Similarweb Search Intelligence Reviews & Product Details - Page 9

Having not only traffic volume from competitors, but also the possibility to understand the strategy of our competitors by having the traffic split by channel (SEO, SEA, ...).

Easiness to vizualize data and compare two or more websites Review collected by and hosted on G2.com.

Nothing in particular as I did not encountered any problem regarding the UX Review collected by and hosted on G2.com.

Great value. We get great insights. We see myriad information about our competitor's and our business. Review collected by and hosted on G2.com.

Haven't found anything yet. The process and onboarding were great. Review collected by and hosted on G2.com.

The platform is easy to use and therefore allows to find insights quickly. I love the audience overlap section to gain a better understanding of my consumers. The search interest analysis is great to see new keywords and trends to help improve the SEO and SEM strategy. I also love to create dashboards to monitor performance and observe trends in real-time. Review collected by and hosted on G2.com.

When we use the website and web industry sections, we are limited to the domain name, limiting some analysis (ex: most financial websites have specific URLs for insurance). The data is available at the country level only, so we cannot compare two particular markets. The possibilities of building a dashboard are also limited; it does not allow us to visualize the way we want (ex: we cannot put text with subtitles, titles have a limited number of characters). Review collected by and hosted on G2.com.

- Highly informative insights on digital marketing

- User-friendly custom Dashboarding to do quick competitive intelligence

- Search Keywords and Display placements are very detailed to a great level

- Ad Creative Research is immensely beneficial for display campaigns to study pixel conversion

SimilarWeb overall is a one stop shop for competitive and digital marketing intelligence and leveraging data driven insights to stay on par with your competitiors ad campaigns. Review collected by and hosted on G2.com.

- While SimilarWeb provides a great deal of data on competitive intelligence and website stats, it could improve by adding better visibility for SEO, PPC and social media metrics.

- There is a 2 day lag in the data feed as Similarweb depends on web crawler to scan the internet and compile all the data. It does a great job of providing directional high level marketing information but can sometimes result in high margin error to analyse campagins in real time. Review collected by and hosted on G2.com.

It is one of the best tools which provides an overview of data, insights, benchmarking, etc. It also helps us to track the traffic data of websites. Its user interface is fantastic. Review collected by and hosted on G2.com.

I love this tool. There isn't anything to dislike about it. Review collected by and hosted on G2.com.

Using SimilarWeb became inevitable in our agency for our clients and to win tenders. We use it to look at competition and give details about their online media strategy. Review collected by and hosted on G2.com.

We're waiting for more data on mobile device. Review collected by and hosted on G2.com.

The ability to quickly compare our online activities against our competitors. Moreover, the sales department often uses this data when talking to our customers. It's very cool that you also develop SEO analysis. Review collected by and hosted on G2.com.

Incomplete data on mobile traffic and no SEO visibility index. All the time I see a big discrepancy between the data from my Google Analytics 360 and the data presented in similarweb. Moreover, in dashboards, it would be useful to create a chart on which the displayed data could be selected, e.g. comparison of organic mobile traffic to desktop vs. mobile. Review collected by and hosted on G2.com.

Traffic sources, volume, engagement metrics, newly added segment/conversion analyses. Generally, this is the best market intelligence tool available. Works perfectly well for due diligence purposes, but I use it every day for pretty much all market research analyses.

What I also love about this product is a team behind it. One of the best communication services, great feature updates, amazing content produced. Most requests and queries solved within few hours. Creme de la creme of SaaS companies. Review collected by and hosted on G2.com.

I think keywords analyses might be more robust, e.g., there are no click-through-rates or spend estimations. I know this is not a SEO/SEM tool, but if you combine it with traffic, conversion data you could very easily run impact calculations. I think this is the ultimate direction.

Sometimes traffic data tends to be a little off the actuals, even by an order of 2-3x, so if you're working a lot with clients who know their data well, it might be challenged.

I also suggest to push for iOS apps analyses, as currently there is only Android. Your competitor Apptopia has it, so probably it's good to copycat and use within SW scale.

Also, Google Docs API can be even more robust, e.g., to allow for more custom downloads for non-code people. Review collected by and hosted on G2.com.

Being able to benchmark our website against the competitors is invaluable.

We can check our competitors' traffic data month by month. How much traffic do they get from which channel.

We can see which keywords they are receiving traffic from.

We get very useful insights about our competitors' strategies and reveal new opportunities for both our SEO and SEM investments. Review collected by and hosted on G2.com.

App analysis section is the only part where we find lacking. Most of the time there are not enough data to get useful insights, especially for Apple App Store. Review collected by and hosted on G2.com.

The user interface is superb, the way it lets you track your estimated traffic by channel against top competitors is also a great touch. The support staff seems very knowledgeable as well. Review collected by and hosted on G2.com.

For the price I feel it should offer more substantial ways of actually improving your strategy, instead of focusing more on top-level competitor comparisons. In terms of SEO you wouldn't be able to rely on it as your only tool, for instance. Review collected by and hosted on G2.com.