# Ignitium Reviews **Vendor:** Ignitium **Category:** [Account-Based Marketing Agencies](https://www.g2.com/categories/account-based-marketing-agencies) **Average Rating:** 4.7/5.0 **Total Reviews:** 45 ## About Ignitium Ignitium is a specialized enterprise account-based marketing (ABM) agency that operates as the ABX Orchestration Layer for complex B2B SaaS organizations. Designed for companies with high-value deals, long sales cycles, and multi-stakeholder buying committees, Ignitium transforms fragmented ABM programs into a coordinated revenue operating system. Rather than functioning as a standalone platform or campaign-based agency, Ignitium works above established technologies such as 6sense and Demandbase. It converts intent signals into synchronized buying-group activation, media orchestration, personalized engagement, and sales execution. By connecting intent data, identity infrastructure, buying-group intelligence, media channels, and CRM workflows into one unified motion, Ignitium enables enterprise teams to operate with precision and alignment. Ignitium primarily serves B2B SaaS organizations selling into enterprise accounts where complexity, scale, and revenue concentration risk require a structured, data-driven approach. These companies often struggle with disconnected signals, misaligned sales and marketing teams, incomplete buying-group visibility, and unclear attribution. Ignitium addresses these challenges by providing a managed orchestration layer that aligns platforms, processes, and teams around shared revenue outcomes. Core capabilities include signal aggregation and calibration, buying-group mapping, identity graph infrastructure, media and experience activation, and direct sales activation through integrated workflows. Ignitium does not replace existing ABM platforms; instead, it enhances and orchestrates them, filling gaps in signal weighting, stakeholder mapping, attribution modeling, and cross-channel coordination. This ensures that marketing and sales efforts are not isolated campaigns, but part of a unified enterprise revenue system. Organizations working with Ignitium gain improved pipeline velocity, stronger win rates across strategic accounts, and measurable ABM ROI tied directly to revenue impact. By operating as the ABX Orchestration Layer above the tech stack, Ignitium enables global SaaS revenue teams to move from disconnected dashboards to coordinated enterprise revenue execution. ## Ignitium Reviews ### 1. Expert Orchestration Meets Real-Time Execution **Rating:** 4.0/5.0 stars **Reviewed by:** Daniel H. | Recruitment Manager, Staffing and Recruiting, Mid-Market (51-1000 emp.) **Reviewed Date:** June 17, 2025 **What do you like best about Ignitium?** What I like most about Ignitium is their seamless collaboration and deep integration into our team. They operate as an extension of marketing, sales, and RevOps, always proactive, responsive, and goal-aligned. This combination of talent, process, and adaptability helps deliver personalized, data-driven ABX strategies at scale. **What do you dislike about Ignitium?** While Ignitium offers deep expertise and vibrant culture, their reliance on Folloze for landing pages limits creative flexibility—templates can feel rigid and uninspired. Additionally, campaign launches can take longer than expected due to coordination with an external partner, which impacts speed-to-market **Recommendations to others considering Ignitium:** If you're looking for an ABX partner that truly acts as an extension of your team, Ignitium is top-tier. Their deep ABM expertise and seamless collaboration—praised as "forward‑thinking" and “extension of our marketing team. Ideal for teams ready to scale with drive and agility. **What problems is Ignitium solving and how is that benefiting you?** Ignitium solves the disconnect between raw intent data and actionable revenue engagement. They integrate Demandbase insights into your CRM, automation, and ad platforms—aligning marketing, sales, and RevOps in real time. This orchestration ensures high-value accounts are activated through precise, multi-channel campaigns and dynamic sales plays, accelerating pipeline velocity and boosting conversion rates. ### 2. Ignitium is one of the most effective marketing firms out there **Rating:** 4.5/5.0 stars **Reviewed by:** Andrew N. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2025 **What do you like best about Ignitium?** Their hands-on approach to help us every step of the way. Their breadth of knowledge and experience is also helpful. They also are keeping up with the latest technologies to help both evaluate and implement the capabilities that will have the greatest impace. **What do you dislike about Ignitium?** They move so fast sometime, it is hard to keep up! **Recommendations to others considering Ignitium:** Be sure to include them in your evaluation if you are in the marketing for their relevant services. Their experience and success especially in account based marketing puts them as one of the best in my opinion. **What problems is Ignitium solving and how is that benefiting you?** I have worked with Ignitium at several companies helping me in marketing and sales operations supporting the Chief Revenue office and Director of Marketing build a solid account-based marketing engine to support pipeline growth. They architected their service around our feedback and approach to drive both awareness and inbound leads to support pipeline growth. Their experience has allowed them to build an efficient and comprehensive onboarding process designed with our goals in mind and also provide valuable insights into where we could have challenges or better alternatives. Reporting is key to understand what is working and what is not, and Ignitium is one of the best out there helping us address another problem for us. ### 3. ABX Partner for Success **Rating:** 4.5/5.0 stars **Reviewed by:** Patricia E. | Enterprise (> 1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** Ignitium's design team was exceptional at creating visually appealing ads that were personalized to our target accounts. Our account manager not only managed the execution but was proactive in suggesting strategic approaches and enhancements to our approach. The strategic insights we gained from the ad programs helped improve both brand relevance and conversion metrics. Their expertise in ABX orchestration elevated how we approach account-based marketing. **What do you dislike about Ignitium?** While our experience with Ignitium was largely positive, one potential area for improvement could be the speed of iteration on ad creatives or campaign adjustments. Occasionally, when we needed quick tweaks to certain ad assets based on live campaign feedback, the process felt slightly slower than expected. That said, it hasn’t been a major roadblock, and their team is always responsive and solutions-oriented, ensuring that any challenges are addressed with care. **Recommendations to others considering Ignitium:** If you’re looking for a partner to help amplify your ABX strategy and ensure your messaging resonates deeply with decision-makers in key accounts, Ignitium is a fantastic choice. Their ability to deliver highly personalized ads at various touchpoints will not only improve engagement rates but also provide visibility into the hidden activity of your target audience. Be prepared to work collaboratively; the better you share insights about your audience, the more effective the campaigns will be. **What problems is Ignitium solving and how is that benefiting you?