As I'm working in IT company, using this our marketing and sales team work together effectively.

It connect real business/companies who actual need each other.

This platform connects actual leads and buyers for their business.

It delivers relevant information to relevant customer. Review collected by and hosted on G2.com.

There is nothing to dislike about this platform. Review collected by and hosted on G2.com.

Madison Logic offers a wide range of B2B audience and tactic offerings, globally. Review collected by and hosted on G2.com.

Compared to the marketplace, Madison Logic has higher costs and utilizes 3rd parties Review collected by and hosted on G2.com.

All the data points that is available to the user for better analysis and optimization. Review collected by and hosted on G2.com.

Nothing as specific. But I think the UI can be a bit more simplified. Review collected by and hosted on G2.com.

They provide audiences and target contact lists that drive high quality leads. I really like that they are quick to respond to me if I have had any questions and hosted enablement sessions with our marketing team. It's good that they can also run display campaigns. Review collected by and hosted on G2.com.

The leads being driven tend to be at the top of the funnel. I don't find the platform as intuitive as it could be when looking at the data. Review collected by and hosted on G2.com.

Madison Logic handles everything when it comes to a lead generation campaign. They really listen to your needs and go above and beyond when it comes to results. They also provide great data which helps for other campaigns we participate in. Review collected by and hosted on G2.com.

It is still a content syndication campaign so you do need to prepare accordingly on what to do with leads when they get delivered to you. However, Madison Logic does guide you on best practices so it's just a matter of setting it up. Review collected by and hosted on G2.com.

The data provided about the audience segmentation helps with better decision making. Review collected by and hosted on G2.com.

The UI should be more user friendly which will help users to interact smoothly. Review collected by and hosted on G2.com.

The intent data helps us focus on high-potential accounts. I also appreciate the connections to CRMs and Linkedin, which make it easier to track and target those accounts more effectively. Review collected by and hosted on G2.com.

The UI can be hard to navigate if you dont remember where to click Review collected by and hosted on G2.com.

Massive scale, extensive experience in the space, great client service, easy to work with and ability to integrate with required for lead verification. Review collected by and hosted on G2.com.

We have had some performance issues specific to lead quality in the past but they are eager to improve. Review collected by and hosted on G2.com.

The Madison Logic team is amazing, beyond providing high-quality leads, they go above and beyond to ensure we are satisfied with our contacts. We are able to quickly log on to their UI and pull any necesary reports or data points and have been able to integrate into our other paid media channels easily. Review collected by and hosted on G2.com.

Setting up form handlers to direct leads to your CRM can be a bit of work. Review collected by and hosted on G2.com.

The platform is easy to navigate. It also saves me a lot of time when it comes to reporting; Having the data for different media channels all in one place allows me to find performance insights a lot faster Review collected by and hosted on G2.com.

To get full advantage of the platform it is important to have different channels activated at the same time. This can be quite challenging to get clients to agree to execute Review collected by and hosted on G2.com.