--- title: Xola Reviews meta_title: 'Xola Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 68 reviews by the users' company size, role or industry to find out how Xola works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 68 scale: '5' date_modified: '2026-07-12' parent_category: name: Travel Arrangement url: https://www.g2.com/categories/travel-arrangement --- # Xola Reviews **Vendor:** Xola **Category:** [Tour Operator Software](https://www.g2.com/categories/tour-operator) **Average Rating:** 4.5/5.0 **Total Reviews:** 68 ## About Xola Xola is the only unified booking, sales, and marketing platform for tour operators and attractions. ① Manage bookings anywhere (online, over the phone, in person, or from a reseller) with real-time availability. ② Sell through your own website and the world's largest marketplaces in a few clicks. ③ Increase online revenue with our powerful abandoned booking remarketing features and track your marketing success in Google Analytics. As a winner of Capterra’s Ease of Use award, grow and run your business with a booking platform designed specifically for businesses like yours. Credit card rates as low as 1.99% + 30 cents. ## Xola Reviews ### 1. Smooth management tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Animation | Small-Business (50 or fewer emp.) **Reviewed Date:** August 29, 2019 **What do you like best about Xola?** It is pretty simple and quick to learn how to use it. As a company or as a customer, you can easily understand how it works. **What do you dislike about Xola?** Sometimes it get some bugs, but nothing you can not fix easily. **What problems is Xola solving and how is that benefiting you?** We have a lot of activities and events, and customer to take care, so with XOLA, it was pretty easy to manage all the work. ### 2. Simple, easy to look at with small learning curve. **Rating:** 4.5/5.0 stars **Reviewed by:** Alexx M. | Entertainment Guide, Entertainment, Mid-Market (51-1000 emp.) **Reviewed Date:** March 10, 2019 **What do you like best about Xola?** It has a consistent appearance across different tablets and computing devices. **What do you dislike about Xola?** It checks in people automatically when purchasing tickets for a nearby time slot. This gets very confusing during busy times when we ask people to return precisely at their time. **What problems is Xola solving and how is that benefiting you?** Having a clear view of our reservations on the easy to read interface is beneficial to planning and preparing for busy periods of time. ### 3. Xola **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Wine and Spirits | Mid-Market (51-1000 emp.) **Reviewed Date:** March 18, 2019 **What do you like best about Xola?** This system is so simple that there is no need for training! **What do you dislike about Xola?** It took a little time to be able to retrieve the reports that I would like however if the report doesn't exist, all I had to do is ask and they find a way to implement it. I am currently 100% satisfied with the reporting features of this system. **Recommendations to others considering Xola:** This is an extremely simple product that allows customization for providing tour guests the information they need in preparation for experience. **What problems is Xola solving and how is that benefiting you?** The benefits include an increase in attendance with online registration. ### 4. Solid Booking System **Rating:** 4.0/5.0 stars **Reviewed by:** Hunter M. | Guest Experience Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** April 09, 2019 **What do you like best about Xola?** Easily book new clients. Refunding and rescheduling are both easy. **What do you dislike about Xola?** Xola does not work well with Viator. You cannot cancel or reschedule Viator bookings. Every once in a while Xola will bug out for the day. **What problems is Xola solving and how is that benefiting you?** We switched from Bookeo to Xola and it is a much easier and smoother booking system for both our us and our guests. ### 5. Used this software as a tour guide **Rating:** 4.0/5.0 stars **Reviewed by:** Noah J. S. | Tour Leader, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2019 **What do you like best about Xola?** The software was easy to use with an easy to use interface **What do you dislike about Xola?** I did not like how glitchy and how many times Xola's server would overload and shut down. **What problems is Xola solving and how is that benefiting you?** Benefits were the increase in communication within the company. This also allowed me to perform better on the job personally. ### 6. Xola is customizable **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Recreational Facilities and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** March 20, 2019 **What do you like best about Xola?** Xola is customizable to a reasonable extent in order to fit my business’ needs. **What do you dislike about Xola?** The mobile version is slow to integrate new features. **What problems is Xola solving and how is that benefiting you?** Recently, customers have been able to complete waivers online which streamlines their checking in process. ### 7. Front end is great, back end is just okay **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** October 05, 2018 **What do you like best about Xola?** The front end for customers is really good, and the open API allows for us to customize a lot for our booking process. **What do you dislike about Xola?** The reporting features. There's not enough easy reports to access, and to get even some of the basic information we need you have to download an Excel file and filter things out in there to get the correct data. It's not easy to quickly access what we need. **Recommendations to others considering Xola:** Be prepared to spend some time gather data if you need more than the most basic info from the reports. Otherwise the front end it great, and the booking process is fairly simple. **What problems is Xola solving and how is that benefiting you?