** We worked with Ignitium to targeting decision-makers in our high-value accounts. As resource-limited org, we needed an outside partner to work with us to run our account-based and people-based ad programs. Their partnership benefited us by significantly improving engagement rates, boosting brand perception among decision-makers, and ultimately driving revenue. ### 4. Strategic ABM Partner That Delivers Real Results **Rating:** 5.0/5.0 stars **Reviewed by:** Alicia B. | Sr. Director of Marketing Operations & Analytics, Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** I’ve had the opportunity to work with Ignitium at two different companies while building ABX programs from the ground up. At the first company, ABX was a brand-new concept for most of the team, and Ignitium was instrumental in getting us up and running quickly—without sacrificing quality. They not only executed efficiently but also took the time to educate us throughout the process. Coming from the Marketing Operations side, I especially appreciated their deep expertise in the ABX tech stack. Their strong relationships with major MarTech vendors—and access to early BETA programs—gave us a real competitive advantage as early adopters of new features and functionality. Shout out to Rachel - you are an amazing Marketing/Product Operations leader! **What do you dislike about Ignitium?** Not a think comes to mind. I will definitely work Ignitum again in the future when possible. **What problems is Ignitium solving and how is that benefiting you?** Ignitium helped solve one of the biggest challenges in ABX: aligning sales and marketing to go after the right accounts, at the right time, with the right message. Their use of intent data and ABX orchestration has made it easier to identify in-market accounts and run personalized, multi-channel campaigns that actually drive engagement. They also integrate seamlessly with our existing tech stack, which made implementation smooth and low-lift for the ops team. When partnering with Ignitium, we've saw stronger account engagement, faster pipeline movement, and better overall ROI from the ABX efforts. ### 5. Exceptional Team with Deep ABX Expertise and Strong Focus on Outcomes **Rating:** 4.5/5.0 stars **Reviewed by:** Marie C. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** The Ignitium team brings deep expertise in Account-Based Experience (ABX) strategy and execution. Jackie Tanios, Emma Feeney, Maddy Cunningham, and the entire team are incredibly knowledgeable and collaborative. They don’t just deliver a strategy—they help you bring it to life through data-driven insights, personalized engagement, and strong execution. Their energy, responsiveness, and passion for delivering results distinguish them. **What do you dislike about Ignitium?** Honestly, nothing stands out as a negative. They're transparent, proactive, and fully invested in the success of our partnership. **Recommendations to others considering Ignitium:** Our experience with Ignitium has been exceptional. The team operates as a true extension of our marketing organization, bringing strong ABX expertise, technical skill, and a hands-on approach that drives impact. We genuinely view them as trusted partners in our growth strategy. **What problems is Ignitium solving and how is that benefiting you?** Ignitium has helped us elevate our ABX strategy by refining our audience targeting, personalizing our outreach, and identifying actionable insights from complex data. They've enabled us to better align sales and marketing, focus our resources on high-priority accounts, and improve our pipeline. The result: smarter campaigns, stronger engagement, and ROI. ### 6. 4th Time Repeat Customer **Rating:** 5.0/5.0 stars **Reviewed by:** Kristin Z. | Member, Mid-Market (51-1000 emp.) **Reviewed Date:** May 19, 2025 **What do you like best about Ignitium?** The people. Every team member I’ve worked with at Ignitium genuinely cares about our goals, what we’re trying to solve, and the best path to get us there. They don’t just execute — they partner. Their commitment to client success is evident in every interaction and ultimately reflected in the results. It’s rare to find a partner so aligned, thoughtful, and invested. **What do you dislike about Ignitium?** There’s honestly nothing I dislike — but like any in-demand partner, there can occasionally be limited capacity. That just means we need to be thoughtful and strategic in how we prioritize initiatives together. When we do, we always get strong outcomes. **Recommendations to others considering Ignitium:** If you’re looking for a strategic partner to help scale your ABM and demand generation efforts — whether you’re just getting started or looking to mature your existing programs — Ignitium is a standout choice. They operate as an extension of your GTM team, bringing expertise across Sales, Marketing, RevOps, and MOPs. Their people are thoughtful, invested, and truly care about helping you hit your goals. Just keep in mind that they’re in high demand — so it’s important to collaborate closely on priorities to make the most of the partnership. When you do, the results speak for themselves. **What problems is Ignitium solving and how is that benefiting you?** Ignitium has been instrumental in helping me scale our organization’s ability to run 1:1, 1:Few, and 1:Many campaigns by acting as a true extension of our go-to-market team — spanning Sales, BDR, Marketing Ops, RevOps, and Marketing. What sets them apart is their flexibility and depth of support across all stages of GTM maturity. Whether you're building an ABM practice from scratch, integrating it into an existing demand generation engine, or focusing on hyper-targeted, people-based 1:1 campaigns, they meet you where you are. They bring a rare combination of skilled people, proven processes, and frameworks, along with recommendations for best-in-class technologies that complement your existing stack. Beyond that, they're constantly innovating and evolving their approach to stay aligned with your business as it grows. I haven’t encountered another partner that delivers this level of integrated support across so many GTM functions. **Official Response from Eric Agnew:** > Thanks, Kris! It's been a great partnership 4x in a row. Appreciate you! ### 7. Ignitium Brings Structure, Scale, and Expertise to ABM **Rating:** 4.5/5.0 stars **Reviewed by:** Geoff F. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 14, 2025 **What do you like best about Ignitium?** What I like best about Ignitium is the seamless collaboration. They work like an embedded part of our team—responsive, proactive, and aligned with our goals. Communication is clear and consistent, and they’re always open to feedback or adjusting tactics based on evolving priorities. **What do you dislike about Ignitium?** I have used Ignitium three times across multiple companies and over time they have changed the way they package their offerings- Which is ok but it hasn't always been clear on what features and levels we were getting which caused some challenges internally. **Recommendations to others considering Ignitium:** If you're looking for a strategic ABM partner—not just another vendor—Ignitium is a great choice. They bring deep expertise, a collaborative mindset, and strong execution across channels. Make sure you come in with clear goals and an open line of communication—they thrive when treated as an extension of your team. **What problems is Ignitium solving and how is that benefiting you?