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Shopify Plus Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

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Shopify Plus Reviews (859)

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Reviews

Shopify Plus Reviews (859)

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4.4
859 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Shopify Plus for its scalability and reliability, making it ideal for high-growth e-commerce businesses. The platform's automation tools and extensive customization options streamline operations and enhance the user experience. However, many reviews note that the high cost can be a barrier for smaller businesses, and some advanced features still require developer support.

Pros & Cons

Generated from real user reviews
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Cassie  S.
CS
Sales Operations Manager
Small-Business (50 or fewer emp.)
"Highly Customizable Store with Flexible Warehouse & Fulfillment Setup"
What do you like best about Shopify Plus?

Being able to customize our store and the ability to setup different warehouses/fulfillment locations and monitor orders closely Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

I don't like how the system applies the shipping carrier, we use many carriers and will switch to different carriers and the system doesn't always pull the right carrier and provides the wrong tracking link to customers. This especially becomes a problem when there's 100's of orders and we have to go in an fix each individual order and are unable to do it in bulk. Review collected by and hosted on G2.com.

Shrutika P.
SP
Junior Developer
Computer Software
Small-Business (50 or fewer emp.)
"Reliable and User-Friendly for Scaling Online Stores"
What do you like best about Shopify Plus?

Shopify Plus is very reliable and easy to use. The automation tool saves a lot of time and manual work. It also handles high traffic really well. The initial setup was pretty straightforward. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

It could probably be more flexible. Adding extra features or complex discounts could be a bit complicated and requires third-party apps or developer help instead of being built in. Review collected by and hosted on G2.com.

ALISA M.
AM
Co founder
Mid-Market (51-1000 emp.)
"Build and scale your business"
What do you like best about Shopify Plus?

Shopify Plus gives us the flexibility and stability we need as a fast-growing brand. It scales seamlessly across DTC, integrates easily with best-in-class tools, and allows our team to move quickly without being overly reliant on developers. The checkout customization, automation capabilities, and overall reliability have been critical as we’ve grown volume and complexity. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

Some advanced customizations still require workarounds or third-party apps, and certain features could offer more native flexibility without added complexity. Review collected by and hosted on G2.com.

Corinne H.
CH
Lead Brand Manager
Small-Business (50 or fewer emp.)
"Simple Migration and Seamless Onboarding with Shopify"
What do you like best about Shopify Plus?

I migrated from a wordpress website to shoipify. The integration was simple with the use of import sheets. Shopify has made our processes more seamless and a lot easier for onboarding. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

Base pricing is a bit high and many apps are pay to use. Review collected by and hosted on G2.com.

Etan E.
EE
Mentor
Mid-Market (51-1000 emp.)
"Fast & Feature-Rich"
What do you like best about Shopify Plus?

I like that Shopify Plus is fast and pretty much best in class for ecommerce. It's great that they are constantly innovating and coming out with new features. I appreciate the apps that can easily plug into it. Also, I love being able to describe a custom page section in plain English in Shopify's theme editor, and it gets created for me. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

It's expensive. It's a little expensive. So, it would be great if the price could be more manageable. It was not so easy. We had to hire a custom development team and UX agency, but it was definitely worth the investment. Review collected by and hosted on G2.com.

Kelley A.
KA
Client Success Manager, Business Development
Small-Business (50 or fewer emp.)
"Streamlined Delivery Tracking, Needs a Speed Boost"
What do you like best about Shopify Plus?

I really like Shopify Plus for its real-time updates on delivery, which means I can see where my item is and when it will be delivered without having to constantly check my email. This feature helps me plan my day around deliveries, making my business processes more streamlined. Setting up Shopify Plus was very easy, and I'm pretty satisfied with how straightforward everything is. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

The app could be a little faster. Review collected by and hosted on G2.com.

Kunal V.
KV
Mid-Market (51-1000 emp.)
"Powerful but limited customization"
What do you like best about Shopify Plus?

The biggest feature of Shopify Plus for me is its combination of 'Power and Peace of Mind'. If we look at Shopify Plus from the perspective of a high-level business, automation and checkout control are its two strongest pillars. These are not just features, but they directly contribute to your profit and time savings. Setting up Shopify Plus is also very easy, taking only 5 to 7 minutes. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

Limitations of 'Liquid' for heavy customization Review collected by and hosted on G2.com.

Darja H.
DH
Self employed
Small-Business (50 or fewer emp.)
"Powerful Built-In Features, But Too Technical for Beginners"
What do you like best about Shopify Plus?

Shopify plus has alot of inbuilt features to help accelerate and expand an online store, in my case it was an online store but can be a physical store too. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

It is quite techy, I've seen options for coding and knowledge of excel needed in some cases too, not really beginner friendly. Review collected by and hosted on G2.com.

JK
Digital Director
Mid-Market (51-1000 emp.)
"Exceptional Features and Support Make Shopify Plus a Must for Growing Brands"
What do you like best about Shopify Plus?

The features and additional capabilities make using Shopify Plus valuable for mid to large-sized e-commerce brands. Additionally, 1:1 support from our merchant success manager and access to quick, expert human support. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

It's easy to say: the cost. However, once your brand reaches a sufficient volume, it's a no-brainer given the credit card processing fee savings. Shopify Plus still offers human support, but generally speaking, Shopify is increasingly pushing AI support, which is disappointing. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Small-Business (50 or fewer emp.)
"Empowering Automation and Customization for Scalable Growth"
What do you like best about Shopify Plus?

The automated workflows through Flow and Launchpad empower teams to build custom logic without heavy engineering resources. Multipass login, advanced API access, and expanded checkout customization give the flexibility we need for complex stores. The upsides are scalability, customization, automation, support and international growth potential. Review collected by and hosted on G2.com.

What do you dislike about Shopify Plus?

One challenge is that deeper customization often still requires working within Shopify’s opinionated framework. Certain areas, especially checkout and some native reporting, have guardrails that limit how far you can go without relying on workarounds or third party apps. Even with Plus, not every customization is as flexible as a fully custom built platform. Review collected by and hosted on G2.com.

Questions about Shopify Plus? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

YA
Yannick Angoula
Last activity about 3 years ago

How can I earn financially with Shopify Plus

md tagul islam  t.
MT
md tagul islam taj
Last activity almost 3 years ago

In this way, we should investigate what you can make with Shopify In addition to.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

12 months

Average Discount

8%

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Shopify Plus Features
Storefront Design Tools
Product Visualization
Recommendations / Personalization
Content Management
Product Configuration
Checkout Process
Shipping Options
Payment Processing
Customer Service
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Shopify Plus