Best Software for 2025 is now live!
Save to My Lists
Claimed
Claimed

Top Rated MailerLite Alternatives

MailerLite Reviews & Product Details

Alison M.
AM
Homeschool Coach
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about MailerLite?

I've been a ML user for four years now. It is one of the best digital platforms/products/services I have ever purchased. The interface is intuitive, the final product is always slick and clean, and the customer service is hands-down the best online customer service experience I've ever had. They're like the Chick-fil-a of online customer service. I've moved my website to their platform, which saved me hundreds of dollars a year, and I'm in the process of moving my online store to their platform as well (integrated with my website, which it wasn't before). I highly recommend ML to any solopreneur who is looking for a one-stop-shop for customer management/nurturting, website hosting, email services, and a basic online shop platform. (Full disclosure: I am currently still using their Classic platform – they recently released a new version and I have not yet migrated there because I have everything I need in the Classic platform.) Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

There is literally only one thing I wish they would change: There is no way to update customers' email addresses. From what I understand, this isn't possible because of the structure of their system and how clients' "files" are "built" in their system. The email address serves as the main piece of information about a client, and everything is connected to that, so changing it isn't possible. So far this has not caused any problems for me of any kind, so it's not a big deal to me in the grand scheme of things! Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Before I started using ML, I was using another client management platform that had WAY more bells and whistles than I needed. Doing anything on it took me forever because nothing was intuitive and all the extra features confused me and always made me wonder if I was doing everything right. Using ML has also allowed me to get rid of two other platforms (and monthly expenses!) by giving me a place to house my website and sell my digital products. While it takes time to learn any system, I feel like the learning curve with ML is way shorter than with other platforms, and I can whip up a landing page or email campaign in mere minutes now when it used to take hours. Money saved + time saved = happy solopreneur! Review collected by and hosted on G2.com.

Response from Lay Kuen Yee of MailerLite

I literally spilled water from my mouth reading this amazing review. Don't think I have had the chance to read a review that called us the "Chick-fil-a of customer service :).

We'd love to hear that you enjoy our product and that is saving you time - that's the most important thing! Making sure life is still balanced.

Send us a shout to community@mailerlite.com - we'd love to send you a little gift from our end :)

MailerLite Overview

What is MailerLite?

MailerLite: Advanced email marketing tools. Effortless execution. MailerLite is an email marketing and automation platform designed to help creators, small businesses, and e-commerce stores grow their audience and boost revenue—quickly, effortlessly and on their terms. Capture leads in style Build on-brand landing pages, websites, forms, and pop-ups that earn subscribers. Choose from over 150+ pixel perfect templates that are fully customizable with an intuitive Drag and drop builder. Or whip up landing pages, copy, and images with some AI magic. 🪄 Monetize with 0% commission Sell paid newsletters and digital products through MailerLite without giving us a cut of your revenue. Got an ecommerce store? Integrate it with MailerLite to showcase your products in your emails, track sales, and turn subscribers into customers. Advanced automations for an exceptional customer experience Explode subscriber engagement with advanced personalization. Use multi-trigger automations, unlimited segmentation, and dynamic content to tailor every interaction to their needs. You can even use our Deliver by Timezone feature so your emails reach your subscribers when they’re most likely to open them—watch your open rates soar! Data you can make decisions with Get full visibility into campaign performance with reports on link clicks, open rates, click-through-rates, forwards and more. Nerd out with A/B and multivariate testing on emails, forms and landing pages to find the winning combos so you improve performance with every test. Try everything MailerLite has to offer with a 30-day free trial. Our award-winning support team is here to help!

MailerLite Details
Languages Supported
English, Polish, Spanish
Show LessShow More
Product Description

For over 15 years MailerLite has helped small businesses, creators, and e-commerce businesses nurture customer relationships and drive more sales without breaking a sweat (or the bank).


Seller Details
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@mailerlite
8,730 Twitter followers
LinkedIn® Page
www.linkedin.com
142 employees on LinkedIn®

MailerLite T.
MT
Overview Provided by:

Recent MailerLite Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Great email marketing platform alternative to more expensive well known solutions"
The support MailerLite provides is top notch, their customer team is always with me within a few minutes, and ready to help. The platform is also v...
AF
Anthony F.Small-Business (50 or fewer emp.)
0.0 out of 5
"Issues with Customer Support and Email Sending"
I use Mailerlite daily to send an email newsletter to my community. I like the interface of Mailerlite. I belive it is easy to use and one of the b...
Jasmina S.
JS
Jasmina S.Small-Business (50 or fewer emp.)
0.0 out of 5
"Mailerlite is a DISASTER OF SERVICES"
Nothing. MailerLite upgraded to a new platform and required people to migrate manually. Their communication about the migration is catastrophic...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
11 people requested security information

