Initiating an e-newsletter and developing a template that felt true to my brand was intimidating and something that I put off for a long time. Once I jumped in, though, I found the platform to be fairly intuitive and I was really pleased with the work that I was able to create from the get-go. I was happy to have easy integration with Shopify and opportunities to seek customer support, especially in the beginning. Review collected by and hosted on G2.com.
It feels like the platform is geared more towards medium-sized businesses and I feel a little lost in the weeds looking at options and opportunities to market to my little cohort of customer/readers. It is difficult to understand how to tailor Mail Chimp to my needs, or rather what next-steps might be for me now that I have the basics in place (newsletter, pop ups, etc.) Review collected by and hosted on G2.com.
Video Reviews
This appears to be a request for a review or evaluation of Mailchimp, which is a marketing automation platform and email marketing service.
Easy to navigate in spite of so many features
The templates are beautiful and stunning.
5,256 out of 5,257 Total Reviews for Intuit Mailchimp All-in-One Marketing Platform
Overall Review Sentiment for Intuit Mailchimp All-in-One Marketing Platform
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I used Mailchimp while employed at a previous company, we used it for email marketing to customers of an e-commerce platform. There is where I learned everything I know about how to design, setup, and manage campaigns and marketing. I now work for a smaller company that isn't e-commerce, BUT when the owners started talking about a way to easily get in front of all of our clients, I immediately recommended Mailchimp. I have familiarity with it and it works just as smoothly and easily for this company as well, even though we are using it in different ways. Review collected by and hosted on G2.com.
There is a limit on the amount of customers you can have. We are a growing small business and will likely hit that soon, although we only send a couple emails a year. Understand why, but wish it was a higher threshold! Review collected by and hosted on G2.com.
I think that the All-in-One Marketing Platform includes more tools than we even knew when we first signed on. It's intuitive, the interface is user-friendly, and when I get stumped, the library of resources is readily available. I've also had good experiences working directly with experts in the chat feature. Most importantly, all of the recommendations and tools at our fingertips are curated to help us reach as many of our users as possible. The analytics are aimed to help zero in on purchasing behaviors and the messaging that resonate with our people the most. Review collected by and hosted on G2.com.
While Mailchimp is a great all-in-one tool, there are several limitations we've found, particularly when creating automated customer journeys. As we are a small non-profit, trying to take time to learn how to bootstrap together an email funnel was a bit frustrating, but it is at least functional! Review collected by and hosted on G2.com.
I love that Mailchimp has cut my learning curve short and made it super easy to get started! The custom built journeys have made my customers path to purchase much more smooth, effective and converting. I love that every step of the customer lifecycle can be managed through the premade templates. Don't even get me started about the super simple integrations! Beautiful! All I have to do is put in my content and Voila! I appreciate that if I ever get stuck - help is just a click away. Review collected by and hosted on G2.com.
The only thing I find a little frustrating is the Instagram integration does not work for the content block. Other than that, it's good to go! Review collected by and hosted on G2.com.
From basic email campaigns to advanced automations, Mailchimp makes it easy to create them all. The drag and drop feature is so easy to use that anyone can use it, and you don’t even need design skills to create professional-looking designs. In addition, it provides us with a wide range of resources that enhance our ability to address internal issues and optimize the formulation of sales plans, allowing us to dynamically influence and captivate the industry through the use of AI. My favorite part of target audiences is the ability to send highly personalized emails based on interests or actions. It has really managed to improve all our results. Review collected by and hosted on G2.com.
As your contact list expands, prices can also rise rapidly. Consider the type of business and your needs when making a decision; what used to be a free plan becomes a significant fixed investment. Review collected by and hosted on G2.com.
It's consistently updated to stay compatible with major website platforms like Shopify, continually enhancing user experience with cutting-edge features and intuitive tools. It not only keeps pace with the latest trends but also anticipates needs business owners may not even realize they have, making tools easier and more efficient to use Review collected by and hosted on G2.com.
