Save to My Lists

Refersion Reviews & Product Details

This review did not meet G2's quality standards and has been removed.

Refersion Overview

What is Refersion?

Refersion is an acclaimed affiliate marketing platform designed to empower brands in effectively managing, tracking, and expanding their affiliate, influencer, and ambassador programs. Renowned for its user-friendly interface, Refersion simplifies the complexities of affiliate marketing, allowing brands to focus on scaling their affiliate programs into rewarding experiences for their customers and affiliates alike. Our platform stands out by offering robust campaign management tools that enable brands to launch, monitor, and optimize their affiliate campaigns with ease. With Refersion, you can set up custom commission structures, offering flexibility to accommodate different types of affiliates, whether they're bloggers, influencers, or industry leaders. This versatility ensures that each affiliate partnership is mutually beneficial, encouraging long-term collaboration and success. Payment processing is another cornerstone of Refersion's service. We provide multiple payment options, including our own Unified Payments, making it convenient for brands to reward their affiliates promptly and accurately. Whether it's through PayPal, check, or direct deposit, our platform ensures that affiliates are compensated in a timely and hassle-free manner, fostering trust and loyalty. In the ever-evolving digital landscape, reliable tracking is paramount. Refersion's first-party tracking technology delivers precise and transparent monitoring of affiliate performance. With a comprehensive merchant dashboard, you can track program activity including clicks, conversions, and sales, ensuring accurate commission payments and providing valuable insights into your program's effectiveness. Plus, your affiliate partners will also be able to track their referral activity in real-time by accessing their own personalized dashboards. Integration is a breeze with Refersion, as we seamlessly connect with all the top ecommerce platforms, including Shopify, BigCommerce, and Salesforce Commerce Cloud, among others. This compatibility allows for smooth synchronization of your affiliate program with your online store, streamlining operations and enhancing the overall user experience. Refersion's client roster is a testament to its effectiveness and reliability. Over 60,000 ecommerce brands across various industries, including well-known names like Amika, Osea, ColourPop, Skinny Mixes, and Recess, have chosen Refersion to power their affiliate marketing efforts. These partnerships highlight our platform's capability to scale affiliate programs and transform them into rewarding and sustainable components of a brand's marketing strategy. Refersion is not just a tool but a strategic partner for brands looking to leverage affiliate marketing to its fullest potential. With our comprehensive suite of features, extensive integration options, and dedicated support, we equip brands with everything they need to turn their affiliate programs into significant revenue drivers and valuable brand amplification channels. Trust in Refersion to navigate the complexities of affiliate marketing and unlock new opportunities for your brand's growth and success. Try us out risk-free with a 14 day trial!

Refersion Details
Languages Supported
English
Show LessShow More
Product Description

Refersion is an affiliate tracking program application for online shop that track partners, salespeople, and customer referrals without complex technical implementation.


Seller Details
Seller
Refersion
Year Founded
2015
HQ Location
New York, US
Twitter
@refersion
1,647 Twitter followers
LinkedIn® Page
www.linkedin.com
24 employees on LinkedIn®

RT
Overview Provided by:

Recent Refersion Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Refersion is a great Shopify/Klaviyo Pal"
Refersion was easy to use when I started 6 years ago and it's just as easy to use now! I like that you can customize programs to each affiliate and...
SP
Shivam P.Small-Business (50 or fewer emp.)
5.0 out of 5
"Best Platform for Affiliate Marketing Of Products For Small Business"
It allows small businesses to set up an affiliate program page for their business. The best part is that it is easy to set up and get live with no ...
IA
Idowu A.Small-Business (50 or fewer emp.)
5.0 out of 5
"Not bad experience with Refersion"
Their user interface is very simple and the tracking and reporting tools provided were so advanced, which enables us to easily track our marketing ...

Refersion Media

Answer a few questions to help the Refersion community
Have you used Refersion before?
Yes

22 Refersion Reviews

3.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
22 Refersion Reviews
3.6 out of 5
22 Refersion Reviews
3.6 out of 5

Overall Review Sentiment for RefersionQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Thank You page
What do you like best about Refersion?

Refersion was easy to use when I started 6 years ago and it's just as easy to use now! I like that you can customize programs to each affiliate and track metrics other than sales so you can reward top performers (like those who generate the most clicks). Review collected by and hosted on G2.com.

What do you dislike about Refersion?

Refersion hasn't changed in years, so maybe it could grow.. It might be nice to make sales pages, applications, and terms more aesthetic as a good first next step. But it does what I need it to do! It's good for native programs, but I don't expect it to act like a Major Affiliate Network - even though it has a 'marketplace'. I don't find it to be as helpful as others or as well-known. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

It does exactly what you need it to do - develop a program, make an application as long as you want, approval process including automated emails and messages, Klaviyo integration, and tracking. Review collected by and hosted on G2.com.

SP
Media Buyer - Google Ads
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Refersion?

It allows small businesses to set up an affiliate program page for their business. The best part is that it is easy to set up and get live with no technical requirements. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

It is easy to set up and manage the account and I don't see any dislike point for reversion. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

Refersion is helping small businesses to set up an affiliate page for their brand. No technical knowledge is required for the setup. Monitoring analytics and performance is great. Review collected by and hosted on G2.com.

IA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Refersion?

Their user interface is very simple and the tracking and reporting tools provided were so advanced, which enables us to easily track our marketing campaigns performance. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

We were not too impressed with refersion customer service and their price is on the high side. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

Difficulty in tracking marketing campaigns performance.

