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Indeemo Reviews & Product Details

Indeemo Overview

What is Indeemo?

AI-Powered, In-the-Moment Video Research: Indeemo is an end-to-end platform that helps MR, UX, and CX teams capture real-world insights through video, making it easier to understand people, products, and experiences—at scale. Our platform combines in-app recruitment, incentive payments, an intuitive researcher dashboard with mobile apps that make it simple for participants to share videos, images, screen recordings, and text in any context at any time. Researchers can conduct 1:1 interviews and moderated usability testing or import video via our integrations with Zoom, MS Teams or Google Meet. POWERFUL AI-POWERED INSIGHTS Indeemo's advanced AI tools transcribe, translate, and analyze research content in 27+ languages, helping researchers surface insights faster. The intuitive Reels editor makes it easy to trim and organize key video moments. Research Methodologies we support: Discovery & Exploratory Research - Diary Studies - Mobile & Digital Ethnography - User Personas Journey Research - Journey Mapping - Service Safaris - Path to Purchase - Buyer Decision Journeys Mixed Method Research - Pre-tasking for Interviews / Focus Groups - Bringing Segmentations & Personas to Life with Video Usability & Experience Research - Product Testing / IHUTs - Shopper, Customer & Employee Experience BUILT FOR COLLABORATION Indeemo’s self-service dashboard enables researchers, designers, and product teams to quickly collect, analyze, and share insights. AI-powered search, keyword analysis, automated transcription and optical character recognition AI makes it easy to find key moments. Multiple user roles (Researcher, Recruiter, Observer) ensure the entire organization can connect with customers and build empathy. FLEXIBLE & SECURE We are ISO27001 and HIPAA certified, ensuring enterprise-grade security for global brands, consultancies, startups, and government clients.

Indeemo Details
Languages Supported
Arabic, Danish, German, English, Finnish, French, Hindi, Indonesian, Italian, Japanese, Kazakh, Korean, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Tagalog, Thai, Turkish, Urdu, Vietnamese, Chinese (Simplified), Chinese (Traditional)
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Product Description

Indeemo is used by Researchers for Pre-task / Pre-work assignments, Mobile Ethnography, Shopper Research, Customer Journeys, Longitudinal Trackers, UX/CX Research, Product Testing and Mobile Diary Studies.

How do you position yourself against your competitors?

If you want to truly understand people's in-the-moment needs, behaviours, emotions, journeys and experiences in multiple contexts (at home, at work, online, in-store), Indeemo is the most flexible and intuitive research platform.

Our app is intuitive. Our tasking is flexible. Our contextual Journey Mapping capability is game changing. Our Dashboard is user friendly and Powerful. Our insights repository is built to help continuously discover what really matters to your customers and in doing so, deliver positive impact through empathy.


Seller Details
Seller
Indeemo
Company Website
Year Founded
2016
HQ Location
Cork, Cork
Twitter
@indeemo
220 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®

EM
Overview Provided by:
CEO, Experience Research Platform, Indeemo

Recent Indeemo Reviews

Verified User
C
Verified UserMid-Market (51-1000 emp.)
4.5 out of 5
"Primary insight gathered directly from users - making sure we're creating something people want!"
Direct insight right into the user's life - invaluable
Verified User
U
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Great for data collection especially with younger users"
Its simplicty. It is well designed and easy to use - especilly for those collecting data. It is also easy to use from the researchers side. I also ...
SG
Sebastian G.Mid-Market (51-1000 emp.)
5.0 out of 5
"Fantastic research platform"
The platform is very easy and intuitive to use even for researchers that are less experienced with online research. It offers diverse advanced feat...
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Indeemo Security
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46 Indeemo Reviews

4.8 out of 5
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46 Indeemo Reviews
4.8 out of 5
46 Indeemo Reviews
4.8 out of 5

Indeemo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for IndeemoQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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SG
International Director Qualitative & Co-Creation
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

The platform is very easy and intuitive to use even for researchers that are less experienced with online research. It offers diverse advanced features like consumer journey mapping which create rich and insightful learnings. And the Indeemo team is extremely customer-oriented, is always reachable and offers great support. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

There is nothing that I really dislike about the platform. The price of using the platform is comparably high - but therefore you get innovative features and great support. So nothing to complain about. Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

Implement online research projects globally in a fast and efficient way. Review collected by and hosted on G2.com.

Verified User in Education Management
UE
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

Its simplicty. It is well designed and easy to use - especilly for those collecting data. It is also easy to use from the researchers side. I also commend the staff for their excellent service support - Maeve in particuelr has been brilliant, and has answered any query we have had very quickly. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Honestly, very little. The only very minor complaint from users was that data could be slow to upload - but ultimetaly this is not because of Indeemo itself but rather the data. Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

It is helping us to understand authentic use of spaces in specific physical places that we want to research. It shoes us what interests/does not interest the participants. Review collected by and hosted on G2.com.

Verified User in Manufacturing
CM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Indeemo?

