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Social HorsePower Reviews & Product Details

Chris G.
CG
VP of Demand Generation and Digital Marketing
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Social HorsePower?

What I most like about SocialHP is that it immediately solved the adoption challenge we experienced with our previous vendor. We knew social amplification was important for us, but most of our employees—busy engineers and sales people—struggled to consistently use our previous [very expensive] vendor. SocialHP's "Autopilot" feature has been a game changer for us. It allows our marketing team to push content directly to our employees' feeds automatically or with single-click approval from our teams. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

The only Con is that certain non-essential features are Beta, but the SHP team is incredibly responsive in working through any trivial bugs in the Beta features. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

—Rapid audience expansion / reach activation

—Easy communication to our field

—Cost-effective

—Incredible customer support Review collected by and hosted on G2.com.

Social HorsePower Overview

What is Social HorsePower?

Transform your employees into your most powerful advocates with SocialHP (SHP). If you’re looking to boost your bottom line, get more eyes on your company content, or bring in more high-quality members to the team, SHP can help you achieve your professional goals. It all starts with our ‘never-login’ philosophy. Complicated software is a thing of the past. With SHP, your people don’t have to learn new software or waste time on complicated training. Our platform is simple, intuitive, and designed to help team members start sharing content right away. Your employees are your company’s most valuable asset. That’s why we’ve made it simple for them to advocate for your business, making it easier for you to: -Recruit new people -Increase social engagement on company content -Boost sales through the power of social selling. With SHP’s AutoPilot feature your employees never need to strategize their content calendar. Approved content is shared automatically to their socials so engagement can roll in. Why is that important? Over 80% of consumers value recommendations from family and friends ahead of advertising. SHP turns your employees into the influencers who attract more sales to your business. Are you ready to empower your employees to become your greatest advocates? Do you want to learn more about how SHP boosts social engagement and gets people talking about your products and services? Schedule a free demo with our team today and unleash the power of SHP.

Social HorsePower Details
Languages Supported
English
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Product Description

SHP lets your employee advocates discover and share exciting and relevant content to grow their personal brand and increase the reach of your company. Elegance is the name of the game with Social HP. That’s because there’s no complex software to learn and no need for your team to undergo ongoing training. Once they’re in, they’re in. Our AutoPilot feature lets your employees post, worry free and without having to think. Approved content is simply shared to their connected account so they can grow their brand (and advocate for yours).

How do you position yourself against your competitors?

Customers choose SHP because we take our customer experience seriously. We’re with you every step of the way to ensure that you’re getting the most out of your advocacy program.

Our 100% adoption and retention rates and 99.9% all-time customer renewal rate speaks for themselves.

But we have more in the pipeline!

SHP is about to launch a new first: Exec Comms. Exec Comms helps take the pressure off the most important people in your organization - your executive team. Allow their social presence to flourish without investing the time it would traditionally take to grow a social media brand from scratch.


Seller Details
Year Founded
2011
HQ Location
Toronto, Ontario
Twitter
@SocialHP1
1,824 Twitter followers
LinkedIn® Page
www.linkedin.com
47 employees on LinkedIn®
Ownership
NYSE: SHOP

Alen B.
AB
Overview Provided by:
Co-Founder at CityBlast and SocialHP

Recent Social HorsePower Reviews

BP
Briana P.Mid-Market (51-1000 emp.)
3.5 out of 5
"SHP Admin User"
Easy to use on the user-end, groups are a fun way to incentivize internal employees to share company content.
Haley F.
HF
Haley F.Mid-Market (51-1000 emp.)
5.0 out of 5
"Great for automated employee advocacy"
Social HP is easy to implement, use and keep employees engaged on while easily measuring the impact of the program through earned media value and s...
FN
Faga N.Mid-Market (51-1000 emp.)
4.5 out of 5
"Social Media Management Made Easy With Social HorsePowe"
For business social media pages,Social HorsePowe comes in handy as it helps increase presence online It makes management of pages easy It makes m...
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Social HorsePower Media

Social HorsePower Demo - The one-click solution to your social media problem
Our social media campaign manager lets you stage content on behalf of your whole team. Employees can approve calendar items - or put it on autopilot and go hands free.
Social HorsePower Demo - Content
Simple, powerful tools automate content syndication from trusted sources. Our tool is purpose-built for lean marketing teams. You keep your existing work flow - we do the rest.
Social HorsePower Demo - LeaderBoard
SocialHP is designed to build excitement and engagement. Employees can curate content, interact with their peers, and see how their social influence stacks up on the company leaderboard.
Social HorsePower Demo - Reward System
Our fully customizable rewards system let's your employees reap the benefits of participation.
Social HorsePower Demo - Reporting
Measure every click, comment, like and share to give you a deep understanding of how your employee advocacy program is performing. Tie it all back to core business KPIs and drive results.
Social HorsePower Demo - Mobile Login
Mobile login screen
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Have you used Social HorsePower before?
Yes

52 out of 53 Total Reviews for Social HorsePower

4.7 out of 5
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Overall Review Sentiment for Social HorsePowerQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Haley F.
HF
Director of Marketing, Brand & Content
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
(Original )Information
What do you like best about Social HorsePower?

