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Ignitium Reviews & Provider Details

Nate S.
NS
Sr. Brand Manager Marketing
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

We chose to work with Ignitium due to their flexibility and customization in partnering with us. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

I'm not sure there's a downside with working with Ignitium. Any downside in the partnership is due to our lack of technologies, pull through, etc. Review collected by and hosted on G2.com.

Recommendations to others considering Ignitium:

We happened to be in the crawl stage of our ABM journey and we're now walking to our way to running. We wouldn't have gotten there by ourselves and would recommend others that are in any stage of an ABX journey to at least explore what Ignitium can do to augment your efforts. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

Our B2B audience is nuanced and have been able to target specific individuals in key accounts with appropriate, timely messages. It's help sharpen our approach to timely, personalized, relevant marketing. It also allows are sales team to engage key accounts and individuals at the top of the sales funnel. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks for the kind words Nate! Appreciate you and the team, it's been a great partnership!

Ignitium Overview

What is Ignitium?

Ignitium creates composable ABX platforms for enterprise B2B organizations to orchestrate account-based experiences at scale. Since 2010, we’ve helped launch world-class ABM programs, creating pipeline for enterprise and hypergrowth SaaS companies like Okta, HPE, Verizon and C3. Ignitium operates at the cutting edge of technology, intent data and human expertise so GTM teams can get in front of the right people at the right time, every time.

Ignitium Details
Provider Website
Languages Supported
Czech, Danish, German, English, French, Hindi, Indonesian, Italian, Japanese, Korean, Malayalam, Dutch, Norwegian, Polish, Portuguese, Romanian, Spanish, Swedish, Turkish
Services Offered
Account Based Marketing
Locations Serviced
Canada, Germany, Spain, France, + 12 more
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Provider Description

Ignitium is a leading ABX Orchestration solution provider specializing in driving target account engagement and pipeline for B2B enterprises. Since 2010, we have partnered with leading revenue teams to launch and scale account-based marketing programs. We engage target accounts effectively by leveraging a combination of technology, AI, and human expertise. Our platform offers tailored account-based experiences, ensuring marketing efforts align precisely with sales efforts and business goals. Ignitium offers expert guidance to help conquer even the most complex and lengthy sales cycles.


Seller Details
Seller
Ignitium
Company Website
Year Founded
2010
HQ Location
Spokane, WA
Twitter
@IgnitiumAgency
58 Twitter followers
LinkedIn® Page
www.linkedin.com
61 employees on LinkedIn®
Description

Ignitium is a technology vendor specializing in cloud solutions and digital transformation services. They offer a range of services including cloud migration, application development, and managed IT services, focusing on helping businesses leverage technology to enhance operational efficiency and drive innovation. For more information, visit their website at [ignitium.com](https://www.ignitium.com/).


Eric A.
EA
Overview Provided by:

Recent Ignitium Reviews

Verified User
C
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Full-service, knowledgeable, innovative ABX"
Ignitium dashboards gave us rich insights into prospect engagement , lead enrichment, and content performance. Convenient automations fed into o...
Amber R.
AR
Amber R.Mid-Market (51-1000 emp.)
5.0 out of 5
"Best Ad Engagement Platform...Ever."
DOMO dashbard Weekly Alerts The team is spectacular and well versed.
Aimee S.
AS
Aimee S.Mid-Market (51-1000 emp.)
4.0 out of 5
"Integrated Marketing Consultant"
ABM advisment, agility and collborative approach to strategy.
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12 out of 13 Total Reviews for Ignitium

4.8 out of 5
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12 out of 13 Total Reviews for Ignitium
4.8 out of 5
12 out of 13 Total Reviews for Ignitium
4.8 out of 5
G2 reviews are authentic and verified.
Verified User in Computer Software
CC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

Ignitium dashboards gave us rich insights into prospect engagement , lead enrichment, and content performance.

Convenient automations fed into our CRM dynamic lists and allowed us to incorporate Ignitium campaigns into our own lead scoring easily.

Ignitium is also very good at optimizing media budget allocation on LinkedIn. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Landing pages are built on Folloze for PBAs and could have benefited from more creative /format flexibility.

