---
title: Spotler Mail+ Reviews
meta_title: 'Spotler Mail+ Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 214 reviews by the users' company size, role or industry
  to find out how Spotler Mail+ works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 214
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Spotler Mail+ Reviews
**Vendor:** Spotler Group  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 214
## About Spotler Mail+
Spotler Mail+ is a comprehensive email marketing automation platform that enhances customer engagement and drives conversions. It offers a suite of user-friendly tools that enable businesses to create, manage, and optimise email campaigns effectively. Key Features: Drag-and-Drop Email Editor: Craft visually appealing, responsive email newsletters that align with your brand&#39;s identity using the intuitive drag-and-drop editor. Automated Campaigns: Set up sophisticated automated email sequences triggered by specific customer actions or events, such as welcome emails, birthday greetings, or re-engagement campaigns, to nurture leads and maintain customer relationships. Advanced Segmentation and Personalisation: Utilise behavioural data, tags, and scores to segment your audience precisely, allowing for highly personalised content that resonates with each recipient. Landing Pages and Forms: Create dedicated landing pages and web forms for event registrations, information requests, or surveys, seamlessly integrating them into your campaigns to capture leads and gather valuable insights. A/B Testing: Conduct A/B tests on various elements of your emails, such as subject lines, sender names, or content, to determine the most effective strategies and optimise campaign performance. Comprehensive Reporting: Access detailed analytics on email performance, including open rates, click-through rates, and conversions, to measure success and inform future marketing decisions. GDPR Compliance: Ensure your email marketing practices adhere to GDPR regulations with built-in compliance features, including easy management of consent and data subject requests. Integration Capabilities: Spotler Mail+ integrates seamlessly with various CRM systems, e-commerce platforms, and customer data platforms (CDPs), enabling real-time data synchronisation and enhancing the relevance and effectiveness of your email marketing efforts. Support and Services: Beyond the software, Spotler provides extensive support services, including training, technical assistance, and access to a comprehensive help centre, ensuring you can maximise the platform&#39;s potential and achieve your marketing objectives. By leveraging Spotler Mail+, businesses can deliver targeted, personalised email communications that foster customer loyalty and drive higher conversion rates.



## Spotler Mail+ Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Spotler Mail+, enhancing their marketing efforts through streamlined processes and simple setup. (7 reviews)
- Users value the **effective email marketing automation** of Spotler Mail+, enhancing engagement and success in campaigns. (6 reviews)
- Users value the **efficiency** of Spotler Mail+, streamlining marketing efforts and enhancing email campaign success rates. (5 reviews)
- Users value the **automation capabilities** of Spotler Mail+, enhancing engagement and streamlining complex marketing campaigns efficiently. (4 reviews)
- Users value the **automation features** of Spotler Mail+, enhancing engagement and making complex campaigns effortless. (4 reviews)
- Campaign Management (4 reviews)
- Helpful (4 reviews)
- Automation Benefits (3 reviews)
- Customizability (3 reviews)
- Customization (3 reviews)

**What users dislike:**

- Users find the **learning curve challenging** , requiring patience to master the many functions available in Spotler Mail+. (3 reviews)
- Users find **template issues** in Spotler Mail+ frustrating, with non-intuitive design and slow code editor response times. (3 reviews)
- Users are frustrated with the **functionality issues** in Spotler Mail+, especially regarding deliverability tools and pricing options. (2 reviews)
- Users experience **performance issues** with Spotler Mail+, particularly with freezes during image uploads and delays in email design. (2 reviews)
- Users experience **poor customer support** , often facing delays in response that exacerbate user frustrations. (2 reviews)
- Users report **slow loading** times and freezes during image uploads, complicating the email design process. (2 reviews)
- Users report **slow performance** during image uploads and email design, leading to frustrating delays and freezing issues. (2 reviews)
- Campaign Issues (1 reviews)
- Campaign Management (1 reviews)
- Email Issues (1 reviews)

## Spotler Mail+ Reviews
  ### 1. An accessable email marketing software that grows with your organisation

**Rating:** 3.5/5.0 stars

**Reviewed by:** Ashley G. | Marketing Coördinator, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 19, 2021

**What do you like best about Spotler Mail+?**

Spotler is a very intuitive tool, which makes it possible to work independently and quickly set up new campaigns. You can create different segmentations, add interest fields or create forms without much effort. If you have problems, you can always contact support. No question is too crazy and they always think along until a solution is found. Since I have been working with the platform for 5 years, I have also seen that many steps have been made within the system. A great example of this is the template editor, which gives a lot more creative freedom. They listen carefully to the needs of the users and use this to further optimise the platform.

