Inbox Insight Pros and Cons

The database they can access is of good quality with the contacts being accurate and relevant personas. That means our BDR teams know they are taking with real people who have taken a genuine action. Review collected by and hosted on G2.com.

Inbox Insight could add additional services such as more nurture processes. They are working on this at the moment and it will be interesting to see what they do. Review collected by and hosted on G2.com.

Clear communication throughout the course of the campaign Review collected by and hosted on G2.com.

I don't think I have come across anything negative Review collected by and hosted on G2.com.

Strong communication from the team and useful analytics and wrap up post campaign. Review collected by and hosted on G2.com.

Nothing! The team were great to work with. Review collected by and hosted on G2.com.

The first time I met II was at a trade show, and I was treated to nearly an hour's free content strategy advice, and I was struck by their expertise and passion. SO I asked for their help in modernising our annual report and creating something that was easier to digest visually. The following year we were struggling with resources so it was natural to involve them at the very start of the project, where they helped formulate style, design and wrote copy. I liked how we worked collaboratively together and how well managed the projects were. Review collected by and hosted on G2.com.

Nothing! The projects weren't the easiest to work on and the team handled them with grace and through to a great execution! Review collected by and hosted on G2.com.

Inbox Insight allowed us to ask custom questions above and beyond the standard firmographic targeting options. We are a very niche product in an industry that is very slow to move and has an extremely well-established and dominant player. We know we do best with companies that don't currently offer group health insurance and don't have an HR department but those weren't options in the standard firmographics. The ability to add questions and filter leads by these data points was a really nice feature.

We also only paid for leads that met the specific criteria we set. Granted, the CPL went up as we added more targeting criteria, but we only had to pay for the leads that met the criteria we wanted instead of having to pay for all the leads that come through on a specific piece of content. Review collected by and hosted on G2.com.

Even though Inbox Insight delivered on the promised number of leads, we didn't get a single sale out of it, even with a lookback window of over a year. I can't blame everything on Inbox Insight because that's not fair. There's more that goes into turning a cold content lead into revenue than just the initial interaction with the first piece of content, so I'm sure there were issues with the nurture and sales process we had in place to handle the leads we received from Inbox Insight. That said, we tweaked the nurture program and sales process during our commitment to try to better meet the leads where they were at on the buyer's journey, and we still didn't see improvement from a revenue standpoint. Review collected by and hosted on G2.com.

The account management provided by the team at Inbox Insights was excellent. They were always on hand to help and very open in sharing results and asking for more content when required. Review collected by and hosted on G2.com.

The campaign took a little longer to fulfil than first planned, but this wasn't an issue for us. Review collected by and hosted on G2.com.

Account service is great. Everyone that works there, whether in the Sales team or the Operations team are quick to respond, lovely to deal with and don't mess about! They consistently perform well and have been a key preferred partner of our agency for years.

Additionally, as a company, they have always stayed true to honing their craft. Lead Generation is fundamentally essential in B2B marketing, has been for years, and the Inbox Insight team are dedicated to delivering leads that matter by leveraging their data and their collective experience. Review collected by and hosted on G2.com.

Nothing - in a word, they are consistent in delivery Review collected by and hosted on G2.com.

The team is extremely fast and professional. They matched design templates to our brand palette effortlessly and created white paper content within a matter of days. Their lead and audience dashboard is also one of the best I've seen. The level of data captured is terrific. This product was clearly thought out and tracked. Review collected by and hosted on G2.com.

No dislikes from what I've seen. We did have some miscommunications with invoicing but that was settled relatively quickly and the Inbox Insight team was willing to work with us on those terms as well. Review collected by and hosted on G2.com.

A very clear method of receiving the latest batch of leads, along with the exact details that BigCommerce requires to be able to upload and reach out to them. Review collected by and hosted on G2.com.

Sometimes there can be bad quality leads or a bit too many leads from a single company. Review collected by and hosted on G2.com.

They have been incredible in helping us generate pipelines for various ICP's in efforts to achieve targets. Review collected by and hosted on G2.com.

In many cases, leads are delivered once a week. Sometimes they can go stale, hence we need to create cadences around lead gen. Review collected by and hosted on G2.com.