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Insightech Features

What are the features of Insightech?

Platform Data

  • Journey Reporting

Platform Additional Functionality

  • Journey Mapping

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Technology Glossary Features

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View definitions of the features and discover new technology terms.

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Metrics

Sessions - Digital Analytics

Accurately measure total web traffic and present data elegantly.

Not enough data

Engagement

Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.

Not enough data

Entry and Exit Pages

Accurately determine where most people enter your site and where they leave and present data elegantly.

Not enough data

Standard Event Tracking

Software automatically tracks standard user actions.

Not enough data

Custom Event Tracking

Able to set up custom variables to track any user activity on the site.

Not enough data

Retention

Accurately measure bounce rate.

Not enough data

Return

Track user return rates and related metrics.

Not enough data

Conversions

Track what proportion of users convert via a certain action.

Not enough data

Funnels

See how many users proceed down a certain path to conversion.

Not enough data

Reporting

Real-Time Reporting

Obtain live data for who is currently accessing your site.

Not enough data

Trending

Report on how any user activity has changed over time.

Not enough data

Retroactive Reporting

Report on user activity in the past and set up predictive models for the future.

Not enough data

Segmentation

Break down a population of users by demographics, sequence actions, time, and able to build custom segments.

Not enough data

Mobile ReportingView full feature definition

See feature definition
Analytic tools are also available for mobile and tablet versions of websites.

Not enough data

Unification Across Devices

Able to unify user data across devices, recognizing returning users.

Not enough data

Custom Reports and Dashboards

Allows users to easily build customized reports and dashboards.

Not enough data

Other

User Data

Able to access user-specific data such as location, language, gender, and activity while on the site.

Not enough data

Site Search Reporting

Report on keywords used in internal searches.

Not enough data

Load Time Monitoring

Track load times on different devices and systems.

Not enough data

Campaign Tracking

Analyze inbound marketing traffic to identify which campaigns are working best.

Not enough data

E-Commerce

Track revenue and transactions.

Not enough data

Promotional MessagesView full feature definition

See feature definition
Able to deploy promotional or other pop-up messages based on user actions.

Not enough data

Administration Alerts

System can self-monitor critical metrics and alert administrators when they reach concerning levels.

Not enough data

Administration

API / Integrations

Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.

Not enough data

QA Testing

Able to test that event and variable setup are reporting data accurately.

Not enough data

Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.

Not enough data

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Not enough data

User Behavior

Click Tracking

Tracks where users are clicking on a web page.

Not enough data

Eye Tracking

Tracks where users are hovering over on a web page.

Not enough data

Mouse Movement

Tracks mouse movement over a web page.

Not enough data

Frustration Tracking

See where users experience the most difficulty on a web page.

Not enough data

A/B Testing

Error and Bug Tracking

Tracks sessions where users encountered errors and bugs.

Not enough data

Split URL Testing

Split web traffic to a page between two different URLs.

Not enough data

Data Analysis

Offers insights into relationships between user information and user behavior.

Not enough data

Notes

Leave notes on sessions and bugs.

Not enough data

Visitor Information

User Identification

Collects user information (location, IP address, email, etc.).

Not enough data

Search Box

Search sessions by keywords or IP address.

Not enough data

Analytics

Web Analytics

Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence.

Not enough data

Campaign Tracking

Analyze inbound marketing traffic to identify which campaigns are working best.

Not enough data

Audience Insights

Helps users understand audience demographics and evaluate visitor behavior.

Not enough data

Reports & Dashboards

Create reports and dashboards to analyze results of campaigns.

Not enough data

Personalization

Streamlines personalization by integrating customer data repositories into systems that deliver content.

Not enough data

Product Analytics

Account-Level Analytics

Ability to see analytics at the account level.

Not enough data

User-Level Analytics

Ability to see analytics at the user level.

Not enough data

Segmentation

Ability to compare usage across segments such as role, company size, etc.

Not enough data

Funnels

See how users move though a product via grouped page sequences

Not enough data

Alerts

Receive automated alerts and reports based on gains or losses in performance.

Not enough data

Multi-Product Analytics

View analytics for multiple products in a single dashboard, including cross-product engagement

Not enough data

Integrations

Breadth and functionality of integrations with third-party products.

Not enough data

Experience

Real-Time Monitoring

Provides users with real-time information on how individuals are using accessibility accomodation tools to interact with the site or application.

Not enough data

Session Replay

Tracks application and infrastructure resource needs and alerts administrators or automatically scales usage to minimize waste.

Not enough data

Behavioral Analysis

Allow administrators to gain valuable insights related to end-user behavior.

Not enough data

Management

Content Management

Monitors web-content ensuring all assets and resources are displayed as intended, alerting administrators as issues arise.

Not enough data

Performance

Uptime Monitoring

Generates alerts for whenever a website or application goes down, experiences an error, makes a major change, or other events.

Not enough data

Performance Monitoring

Provides tools to track and measure application or website performance.

Not enough data

Platform Basics

Dynamic Segmentation

Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.).

Not enough data

Journey Optimization

Automates the testing and optimization of customer-facing messaging and campaigns.

Not enough data

Platform Data

Journey Reporting

Based on 10 Insightech reviews. Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s).
95%
(Based on 10 reviews)

Trends Reporting

Ability to measure product usage by feature, campaign performance by source, and other trending metrics.

Not enough data

Dashboards

Provides dashboards to combine and visualize quantitative and qualitive customer journey data.

Not enough data

Advanced Data Filtering

Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data.

Not enough data

Platform Additional Functionality

Journey Mapping

Ability to create visualizations or maps of past, current, or future customer journeys based on behavioral data. This feature was mentioned in 10 Insightech reviews.
95%
(Based on 10 reviews)

Integrations

Integrates with additional marketing analytics and other marketing, sales, and e-commerce-related software to provide one source of truth for customer journey analytics.

Not enough data

Automated Alerts

Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements.

Not enough data