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OptinMonster Reviews & Product Details - Page 2

OptinMonster Overview

What is OptinMonster?

OptinMonster is lead generation software that helps you get more email subscribers, increase sales, and grow your business. Create popups, floating bars, slide-ins, fullscreens, inlines, coupon wheels and more without needing a coder or graphic designer! WHY YOU SHOULD CHOOSE OPTINMONSTER… * Proof You Can Count On... * Used by over 1.2 websites! * Over 4 billion visitor sessions optimized every month! * 500+ Five Star Reviews on WordPress.org (and Helpscout ranked our Support in the Top 15 of all their B2B SaaS companies)! * Over 100 real-customer case studies you can copy and implement! * No questions asked, 14-day money back guarantee on every purchase! HOW TO USE OPTINMONSTER TO GROW YOUR BUSINESS * Rapidly grow your email list by converting abandoning visitors into subscribers. * Reduce cart abandonment and boost sales conversions with intelligent targeting such as Exit-Intent, OnSite Retargeting, Geo-Location, and more. * Easily A/B test to make data-driven decisions. * Connect with 500+ marketing integrations including MailChimp, Klaviyo, Infusionsoft, Constant Contact, HubSpot, Active Campaign, AWeber, and more. And if we don’t natively support your integration, you can use our Webhooks, Zapier, or our API to connect for maximum flexibility. * Reduce the cost of your email marketing platform with our patented TruLead™ filter and catch the spam and low-quality leads even your email platform misses. OptinMonster equips you with everything you need to make more money from your existing website traffic, and MAXIMIZE THE VALUE OF EVERY PAGE on your website. HOW DOES OPTINMONSTER WORK? OptinMonster’s easy to use campaign builder allows you to create beautiful popup campaigns, email subscription forms, sticky announcement bars like hello bar, gamified spin-a-wheel opt-in forms, and other types of interactive popups for your site in minutes, not hours! Your visitor’s experience is our #1 priority. OptinMonster’s campaigns won’t annoy your visitors like other popup software does. Our smart targeting and personalization features let you show the right message, to the right user, at the right time…no unwanted interruptions necessary. We also offer mobile popups and inline campaigns so your marketing messages will always look great on all devices (mobile, tablet, laptop, and desktop). And we understand the importance of speed when it comes to SEO, marketing, and conversion optimization. This is why we made sure that the OptinMonster popup builder is optimized for both web and server performance. It won’t slow down your site or bog down your analytics. Our API doesn’t even show up in Core Web Vitals reports! On top of offering the absolute best lead gen solution, our Customer Success team is here to ensure you WIN, and win MORE OFTEN. “Truly amazing. The number of options is great and allows you to make campaigns that have the right balance between efficiency and not being too annoying. OptinMonster is constantly evolving and adding useful features, really well integrated with a lot of tools (especially a lot of autoresponders and Google Analytics to measure conversions), and customer support is great. What more to ask ?” @giantjack, OptinMonster for WordPress customer DOES IT WORK WITH MY WEBSITE? OptinMonster integrates with any HTML website including every major CMS, Squarespace, Wix, BigCommerce, Woocommerce, Magento, and more. As long as you can add our embed code to your website, you can use OptinMonster! USING WORDPRESS? And if you're using WordPress, the OptinMonster for WordPress plugin extends the functionality of OptinMonster just for you! Install our WordPress popup plugin and connect your OptinMonster campaigns to other WordPress plugins like WooCommerce, WPForms, Easy Digital Downloads, MemberPress and many others. SELLING ON SHOPIFY? Grab the OptinMonster Shopify app and open a new world of targeting your customer's carts with laser-focused OptinMonster campaigns. Offer coupons, cross-sells and upsells, grow your email list and more... Your imagination is the only limit. OptinMonster is a powerful conversion optimization tool that allows you to grow your email list, generate leads, and increase revenue by showing personalized messages based on user's behavior to maximize engagement, conversions, and sales. All without any coding or development skills needed. HOW DO I GET STARTED? * Start with one of our 500+ high-converting templates. You can choose from exit-intent popups, welcome mats, floating announcement bars, slide-in scroll boxes, inline campaigns or coupon wheels. Or, create your own using our Canvas templates for any campaign type. * Not sure which template to use or what targeting to use? We've prepared over a dozen plug-n-play Playbooks that are entirely preconfigured to match your business goals. Just pick one and go! * Show your campaigns at the right time to the right person with our powerful Display Rules. * Easily create unlimited A/B split tests to see which campaign performs the best. * Target your campaigns to all devices, or just mobile, tablet or desktop. * See detailed conversions analytics to let you know which pages are converting the best. EASY LEAD GENERATION FROM OPTINMONSTER INCREASE CONVERSIONS * *Lightbox Popups* * Easily create popups to grow your email list, show coupons, make a cross-sell or upsell campaign, and more using our popup maker. * *Floating Bar Popups* * Create sticky header bars (also known as hello bar or floating footer bar) to show free shipping notices, website alerts, sale countdown timer, and more using our popup builder. * *Slide-ins* * Create scroll box popups that slide out from bottom of the screen to highlight related products, related posts, and coupon codes to reduce cart abandonment. * *Fullscreen Welcome Mats* * Create full screen popups (also known as interstitials or welcome mats) to get maximum conversions with our popup builder. Great for getting new subscribers and marketing new products. * *Gamified Spin a Wheel Popup* * Create coupon wheel optins to increase conversions with gamification. This adds an interactive element that’s proven to increase sales and lead generation. * *Inline Signup Forms* * Unlike a popup, inline newsletter signup forms can be embedded inside your blog posts / page content. You can also use it to add an email opt-in form or custom call-to-action button (CTA) after your blog posts. * *Sidebar