**What do you dislike about Spotler Mail+?**

From my experience, connecting Spotler with external systems is quite difficult. I would like to see Spotler supporting the customer more to get the most out of a connection with an external partner, instead of acting more as a facilitator. I also miss a good dashboard and the possibility to make analyses within the account.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We send weekly newsletters and automatic and personalized e-mail campaigns to various target group segmentation, some in combination with our DMP. We also use Spolter quite often for their user-friendly form maker.

  ### 2. Ever growing in functionality

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alix S. | Customer Support Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

Very good Support Team and Account Managers. We've been using the tool for a few years and the amount of functionality has grown massively since then. They release many webinars with SMEs to help us use the tool effectively. The number of templates they have created help to build email designs faster.

**What do you dislike about Spotler Mail+?**

Sometimes struggle to find information on the help site, but can ask the support team if i can't find it.
Took me a little while to get used to where things are in the menu.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We have Spotler integrated with our CRM so it is much easier to send customer communications to the relevant customers, and also to check that the communication has been received and opened.

  ### 3. Great Onboarding Experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mathew A. | Senior Marketing Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 28, 2021

**What do you like best about Spotler Mail+?**

The onboarding process was really thorough.

**What do you dislike about Spotler Mail+?**

I haven't found anything so far to dislike.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

More visibility of the customer journey, and we're seeing more clicks and engagement thanks to send forensics showing how effective our emails are. Ellen was really helpful during onboarding and always on hand to answer any questions, no matter how silly.

  ### 4. Integrating your CRM to an Automated Email Marketing Platform including Lead Generation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

Spotler enables you to integrate your CRM allowing you to use CRM data to segment & build effective target audiences. Once you've built your target audience, you can then use their easy to use drag & drop editor to design an eye catching email. Our customers also love the suite of email templates available to use. 

Spotler is not just about email marketing but also has tools to assist with lead generation- Gatorleads. The business IP tracking tool enables customers to see who is visiting their website.

**What do you dislike about Spotler Mail+?**

Nothing really to do with the product but it would be great if the process of signing up for a free trial could be done via CRM partner's platforms by the customer rather than having to go through Spotler to set this up.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Building target audiences using CRM data is a great plus, enabling us to email to the appropriate audience seeing engagement rates increase. The workflow function is also helping with nurture campaigns to re-engage with customers who may be dropping off.
Gatorleads is providing us actual Business names for the visitors on our website, providing quality leads that the sales teams are work on.

  ### 5. Number 1 in Email Marketing Sofware

**Rating:** 5.0/5.0 stars

**Reviewed by:** René v. | Eigenaar/directeur, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Spotler Mail+?**

I have been working very pleasantly with the email software from Spotler for over 10 years now. There is a lot of actual knowledge available in the company and all my questions are resolved quickly and professionally by a super helpdesk! Fast, good and always friendly support.

**What do you dislike about Spotler Mail+?**

it is a very comprehensive package. I am missing a basic version for a budget price.

**Recommendations to others considering Spotler Mail+:**

Don't think twice.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

You can get a quick start with Spotler's software. After that, you can quickly take next steps towards high-end email marketing. Not only a turbo growth in number of email addresses, but also in conversion.  Actual knowledge of the company gives you a push to the next level.

  ### 6. Superlative support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ian B. | Head of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

They want to understand our business and the best way of supporting our aims.

**What do you dislike about Spotler Mail+?**

Their survey tool: How it operates and calculates responses

**Recommendations to others considering Spotler Mail+:**

Try attending one of their online or offline Tutorials or Seminars and you'll get a good idea of what they can do. Chat to the Account Management Team and get to know them - there's no hard sell.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

In a streamlined Marketing Department it is important to focus on relevant customer contact and lead tracking. The range of software in the Spotler package is appropriate to companies large and small. Their support team are quick to respond and their account management is the best I've ever worked with.

  ### 7. Excellent service!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jess L. | Marketing Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Spotler Mail+?**

As a company we have been using Spotler for years, but I've personally been using it for a around two years now since I joined. I am the main user of the Gator products and I think they're excellent. Easy to use whilst having a vast range of things you can do with each one, perfect to suit your specific business needs.

Our account manager, James, is always very quick to assist us if we ever have any questions and always goes out of his way to help. He and the rest of the team are extremely friendly and great to work with. Plus, if there are ever any issues, the Spotler support team are always super quick to help you out.

**What do you dislike about Spotler Mail+?**

You can't use streams or analytics on GatorSocial without paying extra despite these features being available in much cheaper plans on other social media scheduling sites.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We're able to set up email campaigns quickly and easily, and we can also get good insight into our website visitors.

