Swydo Features
What are the features of Swydo?
Metrics
- Sessions - Digital Analytics
- Engagement
Reporting
- Real-Time Reporting
Marketing Operations
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label
Campaign Activity
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics
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Technology Glossary Features
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Swydo Categories on G2
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Reports
Reports Interface | Reports interface for standard and self-service reports is intuitive and easy to use. 17 reviewers of Swydo have provided feedback on this feature. | 94% (Based on 17 reviews) | |
Steps to Answer | Requires a minimal number of steps/clicks to answer business question. 17 reviewers of Swydo have provided feedback on this feature. | 87% (Based on 17 reviews) | |
Graphs and Charts | Offers a variety of attractive graph and chart formats. This feature was mentioned in 17 Swydo reviews. | 93% (Based on 17 reviews) | |
Score Cards | Based on 17 Swydo reviews. Score cards visually track KPI's. | 89% (Based on 17 reviews) | |
Dashboards | Based on 16 Swydo reviews. Provides business users an interface to easily design, refine and collaborate on their dashboards | 97% (Based on 16 reviews) | |
Reports Interface | As reported in 10 Swydo reviews. Reports interface for standard and self-service reports is intuitive and easy to use. | 98% (Based on 10 reviews) | |
Share Reports | Receive email reports and notifications regarding metrics. 10 reviewers of Swydo have provided feedback on this feature. | 98% (Based on 10 reviews) | |
Steps to Answer | Requires a minimal number of steps/clicks to answer business question. | Not enough data |
Metrics
Sessions - Digital Analytics | Based on 19 Swydo reviews. Accurately measure total web traffic and present data elegantly. | 94% (Based on 19 reviews) | |
Engagement | Based on 18 Swydo reviews. Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc. | 92% (Based on 18 reviews) | |
Entry and Exit Pages | Accurately determine where most people enter your site and where they leave and present data elegantly. This feature was mentioned in 17 Swydo reviews. | 91% (Based on 17 reviews) | |
Standard Event Tracking | Software automatically tracks standard user actions. 17 reviewers of Swydo have provided feedback on this feature. | 92% (Based on 17 reviews) | |
Custom Event Tracking | Able to set up custom variables to track any user activity on the site. This feature was mentioned in 17 Swydo reviews. | 87% (Based on 17 reviews) | |
Retention | Accurately measure bounce rate. This feature was mentioned in 16 Swydo reviews. | 92% (Based on 16 reviews) | |
Return | Based on 16 Swydo reviews. Track user return rates and related metrics. | 89% (Based on 16 reviews) | |
Conversions | Track what proportion of users convert via a certain action. 17 reviewers of Swydo have provided feedback on this feature. | 92% (Based on 17 reviews) | |
Funnels | See how many users proceed down a certain path to conversion. This feature was mentioned in 16 Swydo reviews. | 89% (Based on 16 reviews) |
Reporting
Real-Time Reporting | As reported in 17 Swydo reviews. Obtain live data for who is currently accessing your site. | 92% (Based on 17 reviews) | |
Trending | Report on how any user activity has changed over time. 17 reviewers of Swydo have provided feedback on this feature. | 79% (Based on 17 reviews) | |
Retroactive Reporting | As reported in 16 Swydo reviews. Report on user activity in the past and set up predictive models for the future. | 89% (Based on 16 reviews) | |
Segmentation | Break down a population of users by demographics, sequence actions, time, and able to build custom segments. This feature was mentioned in 15 Swydo reviews. | 84% (Based on 15 reviews) | |
Mobile Reporting | See feature definition | As reported in 16 Swydo reviews. Analytic tools are also available for mobile and tablet versions of websites. | 94% (Based on 16 reviews) |
Unification Across Devices | Able to unify user data across devices, recognizing returning users. 15 reviewers of Swydo have provided feedback on this feature. | 88% (Based on 15 reviews) | |
Custom Reports and Dashboards | As reported in 17 Swydo reviews. Allows users to easily build customized reports and dashboards. | 94% (Based on 17 reviews) |
Other
User Data | As reported in 13 Swydo reviews. Able to access user-specific data such as location, language, gender, and activity while on the site. | 87% (Based on 13 reviews) | |
Site Search Reporting | Report on keywords used in internal searches. This feature was mentioned in 13 Swydo reviews. | 82% (Based on 13 reviews) | |
Load Time Monitoring | Track load times on different devices and systems. This feature was mentioned in 12 Swydo reviews. | 83% (Based on 12 reviews) | |
Campaign Tracking | Analyze inbound marketing traffic to identify which campaigns are working best. 16 reviewers of Swydo have provided feedback on this feature. | 92% (Based on 16 reviews) | |