Subscribe Forms* * Similar to Inline Signup Forms, sidebar opt-in forms lets you add an email newsletter signup form in your blog’s sidebar to get more subscribers. * *Content Lockers* * Content lockers turn any popular blog post into gated content, so you can get more email subscribers and boost marketing conversions. Turn any inline campaign into a content locker with our easy to use popup maker. * *Countdown Timers* * Boost urgency and scarcity for limited time offers with countdown timers (great for sales promotion, live events, webinars, and product launches). You can even create evergreen countdown timers to increase sales conversion. * *Yes / No Popups* * Allows you to create multi-step campaigns and opt-in forms that result in better list segmentation and higher marketing conversions. * *Mobile Popups* * Unlike the other WordPress popup maker plugins, OptinMonster also lets you create mobile-specific popups that are only shown to users on smartphones and tablets. Great for mobile app downloads or making specific offers to your mobile visitors. * *Canvas Custom Popup* * Our blank Canvas popup template allows you to create completely custom campaigns using our drag & drop popup builder for any use case. SMART PAGE TARGETING AND BEHAVIOR BASED PERSONALIZATION All OptinMonster pop ups come with advanced page targeting and behavior based personalization. This means you can show a custom popup for a specific page or section of your site, show a custom popup based on users’ geolocation, show a custom popup when users click a specific link, and more. You can even show unique popups based on the user's past behavior such as: have they clicked on an existing marketing popup, seen another popup campaign, closed a marketing popup, viewed X number of pages, etc. These personalization features of OptinMonster popups make them highly effective in improving your lead generation, increasing subscribers, and growing sales. “Using OptinMonster, I was able to increase sales $55,000 after capturing nearly 7% more leads with a single optin!” Cole Joseph, Owner of Cole’s Classroom, OptinMonster customer POWERFUL DISPLAY RULES * *Popup Page Level Targeting* * Allows you to customize popups based on specific pages, category sections, and URL query / anchor tags. * *Referrer Detection* * Show custom marketing popups based on where the user is coming from (google, facebook, twitter, etc). * *Geolocation Targeting* * Personalize and translate popups based on visitors’ physical location (geolocation). * *OnSite Retargeting®* * Show different marketing popups to new vs returning visitors. * *OnSite Follow Up Campaigns®* * Create popup drip campaigns based on visitors’ past interactions with other campaigns. * *Device Based Targeting* * Create custom popups for desktop, tablet, and mobile users. * *Popup Cookie Retargeting* * Customize popup experience based on browser cookies. * *AdBlock Detection* * Recover adblock revenue with targeted popups only shown to users with adblock enabled. * *Smart Tags* * Personalize your marketing popups with users’ location, name, email, and add other dynamic content with popup smart tags. Choose from our premade tags or create your own. * *Smart Success* * Our subscriber recognition lets you show new sales popup offer to those who have already opted-in. * *Behavior Automation* * Customize campaigns based on # of pages viewed by users, how they interacted with other marketing popups, and more with real-time popup behavior automation. * *HTML and JS Variable Targeting* * Get super personal and launch campaigns based on the HTML and JS variables present on the page your visitor is viewing. “Using OptinMonster we got a 300% improvement on our email conversion rates which translated into significant revenue. We have tried many similar lead generation plugins and nothing can compete with OptinMonster.” Ian Cleary, Founder RazorSocial, OptinMonster customer Popup Triggers and Behavior Detection: * Exit-Intent® Popups – Shows popup only when the user is about to leave a page. * Scroll Trigger – Shows popup only after the user has scrolled X% of the page. * Click to Load– Shows popup when user clicks on a link or image. * Website Inactivity Sensor – Shows popup only when the user has been inactive for X seconds. * Time on Site – Shows popup only after the user has viewed your site or page for X seconds. * Scheduled Campaigns – Shows popup only on certain date / time (great for holiday popups or promotion / sales popup). “Simply put, OptinMonster is my absolute favorite tool for digital marketers. Exit intent is genius and OptinMonster has helped us DOUBLE our clickthrough rates when we switched from their competitors (who were 5-10x more expensive!).” Justin Atlan, Co-Founder Clickbank, OptinMonster customer Other Powerful Popup Features: * Animations – Add animation effects to capture users’ attention. * Sound Effects – Add sound effects to grab users’ attention. * Smart A/B Testing – A/B test popup ideas to increase conversions. * Reliable Conversion Analytics – See how your OptinMonster campaigns are converting with reliable analytics. * Advanced Google Analytics – Connect with Google Analytics 4 to see event tracking, enhanced eCommerce tracking, and more. * Lead Sharing – Easily share leads with joint venture / co-marketing partners while using the same optin form. * Email Newsletter Segmentation – Group email subscribers based on their interests and the unique optin form they subscribed through for improved marketing automation. * Lead Backup / Storage – Always backup your subscribers with MonsterLeads. * Share on Social Media – Create shareable campaign links for social media using MonsterLinks. * Success Tracking Scripts – Setup advertising conversion and retargeting pixels based on popup interaction to improve your PPC results. Within 1 month of setting up OptinMonster, our conversion rate of visitors to email subscribers shot up from 2.1% to 6.5% – I just wish we had signed up sooner! Ben Philbaum, Founder Biddyco, OptinMonster customer It's hard to go wrong by choosing OptinMonster as your primary email list growth tool! Not convinced? Let us take all the risk. When you subscribe to OptinMonster, our Customer Success team will offer to build your first campaign for you, for FREE! We’ll listen to your business goals and the offer you have to make, then build and target your first campaign from scratch to help you get started on the right foot. What do you have to lose besides more customers? Get started today!