** Ignitium is helping us solve the challenge of scaling account-based marketing with precision and efficiency. Before partnering with them, our ABM efforts were fragmented and lacked consistent execution across channels. Ignitium brought structure to our strategy—helping us identify the right accounts, personalize outreach at scale, and coordinate efforts across marketing and sales. **Official Response from Eric Agnew:** > Much thanks, Geoff, appreciate the kind words! 3x customer has you in an elite status... we might need to work on a frequent flyer program :-) ### 8. ABXcellence At-Scale! **Rating:** 5.0/5.0 stars **Reviewed by:** Dan F. | SVP Revenue Operations, Channels, Partners & Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 06, 2025 **What do you like best about Ignitium?** Their perpetual desire to improve. They are constantly asking "what else can we do to do deliver even more?" And the people are fantastic - smart, fun, focused, adaptive and consistently demonstrate thought leadership in this space. **What do you dislike about Ignitium?** Turnaround times can sometimes be slow depending on peak demand periods - like 1.5 weeks (I'm impatient sometimes). Content creation sometimes takes a lot of iteration due to our niche market which also has heavy regulatory and legal oversight complicating the review cycles. **Recommendations to others considering Ignitium:** do your homework on ABX strategy and motions ahead of time - it will help you ask the hard questions both externally and internally. ABX requires more investment internally than externally and be sure to ask question about what specific services they can provide / where the boundaries are. They are flexible but to get the most of this service it requires a little internal corporate soul searching to really figure out what your strengths are vs where a partner like Ignitium can bring the most value. **What problems is Ignitium solving and how is that benefiting you?** Getting unprecedented visibility and instrumentation on the buyer's journey and aligning tactics to accelerate time-to-revenue and improve conversions. For us, this was critical especially as we serve a niche market where precision and personalization in our ABX motions is critical in both targeting and message management. **Official Response from Eric Agnew:** > Thanks for the kind words, Dan! Appreciate you, the team, and our partnership... cheers! ### 9. A great Knowledgeable team to help support our Efforts **Rating:** 5.0/5.0 stars **Reviewed by:** Jim P. | Enterprise (> 1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** Our ignitium team also beings new opportunities and ideas on how we can improve or evolve our ABM efforts. Over the years we have evolved and matured our campaigns with the help of Ignitiuma and their team. They also being industry examples or Ideas, share how they see tools being used or improved and how that could impact us. **What do you dislike about Ignitium?** I cant think of anything we have struggled with while working with Ignitium. **Recommendations to others considering Ignitium:** Ignitium is a professional and experienced group that can start fresh with someone new to ABM or jump right in with seasoned or mature campaigns. **What problems is Ignitium solving and how is that benefiting you?** There isn't 1 specific problem Ignitium works to solve. We have brought many ideas and issues to our Ignitium team and they are always responsive and quick to jump on the issue and resolve or discuss what might be causing the issue and how to accommodate. ### 10. Campaign Leader **Rating:** 5.0/5.0 stars **Reviewed by:** Andrea B. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2025 **What do you like best about Ignitium?** Their ability to act as a true partner. Ignitium stays deeply aligned with our goals and is proactive in helping us optimize and evolve our programs. The Domo dashboard they built for us has been especially valuable—it gives our sales team the visibility they need to act quickly and confidently. **What do you dislike about Ignitium?** Honestly, there’s not much we dislike. Highly recommend **Recommendations to others considering Ignitium:** If you're looking for a partner who will go beyond execution and actually help you think strategically about revenue impact, Ignitium is a great choice. Be ready to collaborate closely—they’re most effective when treated as an extension of your team. **What problems is Ignitium solving and how is that benefiting you?** Ignitium has allowed us to become much more strategic in how we run our advertising programs and engage prospects. As a result, we’re seeing stronger alignment between marketing and sales, higher-quality pipeline conversations, and a more measurable impact on revenue. ### 11. Best in Class! **Rating:** 5.0/5.0 stars **Reviewed by:** Kari W. | Enterprise (> 1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** Their people, their expertise and what they deliver. They were an extension to our team and felt so close to them. I will bring them to every company I work at! They are top-notch. **What do you dislike about Ignitium?** There isn't anything I dislike about Ignitium. **Recommendations to others considering Ignitium:** 100% recommend using Ignitium in every way, shape and form. They bring so much to the table that other agencies aren't able to, plus they are the best group of people I have ever worked with. **What problems is Ignitium solving and how is that benefiting you?** Ignitium is unbelievable at orchestrating personalized, account-based experiences at scale. They make it so easy, they provide clean and clear data that's easy to share with C-suite leadership. They got us in front of the right decision-makers at the right time and have empowered us to run world-class ABM programs that are best in class. ### 12. Great Partnership with Ignitium **Rating:** 5.0/5.0 stars **Reviewed by:** Madison A. | Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2025 **What do you like best about Ignitium?** Our dedicated reps are the best, always available, proactive with recommendations, and incredibly helpful in turning data into actionable insights. Thanks to Ignitium's support, we've been able to better prioritize target accounts, personalize outreach, and align more effectively with sales. **What do you dislike about Ignitium?** There's nothing major that we dislike about Ignitium. **Recommendations to others considering Ignitium:** The real-time insights and robust data we receive have been instrumental in shaping our campaigns and driving measurable impact. I highly recommend Ignitium to any B2B marketing team looking to scale and optimize their ABM efforts **What problems is Ignitium solving and how is that benefiting you?** Ignitium gave us the data and tools needed to identify which accounts were interacting with our campaigns and where they are in the buyer journey. This level of visibility has enabled us to shift from a wide-net approach to a highly targeted ABM strategy. ### 13. Ignite your business with Ignitium! **Rating:** 4.5/5.0 stars **Reviewed by:** Rob H. | Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2025 **What do you like best about Ignitium?** Communication is clear and timely, and I appreciate how easy it was to get updates and ask questions. It's rare to find a service that combines reliability, affordability, and outstanding customer care, but Ignitium truly delivers. **What do you dislike about Ignitium?** Care should be take to explain the technology to unfamiliar people. **Recommendations to others considering Ignitium:** I highly recommended to anyone looking for a cutting-edge, hassle-free and satisfying experience. I’ll definitely be returning in the future! **What problems is Ignitium solving and how is that benefiting you?