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Intuit Mailchimp All-in-One Marketing Platform Reviews & Product Details

Richard W.
RW
Chief Marketing Officer
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

It was quite easy to use the system. The layout of the tools were simple to understand. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

With the very simple use also came less flexibility and control when it came to creating campaigns. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

Cheap and easy for businesses with small email databases. It becomes expensive as your list grows. Review collected by and hosted on G2.com.

Response from Bri R of Intuit Mailchimp All-in-One Marketing Platform

Hi there. Thanks for sharing your review and feedback with us.

Intuit Mailchimp All-in-One Marketing Platform Overview

What is Intuit Mailchimp All-in-One Marketing Platform?

Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while seamlessly fitting into their existing workflows. Our platform puts data-backed recommendations at the heart of your marketing so you can find and engage customers with multichannel campaigns. In 2021, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, we’ve released 100+ new features to help our customers continue to grow. Find out why more than 11+ million businesses trust Intuit Mailchimp to help them turn insights into action and their emails into revenue. Visit Mailchimp.com to get started today.

Intuit Mailchimp All-in-One Marketing Platform Details
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Languages Supported
German, English, French, Italian, Portuguese, Spanish
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Product Description

Mailchimp is a leading marketing automation platform trusted by over 11 million users, from small businesses to global brands like TEDTalks, Shutterstock, and Boston Market. With AI-powered insights, seamless integrations, and expert support, Mailchimp helps businesses connect with customers, drive revenue, and build lasting brand loyalty across email, social media, and more.

How do you position yourself against your competitors?

Intuit Mailchimp brings over 23 years of expertise in helping businesses cut through the noise, connect with their audience, and drive measurable sales. Unlike many email marketing platforms that simply report on performance, Mailchimp analyzes data from the half a billion emails we send every day, using AI-powered insights to provide personalized recommendations. Whether it's refining your content, improving targeting, or enhancing automations, Mailchimp empowers you to turn every email into a revenue-generating opportunity.


Seller Details
Seller
Mailchimp
Company Website
Year Founded
2001
HQ Location
Atlanta, GA
Twitter
@MailChimp
248,685 Twitter followers
LinkedIn® Page
www.linkedin.com
1,795 employees on LinkedIn®
Description

Mailchimp is the #1 Email Marketing and Automations platform for growing businesses. More than 12 Million businesses including TEDTalks, Shutterstock, Boston Market, Nikon India trust Mailchimp to turn their emails into revenue.


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Recent Intuit Mailchimp All-in-One Marketing Platform Reviews

Marilyn Elizabeth P.
MP
Marilyn Elizabeth P.Small-Business (50 or fewer emp.)
5.0 out of 5
"MailChimp Champion!"
In the beginning MailChimp was great for growing my email list however over the years it has become an amazing marketing tool for my business, I lo...
Shaun S.
SS
Shaun S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Absolutely Essential"
Easy to use and huge number of tools
Dan P.
DP
Dan P.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great product for business of all sizes"
Super easy to use, with step by step guides to help you along the way. love the automations for every day tasks.
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Intuit Mailchimp All-in-One Marketing Platform Media

Intuit Mailchimp All-in-One Marketing Platform Demo - Make the most out of your campaigns with advanced analytics and reporting tools
Monitor trends, track performance, and get actionable insights that help you create better campaigns and drive customer engagement.
Intuit Mailchimp All-in-One Marketing Platform Demo - Fuel your campaigns with precise audience segmentation
Let AI simplify your workflow by generating complex customer segments for highly personalized campaigns.
Intuit Mailchimp All-in-One Marketing Platform Demo - Streamline your omnichannel marketing
Build campaigns across multiple channels, and then manage them all from one convenient place.
Intuit Mailchimp All-in-One Marketing Platform Demo - Reach the right people with the right message at exactly the right time
Drive more repeat business, increase customer retention, and see up to 4x more orders by creating marketing automations with Customer Journey Builder.*
Intuit Mailchimp All-in-One Marketing Platform Demo - Reach customers on-the-go with SMS marketing
Unify your marketing under one roof by seamlessly integrating SMS into your email, automations, and social campaigns.
Intuit Mailchimp All-in-One Marketing Platform Demo - Deliver relevant content faster with the help of AI
Generate professionally written, on-brand marketing emails with the press of a button. You only need to review, edit, and send.
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Official Interactive Demo