OptinMonster Details
Languages Supported
English
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Product Description

Convert Visitors into Subscribers Create & A/B Test Beautiful Lead Capture Forms Without a Developer


Seller Details
Year Founded
2013
HQ Location
Anywhere, OO
Twitter
@optinmonster
9,788 Twitter followers
LinkedIn® Page
www.linkedin.com
25 employees on LinkedIn®

AM
Overview Provided by:

Recent OptinMonster Reviews

JD
Jawad D.Small-Business (50 or fewer emp.)
5.0 out of 5
"It is an essential tool for boosting online performance."
I have been using OptinMonster for several years now and I am extremely satisfied with the results. The platform is intuitive and easy to use, whic...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Great tool for popup notifications and banners"
Popups are really easy to set up and run using this tool. I find it very straightforward and the anlaytics update very fast.
TP
Tayela P.Small-Business (50 or fewer emp.)
4.5 out of 5
"Excellent Customer Support!"
As a first time user trying different campaigns I had a lot of questions to ask the support team and every time they reply quickly and are so helpf...
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OptinMonster Media

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97 out of 98 Total Reviews for OptinMonster

4.4 out of 5
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97 out of 98 Total Reviews for OptinMonster
4.4 out of 5
97 out of 98 Total Reviews for OptinMonster
4.4 out of 5

OptinMonster Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for OptinMonsterQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
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TG
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about OptinMonster?

