It's easy to use even if you don't know anything about coding because there is a collection of drag & drop models and at the same time you can choose and edit html models. You can also use MailUp for sending SMS (you need separate business credit to do that). Like any other email marketing tool you can import a single contact or an .xls or .csv file and you can integrate MailUp with different applications. I like the thing that it has been developed in Italy and the server farm is in Italy as well. Review collected by and hosted on G2.com.
It is not exactly bugs free. For example if you are working on a specific environment, the platform literally jumps and switch to another one without touching anything. Price is aligned with other platforms. Our subscription for example costs 1400€/year plus 244€/year (VAT non included). Review collected by and hosted on G2.com.
Customer service is excellent. They respond and assist with all questions or inquiries. The platform meets all the necessary requirements to manage multiple client lists, email designs, and group segmentation. Review collected by and hosted on G2.com.
It would be great to have an integration with the shopping cart of e-commerce platforms. Review collected by and hosted on G2.com.
MailUp is a very easy-to-use platform for email marketing.
It uses the BEE drag and drop editor, which helps you design beautiful responsive emails in just few minutes.
The platform also allows you to create marketing automations in an easy way.
MailUp recently acquired Datatrics, an artificial intelligence tool that personalizes your site (or your email, speaking about MailUp) based on customer's behavior and preferences. Review collected by and hosted on G2.com.
The integration with the ecommerce can be tricky.
There is not (as of now) a connector for Magento 2, for example, so if you want to import data of products and orders, you need a developer to do it via APIs. Review collected by and hosted on G2.com.
MailUp offers some nice emial templates but what I like best is the drag and drop editor. It's easy to make a truly customized marketing email quickly by just dragging and dropping the elements you want. Image upload is quick, the entire interface is very user-friendly. Review collected by and hosted on G2.com.
MailUp at times feels dated. The dashboard isn't as clean and organized as other ESPs. Review collected by and hosted on G2.com.
Mailup has a good and user friendly structure. The assistance team is well prepared. Every email customized on the platform is a guarantee of success. Review collected by and hosted on G2.com.
The time of delivery is really high if you don't have a good plan. Review collected by and hosted on G2.com.
Creating DEM and newsletter in a very customizable way and the drag and drop editor, very easy to use Review collected by and hosted on G2.com.
I think there is no better mail marketing tool, it's just perfect for me Review collected by and hosted on G2.com.
Simple to use, well organized, clear dashboard, good analytics Review collected by and hosted on G2.com.
The fact you can't open two windows simultaneously, a lot of errors occurring in the contacts import process, managing multiple different groups and thousands of contacts is a continuous waste of time Review collected by and hosted on G2.com.