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Lead Forensics Reviews & Product Details

KD
CEO
Small-Business(50 or fewer emp.)
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Review source: Organic

Lead Forensics Overview

What is Lead Forensics?

In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database—our crown jewels—which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow.

Lead Forensics Details
Languages Supported
English
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Product Description

Lead Forensics is the essential software in B2B marketing, instantly know who is visiting your website and get contact info. Try for free.


Seller Details
Year Founded
2009
HQ Location
London
Twitter
@LeadForensics
6,579 Twitter followers
LinkedIn® Page
www.linkedin.com
799 employees on LinkedIn®
Description

Lead Forensics is a B2B lead generation and website tracking software that helps businesses identify and engage with potential customers. By providing insights into anonymous website visitors, Lead Forensics enables companies to track visitor behavior, gather contact information, and enhance their marketing efforts. Their platform offers features such as real-time analytics, lead scoring, and CRM integration, aimed at improving sales conversion rates and driving growth. For more information, visit their website at https://www.leadforensics.com/.


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Recent Lead Forensics Reviews

Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"LeadForensics review"
Very in depth on lead information generation. The visitor list is very helpful in generating leads. Also great data reports.
AB
Amanda B.Mid-Market (51-1000 emp.)
4.5 out of 5
"Website Tracking"
That you can see potential buyers on your website in real time. It helps us decide who to focus our marketing efforts on.
RP
Raymond P.Mid-Market (51-1000 emp.)
5.0 out of 5
"Amazing platform with amazing customer service"
I have been using Lead Forensics on my company website for several years. The leads we have captured have helped increase our revenue and allow ou...
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776 out of 777 Total Reviews for Lead Forensics

4.3 out of 5
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776 out of 777 Total Reviews for Lead Forensics
4.3 out of 5
776 out of 777 Total Reviews for Lead Forensics
4.3 out of 5

Lead Forensics Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Overall Review Sentiment for Lead ForensicsQuestion

Time to Implement
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>12 months
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48+ months
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AS
Director of Marketing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

As a marketing director for an online equipment auction company, finding innovative ways to understand customer behavior and improve sales outreach is always a top priority. Lead Forensics has been a game-changer for us, providing valuable, data-driven insights into our customers' buying patterns, interests, and geographical needs.

One of the most impactful features of Lead Forensics is its automation of daily trigger reports. These reports have streamlined our sales team's workflow, making it easier than ever to identify and engage with new potential customers. Instead of manually sifting through data, our team receives real-time updates on businesses showing interest in our auctions, allowing for timely and targeted outreach.

Additionally, the direct LinkedIn integration has simplified the process of finding and connecting with the right decision-makers. With just a few clicks, our team can access key contacts, eliminating guesswork and speeding up the sales cycle. This feature has been instrumental in expanding our network and improving conversion rates. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The addition of filtering in found contacts for state or even zip code would be helpful. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

User behaviors and equipment interest from specific Companies. Review collected by and hosted on G2.com.

RP
Waste Management &amp; Solids Control Equipment
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

I have been using Lead Forensics on my company website for several years. The leads we have captured have helped increase our revenue and allow our sales team to engage new customers in new industry's. Working with my Lead Forensics representative, Angela Trible, I have been able to further expand the platform and connect with my CRM system for seamless integration notifying our team of potential opportunities without me having to manually manage the workflow. I highly recommend giving Lead Forensics a try. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Do not have anything negative to say about Lead Forensics. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics has helped us to identify new opportunities when visitors come to our website and leave without completing a contact us form. It also allows us to see what product the visitor is interested in to help create a more personalized engagement our sales team. Review collected by and hosted on G2.com.

NS
VP of Commercial Strategy
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

While the capabilities of Lead Forensics are pretty extensive, the high-touch account service has made it possible to learn and implement in a way that wasn't overwhelming. We initially discussed the goals we had as a company, and Ryan, our Account Service Rep, put together a roadmap to start implementing things. LF is now a vital part of our marketing reports and helps us ensure our campaigns are effective. I log into LF every day to gain insight to where my focus should be. The importance of knowing who is going onto the website cannot be overstated. I now rely on it. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I'm very happy with LF. Even when I find areas of improvement, they are taken into consideration with the team. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We can hold marketing teams accountable to their initiatives, and marketing teams can use it to identify the messaging that is resinating with our buyers the most. Review collected by and hosted on G2.com.

TS
Marketing Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Provided useful insights into the organizations visiting our website and the pages they were viewing. This intelligence (including details about the company, like size, location, and industry) helped our sales team make more informed and actionable calls. Good filtering capabilities so we can create reports based on target prospect profiles and remove current clients. Adding the plugin to our WordPress website was easy and smooth. Our client support rep was also very helpful in getting us set up and maximizing the value of the tool. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It was tricky connecting Lead Forensics to Salesforce. It's nice they had the integration, but it took a little work to get it right. The user interface could use a fresh look. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We needed to get more out of our website. We optimized for search to improve traffic and provided gated content to capture some user information. But we felt we were missing a ton of opportunities from organizations that were browsing our site but remained anonymous. Review collected by and hosted on G2.com.

