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Tracify Reviews & Product Details

MB
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Tracify?

the dashboard is very easy to use and intuitive. correct attribution of data in the ads manger of different sales channels made the difference for me in terms of profitability. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

nothing I am disliking about Tracify from my pov! Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

giving the real numbers to me in order to make desicions when it comes to the handling of campaigns and ads. Review collected by and hosted on G2.com.

Tracify Overview

What is Tracify?

Tracify is a software specialized on e-commerce & lead gen companies for tracking and attribution of all your marketing activities (multichannel). Using a revolutionary tracking technology, users can be tracked without modeling or Google Analytics - 100% GDPR compliant. Tracify offers a variety of detailed dashboards that provide different insights into the performance of each channel (Meta, TikTok, Google, Native, Mail, Influencer), as well as holistically bringing all these channels together and transparently presenting the customer journey.

Tracify Details
Languages Supported
German, English
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Product Description

Tracify is a software which helps


Seller Details
Seller
Tracify
Year Founded
2022
HQ Location
Munich, Germany
Twitter
@Tracifyai
LinkedIn® Page
www.linkedin.com
27 employees on LinkedIn®

MW
Overview Provided by:

Recent Tracify Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Tracking auf einem neuen Level!"
Tracify hat unser Tracking auf ein ganz neues Level gehoben! 🔥 Seit der Implementierung sind die Daten deutlich präziser, was es uns ermöglicht, un...
Matthias T.
MT
Matthias T.Small-Business (50 or fewer emp.)
5.0 out of 5
"Game changer for our team"
We at ALPHAZOO are thrilled with Tracify! Finally, a tool that not only works with impressive accuracy but was also easy to integrate. It's incredi...
Tobias L.
TL
Tobias L.Small-Business (50 or fewer emp.)
5.0 out of 5
"Efficient Multi-Channel Tracking and Excellent Support"
Tracify provides us with precise and reliable data on the performance of our advertising channels, significantly simplifying budget planning. The f...
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Tracify Media

Tracify Demo - Introducing Tracify
Our patent-pending AI technology lets you track every customer interaction on your website without invading their privacy (GDPR compliant). Track cross-device, cross-domain, cross-session - while combining multiple channels!
Tracify Demo - Increase efficiency, get CPAs down & scale ads up!
naccurate tracking and inferior attribution leads to massive inefficiencies that cause high cost of opportunity and burned marketing budget. We bring the efficiency back and help you scale strategically.
Tracify Demo - Feautes Overview
A glimpse overview of our most used features: Marketing Overview, Detailed Channel Reports, Google Chrome Plug-Ins, Up to 90 Days Attribution, Advanced Multichannel Attribution Models, Customer Journey Mapping.
Tracify Demo - Why we track better
The facts: ‍‍- iOS 14.5, Ad Blockers or tracking blockers are powerless against us - GDPR & cookie consent compliant - Combination of the most advanced tracking technologies - The AI learns every second of the day
Tracify Demo - Design Overview
Quick overview of what is waiting for you & will be explained in our demo.
Tracify Demo - We let results speak
Our customers love our solution.
Answer a few questions to help the Tracify community
Have you used Tracify before?
Yes

12 out of 13 Total Reviews for Tracify

4.9 out of 5
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12 out of 13 Total Reviews for Tracify
4.9 out of 5
12 out of 13 Total Reviews for Tracify
4.9 out of 5

Tracify Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Verified User in Retail
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tracify?

Tracify hat unser Tracking auf ein ganz neues Level gehoben! 🔥 Seit der Implementierung sind die Daten deutlich präziser, was es uns ermöglicht, unsere Kampagnen viel gezielter zu skalieren. Besonders beeindruckt bin ich vom exzellenten Kundensupport – schnell, kompetent und immer lösungsorientiert. Dank Tracify können wir endlich fundierte Entscheidungen treffen und unsere Marketingstrategie effizient optimieren. Absolute Empfehlung für alle, die ihr Performance-Marketing auf das nächste Level bringen wollen! 🚀 Review collected by and hosted on G2.com.

What do you dislike about Tracify?

Ein kleiner Nachteil war, dass das Plugin gelegentlich meine Daten nicht richtig eingespielt hat, was besonders mühsam war, wenn man schnell präzise Zahlen benötigt. Allerdings wurde mir vom Support immer sofort geholfen, und nach ein paar kleinen Anpassungen lief es dann wieder reibungslos. Trotzdem wäre es wünschenswert, wenn diese Probleme gar nicht erst auftreten würden. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

Tracify hilft mir, das Tracking meiner Kampagnen deutlich präziser zu machen, sodass ich meine Ads effizienter skalieren kann. Besonders wertvoll ist die verbesserte Datenqualität, die mir fundierte Entscheidungen ermöglicht. Der hervorragende Kundensupport sorgt dafür, dass Probleme schnell gelöst werden. Einzig das gelegentliche Nicht-Einspielen der Daten mit dem Plugin war etwas mühsam, wurde aber nach Anpassungen immer schnell behoben. Insgesamt eine klare Empfehlung! Review collected by and hosted on G2.com.

Tobias L.
TL
Teamlead strategic Marketing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tracify?