  ### 8. Great emailmarketing automation tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sander B. | Teamlead Emailmarketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2021

**What do you like best about Spotler Mail+?**

The diversity of possibilities within the tool in regard to email automation. Spotler is very easy to use for marketeers which is a good thing for emailmarketing tools as they are usually complex. Moreover there's a very up-to-date list of standard integrations.

They're also heavily involved to their clients AND partners so they have a periodic competition where you can vote on ideas from the community. I love it. Last, but not least, they have a great team of product specialists and support employees which can help you fast and accordingly.

**What do you dislike about Spotler Mail+?**

Not much since a lot is possible. But sometimes you lack certain possibilities in very specific triggers.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Community based requests are actually being rolled out.

  ### 9. User friendly, lot's of possibilities

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kuijpers N. | Manager Marketing & Communications, Enterprise (> 1000 emp.)

**Reviewed Date:** March 03, 2021

**What do you like best about Spotler Mail+?**

Spotler is a very user friendly platform that's easy to use and very effective in reaching out to customers and colleagues. You hardly need training to work with the different modules and setting up a new campaign can be done quickly. Also the reporting tools gives you valuable insights in the succes of your content marketing.

**What do you dislike about Spotler Mail+?**

Sometimes graphical elements do not quit work out the way we would like them to.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Effective marketing campaigns and consistent internal communication. We have just started to teach colleagues from other branches to work with Spotler as well. Because of its ease of use this easily done.

  ### 10. Early stages, but very positive.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 08, 2021

**What do you like best about Spotler Mail+?**

Very helpful and supportive team who are looking to move in the same direction with our business growth.

**What do you dislike about Spotler Mail+?**

Nothing so far, they have been very helpful.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Down the line i'll be looking to make use of the personalisation modules to really connect with our customers.

  ### 11. The most fun I have had learning a new product!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah H. | M, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Spotler Mail+?**

It's so easy and simple to navigate and role out, but the capabilities are far from simple. Have used other SAAS products for email marketing IP identification etc that are clunky and not so intuitive.

**What do you dislike about Spotler Mail+?**

The only thing I can say is that although there are several products, it would be good if they all operated out of one. Sometimes there's a little back and forth in different products but that's for the more complex campaigns.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We had no B2B email marketing platform or social scheduling tools. Having everything in one place means that reporting is a dream and easy to demonstrate value/ROI.

  ### 12. Next step in e-mail marketing and easy to use for the whole team

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sander K. | Senior Online Marketeer, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 10, 2021

**What do you like best about Spotler Mail+?**

Easy to use, you don't need any technical knowledge for setting up an e-mail of campaign. Great and fast technical support

**What do you dislike about Spotler Mail+?**

A e-mail campaign flow with more triggers is difficult to set up and not structured. You will have to create all campaigns one by one and add triggers to each campaign separated.

**Recommendations to others considering Spotler Mail+:**

An easy to use marketing automation platform for sending newsletters, e-mails and automatic campaigns. You don't need any technical knowledge to work with it. Suitable for the whole Marketing team. Good software for the first steps in marketing automation and personalization.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We send automatic and personalized e-mail campaigns to various target group segmentations.

  ### 13. Easy to use excellent work flow

**Rating:** 4.0/5.0 stars

**Reviewed by:** Herman v. | Partner, Enterprise (> 1000 emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about Spotler Mail+?**

The workflow of Spotler is excellent. Even if you don't use the system regularly, you can find your way around easily.

**What do you dislike about Spotler Mail+?**

Nothing particular. Once we couldn't send a mailing because there was a Vimeo link in it that apparently caused a spamming issue. The mailing wasn't approved and we had to call the service desk who quickly helped us out. But it would have been more convenient if the cause of the disapproval was mentioned right away.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

A safe, reliable and fast creation and delivery process for sending mailings (sometimes over 300.000 at a time) for important clients with high security standards.

  ### 14. Very Impressed So Far

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tom M. | Digital Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 23, 2021

**What do you like best about Spotler Mail+?**

Spotler brings together a wide range of tools for use in our Marketing strategies, meaning we have access to a whole host of different features right from one place.

**What do you dislike about Spotler Mail+?**

The interface can sometimes appear a little clunky, and sometimes the varying features don't 'speak' to each other as much as we'd like.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

By combining lead tracking on the website with cookie deployment and campaign tracking, we can better understand how visitors are using our website.

  ### 15. Excellent service and product suite

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gary  E. | Client Services Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about Spotler Mail+?**

Spotler have a great product and service but what really sets them apart is their people. Friendly, approachable and always willing to help married with excellent expertise in their field of email and marketing automation, CRM integration. I have dealt with Spotler from an account manager level, to back end support billing and senior management and the service is very professional, relaxed and a very enjoyable business relationship.