** I am thoroughly impressed by Ignitium's professionalism and quality of support I receive. From start to finish, the process was smooth, efficient, and exceeded my expectations. Emma and Maddy are friendly, knowledgeable, and go out of their way to ensure everything is handled promptly and with care. ### 14. Excellent partners and amazing data insights **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2025 **What do you like best about Ignitium?** Our account team is just incredible! They bring such positive energy to every meeting and exchange, and they have moved quickly to help us reach our company goals. They are very collaborative and willing to jump in where needed to support any gaps that we have within our in-house marketing team. I am so impressed by the level of performance data I've seen from Ignitium. As a content marketer and creative partner, it's so useful to know which ads and assets are performing the best, what types of imagery are resonating, etc. The creative team at Ignitium has been so proactive about updating our landing pages and ads when they notice changes to our brand or products as well. **What do you dislike about Ignitium?** In working with any outside partner, it can be difficult to communicate the nuances of our brand messaging, tone, product functionality, etc., so there are times when I've had to give more feedback about ad copy. But I appreciate how well the Ignitium team has received that feedback, how quickly they implemented it, and how much they have adapted to fit our house style over time. **What problems is Ignitium solving and how is that benefiting you?** Ignitium has helped us scale our demand generation efforts, so we're running more targeted campaigns for specific personas and companies. As a content marketing leader, I'm really grateful that Ignitium can leverage the work that my team has done, personalize it based on their expertise, and use it to reach all of the different groups who could benefit from our products. ### 15. Experts in ABX Strategy and LinkedIn Execution **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** May 22, 2025 **What do you like best about Ignitium?** Their team brings deep expertise in LinkedIn strategy, knows how to personalize campaigns at scale, and is constantly optimizing performance based on data. They act like a strategic partner, not just a vendor—they’re proactive, responsive, and consistently bring smart ideas to the table. **What do you dislike about Ignitium?** Our business isn’t a traditional SaaS model, so it takes time to fully understand our motion and nuances. While Ignitium is strong on execution—especially on LinkedIn—we sometimes felt limited in terms of broader strategic support across multiple channels. Expanding beyond LinkedIn or activating additional tactics often required more investment, and at times, our program felt too narrowly focused without the cross-channel strategy we were hoping for. **What problems is Ignitium solving and how is that benefiting you?** Ignitium is helping us build our account-based marketing efforts on LinkedIn by taking the complexity out of campaign execution. They’ve solved challenges related to audience segmentation and organizing our insights and data to match our business outcomes. As a result, we’ve seen engagement from our target accounts, more efficient use of ad spend, and the ability to drill down to show how the program is performing. ### 16. Top Tier ABM Agency **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** What stands out most is their strategic partnership approach. They’re not just a vendor, they act as an extension of our ABM team. The team brings innovative ideas to the table and is always looking for ways to optimize our efforts. Their expertise across platforms and tactics allows us to move quickly from planning to execution. They are highly responsive, detail-oriented, and proactive in managing programs end-to-end—from segmentation and creative personalization to reporting and optimization. **What do you dislike about Ignitium?** One area with room for growth is the strategic follow-through once a campaign is launched. While their upfront planning and execution are strong, we’d love to see more proactive post-launch strategic guidance, quicker testing cycles, faster iteration, and more data-driven recommendations to evolve campaigns mid-flight. That said, their willingness to collaborate and adapt makes us confident that this is an area they can continue to strengthen. **Recommendations to others considering Ignitium:** If you're looking to scale your ABM efforts with precision, personalization, and strategic alignment, Ignitium is a fantastic partner. Be prepared to treat them as an embedded part of your team, they’ll deliver more value when there's open collaboration and trust. Whether you're early in your ABM journey or expanding a mature program, Ignitium can help you operationalize at scale and maximize impact. **What problems is Ignitium solving and how is that benefiting you?** Ignitium plays a critical role in scaling and operationalizing our account-based marketing strategy across all tiers (1:1, 1:few, and 1:many). Before working with them, it was a challenge to coordinate personalized campaigns at scale, align with sales on name, driving precision targeting, and providing strategic and tactical support. As a result, we've seen better engagement across our target accounts, stronger sales alignment, and measurable improvements in pipeline velocity and influence. ### 17. Loving it so far! **Rating:** 4.0/5.0 stars **Reviewed by:** Charlotte O. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 08, 2025 **What do you like best about Ignitium?** The team is incredibly friendly, attentive and informed. As someone who is new to working with a marketing agency, they've helped me learn a lot about the fundamentals and the possibilities in a really positive way. **What do you dislike about Ignitium?** They're too far away for a spontaneous lunch or happy hour! **Recommendations to others considering Ignitium:** Don't be shy about asking questions or providing feedback - they always receive it really well and turn things around almost immediately. **What problems is Ignitium solving and how is that benefiting you?** As a start up we're a relatively unknown entity to most of our buyers. Ignitium is helping us change that by creating more brand awareness and generating new leads for us. **Official Response from Eric Agnew:** > Thanks, Charlotte! Appreciate you and your partnership! ### 18. An essential part of our ABM program **Rating:** 5.0/5.0 stars **Reviewed by:** James W. | Senior Marketing Manager, ABM, Enterprise (> 1000 emp.) **Reviewed Date:** May 12, 2025 **What do you like best about Ignitium?** The team at Ignitium are always providing analysis to optimize existing campaigns while also looking ahead to additional functionality as a market leader. **What do you dislike about Ignitium?** There is nothing significant to note. We'd like to use more of their functionality. **What problems is Ignitium solving and how is that benefiting you?** Every account-based marketer knows the challenge of identifying and engaging the right members of the buying team—with the right message, at the right time. Even more difficult is understanding how these targets are interacting and turning that insight into action. Ignitium overcome this challenge with highly targeted ads and advanced analytics, providing us with an advantage. **Official Response from Eric Agnew:** > Thanks James! We love working with you and the team, and appreciate your partnership! ### 19. Amazing Marketing Tool, Brilliant Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** May 22, 2025 **What do you like best about Ignitium?