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53 Zeotap CDP Reviews
Overall Review Sentiment for Zeotap CDP
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1. They have a very easy UI in all sections.
2. The matchrates we have when pushing segments to our destinations are better then our previous CDP Neustar.
3. The support from our Customer Success Manager is excellent, he is always available and help us out in all different initiatives. Review collected by and hosted on G2.com.
1. It's a high cost so a company really need to make sure they have the commitment to go all in to make sure the investment brings value to their business.
2. Long term it would be interesting to see how Zeotap can work more together with Amazon to enable a ingestion to AMC. Review collected by and hosted on G2.com.
- The ingestion from all our own site data, CRM data, media tagging is very simple and syndicates well in the platform
- We can have custom variables which help us map up more granular
- The syndication when pushing custom segments to DSP is very high and at an greater level then our previous CDP (Neustar)
- 24h support. We get anwsers really fast both from tech and customer support. Review collected by and hosted on G2.com.
- The data sources lack some values in the UI. We cannot at the moment see the audiences and records we have for each data source that has been ingested. This has to be done at a specific step. Would be easier if it had been showed direct in the UI at first step.
- We cannot delete audiences completly. Just archive them, which makes naming convention a little messy. Review collected by and hosted on G2.com.
- Easy to use
- Helps us get closer to the customer
- Great Account Manager! Review collected by and hosted on G2.com.
Can't update multiple segment destinations at the same time, other than that nothing else! Review collected by and hosted on G2.com.
Friendly user interface, conveniently unifies all sources of data. Review collected by and hosted on G2.com.
The implementation of the tool has been going on for 7 months and we still have not been able to fully test the tool. Review collected by and hosted on G2.com.
During the USE of Zeotap, we liked to easy to use interface, and the great personal support, if things are not working out as expected. Additionally, the third party graph is usefull in big EU markets. Review collected by and hosted on G2.com.
Somtimes it feels like the solution is not yet ready for huge datasets and companies that have a demand on handling segementation projects in an effizient amount of time (bulk creation). Review collected by and hosted on G2.com.
Service and Support is amazing and the tech is state of the art. We have been using zeotap's data to target our campaigns and store clients' first party data. We found that the platform is easy to use and very intuitive. They are on the forefront of innovation with a solution that will help brands and agencies to go beyond cookies. Review collected by and hosted on G2.com.
Price is in the upper end, and several less expensive solutions offer a similar service for less. The company is not discounting their prices even for clients that have been with them for a long time and contract lenght is fixed to at least one year. I would have liked a trial period before committing to their solution, but the sales team did not offer the trial, instead asked to commit at least for a year. Review collected by and hosted on G2.com.