Tracify provides us with precise and reliable data on the performance of our advertising channels, significantly simplifying budget planning. The fast, personal support and continuous development of the tool make us feel well taken care of at all times. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

We have nothing to complain about so far – the tool meets all our expectations and works flawlessly. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

With Tracify, we can finally analyze the performance of our ads across different channels and make informed decisions based on real data. This not only allows us to allocate our budget more accurately but also helps us quickly identify and optimize inefficient campaigns, which has significantly boosted our ROAS. Review collected by and hosted on G2.com.

Matthias T.
MT
COO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
Translated Using AI
What do you like best about Tracify?

We at ALPHAZOO are thrilled with Tracify! Finally, a tool that not only works with impressive accuracy but was also easy to integrate. It's incredible how much better we have been able to align our marketing strategy since we started using Tracify. A clear game changer for our team – we can wholeheartedly recommend it! Review collected by and hosted on G2.com.

What do you dislike about Tracify?

We have nothing to complain about and are completely satisfied. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

Tracking and Analysis Review collected by and hosted on G2.com.

VP
CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Tracify?

they way you can analyse all your ads for profitability - single and specific or overall reviews... going deep to every single ad or review the whole platform islated or togheter with others.. like showing the customer journey Review collected by and hosted on G2.com.

What do you dislike about Tracify?

actually there is nothing at the moment... its fits my needs... otherwise i would go to the support and tell them but im still using it as a happy customer Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

to have a overall review froma ll payed platforms but also can go an analyse very specific platform - its saving me money or make me to put the adspend into the right ad Review collected by and hosted on G2.com.

JS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tracify?

Tracify.com has been a game-changer for me in monitoring the impact of influencers and collaborators on social media. Besides other tracking features, I especially like how it's become my go-to platform for tracking their reach, views, and conversions. It feels like having a personal analytics assistant in my pocket. I can't express how useful it is to dive deep into the performance of my social media campaigns. Tracify.com helps me make informed decisions, whether I'm working with influencers or managing my social media strategy. If you're like me and want to get the most out of your online presence, Tracify.com is a must-try. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

There are no dislikes about this product Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

Tracify is solving several problems for me, and the benefits are significant. Firstly, it helps me track the impact of influencers and collaborators on my social media efforts, providing valuable insights into their reach, views, conversions, and customer journeys. Secondly, it allows me to monitor the performance of my social media campaigns, helping me make data-driven decisions for optimization. Lastly, it simplifies the process of managing my online presence, saving me time and effort. Overall, Tracify's solutions are benefiting me by enhancing my online strategy, improving my ROI, and offering a deeper understanding of customer journeys. Review collected by and hosted on G2.com.

DB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Tracify?

For us, Tracify represents the ideal all-in-one solution for swiftly and effectively comparing all channels while simultaneously relying on a consistent data foundation. The user interface is characterized by its clarity and is regularly updated with innovative features. Special praise is due for the customer service and comprehensive support. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

So far, I cannot mention any points that we dislike. The tool works pretty well for us. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

With Tracify we've got a holistic tracking tool to track customer journeys which is an essential parameter for business success. Review collected by and hosted on G2.com.

Naman C.
NC
Founder & Operations
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Tracify?

Tracify has been a real game changer in understanding what's actually happening on my website. The data was not very reliable especially after iOS 14.5 and cookie consents normalized. Tracify has helped me immensely in tracking interactions and the complete customer journey.

The dashboard is very minimal, all important key performance indicators are present, reports are clean and easy to understand.

I used this with my Shopify website for Meta ads. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

Though Tracify claims about GDPR compliance, I can not be certain about their data collection methods. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

I saw a noticeable difference in my CPA and overall ads performance, it can bypass ad blockers which helps me immensely a ecommerce business owner.

In general, it has greatly helped my campaign execution experience Review collected by and hosted on G2.com.

Rakul P.
RP
ML developer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Tracify?

With Tracify we had an uplift of 30% ad spend with the clients in the first two weeks because we just knew right away these are the ads that are performing well Review collected by and hosted on G2.com.

What do you dislike about Tracify?

None. But the UI experience would have been better Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

The connection between, for example, influencer marketing and Facebook has never existed before. Tracify's multichannel tool is a lot of fun and indispensable for D2C brands to get an understanding of these connections. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Tracify?

Thanks to Tracify, we get fast and accurate attribution data to better manage the success of the ads, while the handy browser plug-in provides additional attribution data via the Tracify interface in Meta Ad Manager. With the higher data quality & multichannel view, informed decisions can be made to maximize the efficiency, effectiveness and cost-effectiveness of marketing efforts. Not to mention the time savings. And when I had questions the customer support was fast to respond and very helpful. I use Tracify daily. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

I can't think of anything I can criticize about Tracify. Maybe that a desired feature has not yet been pushed, as there seem to be more requests from the community for other topics. But that will come soon enough. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

Uniform attribution across all advertising and traffic channels centrally accessible. Setting budgets and efficiency targets correctly is complex these days. Tracify offers an extremely good and solid basis for decision-making. Review collected by and hosted on G2.com.

NS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Tracify?

The accurate attributions and the easy handling. Review collected by and hosted on G2.com.

What do you dislike about Tracify?

There is no downside, i would just love to have pinterest connected. Review collected by and hosted on G2.com.

What problems is Tracify solving and how is that benefiting you?

Tracify attributes correctly and makes tracking easy. It works a lot more accurate than the tracking withing the platforms, f.e. meta Review collected by and hosted on G2.com.