Top Rated Taboola Alternatives
We do like many of the publishers on Taboola. They allow you to tap into some premium Native Ad traffic. Review collected by and hosted on G2.com.
We are not a fan of Taboola's dashboard, their approval system, or their user interface. We wish we could archive campaigns. We're also not a big fan of their approval team; they can sometimes be rude. Overall, Taboola is a good alternative to Native traffic, but we hope their merge with Outbrain will be better. Review collected by and hosted on G2.com.
28 out of 29 Total Reviews for Taboola
Overall Review Sentiment for Taboola
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The way the platform shows the relevant data through its UI. It's very precise in terms of KPI's such as impressions, clicks, conversions. And its tracking pixels are really helpful at the moment of taking a decision in order to increase or decrease budgets of showing ads. Review collected by and hosted on G2.com.
The campaign building process and the optimization of the images for different placements don't allow me to look at correct previews. Sometimes the images appeared cut when they were actually exactly to the dimensions they were asking. Review collected by and hosted on G2.com.
To be honest, nothing is helpful about Taboola. I know I have to answer what is best but I cannot actually recall what is best about them. Review collected by and hosted on G2.com.
There is just not one thing that I disliked.
I can't believe that I am writing this but signing up for the platform itself is a cumbersome job, it was tedious, non-user friendly and vague. Since I had to run ads on it I somehow ended up doing it at last. Review collected by and hosted on G2.com.
Taboola is an excellent platform for building a top funnel and increasing Brand awareness. Campaign setup is the easiest here as there are not any major audience buckets or other targeting options to choose from. It just shows the right ads to the right audience through its Machine Learning Model which has acquired data of millions of users over time. Review collected by and hosted on G2.com.
There are not many targeting options available and that is the main reason we can not expect a better quality of users to flow in through Taboola ads. Review collected by and hosted on G2.com.
There customer service is top notch. I was impressed with their responsiveness and knowledge. Their product and UI are both easy to use and great for publishers. We have been really pleased with this service for our clients and the added revenue that they are able to provide. Review collected by and hosted on G2.com.
Their reporting in the UI is a little bulky, so you have to pull a lot of different ways to download the data in different spreadsheets - in order to complete the internal reporting we have, it is just a little more time consuming, but nothing we can't handle. The UI could use a bit of an update from the esthetic side of things :) Review collected by and hosted on G2.com.
Customer support is there to help guide you in setting up your campaigns. Review collected by and hosted on G2.com.
Taboola can be very expensive if you do not set up your campaigns correctly and optimize them. Review collected by and hosted on G2.com.
Nothing was helping. They did not give any explanation when my account and campaign was rejected. Review collected by and hosted on G2.com.
Set a new account and was rejected after they took my payment method. No explanation. Very poor business model. Review collected by and hosted on G2.com.
Retargeting possibilities on a large network. The native ads have a good exposure. Review collected by and hosted on G2.com.
They claim to have a self service, but already at the creating of the account it requires their support to get back to you. Also they reject ads campaings with unfair and subjective actions. Review collected by and hosted on G2.com.
