Madison Logic Platform Reviews (274)

Reviews

Madison Logic Platform Reviews (274)

4.3
275 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the Madison Logic Platform for its user-friendly interface and robust reporting capabilities, which facilitate easy navigation and insightful data analysis. Many appreciate the platform's ability to deliver high-quality leads and actionable insights, enhancing their marketing strategies. However, some users note that the dashboard functionality could be improved, particularly regarding filtering options and data export features.

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"Account-Based Marketing Made Easy"
4.5/5
What do you like best about Madison Logic Platform?

I like the user experience and ease of accessing information on the Madison Logic Platform. The granularity of reporting, down to the account and job title level, is fantastic. Insights into website visits from these accounts really inform discussions with client partners by allowing us to surface high-quality accounts engaged by the programs. The initial setup was very easy and completed within 30 days. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

I think it could surface more recommendations on optimizations. Review collected by and hosted on G2.com.

Beck  D.
BD
Beck D.
Head of Digital Marketing and Operations
Mid-Market (51-1000 emp.)
"Seamless ABM Targeting with Superior Data Models"
4/5
What do you like best about Madison Logic Platform?

I prefer the data models that Madison Logic uses, versus other ABM targeting platforms. I also like the build in capabilities to run paid media with our targeting in a way that is seamless (vs broken and siloed by channel). Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

I do not have any dislikes so far! The platform offers everything that other platforms do. Review collected by and hosted on G2.com.

Meilynda H.
MH
Meilynda H.
Enterprise (> 1000 emp.)
"Data-Driven Insights, Premium Pricing"
4/5
What do you like best about Madison Logic Platform?

I appreciated the Madison Logic Platform's data-driven methodology, openness to new ideas, and their professional services team that constantly provides valuable insights. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

Their pricing is on the premium side Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great platform, extremely user friendly with ongoing support"
4.5/5
What do you like best about Madison Logic Platform?

Madison Logic are consistently evolving the way they work to best suit the needs of the team, and our respective clients. They ensure any communication is handled in a timely manner, and no ask is too big.

The platform is extremely user friendly, giving options to set different KPIs dependant on the parameters of a campaign.

The team are always on hand to troubleshoot any issues that may occur, or to run through demos of how to get the best out of their service.

It's something we have integrated into our weekly workflow, and really helps with our reporting. The ease of integration and implementation means allows for holistic visibility across all activities. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

Some features may require a demo to talk through the full remit of functionality, but this is something the team are on hand to support with at any time Review collected by and hosted on G2.com.

Alexis C.
AC
Alexis C.
Account Manager
Small-Business (50 or fewer emp.)
"Madison Logic: A One-Stop Shop That Streamlines Campaigns and Maximizes Results"
5/5
What do you like best about Madison Logic Platform?

Madison Logic is a one-stop shop for all of our needs, helping us streamline and simplify campaigns while still maximizing results. They’re stellar problem solvers and truly amazing partners. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

I don’t dislike anything about them—they’re great all around. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Robust Reporting and ABM Targeting That Drives Real Pipeline Results"
5/5
What do you like best about Madison Logic Platform?

I really like the robust reporting and ABM targeting layers that Madison Logic can append to my paid media campaigns, generating tangible results to my marketing pipeline. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

Nothing comes to mind at this time. Perhaps additional added value. Review collected by and hosted on G2.com.

HD
Hollie D.
Digital Marketing Manager
Enterprise (> 1000 emp.)
"Effortless Campaign Management, But Challenging for Global Billing"
4.5/5
What do you like best about Madison Logic Platform?

I appreciate how easy it is to use, especially when it comes to integrating with other systems such as LinkedIn Campaign Manager or Marketo. Managing multiple campaigns simultaneously is straightforward, and I like that I can switch between programs to view results and make comparisons. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

One drawback is that for a global company needing to use different billing entities, the platform cannot be shared. As a result, even though we are part of the same company, we are forced to maintain several separate platform interfaces, each of which requires its own integration setup. Review collected by and hosted on G2.com.

Varun P.
VP
Varun P.
Digital Marketing Manager
Mid-Market (51-1000 emp.)
"Great vendor for expanding full funnel marketing motions"
4/5
What do you like best about Madison Logic Platform?

Sales process and onboarding has been smooth, quality of deliverables is really high. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

We haven't been onboarded long enough to have any complaints, the experience has been great so far. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Track Trending Topics with Functional Content Syndication Leads"
4/5
What do you like best about Madison Logic Platform?

The ability to track trending topics while still delivering very functional content syndication leads Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

Haven't used it consistently enough to determine this answer in any meaningful way Review collected by and hosted on G2.com.

JT
Jun Wei T.
Client Manager
Mid-Market (51-1000 emp.)
"Clean, Straightforward Dashboard, but ABM Tracking Lacks a Holistic View"
2.5/5
What do you like best about Madison Logic Platform?

I think the dashboard is straightforward, and clean. Review collected by and hosted on G2.com.

What do you dislike about Madison Logic Platform?

I feel the Madison Logic, especially the account based marketing, we can trace which "profile" we are reaching, doesnt give a holistic view of the execution Review collected by and hosted on G2.com.