**What do you dislike about Spotler Mail+?**

Nothing sticks out to dislike, to be honest

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Very reliable service and as such we can give a reliable service to our clients based on the platform that Spotler give us. I

  ### 16. Easy to use well supported email marketing automation tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Loek B. | commercial director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Spotler Mail+?**

Consistent, userfriendly. Once I work with it and I dont use it for a month or so, I can easily find back all its features.

**What do you dislike about Spotler Mail+?**

It does not have one to one personalized product recommendations capabilities. I heard however that that will be incorporated this year. That would be awesome.

**Recommendations to others considering Spotler Mail+:**

Just start and find out yourself, you wont regret it.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Time to get standard emails out to my customers, get notified when the customer clicks on a link. This gives us great tiem advantage and no possibility to forget any lead.

  ### 17. Great start!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christopher B. | Marketing Projects Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2021

**What do you like best about Spotler Mail+?**

So far so good - the on-boarding by Monica and her team has been very successful despite been thrown a few curve balls from our side.
CommuniGator support is second to none - with questions answered quickly and with a great deal of patience.
The initial training received was superb and the available support materials excellent.
The hard work of adequately and effectively utilising all of the tools offered by CommuniGator the starts now!

**What do you dislike about Spotler Mail+?**

Spotler provides a great deal of information. Be sure you have the resources to utilise the information effectively.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Marketing Automation

  ### 18. Very easy to use and great customer support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nikki J. | Digital Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Spotler Mail+?**

Our account manager, James, is great to work with. Quick to respond if we ever have any issues or questions, and  is continually suggesting ways in which we can improve our campaigns.  A pleasure to work with-  really feels like an extension of our marketing team!
We regularly use GatorMail and GatorSocial  and more recently have started using GatorSurvey - all of which are very simple to use and do everything we need.

**What do you dislike about Spotler Mail+?**

Nothing really -  the training we received was thorough but the team are always there to help if we ever need it!

**What problems is Spotler Mail+ solving and how is that benefiting you?**

The in depth reporting of our campaigns and being able to easily compare specific emails/campaigns has allowed us to improve what we create and increase engagement.

  ### 19. Helpful and insightful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laura P. | Marketing Communications Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 27, 2021

**What do you like best about Spotler Mail+?**

I like the constant flow of helpful tips and webinars. Sophie our account manager is very attentive to our needs as a company and is always on hand to help in any way she can.

**What do you dislike about Spotler Mail+?**

No issues with the platform. Just wish I had more time to attend more of the webinars.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Timing my email campaigns and social media posts have been a lif-saver and have really helped me plan ahead. Also, I find GatorLeads has been really helpful understanding who we are engaging with our website and to be more tailored with our marketing approach.

  ### 20. A great CRM tool with excellent service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Olivier T. | Interne communicatieadviseur, Enterprise (> 1000 emp.)

**Reviewed Date:** February 09, 2021

**What do you like best about Spotler Mail+?**

The tool is very user friendly. Within a short amount of time you are able to create newsletters for your target group. Also the support Spotler provides is very good. Within a short amount of time al your requests are processed.

**What do you dislike about Spotler Mail+?**

The tool still can have more features like uploading video files or GIFS. But the team is in constant developtment and this will probably be updated very soon.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We needed a contemporary digitalized communicaton tool to reach our target audience. With the implementation of Spotler we implemented a new way of communicating with our audience. Also the way the messages are structured  and the content modules is something which benefits us a lot. Lastly, you can make decisions based on data now. Something we really needed.

  ### 21. Easy to use e-mail system

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rachel B. | Marketing and communications advisor, Enterprise (> 1000 emp.)

**Reviewed Date:** March 02, 2021

**What do you like best about Spotler Mail+?**

Spotler is very user friendly. Moreover, customers can add ideas to improve the system and vote for the best idea which then will be executed. The helpdesk is easy to access, very experienced and friendly.

**What do you dislike about Spotler Mail+?**

There are some features in the Spotler system that could be improved, for example the reporting functions.

**Recommendations to others considering Spotler Mail+:**

Don't hesitate, try it out.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Our company uses Spotler for internal communications.  Our e-mails look more professional and it is easier for our employees to react.

  ### 22. I have found pure 360 to be very easy and informative to work with.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 23, 2021

**What do you like best about Spotler Mail+?**

I like the fact the system is easy and simple to navigate.

**What do you dislike about Spotler Mail+?**

I wouldn't sa\y i dislike anything about it.

**Recommendations to others considering Spotler Mail+:**

Go for it

**What problems is Spotler Mail+ solving and how is that benefiting you?**

I have found that the system is quick and straightforward when editing templates. Nothing is too complicated, which is saving me time.

