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IZEA Flex Reviews & Product Details

Verified User in Consumer Goods
UC
Enterprise(> 1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

Finding influencers in IZEA is very easy and I like how you're able to see the influencer's audience to see if it matches with your brand's audience. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

The experience for influencers to submit content is very difficult and confusing for them. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

If you need a solution for influencer search, this is the platform for you. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

We used to manually look for influencers right in each social platform and with IZEA, we're able to easily search for influencers using keywords related to our brand. Review collected by and hosted on G2.com.

IZEA Flex Overview

What is IZEA Flex?

Flex is a next-generation influencer marketing platform that provides a comprehensive suite of tools that supercharges influencer marketing efforts.

IZEA Flex Details
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Product Description

Flex is a next-generation influencer marketing platform that provides a comprehensive suite of tools that supercharges influencer marketing efforts.


Seller Details
Seller
IZEA
Year Founded
2006
HQ Location
Winter Park, FL
Twitter
@izea
18,316 Twitter followers
LinkedIn® Page
www.linkedin.com
298 employees on LinkedIn®
Ownership
NASDAQ:IZEA
Total Revenue (USD mm)
$18

Brian K.
BK
Overview Provided by:

Recent IZEA Flex Reviews

Verified User
U
Verified UserMid-Market (51-1000 emp.)
3.5 out of 5
"Pretty comprehensive self-serve influencer platform"
The vizsearch feature is very useful and different way to discover influencers posting about certain topics, themes, etc while still being able to ...
Verified User
A
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Izea Influencer Platform"
the variety of influencers to contact within the platform
CB
Clare B.Mid-Market (51-1000 emp.)
4.0 out of 5
"A good platform for connecting with influencers"
IZEA helps you discover and organize your influencer database all in one place. I also love that you can compensate creators right on the platform.
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IZEA Flex Media

IZEA Flex Demo - IZEA Flex Discover
We reimagined and supercharged the influencer discovery experience. Search through millions of social profiles and filter across channels, demographics and locations to find the right creator for your campaign.
IZEA Flex Demo - IZEA Flex Integrations
Flex aggregates performance data across links and social handles, surfacing sales and conversion metrics from both Google Analytics and Shopify-with more integrations launching in the coming months.
IZEA Flex Demo - IZEA Flex Transactions
Less fees for marketers. More money for creators. We are introducing a flat fee per transaction - just $2, to send an electronic payment via our long-time payment partners at PayPal.
IZEA Flex Demo - IZEA Flex ContentMine
The all-new ContentMine makes collecting and measuring content faster and easier than ever, taking advantage of Flex associations and our newly enhanced content discovery engine.
IZEA Flex Demo - IZEA Flex ShareMonitor®
Flex brings multi-platform social monitoring to the masses in a way that has never been done before. Create ShareMonitors to look for posts from our newly expanded universe of creator handles across social platforms.
IZEA Flex Demo - IZEA Flex Tracking Links
Flex's Tracking Links are powered by a full-featured enterprise link shortener with support for custom domains. We utilize dynamic UTM parameters that update in real-time.
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31 out of 32 Total Reviews for IZEA Flex

3.9 out of 5
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31 out of 32 Total Reviews for IZEA Flex
3.9 out of 5
31 out of 32 Total Reviews for IZEA Flex
3.9 out of 5

Overall Review Sentiment for IZEA FlexQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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AS
Account Coordinator
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

I love that Unity Suite puts the responsibility on both parties to meet their end of an agreement. It keeps expectations in check with automatic "check ins" of content to ensure consistency with our client-approved version. It provides clear "next steps" for the creator to execute, rather than going back and forth via email. These small features are able to create a big difference in saving time in the little details. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

I dislike the inability to post live links on the marketer's end to collect analytics. The "manual verification" does not pull through numbers and you are not able to undue that verification. It makes tracking down the creator tough to get those numbers from them off the site. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

I would recommend that you strategize what you want your influencer campaigns to look like and how they function BEFORE deciding on what tool is best for them. IZEA is great for those keeping track of 1-3 clients (agency side) and smaller influencer campaigns. There are certain steps that you have to take extra time to work around, but once you get the hang of the site and its good and bad parts, it is a very helpful tool. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

IZEA Unity Suite is streamlining our influencer programming by keeping the messaging consistent. I can post to all creators and know they all received the same campaign information and have mandatory elements that the site will ensure they execute. This takes the pressure off going back and forth via individual emails and losing track of who knows what across a campaign of 10-15 influencers. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
EM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

IZEA's Unity Suite makes it very easy to find, onboard, monitor/track, and analyze influencer marketing programs for our clients. We moved to IZEA from Mavrck and are very happy with the decision. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

The Unity Search functionality can be problematic at times, as can other areas of the platform (e.g., chats continuing to be marked as "unread" when they are not). Also, the system times out and logs the user out -- but it's not obvious when this happens and work can be lost. A "you will be logged out" message would help. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

Do your due diligence! Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

It's helping our agency leverage influencer marketing as a strategic asset for our clients. It benefits our clients as well through programs focused on brand awareness, product consideration, and conversion. Review collected by and hosted on G2.com.