Social HP is easy to implement, use and keep employees engaged on while easily measuring the impact of the program through earned media value and site traffic. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

All in all the tool is working great and I've referred it to multiple other marketers so I'd say I like nearly everything about it. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

Employee advocacy with the click of a button. This has improved our blog traffic by a non-trivial amount and encouraged our whole company to become better stakeholders in our content. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi Haley,

Thank you so much for taking the time to share your thoughts about SocialHP. Your feedback is truly important to us and we really appreciate it.

I'm so happy that you've had such a successful time using SocialHP and that you've been able to use it to increase your blog traffic. That's awesome!

If anything comes up and you need assistance in the future, please don't hesitate to reach out!

-Marie

Kaylie W.
KW
Media Buyer
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Social HorsePower?

Social Horse Power were very quick to respond to my questions via email. It is a large tool, so there is a learning curve and my account manager had to help me learn things she had previously trained me on. BUt she was always patient and answered all questions no matter how small.

The employees loved how easy it was use on the platform. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

This business is still in the beginning stages of growth. But we used that to our advantage and let them know suggestions and what would work better. The account manager sent all of our suggestions to the team to figure out how to incorporate in the future.

Our company decided to discontinue use halfway through the contract due to company strategy but not anything SocialHP was doing wrong. The timing was not the best on our end but we enjoyed using it while we had permission from our leadership team. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

SHP is helping our business get awareness in the local and specific industries by helping our employees post creative and eye-catching posts. The posts perform well and we are able to get more eyes than before on our content.

Employee advocacy is a huge one and getting people interested in working for us through others' experience.

The other huge thing was just getting the word out about our company. We have been in the local industry for a while but not many people knew exactly what we did but SocialHP helped us get the word out on what we do. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi Kaylie,

We really appreciate you taking the time out of your day to share your experience with SocialHP.

I’m so happy that you’ve found success in increasing your company’s brand awareness with SHP. I love hearing success stories like yours.

Like you mentioned, our agile team takes feedback like yours seriously, and uses it to make sure we’re delivering the best experience possible.

I truly hope that we find our companies working together again in the future.

Please reach out if you need anything at all.

-Marie

Jonathan B.
JB
Senior Marketing Executive
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Social HorsePower?

If an organization doesn't have a comparable tool and they need to boost the visibility of social media activity, this is a great product. That includes both likes and shares. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

Their mobile app is getting rebooted but for the time being it didn't meet all of our needs in terms of functionality and ease of use. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

Attempting to get staff engagement on social media content. More interaction ultimately means more sales. Review collected by and hosted on G2.com.

FN
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Social HorsePower?

For business social media pages,Social HorsePowe comes in handy as it helps increase presence online

It makes management of pages easy

It makes monitoring easy too Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

Social HorsePowe has been amazing and no dislikes Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

With Social HorsePowe, we have used it for social media management and also employees advocacy. In both, it has performed really well Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Social HorsePower?

SocialHP is a great tool to help get employees engaged with our company's social content. SocialHP makes it easy for even the non-tech-savvy at the firm to easily like and share posts to their social accounts. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

There could be some updates made to better support different types of posts, such as document posts (LinkedIn), as well as improving the functionality of video posts. These types of posts get the most engagement, therefore, firms are beginning to use them more frequently. Having no option to select the video frame nor upload a video thumbnail, it a miss. It is important to our brand that we are promoting content that is on-brand visually and portrays our people in the best light (not an unflattering mid-sentence thumbnail that is currently the only option in SocialHP). Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

SocialHP is enabling greater employee engagement with our firm's social posts. This is leading to more viewers of our content, more followers of our page and greater engagement from our audience. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi there,

Thanks for taking the time to write this review, your feedback is invaluable and we truly appreciate the effort you put in here.

I’m so happy that you’ve found success getting your employees engaged with SocialHP. I know that you’ll continue to grow and we’re here to support you along the way.

I understand how vital it is to share content that stays “on brand.” Just know that our team is working hard to optimize and improve and deliver the best solution possible for you and your team.

I urge you to stay tuned for updates that will come with our SHP 2.0 launch very soon.

If you have any other feedback or questions, please don’t hesitate to reach out. I’m always happy to help.

Best,

-Marie

Verified User in Computer Software
AC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Social HorsePower?

SocialHP makes it easy to distribute preapproved copy and graphics to employees, taking the guesswork out of sharing company content. Scheduling posts in advance reduces the workload for employees, and the calendar view simplifies the process. Finally, employees never lose their own voice; they can edit copy to add their perspectives and insights. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

Editing copy from the calendar view is a two-step process. Employees drop content onto a day, but then must click to open a popup to edit copy or posting time. By default, the LinkedIn copy is shown when clicking on the calendar post unless you manually switch to another platform in the left-hand navigation. This is in contrast to the content feed view, which allows users to flip through their platforms and edit each from the same pop-up window. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

SocialHP makes it easy for employees to boost our social presence and share relevant thought leadership content with our customers and prospects, without being social media experts. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi there,

Thank you so much for taking time out of your day to share your thoughts about SocialHP. We all really appreciate it.