  ### 23. Email Marketing Made Easy - with excellent support team!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mark H. | Digital Content Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 02, 2021

**What do you like best about Spotler Mail+?**

Spotler is an easy-to-use tool with great features. We use it for a bunch of clients and it works perfectly for us and them. The service and technical support teams are awesome. They are real problem solvers. Epic software. Great company. Brilliant people.

**What do you dislike about Spotler Mail+?**

If you want to build a proper workflow with automation it's quite hard to visualize within the tool. Hopefully, this will change in the near future.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Helping out our customers with email automation.

  ### 24. Great user experience. Email marketing as it should be

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 25, 2021

**What do you like best about Spotler Mail+?**

Various features that make setting up campaigns a smooth process: Limit Delivery Speed, Automatic opt-outs, easy re-send to non-openers etc

**What do you dislike about Spotler Mail+?**

Only having one 'send-from address'. We send from a variety of different inboxes, so it would be good to have the choice

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Sending out campaigns slowly in batches – helps to control the flow of traffic to websites and manage resource in operations

  ### 25. Extensive possibilities en user friendly!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Peter v. | Salesmanager, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 08, 2021

**What do you like best about Spotler Mail+?**

Our customers appreciate the more extensive possibilities in comparison to competing providers. We often receive positive feedback about the automatic composing of a newsletter on the basis of interests and the fact that Spotler supports Dutch as a language.

**What do you dislike about Spotler Mail+?**

The price is higher compared to other providers, but Spotler also provides more functions.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

The extensive two-way API connection with Spotler enables us to accurately determine success on the basis of feedback from ticket sales. In other words, we can link the numbers of mails sent, opened and clicked through with actual sales, yielding a detailed insight in the success factor of our campaigns.

  ### 26. Most complete & easy email - & marketing automation platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** René P. | Formule manager Try-Now, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 02, 2021

**What do you like best about Spotler Mail+?**

Ease of use; Started 20 years ago it started like a ms word mail merge and it developed with the always changing world of email marketing to be the best there is.

**What do you dislike about Spotler Mail+?**

They are very hard in sending emails to suspicious addresses but on the other hand this dislike is an advantage for deliverability of the messages.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Without coding sending email newsletters. A secretary of a company can compile the newsletter and even she can maintain the database or make selections on the database

  ### 27. Powerful platform

**Rating:** 3.5/5.0 stars

**Reviewed by:** Don W. | Director, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

Flexible automation logic, sync with Workbooks CRM

**What do you dislike about Spotler Mail+?**

User interface can be complex and sometimes illogical. Hope to see some improvements since the re-brand to Spotler

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We can select demographics with a much richer CRM dataset.  If email marketing is difficult, deadlines slip and you simply end up doing less of it. With the Spotler integration, we're able to meet deadlines and get the right content out at the right time.

  ### 28. Great platform to drive digital marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve D. | Marketing & Innovations Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 21, 2021

**What do you like best about Spotler Mail+?**

The multi-use of the platform means we only need to go to one place for the majority of our digital marketing this alongside great customer support means we have seen good returns

**What do you dislike about Spotler Mail+?**

The Workflow  function isnt very Mac friendly

**What problems is Spotler Mail+ solving and how is that benefiting you?**

IP & Cookie tracking is of a huge benefit, social media scheduling has helped us massively in terms of brand messaging and following. However, smart forms have been the biggest benefit and influence on our digital marketing as they provide us with good data and also warm - hot leads.

  ### 29. Excellent marketing automation  and email solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Manon V. | Business Development Manager and Marketing manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Spotler Mail+?**

As a user it is an easy application to use. Also all the addiotional information and the way a user is serviced when becoming a customer is really outstanding.

**What do you dislike about Spotler Mail+?**

I have no issues that I could come up with that need improvement.

**Recommendations to others considering Spotler Mail+:**

It is a very complete solution, and easy to use. Also they keep on improving the platform.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Able to communicate effectively with our customers and to improve results of our emailings.

  ### 30. Easy to use e-mailmarketing software

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vera B. | Online Marketeer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about Spotler Mail+?**

Spotler is very easy to use and has all the required features you desire for great e-mailmarketing campaigns. Like a template builder, automatic triggers and tracking options. Also, the support of Spotler is the best. The people are always very patient and helpfull.

**What do you dislike about Spotler Mail+?**

There is a certain order in steps you have to take for building an e-mail campaign, which are not very obious in the beginning. There are not multiple ways to do it, so you have to figure out what to first or you'll have to start over. Which might take you a while to figure out. But when you do, it's all very easy.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Automatic en quick e-mailmarketing

  ### 31. Intuitive and comprehensive digital marketing platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2021

**What do you like best about Spotler Mail+?**

Spotler is an extension of the marketing team, not only due to its email marketing and social publishing/scheduling capabilities but also because of its ability to integrate with our CRM.