Intuit Mailchimp All-in-One Marketing Platform demo available

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Video Reviews

5,213 out of 5,214 Total Reviews for Intuit Mailchimp All-in-One Marketing Platform

4.4 out of 5
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Intuit Mailchimp All-in-One Marketing Platform Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Intuit Mailchimp All-in-One Marketing PlatformQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Lisa W.
LW
Graphic Designer
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

Mailchimp is pretty solid for email marketing, especially if you're just starting out. The drag and drop editor makes designing emails easy, and the automation tools save a ton of time with things like welcome emails and reminders. When we started using it I had no idea where to begin, but the editor and automation tools are so easy to understand! I also love the detailed analytics because they're super helpful for tweaking campaigns to fit your goals. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

The price increase is a little steep. As your email list grows, it gets expensive fast, and the free plan’s customer support is basically nonexistent. It’s definitely good for beginners or small businesses, but once you scale, the costs and limitations start to show. I was using it just for myself for free, so I would never have been able to afford the plan my work is on. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

I like that I have one place for everything. My work used to have logins for about four different platforms, but Mailchimp does them all. Now we can pay for just one account and not worry about tracking data and logins across multiple sites. I love love love the analytics! I'm a very visual person, and I like charts and data, so being able to filter and customize analytics is so exciting to me! Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Hi Lisa. We appreciate you sharing your feedback with us.

Matt R.
MR
Director of Operations
Marketing and Advertising
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

Mailchimp provides a user-friendly, all-in-one platform for email marketing, automation, audience management, and analytics. It’s easy to design, schedule, and track campaigns, making it especially helpful for small businesses, solopreneurs, and those looking to get into email marketing. The reporting tools are also pretty useful, offering valuable data on audience behavior and campaign performance. The customizable templates and automation features simplify marketing to your email based users.

Mailchimp is pretty easy to set up, with a clean interface that makes getting started quick, even for beginners. The learing curve is not that high for it to be able to send your first email campaign. The guided setup process is a helpful feature for first-time users.

Mailchimp’s support team is generally quick to respond and helpful. The platform also provides a comprehensive knowledge base and tutorials, which makes troubleshooting on your own manageable. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

One small inconvenience is that while Mailchimp allows you to replicate campaigns to resend again, it would be more efficient to resend an email directly to unopened contacts from the original campaign, without the need to duplicate it. This would save time when I need to resend a campaign to contacts that did not open the first email and reduce extra steps in resending. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

Mailchimp is solving the challenge of managing multiple marketing channels in one place. It combines email marketing, audience management, and analytics into a single platform, allowing me to streamline campaigns, track performance, and automate tasks effortlessly. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Hi Matt. Thanks for your review. We appreciate you sharing your feedback with us.

Leonardo C.
LC
President & Founder
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

Once i bought the mailchimp subscription I can get to work. The other CRM's are constantly nickel and diming us for extra fees for services we thought were included. We spent more time buying new modules, figuring out they only partially solved the solution and had to deal with "tech support" that were nothing but sales people tring to upsell us. The Mail Chimp platform even has live help that at the time was 24/7 on demand. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

I'd like to see more features in the app integrations and also their embeded HTML block doesn't seem to work. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

We focus less time fiddling with the problem and more time marketing to our customers. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Hi Leonardo. We appreciate you sharing your review with us.

Varun S.
VS
Sr. Digital Marketing Executive
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

The best thin g about mail chip is the automation and personalization of the website. Their services are easy to use adn the tools are not complicated to implement or integrate with third parties. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

The only thting that I found unlikely about mail chimp was that it is expensive but comapred to any othert tool it's service is really good. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

Mailchimp helps in sending emails all at once in bulk and it also give detailed in sights with the opens, vies, bounce rate. It also help in letting us know the number of internal cliks within the email which si really insightful. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Hi Varun. Thank you for sharing your review with us.

Matt L.
ML
photographer
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

It is a well-designed interface for crafting emails with graphics, links & text. I began using it without experience using this kind of platform and feel it didn't take long before I got the hang of it. It offers this low-volume user extensive features that benefit me and fit how I need it to perform. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

What I dislike is that attachments are limited to 10 GB, when I often produce creative content to attach that exceeds it, which requires me to reduce the content and/or compromise quality of content to reduce file size of the attachment. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

Automating and building email content to email list Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Hi Matt. We appreciate you sharing your review with us.