** The personal level of service from Ignitium with all the reporting keeps our ABM efforts timely, refreshed and adapting to our changing market and industry! **What do you dislike about Ignitium?** AMB is complex and there are so many options and paths to take it can be overwhelming. **Recommendations to others considering Ignitium:** Be patient. There is so much capability in Ignitium it takes a little bit of time to get it all optimized, and with some patience the team at Ignitium can make that optimization happen. **What problems is Ignitium solving and how is that benefiting you?** Account-based marketing with Ignitium has been the perfect initiative add to our Martech stack. The ability to target precisely our various segments, with timely ads and messages instantly created awareness and more engagement with our current and prospective accounts. ### 20. Great extension of your team **Rating:** 4.0/5.0 stars **Reviewed by:** Emily S. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** June 10, 2025 **What do you like best about Ignitium?** My CS team was amazing (shout out to Jackie!). They worked really hard to be responsive, thorough, and attentive. **What do you dislike about Ignitium?** They're heavily on PBAs while our company was looking for more strategic guidance. **Recommendations to others considering Ignitium:** Have your foundation strategy in place. Have clear goals, KPIs and reasons before executing PBAs. **What problems is Ignitium solving and how is that benefiting you?** Ignitium was great at helping us with operations and execution. This was invaluable as we had a very small team. ### 21. Data-Driven ABM Excellence – A Game-Changing Agency! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2025 **What do you like best about Ignitium?** Working with this ABM agency has been a game-changer! The team is sharp, their operations are seamless, and their killer dashboards provide incredibly insightful data. In B2B marketing and ABM, data is everything, and they’ve truly mastered it. Highly recommend! **What do you dislike about Ignitium?** Nothing comes to mind. I've worked with Ignitium before and will definitely onboard them onto future companies when possible. **Recommendations to others considering Ignitium:** Alright, fellow growth-seekers! Let's talk about conquering the ABM mountain. You know the drill: you're ready to supercharge your B2B strategy, but the reality hits – limited resources, data silos, and the daunting task of scaling personalized outreach. Sound familiar? 😅 We've been there, and let me tell you, finding the right ABM agency isn't just a "nice-to-have," it's a game-changer. Think of it as finding your ABM Sherpa – they guide you through the treacherous terrain and get you to the summit! Here's the secret sauce we discovered, and what you should be demanding from your potential partners: - Stop guessing, start knowing: Forget those "spray and pray" tactics! You need an agency that dives deep into your data, crafting laser-focused, data-driven outbound strategies. We're talking about precision targeting that feels like a personalized conversation, not a generic blast. Imagine knowing exactly which accounts are engaging and why! - Transparency? We're talking crystal clear: No more black boxes! You deserve full visibility into your program's performance and engagement. Think real-time dashboards that show you the impact of every touchpoint. You should be able to see the ROI, understand what's working, and adjust on the fly. This isn't just about reporting; it's about empowering you to make informed decisions. - Automation that amplifies, not complicates: Let's face it, manual execution is a time suck. You need an agency that leverages real-time insights and automation to streamline your execution. Think seamless workflows, personalized content delivery at scale, and the ability to react instantly to changes in your target accounts. This frees up your team to focus on what they do best: building meaningful relationships. Bottom line: Don't settle for an agency that just "does ABM." You need a partner that understands the challenges, brings data-driven expertise, and empowers you to scale your efforts. Look for a one-stop-shop that can help you optimize, visualize, and automate your way to ABM success. Your pipeline (and your sanity) will thank you! **What problems is Ignitium solving and how is that benefiting you?** As a SaaS company, we wanted to elevate our outbound outreach, gain better visibility into program performance, and track account engagement more effectively. However, implementing ABM came with challenges—limited resources, fragmented data, and difficulty scaling personalized outreach. Ignitium helped us streamline our ABM strategy, providing killer dashboards with real-time insights, improving account targeting, and ensuring our efforts were data-driven and measurable. Their expertise transformed our approach, making ABM execution seamless and impactful. ### 22. Truly the best at what they do **Rating:** 5.0/5.0 stars **Reviewed by:** Jonathan A. | Retention & Expansion Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2025 **What do you like best about Ignitium?** Ignitum is a team of true professionals who are willing and able to assist you every step of the way. **What do you dislike about Ignitium?** There is nothing bad I can say about the engagement we had with this team. **What problems is Ignitium solving and how is that benefiting you?** To enhance our marketing, we aimed to expand our LinkedIn presence and increase brand recognition among current and prospective customers. Ignitium provided valuable guidance by developing campaign ideas, creating ad copy, and serving as a helpful resource throughout this process. **Official Response from Eric Agnew:** > Thanks for the kind words, Jonathan! Appreciate you! ### 23. A great team for our comapnies ABM strategies **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** May 14, 2025 **What do you like best about Ignitium?** Their strategic approach to ABM and deep understanding of people-based targeting is impressive. Team is super responsive, collaborative, and proactive in bringing ideas to the table. **What do you dislike about Ignitium?** There’s occasionally a learning curve in aligning internal systems with their workflows, particularly in the beginning. Some reporting could be more self-serve or customizable. **Recommendations to others considering Ignitium:** If ABM is a priority for your organization and you're looking to scale personalized outreach across channels, Ignitium is a strong partner. **What problems is Ignitium solving and how is that benefiting you?** Ignitium has been instrumental in helping us reach and influence our most valuable target accounts using a people-based advertising strategy. This has helped the company create a lot of opportunities. **Official Response from Eric Agnew:** > Much thanks, appreciate the kind words! ### 24. ABM Growth Accelerators **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** May 23, 2025 **What do you like best about Ignitium?** Ignitium is the incredible strategic partnership they're able to build with our team. They truly take the time to understand our goals and challenges, and then translate that into a clear, actionable strategy. It's not just about executing tasks; it's about building a roadmap for success together. **What do you dislike about Ignitium?