It can be slow to get a campaign up and running, as with any 3rd party partner.

Not much else to dislike; Ignitium's offering is very rich and comprehensive! Review collected by and hosted on G2.com.

Recommendations to others considering Ignitium:

If you're looking for a full-service ABX partner that can do everything from strategy to creative to execution and reporting, Ignitium should be where you start. I started working with Ignitium knowing very little about ABX and they got us up to speed and beyond. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

Ignitium helped our very small marketing team get targeted content in front of extremely specific, niche, target audiences. This likely helped shorten our sales cycle and helped us identify engaged prospects. Review collected by and hosted on G2.com.

TJ N.
TN
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

The people. I have had the opportunity to work with various members of their teams, and they are all experts in their respective fields. They don't just check the boxes; they bring new strategies and tactics to push organizations to the next level. While other agencies may simply complete the work and move on, Ignitium is different—they truly understand your business and offer genuine strategic insight. We consider Ignitium an extension of our internal team, not just an agency we work with. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

There is not really a downside to working with them. Review collected by and hosted on G2.com.

Recommendations to others considering Ignitium:

Whether you're looking for an end-to-end agency to execute campaigns or a strategic partner to help you launch or scale your ABM program, they are the best out there. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

To successfully execute ABM/ABX at scale and achieve impactful results, you need a unique and creative team that not only understands ABM but also excels at orchestrating complex campaigns across marketing, sales, content, and creative functions. Ignitium addresses this need by providing a fully tailored ABM solution that meets the specific requirements of my organization, offering end-to-end services, including digital strategy, measurement, martech integration, sales enablement, and more. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks for the kind words, TJ! We truly appreciate you, the team, and our ABX partnership!

Amber R.
AR
Member
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

DOMO dashbard

Weekly Alerts

The team is spectacular and well versed. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Would be nice to be able to set up and manage alerts as an admin without having to loop in a CSM. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

Ignitium helps us see which accounts/prospects are engaging with us via LinkedIn and has comprehensive data points via the DOMO Dashboard to help our sales, marketing and SDR team make real time and strategic decisions on which folks to target with what messaging/strategies. Having alerts set up for each of our SDR/AE pair really helps the team see everything holistically, and it's something they look forward to reviewing every Monday morning. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks for the kind words, Amber! Awesome to see the impact the team is having with the campaigns, and the way in which you're enabling the sales reps! I've shared your note about alerts with the Product team, I believe that we can enable that for you in the new app environment... I'll confirm if that's something we can roll now and update you. Much thanks.

Aimee S.
AS
Advisor
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

ABM advisment, agility and collborative approach to strategy. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Lenghty onboarding with clients IT deparment due to required system access levels to make them successful. Could have used more help internally to champion dashboards and enablement. Advisement on abm integration holistically outside of owned ABM execution channels. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

I teamed up with Ignitium to deliver a clients first-ever operationalized ABM pilot campaign. We worked in partnership to drive sales and marketing alignment, campaign strategy and execution orchestration for a quick 90-day pilot program. Despite the short runway, Ignitium was able drive 30% more pipeline from accounts within the pilot campaign. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks for your partnership, Aimee! It's been great to see the quick wins!

Brittney O.
BO
Director, Campaign Marketing
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

Their PBA solution is my favorite right now due to how well-received this specific tactic is with our internal stakeholders. I also love how Ignitium always comes to us with new tactics and approaches that will optimize our program. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Nothing comes to mind. I've worked with Ignitium over 4 companies and will keep onboarding them onto future companies. Review collected by and hosted on G2.com.

