Similarweb Search Intelligence Pros and Cons

Simplicity of navigation, accuracy of data and the format in which its presented, up to date KPIs, universal coverage of all domains, detailed KPIs anaylsis, consumer trend and customer journey insights and so much more! SEO, its also a superb Prospecting tool! The support from the team is superb, even when I don't have questions they reach out to check in. Review collected by and hosted on G2.com.

Sign ins are sometimes limited based on subscription, but apart from that nothing at all! Review collected by and hosted on G2.com.

I like seeing traffic, volume, and month over month change. It'ls also helpful to see by industry what are top search terms. Review collected by and hosted on G2.com.

However, 1) I wish the default would be the US instead of Canada, 2) I wish I could see day by day change to know if a term spikes on a certain day of the week. Review collected by and hosted on G2.com.

I enjoy competitive analysis. It helps to see modeled traffic Review collected by and hosted on G2.com.

I would benefit from more specific breakouts of trendlines for combined mobile and desktop traffic in organic search Review collected by and hosted on G2.com.

An easy user interface, clean, you find what you want.

Tons of options to get the info, even though you need to go drilling down a little bit.

But everything is in one place. Review collected by and hosted on G2.com.

As the tool is very complete, there is a learning time to extract its potential. Consider this. Maybe a walkthrough with sensitive help on educational videos could solve it. But you have online material and videos to help, even your team. Review collected by and hosted on G2.com.

Similar web makes it super easy to have a rolling report against our competitors through multiple channels and platforms. It is much more approachable than specialist SEO tools and more encompassing. Review collected by and hosted on G2.com.

There is a lot of different parts of the product so it can be a bit overwhelming to see what data is avaliable and what opportunities exist with that data. I'm not sure if this is something that I've used some SEM specific tools which were more fit for purpose for real time competitor SEM/offer monitoring. Review collected by and hosted on G2.com.

I like that you're able see stats and linking information for other websites and compare it to your own. Review collected by and hosted on G2.com.

I dislike that there seems to be no end to the level of 'premium'. There's always another feature that you need to upgrade to in order to access. Review collected by and hosted on G2.com.

The solution provides interesting analytics and information on competitors : web trafic, sources, audience overlap, seo keywords opportunities an also some interesting market trends. Review collected by and hosted on G2.com.

sometimes for small sized websites, there's a lack of reliable data. You have also some analysis only available on desktop even if it's a small part of the audience. Review collected by and hosted on G2.com.

The platform is very user friendly and most liked thing is that it has different features like SEO and other Digital marketing features which you can navigate through the left hand side of the page. Review collected by and hosted on G2.com.

Few of the features are a bit tricky, which I'm still trying to learn and one of those features is Keyword Rankings.

It doesn't allow you to give the exact rankinh of the given keywords.

Though one good point is that it shows related keywords. Review collected by and hosted on G2.com.

You can get the sub-domain level traffic data like organic, paid, social traffic. You can get app level traffic data too. Review collected by and hosted on G2.com.

You can't get depth category level analysis. You can't get keywords specific competitor's data. E.g. who is main organic and paid competitors for education loan. Review collected by and hosted on G2.com.

The interfact and ease of use. The creation of self-serving dashboard is incresdibly useful and user friendly. Love the flexibility of adding/modifying elements of the dashboard. Review collected by and hosted on G2.com.

There's nothing in particular I dislike but would surely love to have an inbuilt model to calculate certain macroeconomic elements like market size estimates and revenue estimates etc. Review collected by and hosted on G2.com.