** There are no aspects of working with Ignitium that I dislike. **What problems is Ignitium solving and how is that benefiting you?** Ignitium helped us understand exactly what ad messaging and creatives resonated with our personas. Their insights on colors, imagery, and content sharpened our targeting. ### 25. Full-service, knowledgeable, innovative ABX **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** January 03, 2025 **What do you like best about Ignitium?** Ignitium dashboards gave us rich insights into prospect engagement , lead enrichment, and content performance. Convenient automations fed into our CRM dynamic lists and allowed us to incorporate Ignitium campaigns into our own lead scoring easily. Ignitium is also very good at optimizing media budget allocation on LinkedIn. **What do you dislike about Ignitium?** Landing pages are built on Folloze for PBAs and could have benefited from more creative /format flexibility. It can be slow to get a campaign up and running, as with any 3rd party partner. Not much else to dislike; Ignitium's offering is very rich and comprehensive! **Recommendations to others considering Ignitium:** If you're looking for a full-service ABX partner that can do everything from strategy to creative to execution and reporting, Ignitium should be where you start. I started working with Ignitium knowing very little about ABX and they got us up to speed and beyond. **What problems is Ignitium solving and how is that benefiting you?** Ignitium helped our very small marketing team get targeted content in front of extremely specific, niche, target audiences. This likely helped shorten our sales cycle and helped us identify engaged prospects. ### 26. The best in the biz **Rating:** 5.0/5.0 stars **Reviewed by:** Kevin C. | Director of ABM, Enterprise (> 1000 emp.) **Reviewed Date:** May 08, 2025 **What do you like best about Ignitium?** Expertise, customer experience, and innovation. **What do you dislike about Ignitium?** Price points can be hard to justify for companies with smaller deal sizes. **Recommendations to others considering Ignitium:** All around amazing, transparent support for ABX strategy, tool implementation, and pipeline acceleration. **What problems is Ignitium solving and how is that benefiting you?** Scaling and orchestrating ABX in any organization requires deep experience and tactical rigor. Ignitium is the gold standard. **Official Response from Eric Agnew:** > Thanks Kevin, but we think YOU'RE the best in the biz! Appreciate you! ### 27. A team with a great deal of know-how **Rating:** 5.0/5.0 stars **Reviewed by:** Maria Alejandra P. | Distributor Business Manager for Colombia, Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2025 **What do you like best about Ignitium?** The team is extremely knowledgeable, which makes everything easier. **What do you dislike about Ignitium?** Everything was very easy with them, thanks for the support! **What problems is Ignitium solving and how is that benefiting you?** Ignitium helped us position an ABM strategy globally and explained what we needed to achieve it. They helped us work more closely with the sales team. **Official Response from Eric Agnew:** > Much thanks, appreciate the kind words! ### 28. Great strategic partners for our ABM efforts **Rating:** 5.0/5.0 stars **Reviewed by:** Braden P. | Sr. Demand Gen Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** PBAs provide a unique and valuable level of insight for our sellers. **What do you dislike about Ignitium?** I'm happy with our partnership with Ignitium. **What problems is Ignitium solving and how is that benefiting you?** Ignitium helps with account scoring, contact mapping, ABM orchestration - they are excellent strategic partners, and they always deliver what they promise. ### 29. Great ABM partner! **Rating:** 4.5/5.0 stars **Reviewed by:** Andres R. | Director, ABM and Paid Media, Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2025 **What do you like best about Ignitium?** They understand ABM best practices and MarTech stack integration. Their team is great and knowledgeable! **What do you dislike about Ignitium?** The experience with Ignitium is very positive. **What problems is Ignitium solving and how is that benefiting you?** Ignitium is helping us to develop our ABM digital program, they have been instrumental to scale the program. ### 30. The Ignitium Team is the best! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services **Reviewed Date:** May 08, 2025 **What do you like best about Ignitium?** Their expertise in the ABM world. They also have a analytics dashboard that is comprehensive and enables us to monitor the engagement across our ABM programs. **What do you dislike about Ignitium?** N/A - nothing comes to mind and I really enjoy working with Ignitium. **What problems is Ignitium solving and how is that benefiting you?** Our company has been working with Ignitium for years. The team is stellar! They are strategic, responsive, and a joy to work with. They really know ABM inside and out and have helped us scale our GTM efforts. **Official Response from Eric Agnew:** > Much thanks, appreciate the kind words! ### 31. Excellent partners, Even better results **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.) **Reviewed Date:** May 08, 2025 **What do you like best about Ignitium?** They're always two steps ahead -- whenever a question arises, they've already thought about it , created a report/solution for it. **What do you dislike about Ignitium?** They are purely an ABX agency for us, I can't speak to any of their other skill sets (or lack there of). **Recommendations to others considering Ignitium:** The best ABX partners we've ever had. **What problems is Ignitium solving and how is that benefiting you?** Ignitium brought us an innovative ABX solution, allowing us to target and spend money only the customers we want. We've seen attributable pipeline generation and growth. **Official Response from Eric Agnew:** > Much thanks, appreciate the kind words! ### 32. Great ABM Partners **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising **Reviewed Date:** May 20, 2025 **What do you like best about Ignitium?** They're very knowledgeable with it comes to LinkedIn Ad mechanics and provide helpful suggestions on optimizations and creative best practices. **What do you dislike about Ignitium?** More proactive, hands-on support in the future would take their service to the next level. **What problems is Ignitium solving and how is that benefiting you?** Ignitium helped us to build and execute our ABM strategy with LinkedIn ads. We've been able to provide our sales team with warm leads and prove our LinkedIn ABM efforts are influencing sales. ### 33. Director of Demand Generation **Rating:** 4.5/5.0 stars **Reviewed by:** TJ N. | Enterprise (> 1000 emp.) **Reviewed Date:** August 19, 2024 **What do you like best about Ignitium?** The people. I have had the opportunity to work with various members of their teams, and they are all experts in their respective fields. They don't just check the boxes; they bring new strategies and tactics to push organizations to the next level. While other agencies may simply complete the work and move on, Ignitium is different—they truly understand your business and offer genuine strategic insight. We consider Ignitium an extension of our internal team, not just an agency we work with. **What do you dislike about Ignitium?