** Booking guests and tracking those bookings. ### 8. Best Online Booking System **Rating:** 5.0/5.0 stars **Reviewed by:** Gregory A. | Partner, Entertainment, Small-Business (50 or fewer emp.) **Reviewed Date:** May 22, 2017 **What do you like best about Xola?** The front end of Xola has a very clean, user friendly design. This lets my customers navigate it with ease and without confusion. The back end is very easy to use as well. Populating financial reports & graphics for a quick reference, a simple booking process, and a great credit card processing rate are all reasons that we love Xola. Xola is also constantly updating their product, so it just keeps getting better with time. **What do you dislike about Xola?** Escape Rooms are a new industry that online booking systems are just now breaking into, so a particular feature may not be available just yet. BUT...Xola is continually updating their product and has amazing customer service. There are a few user interface items that I wish were present on the front side, but nothing that takes away from the overall user's experience. **Recommendations to others considering Xola:** I wish I would have opened up with this system. It would have made my first year of business much more smooth. **What problems is Xola solving and how is that benefiting you?** Ease of use for my customers and staff. Less confusion on my website interface. Easier to train my staff on how to use the software. I get very few calls any longer from customers about the reservation process on my website due to Xola. It is a very clean interface that is simple to use. ### 9. The best out there **Rating:** 5.0/5.0 stars **Reviewed by:** Matt V. | Outfitter, Small-Business (50 or fewer emp.) **Reviewed Date:** May 17, 2017 **What do you like best about Xola?** Xola excels in five(!) areas which no other online booking platform has been able to tackle simultaneously: 1) Ease of use. It is extremely simple to use. First day on the job employees have been able to get a good handle on the backend in as little as an hour. 2) Xola is powerful and flexible. You can customize it heavily to fit your business. You won't get boxed into changing how you operate simply because the software doesn't fit your model. 3) It's a great value. Look at the competitors pricing, they can't match Xola's rate. Not even close. 4.) Excellent support. Live support is right there whenever you have a question. 5) They are constantly updating their product. Too many times I've been pitched software and only to discover that it hasn't been updated in months. Xola is frequently adding features. **What do you dislike about Xola?** It sounds like the app isn't perfect, but with my business we never have a need for the app so that hasn't been an issue. The waiver integration with SmartWaiver is decent but wasn't as powerful as I was hoping it would be. Looks like nobody in the reservation software has had a knockout solution for auto tagging waivers to bookings. **Recommendations to others considering Xola:** Avoid avoid avoid fee-based competitors. Do the math - it doesn't work out if your business does over 20k in revenue. **What problems is Xola solving and how is that benefiting you?** We weren't as automated and streamlined as we are now prior to Xola. Booking a trip was cumbersome, for both the guest and office staff, and Xola has remedied that. ### 10. Efficient platform for managing bookings and reservations and collecting payment **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.) **Reviewed Date:** January 11, 2018 **What do you like best about Xola?** Xola is very easy to manage tour reservations and collect payment from clients. **What do you dislike about Xola?** Modifying reservations or changing bookings in the field is challenging **What problems is Xola solving and how is that benefiting you?** We’re able to plan our events more easily and manage payment collection efficiently ### 11. Top Reservation System for Tour Operators (we've done our research too) **Rating:** 5.0/5.0 stars **Reviewed by:** Evan T. | Founder/CEO, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** May 15, 2017 **What do you like best about Xola?** -Backend staff find it to be very intuitive; simply clean software -Customer checkout process is seamless, our online bookings reflect this -Customer support from Xola is timely and reliable **What do you dislike about Xola?** -We are still waiting on a few small features to be developed, but they said they are already working on these (they were not barriers for us to use the system though) **Recommendations to others considering Xola:** Yes, simply yes. Take a demo and see how Xola can be a great fit for your business and increase your online reviews and streamline your internal processes. **What problems is Xola solving and how is that benefiting you?** Xola helps solve our need to take online bookings, handle our bookings from distribution partners and increase our online reviews. ### 12. App is easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Recreational Facilities and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2017 **What do you like best about Xola?** Ease of implementation, guides can download to their personal devices and check their tours/rentals anywhere **What do you dislike about Xola?** Guests don't like the cc input via photo **What problems is Xola solving and how is that benefiting you?** Even when tablets are down, guides can use their phones ### 13. Very useful reservation system **Rating:** 5.0/5.0 stars **Reviewed by:** Willi C. | Owner, Recreational Facilities and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2017 **What do you like best about Xola?** Easy for my customers to book through my website, interface is easy for me to navigate, cost is competitive and so far has been totally worth it for me **What do you dislike about Xola?