The tracking and reporting provided were too advance, which enables us to easily track our marketing campaigns performance. Review collected by and hosted on G2.com.

Verified User in Performing Arts
AP
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Refersion?

We like how Refersion allows us to pay the affiliate directly through the app via Paypal Review collected by and hosted on G2.com.

What do you dislike about Refersion?

It is an expensive service and not intuative or easy to use Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

Being able to house the affiliates and pay them directly through the app saves us time. It makes the process convenient. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Refersion?

I liked that it was easy for affiliates to navigate the page and payouts. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

There were many things that it was lacking. The biggest annoyance was that I would have to reach out to someone at Refersion to pull specific reports for me. I was only able to pull a bulk report and even that didn't show much. Review collected by and hosted on G2.com.

Recommendations to others considering Refersion:

I would recommend looking into other companies that have more reporting features and you are able to pull reports yourself. Many things were only able to be done by Refersion account managers which was frustrating when needing info quickly. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

Refersion was used solely for bulk affiliate payouts. This did make it easy to pay people, but even then there was confusion. Review collected by and hosted on G2.com.

ZP
Digital Marketing Specialist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Refersion?

I like the ease of the platform creating the personalized link urls. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

I wish the marketplace was a bit larger to find more affiliates within our market. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

Building affiliates to provide assistance for companies in all fields. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Refersion?

I like giving people the option to create their own coupon code and referral link to use to refer customers to the site with an incentive for both parties Review collected by and hosted on G2.com.

What do you dislike about Refersion?

It automatically approves people who sign up and we have had a few issues with people using the codes on coupon sites and making money off of us that they did not actually earn. Review collected by and hosted on G2.com.

Recommendations to others considering Refersion:

Refersion is a great way to incentivize brand ambassadors and payout monthly, manually. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

We are getting a great amount of brand ambassadors and seeing an uptick in their codes being used for discounts. Review collected by and hosted on G2.com.

HP
President
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Refersion?

This is a low cost way to generate e-commerce sales. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

It is actually all self-explanatory so far. I dont have any complaints. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

They are generating reach and awareness. They help deliver trackable attributable sales. Review collected by and hosted on G2.com.

Verified User in Legal Services
UL
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Refersion?

It allows peace of mind for us and our affiliates when tracking referral links to our website. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

The pricing plan options are expensive compared to potential affiliate earnings Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

It helped solve the problem of tracking particular affiliates during a promotional week. Review collected by and hosted on G2.com.

FF
CRO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Refersion?

ease of implementation and setup, the support team was always amazing. Review collected by and hosted on G2.com.

What do you dislike about Refersion?

If you are using Chargebee with Refersion and offer subscriptions that are unit/user-based and you have midterm changes (i.e. customer adding additional users/units in the middle of their 1-year, quarter, or monthly subscription) - you are ABSOLUTELY going to be overpaying your affiliates by thousands and will GROSSLY be overbilled by Refersion.

Here is a quick illustration;

- Your affiliate is in a 10% offer program

- A referred customer of the affiliate has an annual subscription of $5,000 per year for XX number of units/users

- The referred customer increases their subscription in the middle of their term... let's say purchasing an additional unit/user for $100.

- Chargebee elegantly calculates the prorated amount due to the customer based on the remaining credit available on the term and will bill the customer via the billing method on file and apply a credit for the remainder of the invoice. So the actual amount directly billed on the CC would be less than $100 (due to prorated amount of the increase during the mid-term). Let's say $90 for simplicity's sake.

- Refersion, however, will calculate the commission paid to the affiliate as $5,100 x 10% ($510) rather than $90 x 10% or $9...or what was billed to the customer's credit card.

- Now couple this with this growing customer that increases their units multiple times during the term... so Refersion would calculate EACH time at $5,000+ x 10% as the affiliate commission each time.

- Now... add this element to the issue. Not only would they be overpaying your affiliates, but they also overcharge the merchant. If you do an extremely large number of conversions per month... I can't recall the number, you will elevate to their next vendor tier moving from $89 per month to paying an additional percentage (I think 1%-2%) on the revenue processed. Yes.. you will pay an additional 1%-2% on an INCORRECT amount of revenue processed.

When I brought this up to Refersion and they worked closely with Chargebee, they acknowledged that although the Chargebee webhook was providing the payload for the correct commission calculation (i.e. $90 paid via CC) this was indeed the way that the commission was being calculated (against the invoice amount rather than paid amount) and stated that "the issue didn't affect anyone but me and is an edge case that may be addressed in the future."

We offered to pay to have flexibility on determining what the commission was paid against, however, they wouldn't proceed.

Let me clearly state that Refersion is a really great tool depending on your customer subscription type... their support team has been ABSOLUTELY amazing and responsive, and perhaps we truly are an "edge case". I also do not think that they have been nefarious in any way.

I do believe based on the time that we have used the platform and seeing the very minimal number of product releases, enhancements, and UI evolution that they are likely short-staffed from a development perspective and/or perhaps haven't embraced an agile development methodology that would allow for this critical issue to be addressed. Review collected by and hosted on G2.com.

What problems is Refersion solving and how is that benefiting you?

Initially, a great product that we rapidly deployed, however when we tightly integrated Chargebee with our platform and allowed customers to increased/add subscriptions on demand we determined expensive/critical calculation issues. Review collected by and hosted on G2.com.