AA
Marketing Director
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Lead Forensics allows our sales team to find warm leads to nurture and turn into sales. Just this past month, we had a rep get a sale for two units from a lead that was tied back to Lead Forensics. Our sales team can easily use this to get leads and follow up with potential customers. It is also amazing to see how it ties into Google AdWords and we can see "real-time" when users are searching for our competitors or their specific competitors products. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I dislike that you cannot know exactly who was visiting the site, but this is a privacy law and out of Lead Forensics control. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics is giving our sales teams more leads to folllow up, nurture, and turn into sales. This benefits me in that our company as a whole is more successful. I also like that I can use it as a check and balance to see how our Google AdWords are working. Review collected by and hosted on G2.com.

TC
Senior Programmer / Data Analyst
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Lead Forensics?

Lead Forensics has provided us with an invaluable feedback loop, offering deep insights not only into our prospects and customers but also into engagement driven by our blogs via organic search. This intelligence significantly enhances our ability to categorize sales leads effectively while shaping a broader, data-driven sales strategy. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It would be great to have a feature that would plot the website visits on an interactive map. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

We were missing prospect contacts because the emails were going into the spam folder or were being misidentified. Lead Forensics help us setup a real time email notification when our website contact pages were being visited. Now we never miss a potential prospect communication. Review collected by and hosted on G2.com.

SD
Senior SEO Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

The ituitive data that drives new and enhanced sales strategies. We use this every day and the chats we our rep Ryan is great to maximize our use. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Wish it had some further intergration with Google Suite system, so we can connect it with our Analytics, Search Console, or a back and forth with our CRM Odoo. This way we can link our data channels versus a manual conversion. Also, instead of just LinkedIn contacts, a global database that is shared across LF users collected in various ways, that optimize the accuracy. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Keying on the most effective landing pages on our site. Understanding the most common customer journey, and ways to turn that into sales conversations. Review collected by and hosted on G2.com.

KV
Marketing/Sales Specialist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

Lead Forensics has given our business an additional tool to use to gather leads. We are able to modify who receives certain leads and assign follow ups based on the information provided by Lead Forensics. Lead Forensics is easy to use, easy to integrate, easy to implement, and easy to learn! Our business uses Lead Forensics every day by multiple users and have seen a difference in our order generation from using active leads provided by Lead Forensics.

Lead Forensics' customer service is out of this world!! Any time we have a question, we reach out our person and she answers our questions immediately. In addition to the live inroduction & training to Lead Forensics, they've sent over training guides, FAQ's, how-to's, and more. Super helpful and responsive....highly recommend! Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

There is a lot to learn with Lead Forensics and it takes some time to get to know and learn how it works best for your company. It's not just a simple plug and play, but their customer service team is A+++ and helps every step of the way. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Lead Forensics has helped solve the mystery of who is looking at our website, what are they looking at on the site, how long are they on each page, and who can we reach out to make contact. Review collected by and hosted on G2.com.

Verified User in Sports
US
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

I like that Lead Forensics helps save me time in the sales process. With its alerts and data on visits, I can know which prospects are worth pursuing further. For prospects where I am struggling to identify a contact or their contact information, Lead Forensics offers up names, emails and phone numbers, which I can then use to reach out and not waste extra time simply trying to get such information.

It becomes easier to track many domains and companies by simply uploading their web URLs, then triggering an alert for me if one of those visits our website.

We use this tool to augment our own CRM. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It would be helpful for a user to have more control on opting in and out of email alerts for visits from a particular website or domain. For example, I am receiving emails from our local college and university .edu domains. Receiving such alerts is not very useful, because it could be staff, students, or alumni, visiting our site for personal purposes. It does not really offer a direction to pursue for a possible sale, like other domains of companies or organizations would. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

There is only so much time to make outbound sales efforts. Lead Forensics offers up an idea of who is engaging with our website and could be more receptive to conversation about purchasing or partnership with our organization. Review collected by and hosted on G2.com.

Verified User in Consulting
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lead Forensics?

I have found the onboarding experience very good. Both my account manager and the people on the end of the chat have been really helpful and responsive – so never had to wait when I have a query. I find it quite easy to use, like anything the more you use the more features you find. The implementation process has been very easy and supportive. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I can't think of any downsides. Personally would like a bit of a clearer interface especially when tracking our email campaigns. I found that it's not that easy to search for people using the window, and occasionally people don't appear in the search but they are on linkedin. Review collected by and hosted on G2.com.

What problems is Lead Forensics solving and how is that benefiting you?

Discovering who is visiting the site, we are now much more aware of who's visiting and when, especially if the are potential prospect Review collected by and hosted on G2.com.