MailerLite Media

MailerLite Demo - Automations
Automations for every subscriber journey
MailerLite Demo - Dashboard
Our reports include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.
MailerLite Demo - Digital Products
Sell paid newsletters and digital products with 0% commissions
MailerLite Demo - Templates
Choose from over 150 templates that you can customize with your brand styles.
MailerLite Demo - Landing Pages
We know how important landing pages are to growing your business, so we made it super easy for you to create and test all kinds of landing pages that'll attract more people and drive more sales.
MailerLite Demo - Pop-ups
Pop-ups that delight, not distract
Answer a few questions to help the MailerLite community
Have you used MailerLite before?
Yes

Video Reviews

1,023 out of 1,024 Total Reviews for MailerLite

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
1,023 out of 1,024 Total Reviews for MailerLite
4.6 out of 5
1,023 out of 1,024 Total Reviews for MailerLite
4.6 out of 5

MailerLite Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MailerLiteQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
AF
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

I use Mailerlite daily to send an email newsletter to my community. I like the interface of Mailerlite. I belive it is easy to use and one of the best when it comes to creating emails. I like that I had the option of using templates and as I my business grew I could switch to using my own custom html email which many platforms don't support.

Setting up my newsletter on the platform was easy to do. Setup was straightforward.

I like that mailerlite integrates with Facebook lead ads. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Customer support is not good. I had issues with email deliverability that kept reoccuring. Mailerlite would tell me the issue was resolved but then it would break again. I always had to follow up with support. They would never reach out when a ticket was open. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Mailerlite is the primary platform I use to send a daily newsletter. Review collected by and hosted on G2.com.

CA
Founder/CEO
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

Their customer service is amazing. Minimal to no wait time for chat help, which I prefer over the phone. Very friendly and helpful. I also love their guides, beautiful easy to use templates, and features all for a great price. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Some things can be a little hard to locate and I wish the drag and drop editor was a little easier to use. It would be helpful if I could hover over a section to see what it is especially. I feel it was more intuitive in it's previous version. Also, it doesn't work the same in every browser. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

You can't habe a business today without email, at least not a successful one. So this solves a huge need for my business. Also, as I am a new startup, it is at a budget concious price. It's wonderful that it lowers the entry point making it more inclusive for all. Review collected by and hosted on G2.com.

Rada Sibila Potocnik Z.
RZ
exective assistant
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

MailerLite is an exceptional email marketing tool that stands out with its user-friendly interface and powerful features. The platform makes it easy to create and manage campaigns, offering intuitive design options and robust automation capabilities. I also want to highlight their outstanding customer support, which is always ready to assist. With features like segmentation, analytics, and seamless integrations, MailerLite is a reliable solution for anyone looking to enhance their communication with their audience Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

One feature I feel is missing in MailerLite is the ability to save and reuse custom content blocks. This would be incredibly helpful for maintaining consistency across campaigns and saving time during email creation. For example, being able to save headers, footers, or frequently used promotional sections would make the workflow much smoother. While the platform is excellent overall, adding this functionality would take it to the next level Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

MailerLite simplifies email marketing with its intuitive drag-and-drop editor, making it easy to create professional campaigns without coding. Its advanced automation and segmentation features ensure personalized, targeted communication, while detailed analytics help optimize performance. With affordable pricing and robust tools, MailerLite empowers businesses to engage their audience effectively and efficiently. Review collected by and hosted on G2.com.

Danna Cathrine A.
DA
Designer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about MailerLite?

Mailerlite is filled with pretty templates, and if you want to design it yourself the drag and drop designing is so easy to use! I use Mailerlite every week for mye clients.

After a campaign is sent I have full controll and overview of the response of the receivers.

It gives me information if I need to change anything in my next newletters.

And not to mention landingpages. A fun way to make simple and noticable pages for a campaign or just a small website that dosnt need complicated coding and design. I love Mailerlite!

Costumer service is fast and responsive, always there to help if I have any wonders.

I use Wordpress as website builder and intergration/implementation of subscribers form is easy peasy! Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

I have used Mailerlite for some years now, and I still cant seem to find a reason to use another newsletter system. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Mailerlite gives me freedom because it is so easy and fast to design newsletters, that I can spend most of the time drinking coffee and living Review collected by and hosted on G2.com.