Nitin M.
NM
Graduate Student Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

The email builder stands out for its simplicity and ease of use. The drag-and-drop interface allows users to create professional-looking emails without any technical expertise. Customizing templates is straightforward, making it ideal for small businesses or beginners in email marketing Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

Pricing can quickly become a burden as your subscriber list grows. The platform charges for duplicate and inactive contacts, which can inflate costs unnecessarily. Additionally, advanced features like A/B testing and segmentation are locked behind higher-tier plans. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

I think it's just super easy to use for beginners. There's no "teaching" involved and that's what makes Mailchimp really great Review collected by and hosted on G2.com.

GT
Administrator
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

What do you like most about Mailchimp All-in-One Marketing Platform?

I mainly liked that it is an intuitive and easy to use platform compared to other platforms that are a bit more cumbersome. Also, I love that I can manage emails as well as workflows. The campaigns are really easy to manage and create so there are no bugs to fix, at least not often. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

I think the main disadvantage is that it doesn't let me do affiliate marketing. For some reason it restricts this part. And another disadvantage that I find in particular, is that I feel it is very basic, at least some resources. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

I think the problem lies in two things: their costs or prices and technical support. Some solution should be given for this. About the first one I have the feeling that as the mailing list increases the platform becomes more expensive, but on the other hand knowing the prices, I have the opportunity to budget properly. Now, the technical service, in my experience is a little slow, however they have been able to give me an answer in some occasions, which is very good. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Thanks for sharing your review and feedback with us, Geraldine.

Rakul P.
RP
Manager
Consumer Goods
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

If it's digital marketing we must remember the word Mailchimp. The capability of this platform is limitless. I use this platform regularly for our marketing activities. You can do all types of marketing on this platform like mail marketing, social media marketing, analysis dashboard, content creation tools, etc. If there are any issues the customer support team helps out with detailed explanations. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

Only the subscription fee is higher than other marketing platforms. It could have been a little lower on the pricing. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

You can automate your mail marketing campegings. Creating contents using becomes easier with the inbuilt tools. Real time analysis on the advertisement campaigns helps to improve your marketing ideas and content. You have pre built templates that helps rookie to run a professional marketing ads via mail or other social media platform. Manage your large set of audience with out any trouble. You can even create your own website using the mail chimp services. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Hi Rakul. Thank you for sharing your review with us!

Tanya D.
TD
Virtual Assistant
Consumer Services
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic Review from User Profile
Incentivized Review
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

It's a great tool for new users to start their email marketing; the overall product is outstanding with regard to creating regular emails, email journeys, automations, landing pages, contact forms and campaigns. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

Nothing - I love using Mailchimp and even tried out a few other ESP but I have stuck with Mailchimp as my overall ESP! Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

The overall email marketing platform needed to grow my small business. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

Thank you for sharing your review with us, Tanya!

Daljeet K.
DK
Sales Head
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic Review from User Profile
What do you like best about Intuit Mailchimp All-in-One Marketing Platform?

The email automation is super simple to set up and saves a lot of time by automatically sending emails based on customer actions. The platform is easy to navigate, even if you’re not tech-savvy, and the templates make designing campaigns quick and stress-free. I also love that it connects with social media and e-commerce platforms, so all your marketing is in one place. Review collected by and hosted on G2.com.

What do you dislike about Intuit Mailchimp All-in-One Marketing Platform?

Once your subscriber list grows or you want more advanced features, Mailchimp’s pricing jumps up pretty fast. The CRM tools are also pretty basic and may not work well if you have more complex customer management needs. Plus, getting the hang of some of the more advanced features can take some time. Review collected by and hosted on G2.com.

What problems is Intuit Mailchimp All-in-One Marketing Platform solving and how is that benefiting you?

Mailchimp helps solve the challenge of staying in touch with customers and keeping them engaged by automating email marketing. Instead of manually sending emails to every customer, I can set up automated workflows like welcome emails, cart abandonment reminders, or special offers based on their actions. This saves time and ensures consistent communication with customers, which has led to higher engagement and better conversion rates. Additionally, the platform’s analytics give insights into how campaigns are performing, allowing me to make data-driven decisions to improve marketing efforts. Review collected by and hosted on G2.com.

Response from Austin of Intuit Mailchimp All-in-One Marketing Platform

We appreciate your feedback, Daljeet!