** There is not really a downside to working with them. **Recommendations to others considering Ignitium:** Whether you're looking for an end-to-end agency to execute campaigns or a strategic partner to help you launch or scale your ABM program, they are the best out there. **What problems is Ignitium solving and how is that benefiting you?** To successfully execute ABM/ABX at scale and achieve impactful results, you need a unique and creative team that not only understands ABM but also excels at orchestrating complex campaigns across marketing, sales, content, and creative functions. Ignitium addresses this need by providing a fully tailored ABM solution that meets the specific requirements of my organization, offering end-to-end services, including digital strategy, measurement, martech integration, sales enablement, and more. **Official Response from Eric Agnew:** > Thanks for the kind words, TJ! We truly appreciate you, the team, and our ABX partnership! ### 34. Group Manager, Growth Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** March 28, 2025 **What do you like best about Ignitium?** Jackie and Katie are amazing to work with and so helpful. **What do you dislike about Ignitium?** Nothing here to dislike about Ignitium. They are amazing! **Recommendations to others considering Ignitium:** Use Ignitium to scale your ABM program and initiatives. They are true extensions of your team. **What problems is Ignitium solving and how is that benefiting you?** Ignitium has enabled our team to scale out our ABM program by running digital ABM at scale for us. They help with everything from reporting, to paid ad setup, and creative support, and the team is A+. ### 35. Best Ad Engagement Platform...Ever. **Rating:** 5.0/5.0 stars **Reviewed by:** Amber R. | Member, Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2024 **What do you like best about Ignitium?** DOMO dashbard Weekly Alerts The team is spectacular and well versed. **What do you dislike about Ignitium?** Would be nice to be able to set up and manage alerts as an admin without having to loop in a CSM. **What problems is Ignitium solving and how is that benefiting you?** Ignitium helps us see which accounts/prospects are engaging with us via LinkedIn and has comprehensive data points via the DOMO Dashboard to help our sales, marketing and SDR team make real time and strategic decisions on which folks to target with what messaging/strategies. Having alerts set up for each of our SDR/AE pair really helps the team see everything holistically, and it's something they look forward to reviewing every Monday morning. **Official Response from Eric Agnew:** > Thanks for the kind words, Amber! Awesome to see the impact the team is having with the campaigns, and the way in which you're enabling the sales reps! I've shared your note about alerts with the Product team, I believe that we can enable that for you in the new app environment... I'll confirm if that's something we can roll now and update you. Much thanks. ### 36. Consultative experts that adapt to our specific needs **Rating:** 5.0/5.0 stars **Reviewed by:** Nate S. | Sr. Brand Manager Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** August 02, 2024 **What do you like best about Ignitium?** We chose to work with Ignitium due to their flexibility and customization in partnering with us. **What do you dislike about Ignitium?** I'm not sure there's a downside with working with Ignitium. Any downside in the partnership is due to our lack of technologies, pull through, etc. **Recommendations to others considering Ignitium:** We happened to be in the crawl stage of our ABM journey and we're now walking to our way to running. We wouldn't have gotten there by ourselves and would recommend others that are in any stage of an ABX journey to at least explore what Ignitium can do to augment your efforts. **What problems is Ignitium solving and how is that benefiting you?** Our B2B audience is nuanced and have been able to target specific individuals in key accounts with appropriate, timely messages. It's help sharpen our approach to timely, personalized, relevant marketing. It also allows are sales team to engage key accounts and individuals at the top of the sales funnel. **Official Response from Eric Agnew:** > Thanks for the kind words Nate! Appreciate you and the team, it's been a great partnership! ### 37. Integrated Marketing Consultant **Rating:** 4.0/5.0 stars **Reviewed by:** Aimee S. | Advisor, Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2024 **What do you like best about Ignitium?** ABM advisment, agility and collborative approach to strategy. **What do you dislike about Ignitium?** Lenghty onboarding with clients IT deparment due to required system access levels to make them successful. Could have used more help internally to champion dashboards and enablement. Advisement on abm integration holistically outside of owned ABM execution channels. **What problems is Ignitium solving and how is that benefiting you?** I teamed up with Ignitium to deliver a clients first-ever operationalized ABM pilot campaign. We worked in partnership to drive sales and marketing alignment, campaign strategy and execution orchestration for a quick 90-day pilot program. Despite the short runway, Ignitium was able drive 30% more pipeline from accounts within the pilot campaign. **Official Response from Eric Agnew:** > Thanks for your partnership, Aimee! It's been great to see the quick wins! ### 38. Game-Changing ABM Partner Driving Exceptional Results **Rating:** 5.0/5.0 stars **Reviewed by:** Brittney O. | Director, Campaign Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** June 25, 2024 **What do you like best about Ignitium?** Their PBA solution is my favorite right now due to how well-received this specific tactic is with our internal stakeholders. I also love how Ignitium always comes to us with new tactics and approaches that will optimize our program. **What do you dislike about Ignitium?** Nothing comes to mind. I've worked with Ignitium over 4 companies and will keep onboarding them onto future companies. **Recommendations to others considering Ignitium:** Leverage Ignitium's expertise. Oleg has an exceptional team, bringing a wealth of knowledge and techniques that will benefit any company looking to optimize their ABM program. **What problems is Ignitium solving and how is that benefiting you?** Ignitium is a full-serivce ABM agency that has helped us tremendously in launching and scaling campaigns. They've mastered a PBA approach that yields greater match rates than any other platform I have vetted. They have optimized our ABM platform to provide the most comprehensive results. Ignitium is equipped with a team of best-in-class experts in the field, versed a variety of tactics and technologies crucial to any ABM strategy. **Official Response from Eric Agnew:** > Thanks so much for the kind words, Brittney! We have several 3x clients, but if memory serves, you may be at the top of the leaderboard as our first 4x client! Appreciate you and your partnership. 🤝🏻 ### 39. Great ABX partner with contact-based targeting! **Rating:** 4.5/5.0 stars **Reviewed by:** Erica B. | ABM Practice Manager, AEC, Americas Demand Generation, Enterprise (> 1000 emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Ignitium?** Their ABX dashboard, contact-based ad targeting, and their team’s ability to be an extension of the Okta marketing team from program enablement to digital execution, has helped us really penetrate and engage our target account with a best-in-class ABX strategy. There is no way we could have built a program like this internally. **What do you dislike about Ignitium?