Leigh M.
LM
Psychologist / Founder / Director Therapy in Barcelona
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

Economical, and user friendly interface. My Funnel Manager set up all the sutomations so I cannot speak to how easy or hard that is, but now adding subscribers, and cleaning the subscriber list looks easy enough to manage. We've just started mail lists so I'm excited to see how it all goes, So far, all the automations are working fine and it seems MailerLite has all the bells and whistles we need. I also signed up for the Black Friday deal which was a good deal. Thanks Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

I had some dramas logging inn on multiple occasions but the support team were quick in helping me resolve this. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Sending comms to subscribers, commencing building and servicing our mail list. It's a dimension of marketing I have never engaged but am looking forward to see if there are positive results in terms of ROI. Review collected by and hosted on G2.com.

Michael F.
MF
Chief Potter
Consumer Goods
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MailerLite?

The customer service is beyond outstanding. I've been trying to resolve an issue with our DNS records to authenticate our domain. The domain host pointed to Microsoft and said it wasn't their problem. Microsoft pointed to the domain host, even thought hey host our DNS records, and said it wasn't their problem. I jumped on a chat with MailerLite and Ana was a superstart. She took responsibility, examined our records, immediately diagnosed the isse, and walked me through a solution. We had our site authenticated in 10 minutes after 3 days of run-a-rounds form our our service providers. Now we will get our Giving Tuesday email out actually on Giving Tuesday! Thank the Lord for Ana and MailerLite Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

No phone support, but this is a minor thing because MailerLite has such execellent chat support. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

CANVA Integration and list segmentation. Review collected by and hosted on G2.com.

JJ
Author and Owner/Operator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
(Original )Information
What do you like best about MailerLite?

I'm an author, and it's important for me to reach my faithful readers via email. MailerLite is inexpensive compared to other email tools and it has lots of bells and whistles so that my emails fit my brand. It's easy to use for me to keep in contact with my readers. My favorite part, though, is that anytime I need help, I can chat with someone at MailerLite and they help me. Every single time! They're friendly and patient, and I appreciate that, especially because I'm a small business. They still treat me like I'm just as important as a huge company, and that means a lot to me. Update 11/24: Even after the company has experienced significant growth, they still function like a small business that cares about every single customer. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Recently, MailerLite upgraded their system (I still use what's known as "classic MailerLite"). Although it has a lot more tools and bells and whistles, it costs a lot more, so I'll be sticking with the classic version. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

I guess I've had my head buried in the sand, but I wasn't aware (until very recently) that Google and Yahoo were changing their rules about "email verification" and so businesses sending emails had to add SPF and DKIM records correctly. and--for senders like myself who send more than 5000 emails at a time--had to write a DMARC policy. MailerLite made sure I and other customers knew about this but, even better, they provided videos and blog posts about how to get it done. Review collected by and hosted on G2.com.

Valentín M.
VM
Writer
Writing and Editing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about MailerLite?

The team has always been very responsive when I had to contact them. I've been a user for two years and I've seen some new features pop up every now and then, but I just wish they would drop the interest in putting AI in everything and just focus on what makes a better newsletter and not the users' laziness. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

There are still some basic features from Mailchimp that are missing (for example, using conditional tags within the content) and I'm not hopeful they will ever add them. Also, Mailerlite tends to delete your subscribers after a single bounce due to a full mailbox instead of discriminating between soft and hard bounces, which is really time demanding to fix. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

I am a writer and I have a 15.000 subscriber mailing list. I need versatility and freedom to make my emails as I please. Review collected by and hosted on G2.com.

Heather M.
HM
Founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about MailerLite?

Customer support is great. Sometimes I get stuck on the logic of something, and they are patient and go through it with me so I can make best use of their product. The pricing and features are more geared to a solopreneur than some of their competitors, and they integrate with all the apps I use. Their drag and drop editor has greatly improved over the years, and newsletters look great! Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

Some of the logic behind triggers and automations is a bit confusing. There are some features I'd like to see developed, and I've suggested those. I find Mailerlite does update their software so hoping that the new features will be there soon! Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

Making it easy to create a polished looking newsletter and being able to send it to my subscribers at a time that is convenient for them. Review collected by and hosted on G2.com.

Amar S.
AS
Graphic Designer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about MailerLite?

A best-ever mail campaign software provider who is responsible for its unmatched product experience for users. I am an old user of Mailerlite and still, I am with it for its groundbreaking app. Review collected by and hosted on G2.com.

What do you dislike about MailerLite?

It isn't easy to contact Mailerlite in the free plan if you face a problem that doesn't have a solution in their knowledge base. Review collected by and hosted on G2.com.

What problems is MailerLite solving and how is that benefiting you?

I had an issue with my old Landing page in Mailerlite Classic which was running even after closing the Classic Mailerlite. I have a new landing page with updated version of Mailerlite but in the Google search result, old version was running as it was. I had to stop it and requested to the Mailerlite support team, and within one day, they removed it form search result. It was difficult for me to get access to the old version since I am in free plan, however, they did it effeciently. Review collected by and hosted on G2.com.