Silktide Features
Metrics (15)
Sessions - Digital Analytics
Accurately measure total web traffic and present data elegantly.
Engagement
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
Entry and Exit Pages
Accurately determine where most people enter your site and where they leave and present data elegantly.
Standard Event Tracking
Software automatically tracks standard user actions.
Custom Event Tracking
Able to set up custom variables to track any user activity on the site.
Retention
Accurately measure bounce rate.
Return
Track user return rates and related metrics.
Conversions
Track what proportion of users convert via a certain action.
Funnels
See how many users proceed down a certain path to conversion.
Entry and Exit Pages
Accurately determine your websites most common entry and exit points, while displaying data elegantly.
Sessions
Accurately measure total web traffic and display data logically.
Engagement
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
Return
Track user return rates and related metrics.
Conversions
Track what proportion of users convert to customers via specific actions.
Search Rank
Gives users accurate reflection of how their search ratings compare with competitors.
Reporting (12)
Real-Time Reporting
Obtain live data for who is currently accessing your site.
Trending
Report on how any user activity has changed over time.
Segmentation
Break down a population of users by demographics, sequence actions, time, and able to build custom segments.
Mobile Reporting
Analytic tools are also available for mobile and tablet versions of websites.
Custom Reports and Dashboards
Allows users to easily build customized reports and dashboards.
Heat Maps
Aggregates and visualizes webpage clicks, scrolls, and movement data into color-coordinated data points
Monitoring
Tracks and monitors web visitor behavior
Data Segmentation
Segments collected data on predetermined criteria
Prioritization
Prioritizes accessibility compliance issues by severity.
Site Comparison
Allows users to compare websites by accessibility compliance.
Page Reports
Provides accessibility compliance reports for individual pages.
Broken Link Checker
Checks for broken links on webpages.
Other (4)
User Data
Able to access user-specific data such as location, language, gender, and activity while on the site.
Load Time Monitoring
Track load times on different devices and systems.
Campaign Tracking
Analyze inbound marketing traffic to identify which campaigns are working best.
E-Commerce
Track revenue and transactions.
Administration (8)
API / Integrations
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
QA Testing
Able to test that event and variable setup are reporting data accurately.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Policies and Controls
Ability to control file/folder access by user or group, external sharing permissions, editing policies, device location restrictions, sharing by device, etc.
Security
Abilities to set standards for asset and risk management.
Reporting
Provides ability to create the reports that meet your business requirements
Analysis (5)
Conversion Opportunities
Identifies poorly performing or problematic areas of a web page
Side-By-Side Analysis
Overlays heatmaps on top of existing web pages
Mobile Device Analysis
Optimizes to gather insight about mobile web browser visitors
Data Quantification
Contextualizes web visitor behavior beyond pure data points and statistics
Webpage Element Analysis
Analyzes the performance and effectiveness of forms, call-to-actions, links, etc. that appear on a web page
Tools (1)
Audience Insights
Helps users understand audience demographics and evaluate visitor behavior
Monitoring (7)
Digital Media Monitoring
Helps manage ad messaging and ensure standards within digital advertising campaigns.
Compliance Monitoring
Contains compliance monitoring for content and/or site layout.
Social Media Monitoring
Logs social media activity, ensuring subject matter is relevant to company goals.
Compliance Monitoring
Contains accessibility compliance monitoring for content and/or site layout
Real-Time Monitoring
Provides users with real-time information on how individuals are using accessibility accommodation tools to interact with the site
Dynamic Crawling
Contains dynamic crawling functionality to monitor a diverse range of content
Task Management
Allow users to assign and complete tasks related to compliance issues.
Standards (4)
Brand Design Consistency
Monitors brand assets to ensure content is consistent with the design of the site.
SEO Standards
Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO.
Internationalization
Allows organizations multi-national organizations to use tool effectively across multiple languages and currencies.
Web Accessibility
Ensures availability of accessibility tools and provides information on how individuals are using accommodation tools to interact with the site
Functionality (17)
Dashboard
Offers a dashboard to capture, store, and manage granular user consents
Reporting
Provide reporting functions showing granular data to demonstrate compliance to regulators
Integrations
Integrates with marketing software and other analytical tools
End-user management
Allows end-users to manage their preferences online
Audit trails
Shows audit trails of how user consent preferences have changed
APIs
Offers APIs to link to your data
Mobile SDK
Offers a mobile SDK to use consent management tools on mobile apps
Customizable design
Offers customizeable designs to match corporate branding
Server-side storage
Offers server-side storage of consent, not client-side, for compliance reporting purposes
Auto scans
Automatically scan websites to identify web trackers, such as cookies
Easy installation
Easy to install on existing websites with simple code
Reporting
Regularly sends scan reports to stakeholders
Automated Regression Testing
Automates regression testing for developers and QA teams
Customizable Testing Tools
Provides customizable content testing and/or site testing tools
Filtering
Contains filtering tools that allow developers to experience the website as a visually impaired individual
Individual Page Auditing
Contains page by page auditing tools to determine accessibility
Quality Assurance Dashboard
Provides users with quality assurance dashboards to help track exactly how accessible your site is
SEO Auditing & Monitoring (3)
SEO Alerting
Delivers instantaneous notifications to alert users to significant issues or changes that could compromise a website's SEO health.
SEO Auditing
Evaluates a website's overall SEO health and recommends actions to correct potential issues or improve content.
Technical SEO
Provides an SEO web crawler that consistently monitors and identifies technical issues within a website.
SEO Content & Rankings (4)
Link Building
Provides tools for backlink analysis and identifies relevant link building opportunities.
Keyword Research
Suggests related keywords for a given search term and provides metrics such as keyword volume, difficulty, and competition.
SERP Rank Tracking
Tracks organic rank for targeted keywords and reports on current and historical metrics for average position, visibility, share of voice, traffic, etc.
Localization
Provides keyword ranking data based on geographic location and device type.
SEO Reporting (3)
Competitor Analysis
Provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength. etc.
Data Visualization
Displays rankings and key metrics visually, such as through charts or graphs
Custom Reports
Enables users to build customized SEO reports
Automation (2)
Automated Testing
Automatically tests new web pages for accessibility compliance.
Automated Scan
Automatically scans or monitors websites for new accessibility compliance issues.
Support (2)
Recommendations
Offers recommendations on how to resolve an accessibility compliance issue.
Progress Tracking
Tracks progress toward site-wide accessibility compliance.
Generative AI (4)
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary.
AI Text-to-Speech
Simulates human-like speech from text inputs.
AI Text-to-Speech
Simulates human-like speech from text inputs.
Agentic AI - Heatmap Tools (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - SEO Tools (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Digital Analytics (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Digital Governance (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Digital Accessibility Platforms (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Digital Accessibility Tools (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Content Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Technology Glossary Features
View definitions of the features and discover new technology terms.
Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses.
Competitor analysis is when one organization evaluates industry competitors for an understanding of strengths, weaknesses, and differentiating processes. Learn why conducting a competitor analysis is important and the steps to do one successfully.
Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software.