** Some automation/ workflow suggestions while innovative, it's hard to get our internal ops support to make them a reality so we have to find work-arounds. **Recommendations to others considering Ignitium:** Content / copy / creative isn't their strength, so we leverage other agencies for this. **What problems is Ignitium solving and how is that benefiting you?** Ignitium is a key partner in the execution of our ABX strategy. I’ve been working closely with Ignitium for the past 2.5 years, and have been impressed with their ABX offering + ability to consistently optimize and scale our program. **Official Response from Eric Agnew:** > Thanks for being a great partner, Erica! The team is thrilled to continually grow the programs impact. I know we do a lot of Folloze work with you currently, and we have some other new innovations coming out this quarter on the creative ops side... I'll send you info on that later this month to get you early access! ### 40. Ignitium has been instrumental in launching our ABM program **Rating:** 5.0/5.0 stars **Reviewed by:** Matt M. | Head of Global Digital Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Ignitium?** The team at Ignitium, Noah and Chance in particular, have been very responsive and supportive to any questions our team may have. It really does feel like they are an extension of the team. We can trust them to run many aspects of this program with a high level of attention to detail. They have also been extremely knowledgable in our tooling systems, helping us come up with solutions for our rapidly growing business. **What do you dislike about Ignitium?** No complaints! I've really enjoyed working with the team. **What problems is Ignitium solving and how is that benefiting you?** The team at Ignitium is helping us create, run and optimize a global ABM program. They have been extremely helpful to provide insights, best practices, and coach our team every step of the way. **Official Response from Eric Agnew:** > Thank you for the kind words, Matt! It's been a pleasure partnering with you to scale the ABM program! ### 41. Extension of our Marketing Team **Rating:** 5.0/5.0 stars **Reviewed by:** Laura V. | Director, Enterprise Marketing & ABM, Mid-Market (51-1000 emp.) **Reviewed Date:** June 21, 2024 **What do you like best about Ignitium?** Ignitium is THE authority on ABM/ABX and bring a level of knowledge around cutting-edge strategies that I haven’t found elsewhere. They understand all ABM/ABX technologies & strategies (even ones you may not be thinking about yet) and operate as true partners to collaborate on ABM/ABX solutions to business challenge. **What do you dislike about Ignitium?** Nothing - I've loved working with Ignitium. Have worked with them for ~6 years across 2 companies **What problems is Ignitium solving and how is that benefiting you?** Generating Enterprise pipeline, improving velocity, measuring ABM/ABX They operate as an extension of our team, helping to define ABM/ABX strategy, managing & customizing our ABM/ABX tech for our needs, running our full ABM ads program, and building customized reporting and dashboards **Official Response from Eric Agnew:** > Thanks, Laura! Appreciate you, it's been a great partnership 🤝🏻 Cheers to the next six years! 🥂 ### 42. Best partner for ABX / ABM for B2B **Rating:** 5.0/5.0 stars **Reviewed by:** Kristin J. | Marketing Strategy Manager, Enterprise (> 1000 emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Ignitium?** They truly know what they're doing and lead the way. Very well organized to support us in building a world-class ABX program for our company. **What do you dislike about Ignitium?** Truly the only thing I dislike about Ignitium is that I didn't find them sooner! **What problems is Ignitium solving and how is that benefiting you?** They have helped us to build an ABX program that we just would not be able to accomplish internally. Their level of expertise and tech stack to support the program is truly unmatched. The team is wonderful and I can always count on them to answer my questions and help solve for any issues I may run into. **Official Response from Eric Agnew:** > Thank you, Kristin! The Kenco team has been absolutely wonderful to work with. It's been a great collaboration, and we are very thankful for the partnership! ### 43. Best ABX partner! **Rating:** 5.0/5.0 stars **Reviewed by:** Cyndee P. | Enterprise (> 1000 emp.) **Reviewed Date:** June 24, 2024 **What do you like best about Ignitium?** I love the team we work with. They are very organized, able to manage the mutliple programs we're running - each with their own unique needs and challenges, and they are always quick to turn around requests. They are an extension of the team and we couldn't do it without them. **What do you dislike about Ignitium?** Honestly, there is nothing I dislike about working with Ignitium. **What problems is Ignitium solving and how is that benefiting you?** I have been working with Ignitium for 6 or 7 years and our ABX program is what is today because of their industry expertise and technology know how. **Official Response from Eric Agnew:** > Thanks for the kind words, Cyndee! The team appreciates you and your partnership on the program! ### 44. Strong ABX Partner **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Ignitium?** They are organized, they understand the nuances of an enterprise business with a very large and complex marketing organization and they are willing to accomodate all of our ideas. They have proven strong results for 2+ years now with our digital program. **What do you dislike about Ignitium?** Our systems don't fully integrate with the advanced ABX tactics Ignitium deploys, so we currently have to find workarounds to see the most impact. This is on our company vs on them, but it does impact the workflows. We are making improvements and advancesments on this daily though! **What problems is Ignitium solving and how is that benefiting you?** Ignitium is helping us operate our 1:Few and 1:1 ABX motion. They are an extension of our team and it would be impossible to scale the way we have without them. **Official Response from Eric Agnew:** > Thank you for the kind words! As the ABX Orchestration option that is purpose-built for Enterprise companies, it's great to hear of your positive experiences. If there are any other custom configurations that we can make to help support your unique systems and workflows, please let us know and our RevOps team can help collaborate on further customizations. ### 45. PBAs are a must in your ABM strategy! **Rating:** 5.0/5.0 stars **Reviewed by:** Jose I. | Senior Global Product Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Ignitium?** The team. They are always ready to support and our account managers are incredible! **What do you dislike about Ignitium?** I think DOMO is a great tool, but it could be better. We are currenty working with Ignitium to make it more personalized and easier to use! **What problems is Ignitium solving and how is that benefiting you?** We've been working with Ignitium to get in front of our target accounts and leverage contacts so our SDR team can reach out. **Official Response from Eric Agnew:** > Thanks for the kinds words Jose! Its be great to see how our People Based Ads (PBAs) drove pipeline in Q2. We agree that there should be a more personalized experience in DOMO... so much so in fact, that in Q3 we are about to roll out a brand new custom app for every client! 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