Since we aim to deliver more design-focused emails, it can be challenging to add customizations like overlaying text on photos or uploading specific fonts to use within an account. As the graphic designer, I wish there were more advanced tools for deeper customization. However, for someone who doesn't need that level of detail, the current setup is user-friendly and efficient. It could be great to offer two modes: one with advanced design capabilities for professionals and another streamlined, user-friendly option like what's available now. Review collected by and hosted on G2.com.
As a nonprofit, clear and timely communication with our community is everything. Whether it’s an upcoming workshop, a wellness event, or an important update from our clinic, we need to reach the right people at the right time. That’s where Mailchimp comes in.
With Mailchimp, I can see engagement in real-time, who’s opening emails, clicking links, or even ignoring messages. That kind of insight means I can tweak a campaign on the fly if it’s not landing the way I expected. And the results? We’ve seen a noticeable increase in participation since we started using Mailchimp. More people are showing up, staying informed, and engaging with our services.
Honestly, I can’t imagine not using it now. It’s become an essential tool for keeping our community connected and informed. Review collected by and hosted on G2.com.
Mailchimp is an excellent tool for getting our messages out, but sometimes it feels like it’s designed more for businesses than nonprofits. So many features focus on e-commerce and selling products, which isn’t what we do. I wish the nonprofit-specific tools (if they even exist) were more obvious and accessible.
It would be great if Mailchimp recognized how nonprofits use email differently, focusing on engagement, community-building, and outreach rather than sales. Right now, I feel like I have to navigate through a lot of business-driven features just to find what works for us. Review collected by and hosted on G2.com.
The Mailchimp platform provides us with an easy-to-use platform for email marketing, automation, and management of our different audiences. The ease of use is probably the main pro about the platform: the drag-end-drop email builder simplifies professional emails without the need for HTML knowledge, and the automation features allow us to efficiently schedule and personalize the emails. Additionally, the underlying analytics provide valuable insight into open rates, engagement and campaign effectiveness, which helps us refine our communication strategy. Review collected by and hosted on G2.com.
One con of Mailchimp would be the lack of flexibility in the email templates. While you can customize their templates, there isn’t much room for creativity, and we sometimes have to rely on HTML, CSS, and Javacript to get our desired results. Review collected by and hosted on G2.com.
Intuit MailChimp is an excellent system for someone like me, a high level VP who operates a small staff and has to jump in and do many things myself. If this sounds like you, MailChimp is the right platform to connect with your customers and potential customers. Since moving from another platform, our engagement, click rates, open rates and fundraising has increased. Review collected by and hosted on G2.com.
One feature that would be helpful is more integration to upload Jotforms and PDFs. Maybe this is offered but I don't know how to access it yet. Review collected by and hosted on G2.com.
Appreciate the ability to integrate with other platforms to obtain audience contact information. The analytics offer an easy way to identify the percentage rate of readers. The step by step guide to integrate contacts from other platforms and automate that process on a daily basis assists in ensuring all contacts are imported. The variety of templates available make it easy to replicate newsletter content on a weekly basis to reach audience. Segmenting of groups is an easy way to target a specific audience. Review collected by and hosted on G2.com.
Would love to be able to tab for indenting on paragraph text to make it easier to line up indented content. Also would like to have a larger variety of fonts to choose from. Review collected by and hosted on G2.com.
As a small non-profit, we need to communicate to our supporters on the regular to keep them engaged. Mailchimps branded email template save me the headache of just laying out the basics - but adds professional flair. I used one recently and (to my chagrin) our Board Member who is a marketing pro told me it was one of my best eNews ever. So ya one-upped me, but made me look good so I am not mad about that! Review collected by and hosted on G2.com.
It would be great if when we choose the “add social post” to an email if AI could pre-populate those for each channel from the email content that would move things along. Review collected by and hosted on G2.com.
