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Magnews Reviews & Product Details

Gianluca P.
GP
Marketing Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Magnews?

Easy database management, tool flexibility and integration with e-commerce platforms. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

The use of the tool is not intuitive in its most advanced functions, but the new graphic design has greatly improved this aspect. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

Magnews makes it easy to manage the e-mail marketing plan, providing many possibilities for customizing audience segments. Review collected by and hosted on G2.com.

Magnews Overview

What is Magnews?

Magnews is the one-stop-shop solution for managing Customer Journey and improving Customer Value, from overall Strategy definition to single activities and campaign Execution, passing from Journey Design, in a continuous cycle of measurement and improvment. Magnews empowers marketing and sales teams to work together to acquire, convert, grow, engage and reactivate Customers and incrementing their value for the Brand.

Magnews Details
Languages Supported
English, Italian
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Product Description

MagNews is the software, full-service and strategy for your Email Marketing campaigns.


Seller Details
Seller
MagNews
HQ Location
Faenza, Milano, Parigi, IT
LinkedIn® Page
www.linkedin.com
11 employees on LinkedIn®

AZ
Overview Provided by:

Recent Magnews Reviews

Gianluca P.
GP
Gianluca P.Small-Business (50 or fewer emp.)
5.0 out of 5
"The best omnichannel communication platform."
Easy database management, tool flexibility and integration with e-commerce platforms.
MD
Marco D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Innovation and human factor for an intuitive and high-performing platform"
Ease of use Effectiveness "Human" support Solutions provided Performance
IB
Isabel B.Mid-Market (51-1000 emp.)
4.0 out of 5
"Great software and a reliable partner."
Overall functionality, allowing full digital marketing automation. The Magnews is a reliable partner for us, quick to reply to support and general ...
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Magnews Media

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14 out of 15 Total Reviews for Magnews

4.7 out of 5
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14 out of 15 Total Reviews for Magnews
4.7 out of 5
14 out of 15 Total Reviews for Magnews
4.7 out of 5
G2 reviews are authentic and verified.
MD
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
Translated Using AI
What do you like best about Magnews?

Ease of use

Effectiveness

"Human" support

Solutions provided

Performance Review collected by and hosted on G2.com.

What do you dislike about Magnews?

There are no particular elements of dissatisfaction. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

Through MagNews, we are maintaining the dialogue with our user base in an effective, simple, and intuitive way, always updated with the most innovative solutions. Review collected by and hosted on G2.com.

Stefano S.
SS
Associate
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
Translated Using AI
What do you like best about Magnews?

• Completeness of the tool in the overall framework of competitors

• High reliability and speed in outgoing communications

• Qualified support team ready to follow up on every question

• Granular management of user privileges/access

• Easy learning curve

• Ability to offer custom solutions from the development team

• Dedicated and responsive commercial support

• Marketing automation features

• Simply SMTP Email Tracking Module included

• Training cycles by the company for partners Review collected by and hosted on G2.com.

What do you dislike about Magnews?

Until some time ago, the user interface could seem a bit outdated, however, with the introduction of Matilda, the new experience is certainly more fluid and the essential data is immediately available on the initial dashboard in a clear and immediate manner. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

• Reliability and speed in delivery

• Easily manageable web services

• Automation allows offloading routine work

• Excellent Help Desk enables finding solutions to problems quickly Review collected by and hosted on G2.com.

Stefano P.
SP
Attività di docenza
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
Translated Using AI
What do you like best about Magnews?

It is not just an email marketing platform. It is much more. It is a tool for needs analysis, goal setting (conversions), and practical implementation of necessary actions to concretely achieve these goals. All in a multichannel approach, combining multiple tools. Email but not only. WhatsApp, SMS, Survey, Marketing Automation, Web Tracking, Web Experience. All in an extremely functional way and in compliance with GDPR. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

The platform can also do very complex things, and this results in a plurality of buttons and keys. The tool is, however, easy and pleasant to use, even if one must have awareness of what is being done and created. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

Customer loyalty and especially Lead Generation Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
Translated Using AI
What do you like best about Magnews?

It is a comprehensive platform, capable of delivering content across different channels, with various interesting features to try. Over the years, the team has proven to be willing to make custom modifications based on our needs. In our experience, customer support has always been ready and effective in responses and interventions. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

Recently, the new version of the interface has been released, which should fill some gaps compared to the previous version. The CMS might be slightly revised, in my opinion. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

We have used MagNews over the years primarily for sending newsletters and as an SMTP service, and we have recently been testing it for other features (such as marketing automation, Review collected by and hosted on G2.com.

IB
Senior Solution Exper
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Magnews?

Overall functionality, allowing full digital marketing automation. The Magnews is a reliable partner for us, quick to reply to support and general questions. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

Some support documents are available only in Italian. Our contact person always does his best to compensate for this. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

E-mail marketing & marketing automation for our clients, some of which use Magnews as in integrated tool embedded in our services. This allows us to deliver a one-stop solution to our clients, and to give them support on the digital aspects of their communication. Review collected by and hosted on G2.com.

EC
Communication & Digital Marketing Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Magnews?

Many features, allowing the implementation of various, complex marketing scenario

Excellent deliverability of Email (fast and reliable)

Excellent Customer Support

Improved usability with the brand new interface Review collected by and hosted on G2.com.

What do you dislike about Magnews?

Learning curve not so fast, due to many functionalities

Not all features are available under the new UI (currently) so some switch between new and old is needed Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

Automating main customer communication processes for ecommerce

Driving user to conversion / Purchase Review collected by and hosted on G2.com.

Alessandro M.
AM
Head Of Ecommerce
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Magnews?

Magnews is a complete and powerful software which improved our possibilities and strategies related to the customer experience with our products. The support team was the key in our experiences: not only the software, but also the specialists behind. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

It's a structured software, therefore our team should take the time learning how to use and "translate" our past strategies. The new platform interface helped a lot. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

We implemented better marketing strategies thanks to Magnews, we also start using funnels and automation, to provide a personalized conversation with our users. A step-change for us! Review collected by and hosted on G2.com.

Luciano C.
LC
Proprietario e Direttore operativo
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Magnews?

I like the attention to technical details, the ease of use of the new interface. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

Beautiful things are expensive :). Nothing. Nothing. Nothing. Nothing. Nothing. Nothing. Nothing. Nothing. Nothing. Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

We produce a huge number of emails. We need a very high delivery rate Review collected by and hosted on G2.com.

NC
d
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Magnews?

I strongly recommend this platform for email maketing and web experience/marketing automation. Easy to use and very powerful. Review collected by and hosted on G2.com.

What do you dislike about Magnews?

interface could be prettier but the new matilda is going to the right direction Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

Churn rate and marketing automation on my web site Review collected by and hosted on G2.com.

Claudio G.
CG
Marketing Communication Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Magnews?

La rapidità di apprendimento, le funzioni di automation e journey builder ed il supporto sempre disponibile Review collected by and hosted on G2.com.

What do you dislike about Magnews?

Le precedenti versioni non erano il massimo a livello di UX/UI, ma gli ultimi aggiornamenti hanno sicuramente colmato questo gap Review collected by and hosted on G2.com.

What problems is Magnews solving and how is that benefiting you?

Sicuramente ha velocizzato e standardizzato la nostra attività di mailing ed invio newsletter. Le journey automation hanno poi scaricato il team operativo di alcune attività ridondanti che ci ha reso più produttivi. Review collected by and hosted on G2.com.