CB
social media manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

IZEA helps you discover and organize your influencer database all in one place. I also love that you can compensate creators right on the platform. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

I wish there were more options for B2B influencers. However, it is a growing market so hopefully more will be in there as the platform grows. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

Definitely take the time to get to know the platform fully. But it is a useful software tool. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

We needed a singular location to keep all of our influencers. IZEA helps us make that possible. Review collected by and hosted on G2.com.

Robert C.
RC
President
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

The initial Training was great. The support when there is an issue is also outstanding. We love the ability to find influencers and communicate with them directly all in one place. We also appreciate the ability to see what types of influencer postings are happening using the Viz search tool. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

The main stumbling block for us so far has been in connecting with Influencers. The process is not straightforward. In just a small segment, we reached out to about 25 Influencers, most of whom never responded back to us. Others responded back, but the communication back and forth was cumbersome, sometimes going days without a response back. One influencer even shared with us that they use the mobile version, and options were missing for them to submit their assets back to us via the mobile app. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

The biggest issue we are solving is the ability to get our message out to target groups of people that would be very difficult, if not impossible, to connect within a timely and cost-efficient manner. In the short time, we have been using the platform, we have been able to connect and monetize several influencer channels. Review collected by and hosted on G2.com.

Akeeme H.
AH
Small Business Owner
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

I love that the IZEA team is very helpful when it comes to campaigns and working with influencers. They do their best to protect us as business owners and the influencers in everything they do. We've been running campaigns with IZEA for a year now and it's been a great partnership. We love IZEA! Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

Nothing really. I wish the influencers would be more mindful of uploading their analytics to the platform, but IZEA can't control that lol. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

It makes your influencer search and campaign progress seamless. If you create your deliverables correctly IZEA also financially protects your company and yourself. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

Finding quality and on-brand influencers for our campaigns is right at our fingertips. All of the influencers we've worked with from IZEA have provided quality results and we love that we can research their engagement before and during campaigns. I would love to see IZEA implemented into an app for brand owners. Review collected by and hosted on G2.com.

Verified User in Luxury Goods & Jewelry
UL
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

The vizsearch feature is very useful and different way to discover influencers posting about certain topics, themes, etc while still being able to apply filters to your search. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

The in-platform messaging is not great, often messages disappear or you don't receive notifications about new messages. Some of the features and functionality are not the most intuitive, such as making changes to deliverable due dates or publication dates. I have had to reach out to customer service routinely but they are typically very responsive. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

Managing influencer campaigns, almost completely from start to finish. The product selection & shipping still happens off-platform but that's not the biggest deal. Review collected by and hosted on G2.com.

SM
Digital Marketing Director
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

We are a successful independent record label, and there's no better way to share good music to new fans than having influencers share that music with their following. We struggled making handshake deals, and once we started with Izea, we were able to ramp up our efforts 10 fold. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

The interface can bury important information into subsegments that can be tough to find. I have missed some great content as it was stuck waiting for me to review it but I never knew they were waiting on me. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

It's almost impossible to do effective influencer marketing without a central hub like Izea. We now use is for all major releases and even some one-off campaigns. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

PROS:

1. Tons of influencers to choose from.

2. Easily filter through influencers by keyword.

3. You have creative freedom to enter your brand's partnership terms. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

CONS:

1. The onboarding process is not clear.

2. Unable to locate the IZEA terms & conditions.

3. Hard to navigate at first - Needs easier help guides. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

Ensure you have thorough onboarding/training at the start of using this platform. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

Once I was able to talk to an IZEA rep to get help with navigating our account, I was able to easily build my project and start quickly reaching out to influencers. Review collected by and hosted on G2.com.

Lynese S.
LS
Associate Community Manager
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about IZEA Flex?

Search tools make searching for influencers a breeze! Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

Lack of the ability to send hyperlinks or photos to chats with influencers. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

Spending less time on influencer searches. More time to work on our campaign efforts Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
AH
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about IZEA Flex?

Easy to use and fast setup. They will have a training session that helps you fully understand this program. If you have any questions they are fast to respond with an answer. Review collected by and hosted on G2.com.

What do you dislike about IZEA Flex?

Sometimes the website is slow and does not respond fast enough. The influencers on the website do not answer after receiving your product, so make sure that you are not afraid to lose some money. Review collected by and hosted on G2.com.

Recommendations to others considering IZEA Flex:

Get more influencers on the platform. Review collected by and hosted on G2.com.

What problems is IZEA Flex solving and how is that benefiting you?

It helped me understand that our product does not market itself well on social media. We have tried in the past and this program made us 100% sure we cancel our social media attempts. Review collected by and hosted on G2.com.