Recommendations to others considering Ignitium:

Leverage Ignitium's expertise. Oleg has an exceptional team, bringing a wealth of knowledge and techniques that will benefit any company looking to optimize their ABM program. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

Ignitium is a full-serivce ABM agency that has helped us tremendously in launching and scaling campaigns. They've mastered a PBA approach that yields greater match rates than any other platform I have vetted. They have optimized our ABM platform to provide the most comprehensive results. Ignitium is equipped with a team of best-in-class experts in the field, versed a variety of tactics and technologies crucial to any ABM strategy. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks so much for the kind words, Brittney! We have several 3x clients, but if memory serves, you may be at the top of the leaderboard as our first 4x client! Appreciate you and your partnership. 🤝🏻

Erica B.
EB
ABM Practice Manager, AEC, Americas Demand Generation
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

Their ABX dashboard, contact-based ad targeting, and their team’s ability to be an extension of the Okta marketing team from program enablement to digital execution, has helped us really penetrate and engage our target account with a best-in-class ABX strategy. There is no way we could have built a program like this internally. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Some automation/ workflow suggestions while innovative, it's hard to get our internal ops support to make them a reality so we have to find work-arounds. Review collected by and hosted on G2.com.

Recommendations to others considering Ignitium:

Content / copy / creative isn't their strength, so we leverage other agencies for this. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

Ignitium is a key partner in the execution of our ABX strategy. I’ve been working closely with Ignitium for the past 2.5 years, and have been impressed with their ABX offering + ability to consistently optimize and scale our program. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks for being a great partner, Erica! The team is thrilled to continually grow the programs impact. I know we do a lot of Folloze work with you currently, and we have some other new innovations coming out this quarter on the creative ops side... I'll send you info on that later this month to get you early access!

Matt M.
MM
Head of Global Digital Marketing
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

The team at Ignitium, Noah and Chance in particular, have been very responsive and supportive to any questions our team may have. It really does feel like they are an extension of the team. We can trust them to run many aspects of this program with a high level of attention to detail. They have also been extremely knowledgable in our tooling systems, helping us come up with solutions for our rapidly growing business. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

No complaints! I've really enjoyed working with the team. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

The team at Ignitium is helping us create, run and optimize a global ABM program. They have been extremely helpful to provide insights, best practices, and coach our team every step of the way. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thank you for the kind words, Matt! It's been a pleasure partnering with you to scale the ABM program!

Laura V.
LV
Director, Enterprise Marketing & ABM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

Ignitium is THE authority on ABM/ABX and bring a level of knowledge around cutting-edge strategies that I haven’t found elsewhere.

They understand all ABM/ABX technologies & strategies (even ones you may not be thinking about yet) and operate as true partners to collaborate on ABM/ABX solutions to business challenge. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Nothing - I've loved working with Ignitium. Have worked with them for ~6 years across 2 companies Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

Generating Enterprise pipeline, improving velocity, measuring ABM/ABX

They operate as an extension of our team, helping to define ABM/ABX strategy, managing & customizing our ABM/ABX tech for our needs, running our full ABM ads program, and building customized reporting and dashboards Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks, Laura! Appreciate you, it's been a great partnership 🤝🏻 Cheers to the next six years! 🥂

Kristin J.
KJ
Marketing Strategy Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

They truly know what they're doing and lead the way. Very well organized to support us in building a world-class ABX program for our company. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Truly the only thing I dislike about Ignitium is that I didn't find them sooner! Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

They have helped us to build an ABX program that we just would not be able to accomplish internally. Their level of expertise and tech stack to support the program is truly unmatched. The team is wonderful and I can always count on them to answer my questions and help solve for any issues I may run into. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thank you, Kristin! The Kenco team has been absolutely wonderful to work with. It's been a great collaboration, and we are very thankful for the partnership!

Cyndee P.
CP
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Ignitium?

I love the team we work with. They are very organized, able to manage the mutliple programs we're running - each with their own unique needs and challenges, and they are always quick to turn around requests. They are an extension of the team and we couldn't do it without them. Review collected by and hosted on G2.com.

What do you dislike about Ignitium?

Honestly, there is nothing I dislike about working with Ignitium. Review collected by and hosted on G2.com.

What problems is Ignitium solving and how is that benefiting you?

I have been working with Ignitium for 6 or 7 years and our ABX program is what is today because of their industry expertise and technology know how. Review collected by and hosted on G2.com.

Response from Eric Agnew of Ignitium

Thanks for the kind words, Cyndee! The team appreciates you and your partnership on the program!