**What do you dislike about Spotler Mail+?**

I dislike that I am not using Spotler to its full potential. Some well placed hints/ tips/ suggestions along the way could highlight some of the capabilities that are not immediately apparent or commonly used.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Originally, we used Spotler purely for its email marketing and CRM integration capabilities. However, when the social media publishing/scheduling feature was released for use without additional cost, we were able to save money by discontinuing our subscription with our previous publisher.

  ### 32. A great marketing platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Business Supplies and Equipment | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 05, 2021

**What do you like best about Spotler Mail+?**

The support and assistance. Having moved from MailChimp where it can sometimes take days to get a reply, we've found that the team at Spotler are always on hand to help us learn how to get the best from the platform.

**What do you dislike about Spotler Mail+?**

The UI seems a little 'clunky' at times and it isn't always clear how to do certain tasks. Once you get to know it then it's fine, but as a new user we found it took some time to know where things are located.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

I think the deliverability of email is quite high compared to many platforms we've tried.

  ### 33. Integrated digital marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt H. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2014

**What do you like best about Spotler Mail+?**

GatorMail offers the complete email marketing package that is really flexible. It gives us the flexibility to do quick, really basic, stand alone campaigns through to helping us deliver fully integrated marketing programmes.

**What do you dislike about Spotler Mail+?**

Not being skilled enough yet as a team to fully utilise all the functionality.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Linking GatorMail with our client CRMs has significantly increased our ability to run automated campaigns thereby enabling us to respond quicker to market opportunities.

  ### 34. Friendly marketing automation for everyone

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2021

**What do you like best about Spotler Mail+?**

Spotler enables everyone to actually create the fancy email campaigns the big guys have, without spending the big guy budgets. It's not about what the system can theoretically do, but what YOU can do accomplish with it today.

**What do you dislike about Spotler Mail+?**

The standardization and lack of control over some internals is not for everyone. It's like Netflix, don't decide how exactly you want everything done up-front because that will likely be incompatible, but pick & choose from what's available to you. And that's usually more than enough.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Email marketing for our SaaS. High quality newsletters and drip campaigns to support converting our trial accounts, without spending too much time developing in their, instead of on our app.

  ### 35. Spotler makes email marketing automation fun!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dick d. | Marketing Automation Specialist a.i., Mid-Market (51-1000 emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about Spotler Mail+?**

The completeness of the package and of course the excellent helpdesk!

**What do you dislike about Spotler Mail+?**

Unfortunately, good service costs money. That is one of the few downsides.

**Recommendations to others considering Spotler Mail+:**

If your time is valuable, and you want to be relieved of concerns in the field of email marketing automation, then Spotler is the right package for you.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Email marketing on a large scale has become easy. The behavior of all contacts is super insightful. That makes follow-up a party.

  ### 36. Easy platform and good service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Carmen L. | Projectmanager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2021

**What do you like best about Spotler Mail+?**

Spotler's service is good and pleasant. They take their time and you can ask anything. It is also highly recommended to take a course when you start with Spotler. In this course they explain step by step how the system works.

**What do you dislike about Spotler Mail+?**

That you have to (highly recommended) take a course to make the most of Spotler if you have no experience with marketing automation.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

- It saves a lot of time because you can prepare everything and plan ahead.
- You will gain insights into the results of your email or campaign.
- You can make it your own.

  ### 37. Great, Easy to Use Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 23, 2021

**What do you like best about Spotler Mail+?**

The support team are excellent in making sure you have everything you need at the set up stage.

**What do you dislike about Spotler Mail+?**

Nothing as yet - a great experience so far!

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We're now able to create way more aesthetically pleasing emails that drive engagement and conversion

  ### 38. Its the support that makes using Spotler easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2021

**What do you like best about Spotler Mail+?**

A lot of marketing tools are very similar and I have used many, but the difference for me is the amazing support that I have received from the Spotler team, from their online chat  (real people), to my account manager who is always on hand to the webinar that are there to help.

**What do you dislike about Spotler Mail+?**

I would like to have multiply emails on one campaign

**What problems is Spotler Mail+ solving and how is that benefiting you?**

I can create public landing pages very easily which really helps when dealing with lots of different events for the different vendors we represent.