The most helpful thing about OptinMonster is the ease of use. Setting up a campaign is simple with OptinMonster! Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

The downside of OptinMonster is the limited availability for the free version. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

OptinMonster help grow my conversions as well as my subscriber list. Review collected by and hosted on G2.com.

RF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

I believe that OptinMonster is of the best in how many products it offers in one platform. There are a ton of ways you can use this platform to effectively gain customers and create the most conversions. You do all the hard work to get people to your website, let OptinMonster make do the work to get conversions to the people that do come to your website Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

I wish their customer support was more available, responsive and able. I had an issue and it felt like I was asking a rock for help over and over again. I have been apologized to and have been contacted again, but it felt terrible knowing I couldn't get someone to help me when I needed it. I actually couldn't get OptinMonster to work at all during the trial period and had to cancel it completely and unplug it from my website as a result of terrible customer service. I, however, recognize the asset that OptinMonster can be to my business and have decided to give this platform another chance. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

I need to create campaigns to grow my contact list. I need a platform to give away prizes. I also need to successfully track users who abandon their carts. I want to make sure I'm capturing every sale I can. Review collected by and hosted on G2.com.

EC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about OptinMonster?

It's a straightforward platform to jump in and start using. The targeting rules are flexible to allow your campaigns to show only when you want. Multiple design options range from in-your-face pop-ups to subtle banners, depending on how you want to integrate your pop-up into the customer journey. Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

We have to create separate campaigns for mobile and desktop so I would like to see more responsive design options. I also would like a tool that would show what pages have campaigns showing on them so we can ensure that we do not have overlap of campaigns Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

Our most common use of optinmonster is to alert users to information that we want them to act on. we have also found OIM helpful to quickly add new information to pages without going through our page developers for a site update. Review collected by and hosted on G2.com.

Response from Customer Support of OptinMonster

Thank you so much for sharing your experience, Ellen! We're thrilled you're finding the platform and our Targeting Rules so flexible and easy to use! We find them to be a hit with many of our customers, especially MonsterChains.

This set of rules allows you to show or hide campaigns based on how the visitor interacted with other campaigns on your site. If you have yet to try MonsterChains, you can learn more about it here: https://optinmonster.com/docs/how-to-use-monsterchains-to-display-your-campaigns-based-on-visitor-interaction/.

And I appreciate your feedback about our Mobile Templates and campaign organization — you've made some excellent points.

Our team is always looking for advancements to make our builder the best it can be, so I'll be sure to share your ideas with our team.

Thanks again for your kind words and for being the best part of OptinMonster!

AA
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

The fact that I can retarget and also set Geo location targeting is what I love most about OptinMoster. They are the best. No lies Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

It can be a little pricey for a budget person. But given its features, it's worth it Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

Collecting leads easily and creating awesome pattern has never been easier Review collected by and hosted on G2.com.

Response from Customer Support of OptinMonster

Thank you so much for sharing your experience, Ajayi! We're thrilled to know you're liking our Geolocation feature! We find it to be a hit with many of our customers.

And we really appreciate your feedback on our pricing. For those looking for a lower cost, we do offer monthly subscription plans here -- https://optinmonster.com/pricing/monthly/. (Although there are more savings when you purchase yearly).

Last but not least, if you haven't already, we'd like to invite you to join our Beta Program, which will allow you to use new features before they are officially released! You can learn more about our Beta Program and how to join here: https://optinmonster.com/docs/how-to-enable-optinmonster-beta-program.

Thanks again for your kind words and for being the best part of OptinMonster!

Verified User in Law Practice
AL
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

Easy to use - great results; support is super friendly Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

that i didn't find it earlier and wasted my time with other apps Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

Making advertising easily. Showing where costumers come from and improve so the strategy to gain more visitors. Review collected by and hosted on G2.com.

AR
Marketing and Advertising
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic Review from User Profile
What do you like best about OptinMonster?

Their new custom fields feature was much needed and works nicely. Quite happy with it and styling fields is also much easier and intuitive now. Support is quick to answer and helpful too. Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

I haven't had much success with location targeting display rules to be honest. It would be nice to show a different form to users depending on their location, but we couldn't get it to work reliably. Editing forms can also be quite annoying, with the text editor box getting in the way quite often. Wish they would fix that. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

We use OptinMonster for lead capture, specifically to create fixed forms and exit pop-ups. We also experimented with HubSpot forms, but OptinMonster's look and feel better. Review collected by and hosted on G2.com.