E-Commerce | As reported in 14 Swydo reviews. Track revenue and transactions. | 80% (Based on 14 reviews) | |
Promotional Messages | See feature definition | Able to deploy promotional or other pop-up messages based on user actions. This feature was mentioned in 10 Swydo reviews. | 75% (Based on 10 reviews) |
Administration Alerts | System can self-monitor critical metrics and alert administrators when they reach concerning levels. 11 reviewers of Swydo have provided feedback on this feature. | 85% (Based on 11 reviews) |
Administration
API / Integrations | As reported in 14 Swydo reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications. | 93% (Based on 14 reviews) | |
QA Testing | Able to test that event and variable setup are reporting data accurately. This feature was mentioned in 12 Swydo reviews. | 74% (Based on 12 reviews) | |
Performance and Reliability | Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. 14 reviewers of Swydo have provided feedback on this feature. | 89% (Based on 14 reviews) | |
User, Role, and Access Management | Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 13 reviewers of Swydo have provided feedback on this feature. | 94% (Based on 13 reviews) |
Data Updates
Historical Snapshots | Ability to track historical data. This feature was mentioned in 13 Swydo reviews. | 90% (Based on 13 reviews) | |
Real-Time Updating | Track metrics in real time with consistent and frequent updates. This feature was mentioned in 13 Swydo reviews. | 95% (Based on 13 reviews) | |
Email Reports | Based on 12 Swydo reviews. Receive email reports and notifications regarding metric. | 96% (Based on 12 reviews) | |
Historical Snapshots | Ability to track historical data. This feature was mentioned in 10 Swydo reviews. | 92% (Based on 10 reviews) | |
Real-Time Updating | Based on 10 Swydo reviews. Track metrics in real time with consistent and frequent updates. | 95% (Based on 10 reviews) |
Marketing Operations
ROI Tracking | Based on 30 Swydo reviews. Helps marketers measure return on investment (ROI) by analyzing campaign effectiveness against costs | 86% (Based on 30 reviews) | |
Data Collection | Based on 30 Swydo reviews. Gathers data about the effectiveness, impact, and reach of marketing campaigns | 92% (Based on 30 reviews) | |
Customer Insights | Collects and reports on data relating to customer journeys, preferences, and history This feature was mentioned in 28 Swydo reviews. | 85% (Based on 28 reviews) | |
Multi-User Access | Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results This feature was mentioned in 28 Swydo reviews. | 90% (Based on 28 reviews) | |
Spend Management | Based on 22 Swydo reviews. Includes features for budgeting, forecasting, and managing marketing investments | 84% (Based on 22 reviews) | |
White Label | Based on 25 Swydo reviews. Offers a white labeling service for agencies or resellers to customize platform branding | 85% (Based on 25 reviews) |
Campaign Activity
Campaign Insights | Analyzes historical and current marketing campaigns to inform future strategy 30 reviewers of Swydo have provided feedback on this feature. | 87% (Based on 30 reviews) | |
Reports and Dashboards | As reported in 32 Swydo reviews. Creates reports and dashboards to analyze results of campaigns | 94% (Based on 32 reviews) | |
Campaign Stickiness | Based on 28 Swydo reviews. Identifies which marketing campaigns resolved in open or closed opportunities | 86% (Based on 28 reviews) | |
Multichannel Tracking | Collects marketing campaign performance data across multiple channels This feature was mentioned in 30 Swydo reviews. | 93% (Based on 30 reviews) | |
Brand Optimization | Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback This feature was mentioned in 27 Swydo reviews. | 81% (Based on 27 reviews) | |
Predictive Analytics | Based on 22 Swydo reviews. Uses artificial intelligence (AI) to predict campaign outcomes and suggest actions for optimization | 74% (Based on 22 reviews) |
Visualization
Graphs and Charts | Based on 10 Swydo reviews. Offers a variety of attractive graph and chart formats. | 98% (Based on 10 reviews) | |
Score Cards | As reported in 10 Swydo reviews. Score cards visually track KPI's. | 90% (Based on 10 reviews) | |
Dashboards | See feature definition | Provides business users an interface to easily design, refine and collaborate on their dashboards 11 reviewers of Swydo have provided feedback on this feature. | 98% (Based on 11 reviews) |
Formats | Based on 10 Swydo reviews. Allows one to create and export visualization into various formats (PNG, JPEG, etc.) | 85% (Based on 10 reviews) |
Collaboration
Sharing | Provides the ability to easily share visualizations. 10 reviewers of Swydo have provided feedback on this feature. | 98% (Based on 10 reviews) | |
Co-Editing | Allows multiple users to edit and create visualizations together. 10 reviewers of Swydo have provided feedback on this feature. | 83% (Based on 10 reviews) | |
Devices | Has the ability to edit visualization across devices and device types (e.g. computer and phone). 10 reviewers of Swydo have provided feedback on this feature. | 90% (Based on 10 reviews) |