  ### 39. it is good, but I sometimes find issues and there are areas for improvement and development

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Utilities | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 03, 2021

**What do you like best about Spotler Mail+?**

email campaigns and social posts are easy to set up, schedule and send

**What do you dislike about Spotler Mail+?**

limitations on integration with Sugar CRM (cannot integrate surveys and workflows for example), limitations on survey blocks (would be nice to have Likert Scale as an option), limitations on workflows (some due to no integration) so once a contact exits the flow for example, there is a manual process involved or no way to distinguish between a contact opening and email or not

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Being able to integrate email campaigns and forms with Sugar so we can capture data against our contact records. Being able to manage several social accounts across multiple platforms all in one place. Nurture leads with workflows to an extent. See who is visiting our site with gatorleads

  ### 40. Easy to use, intuitive, easy to understand marketing results through spotler.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Amran S. | Manager of Business Development, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about Spotler Mail+?**

I like the ability to be able to review the deliverability of my email, when considering email content/links etc to understand how likely it is to land in someone junk, rather than appear within their inbox.

**What do you dislike about Spotler Mail+?**

I believe the gatormail creator could be more dynamic, allowing more scope as to what you can create within your HTML email.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Website traffic detail, email campain planning and results, lead generation progress. Spotler makes it easy to conduct these activities as well as understanding how well you are going about them.

  ### 41. Super Easy Email Marketing & Marketing Automation platform with 5* customer support team!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Montana Q. | Digital Marketing Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 18, 2021

**What do you like best about Spotler Mail+?**

Spotler is by far, the easiest email marketing software I have used to date. Their Support system is second to none, with someone always available to give advice and help when you need it.

**What do you dislike about Spotler Mail+?**

No particular dislikes, a well-designed email marketing platform

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Marketing workflows and general mailing.

  ### 42. Spotler has proved to be an important part of our marketing strategy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 19, 2021

**What do you like best about Spotler Mail+?**

Spotler has proved to be an important part of our marketing strategy. We enjoy working with the team to get more tools in place to enhance what we can do. Our dedicated account manager is always quick to help us and work with us to make the most of the products to ensure ROI is seen.

**What do you dislike about Spotler Mail+?**

Nothing! Anyone who thinks it might take a while to learn a new platform - don't worry. Monica helped us throughout onboarding and we found we were using 80% of the platform within a matter of weeks.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Identifying key businesses from our website and being able to target them via email is the main reason we moved away from our previous platform. B2B data doesn't have to be opted in and other platforms didn't allow us to email our database.

  ### 43. Fine personal support and personalization where needed

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2021

**What do you like best about Spotler Mail+?**

The short lines with the helpdesk and your own contact person from Spotler ensure optimal support. Together with the end user, they look for the best personalized solutions if the standard solution is not sufficient.

**What do you dislike about Spotler Mail+?**

A downside is having to log in again every time the browser screen is closed and not being able to specify that the 2FA can be valid for a longer period (for example, for a period of 30 days).

**What problems is Spotler Mail+ solving and how is that benefiting you?**

We use Spotler for our own marketing (newsletters and funnels), as well as for a number of our clients.

  ### 44. User-friendly software where the results are good.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Tom M. | Online Marketeer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 05, 2021

**What do you like best about Spotler Mail+?**

Customer service is of a high level and you are therefore helped quickly and well.

**What do you dislike about Spotler Mail+?**

Every now and then I come across something that I can't do, even though I would like to be able to. At the moment, I don't have a concrete example of that.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

No more spending hours on various settings. User-friendliness is top.

  ### 45. Awesome website tracking and automation tools

**Rating:** 5.0/5.0 stars

**Reviewed by:** Oz B. | Business Development, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

A great array of products all under one roof, coupled with excellent customer service and training. The platform is easy to use and has really helped with our marketing efforts.

**What do you dislike about Spotler Mail+?**

I haven't come across anything I dislike.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Marketing Automation

  ### 46. Excellent Tool and Great Account Managment

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 19, 2021

**What do you like best about Spotler Mail+?**

The help and support we get from our Account Manager James to ensure we get the most from Spotler is what sets this system apart from other marketing automation systems on the market. We have improved our email campaigns greatly since using this tool and it give us valuable insights which we can anaylse in Google analytics and other tools.

**What do you dislike about Spotler Mail+?**

Some features cost additionally so might be worth considering a price to encompass all.

**Recommendations to others considering Spotler Mail+:**

I would recommend speaking to the team at Spotler about what the system can do for your marketing.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

-

  ### 47. Outstanding personal service.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matthew M. | C.E.O., Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

Very responsive and able to give accurate and meaningful insights into the projects I was conduction.

**What do you dislike about Spotler Mail+?**

Nothing at all. Would highly recommend them.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Marketing automation mainly. We used e-mail marketing, survey's and website tracking.