** Haven't found anything unhelpful about xola **Recommendations to others considering Xola:** I highly recommend xola. In the last 3 years I've seen them making a lot of improvements and developments to what they provide. I use a lot of their tools and services, but not all. What I really appreciate is how easy it is for guest to book my trips, and how simply organized xola makes it on my end. IMHO the fees are definitely worth the service they provide. **What problems is Xola solving and how is that benefiting you?** I do almost everything at my company and xola has freed up huge amounts of my time, especially in making sales and organizing my guests. ### 14. This is the best booking software out there! **Rating:** 5.0/5.0 stars **Reviewed by:** Casey B. | Entrepreneur, Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2017 **What do you like best about Xola?** We own a few bike bar companies indifferent markets. We have used Cola for 5 years and my experience has been awesome. The software is easy to use and affordable. The staff knows there stuff and is happy to help with problem solving. **What do you dislike about Xola?** Nothing! This software works great!!! I am not super tech savvy, and I can control multiple markets from phone. **Recommendations to others considering Xola:** Yes! **What problems is Xola solving and how is that benefiting you?** Booing software for bike bars. Patio crawler, and bicycle rentals. This software save my managers and myself countless hours per week. ### 15. Reservations and Customer Management **Rating:** 5.0/5.0 stars **Reviewed by:** William V. | Owner, Sports, Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2017 **What do you like best about Xola?** Customers are kept on our website during the booking process, automatic customer emails save us a ton of time in the office, ease of creating custom discounts and coupon codes, ability to run software on multiple websites. **What do you dislike about Xola?** Cannot create custom/private trips, which is a bummer when we have large groups who want to book individually. **Recommendations to others considering Xola:** Use the review feature to drive online reviews **What problems is Xola solving and how is that benefiting you?** Customer management, office efficiencies (auto emails), and customer communication. ### 16. Easy for outdoor companies! **Rating:** 4.0/5.0 stars **Reviewed by:** Cortney C. | Director of First Impressions (MMC), Education Management, Enterprise (> 1000 emp.) **Reviewed Date:** August 31, 2016 **What do you like best about Xola?** Easy to maneuver through when a ton of customers are in front of you and you are completely covered in sand from helping other customers. I work as a summer intern for a kayaking company, and I love this app! Mobile app available as well. **What do you dislike about Xola?** There is a lag with updates when the central location puts in bookings - sometimes I have to completely restart the app to get it going with the right reservations. **Recommendations to others considering Xola:** Have fast internet - it can get overloaded if you have multiple users at different locations... even if they are logged in on their own screen names. **What problems is Xola solving and how is that benefiting you?** Mobile friendly. We all work independently, so we know where we have to be - how many on a tour - and how long it is. ### 17. Xola has many great features **Rating:** 3.5/5.0 stars **Reviewed by:** Mark M. | President, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2016 **What do you like best about Xola?** It has nearly everything you need to get your bookings going.. **What do you dislike about Xola?** No waiting list or FB integration made me switch to another platform. **Recommendations to others considering Xola:** Look for them to enhance features like waiting lists and facebook integrations **What problems is Xola solving and how is that benefiting you?** We were manually booking before so this was a huge step up for us. ### 18. Easy to Implement, But Limited **Rating:** 3.5/5.0 stars **Reviewed by:** Trey G. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2015 **What do you like best about Xola?** Xola has good rates for business transactions, and it works well with content management systems like WordPress to implement e-commerce. **What do you dislike about Xola?** The user roles are very limited, so there's no way to have a tour guide view your listings without having access to assign them. There is no mobile app and it is not phone-friendly. **What problems is Xola solving and how is that benefiting you?** I'm trying to book guests for online tours. Xola makes it easy on the customer (unless trying to book via mobile). ## Xola Discussions - [I heard you will revamp client websites! I would love to do this in our off season November 2022](https://www.g2.com/discussions/i-heard-you-will-revamp-client-websites-i-would-love-to-do-this-in-our-off-season-november-2022) - 1 comment, 1 upvote - [How much does Xola cost?](https://www.g2.com/discussions/how-much-does-xola-cost) - 2 comments, 1 upvote - [How does Xola work?](https://www.g2.com/discussions/how-does-xola-work) - 2 comments - [View Xola pricing details and edition comparison](https://www.g2.com/products/xola/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-22+04%3A10%3A20+-0500&secure%5Bsession_id%5D=adac6a31-fd6b-4483-9c51-e076a3ca870c&secure%5Btoken%5D=1917f601e35a58980a1ed2c13da7ccc4ec2c284a53c769ec9a64f16310382b20&format=llm_user) ## Xola Features **Agentic AI - Tour Operator** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making ## Top Xola Alternatives - [TRYTN](https://www.g2.com/products/trytn/reviews) - 4.9/5.0 (52 reviews) - [FareHarbor](https://www.g2.com/products/fareharbor/reviews) - 3.8/5.0 (35 reviews) - [Checkfront](https://www.g2.com/products/checkfront/reviews) - 4.4/5.0 (74 reviews)