Response from Angie Meeker of OptinMonster

Thank you for sharing your feedback on OptinMonster! We're thrilled to hear that you've found our new fields mapping feature helpful and that styling fields is now easier and more intuitive for you. That's exactly what we were hoping for!

We are sorry to hear that you've experienced issues with location targeting display rules. While we strive to make our platform as reliable as possible, the database we use for this is:

99.8% accurate on a country level

80% accurate on a state level in the US

68% accurate for cities in the US within a 50-kilometer radius

so there may be occasional hiccups.

We're constantly working to improve this feature along with the user experience and appreciate your feedback.

Thank you for choosing OptinMonster and for taking the time to share your thoughts. We appreciate your business and look forward to continuing to serve you in the future!

LD
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

OptinMonster is easier than other products I tried.

I set up a campaign the first time and it was easy to do.

The staff is really helpful if you need assistance. Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

I really can't think of anything I would change. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

I needed to create an easy way to add mailing list subscribers Review collected by and hosted on G2.com.

Response from Customer Support of OptinMonster

Thanks for such a glowing review, Linda! I'm so glad you found our team so helpful, and you've been able to grow your email list quickly and easily! That's precisely what we're striving for, and can't wait to see what you do next.

If you haven't already, we'd like to invite you to join our Beta Program which will allow you to use new features before they are officially released! You can learn more about our Beta Program and how to join here: https://optinmonster.com/docs/how-to-enable-optinmonster-beta-program.

Thanks again for your kind words and for being the best part of OptinMonster! And cheers to your continued success!

JS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

It’s a great product with tons of customizability and features. Literally more options than you can try out. Diverse triggering abilities and easy integration with other platforms or webhooks.

In addition, the customer support is top notch! (literally never had better, shoutout to Mustafa who has helped me countless times)

Couldn’t be happier! Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

So much customizability that it can be difficult to understand what to do at times. But after the initial learning curve and great customer support, you are able to do anything you want within the platform. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

Lead generation Review collected by and hosted on G2.com.

Response from Customer Support of OptinMonster

Thank you for sharing your positive experience with us, Joshua! We're so glad to know that you're enjoying OptinMonster and find our features, triggering abilities, and easy integration with other platforms top-notch!

We're also delighted to know that our customer support team, especially Mustafa, was able to assist you with any questions or concerns you had. We strive to put people first and fight for our customer's success, and we're thrilled we've exceeded your expectations.

Thanks again for your kind words and for being the best part of OptinMonster! We look forward to continuing to provide you with great features and top-notch customer support in the future.

RR
Executive Director
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

The graphics of the pop ups, the ease of design of campaigns, and the integration with MailChimp. Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

I have yet to come across a dislike about OptinMonster. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

OptinMonster is helping us establish identification and direct communication with our 93k global website users. Review collected by and hosted on G2.com.

Response from Customer Support of OptinMonster

Thank you for sharing your positive experience with us, Robert! We're thrilled to know that you're finding it so easy to create a well-designed popup, and our team has been so helpful along the way. It's wonderful to know that we have exceeded your expectations.

Thanks again for your kind words and for being the best part of OptinMonster!

JB
A
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about OptinMonster?

OptinMonster has all the features needed to implement pop-ups simply and effectively. Their support team is also super accessible and helpful! Review collected by and hosted on G2.com.

What do you dislike about OptinMonster?

It would be nice to integrate some AI into it and give suggestions to reduce the length of a headline, create compelling copy, etc. Review collected by and hosted on G2.com.

What problems is OptinMonster solving and how is that benefiting you?

I work in the email marketing department of a digital marketing agency. We use OptinMonster to collect leads for some of our clients. It has help them and us a lot in that way. Review collected by and hosted on G2.com.

Response from Customer Support of OptinMonster

Thank you so much for sharing your positive experience with OptinMonster, Jonathan! We're thrilled to know we offer all the features you AND your clients need to create popups effectively.

And it's fantastic to know you've been so successful collecting leads for you and your agency's clients! That's exactly what we're here for!

I'll be sure to share your suggestion about integrating AI to suggest headlines and compelling copy. It certainly could be a valuable addition to the platform!

Thank you again for your review, and please let us know if there's anything else we can do to assist you in your work. We are always here for you and look forward to helping you in every way we can!