  ### 48. Great Product & Team, simple to use but powerful tools

**Rating:** 5.0/5.0 stars

**Reviewed by:** Richard O. | Photographer, Enterprise (> 1000 emp.)

**Reviewed Date:** March 01, 2021

**What do you like best about Spotler Mail+?**

Simple to use products and all in one place and connected to the contact / lead

**What do you dislike about Spotler Mail+?**

Would like it to have a chat box feature

**Recommendations to others considering Spotler Mail+:**

Spotler have a great team backing up the product. Think about your own internal resource before deploying as Spotler can help with beyond software and really help you deliver on your goals.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Better integration to Access CRM allowing easy flow of data and better reporting

  ### 49. I have been a Spotler user since 2007 and it's still my preferred e-mail tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Remco S. | Client Services Director/ Managing Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2021

**What do you like best about Spotler Mail+?**

The user-friendly interface and the people working there.

**What do you dislike about Spotler Mail+?**

I don't dislike anything, no downsides for me.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

I can easily keep track of my e-mail database and get in depth statistics on how my e-mails are read and interacted with.

  ### 50. Pretty good software

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about Spotler Mail+?**

The usability of Spotler email marketing software is really user friendly and easy to user for marketers. Also Spotler has lots of integration options with several common used platforms like Woocommerce, AFAS, Microsoft CRM.

**What do you dislike about Spotler Mail+?**

Sometimes you are limited in what you can create or configure. This is based on templates, campaigns and web forms.

**What problems is Spotler Mail+ solving and how is that benefiting you?**

Spotler has great whitepapers and customer support, so that you can move on quickly with your campaign.


## Spotler Mail+ Discussions
  - [What is Spotler used for?](https://www.g2.com/discussions/what-is-spotler-used-for)
  - [What is Pure360 used for?](https://www.g2.com/discussions/what-is-pure360-used-for)
  - [I would recommend this product](https://www.g2.com/discussions/i-would-recommend-this-product) - 1 upvote

- [View Spotler Mail+ pricing details and edition comparison](https://www.g2.com/products/spotler-mail/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-07-22+03%3A52%3A03+-0500&secure%5Bsession_id%5D=d70c18d2-1678-4972-b3db-994cc1f672b7&secure%5Btoken%5D=d4bd12d8fc15df0f5ac5114f514c793c40d54b0e82e11b462f842d7c0c3e1872&format=llm_user)

## Spotler Mail+ Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Data Availability**
- Contact Data Availability
- Company Data Availability
- Industry Research Availability
- Technographic Data Availability

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Content & Collaboration**
- Content Calendar
- Content Library
- Shared Inbox
- Approval Workflows
- Users and Permissions
- Content Creation

**Lead Monitoring**
- Features
- Performance
- Identification

**Survey Management**
- Survey Builder
- Question Types
- Templates
- Survey Distribution

**Agentic AI - Visitor Identification**
- Cross-system Integration

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Marketing Account Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Social Management**
- Social Analytics
- Social Publishing
- Campaign Optimization
- Social Engagement
- Campaign Planning
- Hashtag Capabilites

**Data Accuracy**
- Contact Data Accuracy
- Company Data Accuracy
- Technographic Data Accuracy

**Lead Intelligence**
- Market Insights 
- Account-level Insights 
- Lead Analysis 

**Data Capture**
- Mobile
- Websites
- Social Media
- Data

**Survey Customization**
- Branching/Skip Logic
- Branding
- Multimedia Support
- Multilingual Surveys

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting

**Lead Management**
- Segmentation 
- Predictive Scoring 
- Account Identification 

**Analytics**
- Export/Import
- Reporting

**Survey Insights**
- Reporting & Analytics
- BI Tools Integration
- Data Exporting
- Permissions

**Agentic AI - Sales Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Social Media Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising

**Platform**
- Internationalization
- User, Role, and Access Management
- Performance and Reliability
- Reporting/Dashboards
- Mobile User Support
- APIs

**Marketing Campaigns**
- Omni-Channel Tracking 
- Revenue Planning 
- Media Attribution 
- Opportunity Timeline 
- Customization 

**Customization**
- Forms
- Templates
- Integration

**Agentic AI - Survey**
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics

**Data Availability - Marketing Account Intelligence **
- Technographic Data Availability

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**Data Accuracy - Marketing Account Intelligence **
- Technographic Data Accuracy

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

**Features**
- Lead Builder
- Integration to CRM/Marketing Automation
- Data Cleaning/Enrichment
- Data Segmentation/Filtering
- Search
- News/People Alerts
- Connections
- Reporting
- Messaging

## Top Spotler Mail+ Alternatives
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,213 reviews)
  - [Act-On](https://www.g2.com/products/act-on/reviews) - 4.1/5.0 (1,029 reviews)
  - [LocaliQ](https://www.g2.com/products/localiq/reviews) - 4.5/5.0 (1,048 reviews)