Direct insight right into the user's life - invaluable Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

It is great...budget is tight so can't use it as much as we'd like Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

strategic positioning of prodcut Review collected by and hosted on G2.com.

AA
Researcher - Digital British Islam
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

The AI tool can provide coded analysis and summaries in less than minute. A task that would otherwise require several hours of shifting through transcripts on other qualitative analysis tools. Truly impressive and sophisticated feature.

It is straightforward to navigate a large cohort of data and review participant activity. The automated transcription feature is fast and mostly accurate.

Participant generally found they could frequently upload natively thoughout the day with mobile app.

First class customer care. Indeemo's support throughout entire duration of project has been great. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

An audio only feature for diaries would be helpful more those who can't upload video.

One participant had an issue with videos not processing. Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

Able to conduct a longitudinal qualitative studies by capturing participant reflective entries. Indeemo has made this seamlessly possible through a single app and built in automated features. Review collected by and hosted on G2.com.

EC
Insights Lead
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

The customer service from Maeve & Eugene is exceptional. What I appreciate most is that they sincerely listen to our needs and responds with agility.

They recently launched amazing AI capabilities that has transformed the use of Indeemo for us from a qualitative data collection tool to an end to end qualitative analysis and insights tool. The new features have made our lives significantly easier and faster when having to work through lots of qualitative feedback, finding themes and building video reels. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

I can't think of anything that I do not like. Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

Deeper understanding of customer needs and bringing the customer to life for our organisation Review collected by and hosted on G2.com.

Verified User in Market Research
UM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

It's a user friendly platform - intuitive to use, app based with all the task options you need - from text posts to screen recording, and with all important desktop access for moderators too. Set up was really straight forward with the support of the Indeemo team who were very responsive and explained everything clearly. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

When a participant has used the platform before, they need to be sent different joining instructions if completing another project. This can slow down onboarding a little. Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

Easy to gather in the moment feedback, allowing participants to complete tasks on the go. Review collected by and hosted on G2.com.

Verified User in Market Research
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

The user interface works brilliantly - you never feel like you're stuck in the weeds of transcripts which makes all the difference in having clarity of thought.

The organisation of the platform is second to none. It's very easy to move between respondent groups and individual tasks with the filtering tool, all of which makes life ten times easier when moving into the analysis stages (not to mention the AI transcription and video snipping tool; amazing!!).

The customer support is excellent - from task set-up and onboarding, checking in, to accommodating any changes throughout the project - there are never any issues.

Aaand it's all available at a very affordable price! 100% worth the investment if you want rich insights with great content for your client debriefs. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

Quite a few respondents don't reply to follow-up comments (which may be because they don't see it or aren't bothered), so you need to be very specific in your task instructions. It's not necessarily a bad thing because it means you're getting the most of each task, but don't rely on probing questions.

There were 2-3 instances of respondents saying their videos or images wouldn't upload, but the indeemo support team stepped in quickly to help with this, so there wasn't any problems. Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

Indeemo provides a space for respondents to think about their attitudes and behaviours without the influence of group-think. Hugely beneficial to the business in identifying common, independent thinking between customers.

Secondly, it's not labour-intensive work. You've got time to digest the answers throughout fieldwork, which oftentimes isn't the case during f2f qual. Review collected by and hosted on G2.com.

WP
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Indeemo?

There are many things I like, to start with it was a brilliant way for us to create and conduct research studies across many categories and customer needs. More recently the insclusion of the AI features has significantly reduced the time it takes to analyse our research videos to find insights, quotes and supporting clips. The ability to do this even when the videos aren't in English and still able to find and analyse in the same way using the AI is saving so much time. Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

There's really not much I dislike, and if there is a question have the team are always so quick to respond and deliver new features they make a great product I choose to work with for a lot of our research projects Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

It gets us into reall customer truths quickly andeffectively Review collected by and hosted on G2.com.

Verified User in Market Research
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Indeemo?

This was my first time using Indeemo and I really didn't know how I would like it when I first signed up! Let me just say, the AI functionality is SUPER cool and definitly worth trying out! It's a fairly intuitive platform and I enjoyed the overall experience - I'll definitely keep it in mind for future projest! Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

It's 'look' does feel a bit less modern than some of the sites with similar offerings, but that's a super minor detail that doesn't hold much sway when looking at what platforms to utilize for research Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

Indeemo is providing an alterative to sites like Recollective and Quallie! Review collected by and hosted on G2.com.

SC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Indeemo?

The tool was super easy for us to set up and super easy for our participants (teenagers) to use. We had little to no issues getting everyone onboarded and they all completed their assignments correctly. Hannah and the Indeemo team were very helpful and responsive, and let us try their new AI Beta features which were great! Review collected by and hosted on G2.com.

What do you dislike about Indeemo?

I can't think of anything off the top of my head - if we had any issues, the team was quick to fix it for us! Review collected by and hosted on G2.com.

What problems is Indeemo solving and how is that benefiting you?

We used Indeemo as a fun, interactive tool for teens to complete their text / photo / video pre-work assignments so we could get to know them before their IDIs. Review collected by and hosted on G2.com.