I’m so happy that the software has helped you alleviate some of your employees’ workload and that you’re finding the calendar useful.

Rest assured that we take feedback like yours to heart when optimizing and updating our product. Our latest update, SHP 2.0 is dropping very soon and I think you’ll be pleased with the changes.

I’m so glad that SHP is helping you boost your social presence and we’re all grateful that you’ve chosen us to help you with that goal.

Please reach out if there’s anything we can do to make your experience better.

-Marie

KS
Marketing Specialist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Social HorsePower?

Easy to upload content and different caption options, able to schedule posts for all employees or just a select few, can post to multiple channels. I also like the different views when searching through your content library. Account managers have been very responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

The ability to tag accounts would be nice! Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

Some of our employees are not very tech savvy or don't know what to post, so it's helpful to have everything outlined for them, ready to go, that represents our company and information accurately and according to our brand tone. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Thanks so much for taking the time to write this review. I’m so happy to read that your experience has been a positive one so far.

As for tagging accounts, I am happy to let you know you now have the ability to do this! Please check out the attached article on tagging accounts:

Please, don’t hesitate to reach out if you need anything else, and have a great day.

-Marie

See how Social HorsePower improved
Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Social HorsePower?

The calendar feature is beneficial. SocialHP allows you to schedule your posts days, weeks, and months in advance if you'd like to. This helps the account managers on our team that are not as active as they'd like to be on social media. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

The downside is with Instagram. To schedule and post on Instagram, additional steps require the mobile application. These extra steps often confuse our sales reps, and they tend not to use it for Instagram as much if they feel it is a lot of extra effort. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

The problem SocialHP is solving is that it is creating a digital asset for the new digital world. This platform has transformed the way of selling and advertising for our account managers in the easiest way imaginable. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi there,

Thank you for taking the time to write this review. Your feedback is truly invaluable to our growth and we really appreciate you sharing it with us.

I’m so happy that your account managers have been able to improve their activity on social media with us!

I know how frustrating it can be to have to manually publish a post on Instagram. Unfortunately that is due to restrictions on their end.

However, thanks to recent changes with the Instagram platform, I’d urge you to stay tuned for updates making this easier in the future.

Of course, if anything else comes up - if you have any questions or need assistance, please don’t hesitate to reach out!

Best,

-Marie

JN
Digital Marketing Specialist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Social HorsePower?

I love how easy it is to use. The calendar function makes it especially easy to go in and plan content far in advance. Saves so much time vs. manually posting. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

Occasionally the system can be a little buggy, but that has ironed out over the last few years, and the support team is prompt in solving issues. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

Our staff is busy, and social media is not a high priority. SocialHP allows our firm to extend our content reach and gives our team an easy way to post. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi Julia,

I was so happy to read your review! Thanks for taking the time to write it.

I’m glad that you’ve found the platform easy to use and that it’s been saving you time with your content sharing.

I know that social media can take a ton of time to manage properly, so I’m really happy that we’ve been able to help.

Your feedback is truly invaluable to us and if there’s anything I can do to make your experience even better, feel free to reach out whenever.

Best,

-Marie

Karissa L.
KL
Marketing Specialist
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Social HorsePower?

Social HorsePower allows companies to increase their reach organically, promoting and targeting their customers. It enables individuals within the company to better and more effectively market the brand because it's not just coming from the company's branded account. Review collected by and hosted on G2.com.

What do you dislike about Social HorsePower?

Social Horse Power does not have full YouTube integration and lacks mobile support. Additionally, the gamification offerings does not incentive users to continue posting regularly. Review collected by and hosted on G2.com.

What problems is Social HorsePower solving and how is that benefiting you?

Social HorsePower made it easy to track active employees across multiple social media platforms and see their reach and engagement on posts promoting our brand, new product launches and supporting marketing campaigns. Review collected by and hosted on G2.com.

Response from Marie Arevalo of Social HorsePower

Hi Karissa,

Thank you so much for taking the time to write this review. Your feedback is monumental in helping us grow and knowing what we can do to make your experience even better.

I’m glad to hear that you’ve had success tracking your employees’ activities over multiple social platforms and that you’ve been able to see the organic reach that you were hoping for.

Unfortunately, due to restrictions with certain channels’ APIs (YouTube, for example), we’re limited as far as how we’re able to integrate with them. Rest assured, though, we’re always monitoring for updates to these platforms to ensure we’re integrating as best we can.

I appreciate your comment about the gamification on the platform and will certainly pass it along. You make a great point.

Finally, SHP does offer a mobile app, which you can download for:

iOS: https://apps.apple.com/ca/app/socialhp/id1445924005

And Android: https://play.google.com/store/apps/details?id=com.socialhp&hl=en_CA&gl=US&pli=1

If anything else comes up, or you need any assistance in the future, please don’t hesitate to reach out.

Thanks,

-Marie

See how Social HorsePower improved