considering ZiftONE:

They are pretty good on a technicality but service/support point still a lot of improvement is required. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

Working for major projects - integration of our portal, reporting, and 80% of things are with collaboration with them. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

In my experience, I can highlight the scalability of the product, ease of implementation, and the built-in capabilities that come with the product. Another significant aspect is its ability to adapt to various maturity levels of the organization wishing to implement a PRM platform. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

We encountered limitations when attempting more advanced customizations, changes to processes or notifications, and exploring deeper configurations. Unfortunately, the solution offered through professional services is too slow for an agile organization. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

ZiftOne enabled us to centralize communication with our partners, providing them with greater visibility and transparency. The four key areas we focused on were: opportunity registration, resource library, training and certification platform, and the onboarding process. Review collected by and hosted on G2.com.

JR
Head of Sales Operations
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

Inexpensive and is customizable. We didn't follow the fully recommended path, but we were still able to create what we needed to. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

Implementation team is lack luster. They don't come with a lot of insight. As we ask questions, they don't seem to know how to do it and they are missing some basic functions. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

We did not have a way to capture leads coming through our partner channel. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about ZiftONE?

ZiftOne is a solid choice for partner relationship management (PRM) and channel marketing. It’s packed with features that cover everything from content management to lead distribution and analytics, giving teams a lot of tools to work with. The platform is pretty easy to use, though there's a bit of a learning curve if you want to dive deep into all the features.

Customer support is definitely a plus—responsive and knowledgeable, helping users get the most out of the platform. Overall, ZiftOne’s user-friendly interface, wide range of features, and helpful support team make it a strong option, Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

While ZiftOne offers a lot of useful features, one downside is the limited flexibility in customization. For a platform that's meant to support diverse partner programs, it can feel somewhat rigid in adapting to specific workflows. Customizing fields or layouts often requires workarounds, which can be frustrating if you’re aiming for a setup that’s fully tailored to your needs. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

ZiftONE by Unifyr tackles some big challenges in partner management and channel marketing, making it simpler to coordinate efforts, handle content, and keep track of performance. One of the main benefits is how it pulls together all our marketing tools into one place. This setup makes it much easier to distribute leads, manage co-branded content, and share resources with partners, all without needing multiple platforms Review collected by and hosted on G2.com.

BG
CTO
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about ZiftONE?

The onboarding process impressed me the most, it was well thought out, well structured and provided a quick launch ahead of schedule. Review collected by and hosted on G2.com.

What do you dislike about ZiftONE?

It requires a decent amount of customization. Review collected by and hosted on G2.com.

What problems is ZiftONE solving and how is that benefiting you?

It has given us a single repository to manage all partner interactions from sharing collateral on products to leads and ultimately deal registration. Review collected by and hosted on G2.com.