Ideally
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Ideally
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4.9 out of 5 stars
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Ideally Reviews & Product Details - Page 2

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Ideally Overview

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What is Ideally?

Ideally is the research platform purpose built for innovation and creativity. Ideally helps democratise insights, giving businesses of all sizes the ability to iterate and develop ideas effectively. By integrating customer feedback throughout the ideation process, it turns consumer testing into a dynamic, ongoing practice. Take risks, validate ideas, test messages, measure and evaluate in-market products. Or, ask anything, and get real consumer insights.

Ideally Details
Product Website
Discussions
Ideally Community
Languages Supported
English
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Seller Details
Seller
Go Ideally
Year Founded
2023
HQ Location
Auckland, NZ
LinkedIn® Page
www.linkedin.com
37 employees on LinkedIn®
Description

Ideally is an on-demand insights and innovation platform that enables clients to rapidly test concepts, ideas and messages with their target audience and receive robust answers overnight, at a price point 10x more affordable than conventional methods. The platform is self-service, using built-in generative AI to discover patterns and reveal opportunity. Coupled with a beautiful, easy-to-use UI, Ideally enables more people involved with ideas to use customer insights on a more regular basis. Our mission is to be a place ideas go to thrive - for ideas people to explore possibility, find opportunity, build confidence, and bring great ideas to life. We're helping incredible innovators of consumer goods and services such as Treasury Wines, KiwiBank, Spark, Tegel, Asahi, Southern Cross and more. Join us!

Joshua N.
JN
Overview Provided by:
Joshua Nu'u-Steele

Recent Ideally Reviews

Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Helps us to validate ideas and concepts with data"
I explored ideally for validating some concepts and idea with certain data points. It is a better platform for validating ideas for early stage con...
Read more
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"making concept testing a seamless experience!"
My first experience using Ideally was fantastic. We used it to concept test a new product in our pipeline, gaining valuable insights into consumer ...
Read more
Jemma C.
JC
Jemma C.Mid-Market (51-1000 emp.)
5.0 out of 5
"Seriously, Ideally is unreal(ly)"
We are an agency, and so far we have only used Ideally to test conceptual ideas out in the real world - and the results were INCREDIBLY interestin...
Read more
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Ideally Media

Ideally Demo - Home page
This is the Ideally home page, viewable once users login.
Ideally Demo - Ideally results page
This is one of the views that users have access to when it comes to seeing results of their tests in the platform.
Ideally Demo - Ideally 'ask me anything' page
This is where users can dig deeper into the results provided by Ideally, by asking questions of the data presented.
Ideally Demo - Ideally themes view
This view enables users to see the core themes that came through in the Ideally results for their tests.
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Have you used Ideally before?
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25 Ideally Reviews

4.9 out of 5
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25 Ideally Reviews
4.9 out of 5
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25 Ideally Reviews
4.9 out of 5
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Ideally Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for IdeallyQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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DM
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ideally?

Ideally helps test and validate ideas fast. The platform is intuative and easy to use, and the results are useful and meaningful. Review collected by and hosted on G2.com.

What do you dislike about Ideally?

As the sampe size grows we'll be able to get better results from niche groups. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Ideally helps us get near real time responses to products we're developing, ans we're developing them. The insights from testing with consumers help us shape products and devlop packaging that resonates with people. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ideally?

Intuitive and useful tool that's helpful for research and testing ideas quickly. Great support team with research experts on hand. Review collected by and hosted on G2.com.

What do you dislike about Ideally?

Currently no bad experiences - looking forward to added features and functionality as the platform expands. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Quick turnaround market tests for ideas and mindset. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
GM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
Guest users or non-business users of the software, not included in G2 scores.
What do you like best about Ideally?

Ideally is great help for us when making creative decisions and informing certain directions we may head in, or back-up ideas. It's a very quick turnaround which suits the pace we operate in and the team is always super helpful setting things up or advising on the best way to phrase something or configure a test. 10/10. Review collected by and hosted on G2.com.

What do you dislike about Ideally?

It would be good to filter out some of the more obscure responses - people that aren't contributing meaningfully. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Helping us to test out creative ideas and concepts. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ideally?

The team are incredibly agile and easy to work with. They can turn results around incredibly quickly and output it into a super digestable report. Love it! Review collected by and hosted on G2.com.

What do you dislike about Ideally?

No downsides! I'm a big fan of everything Ideally stand for and offer. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Quick and detailed industry and market analysis that the team don't have capacity to complete themselves or turnaound fast enough. Review collected by and hosted on G2.com.

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LJ
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ideally?

The fast turnaround of the research is gamechanging. Having external input and real time insights allows you to make decisions faster, but with more confidence. Review collected by and hosted on G2.com.

What do you dislike about Ideally?

Ranking option of different ideas would be useful as a built in feature/question. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Provides external feedback on product concepts and pack designs. It helps us understand what appeals to our customers and why. Review collected by and hosted on G2.com.

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Verified User in Consumer Goods
UC
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Ideally?

The platform was incredibily easy to use, with fast turnaround times that helped us quickly assess our concept. The team were so supportive and made the pricess smooth, even for a first timer. It saved time and provided valuable insights. I highly recommend! Review collected by and hosted on G2.com.

What do you dislike about Ideally?

There are minor restrictions when accessing the data such as the inability to segment data further however even with this the overall exeprience was postivie. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

understanding concepts and testing with consumers Review collected by and hosted on G2.com.

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CP
Head of Marketing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Ideally?

Well prcied for smaller business for which traditional testing companies are out of budget. Team is quick to respond, passionate and friendly Review collected by and hosted on G2.com.

What do you dislike about Ideally?

Look forward to seeing how the eveolve AB testing options Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Getting quick reads from our target markets, so we can make confident decisions Review collected by and hosted on G2.com.

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Grace C.
GC
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
What do you like best about Ideally?

Our client LOVED the experience with Ideally – as did we. Super helpful insights, great onboarding and awesome reporting. Review collected by and hosted on G2.com.

What do you dislike about Ideally?

Nothing. We loved it all. Speed, cost and presentation we're awesome. Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Customer insights for packaging design development. Review collected by and hosted on G2.com.

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EB
Brand Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ideally?

It's super insightful, easy to use and very quick turnaround. Great customer support. Review collected by and hosted on G2.com.

What do you dislike about Ideally?

Nothing! I think it's a really great platform! Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

Seeing how counsumers react to our product Review collected by and hosted on G2.com.

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Arvind S.
AS
Supply Chain Manager
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Ideally?

Sales outsourcing is effective manner for Growth output Review collected by and hosted on G2.com.

What do you dislike about Ideally?

Service response and customer response is not good Review collected by and hosted on G2.com.

What problems is Ideally solving and how is that benefiting you?

summarise and mine the data to find opportunity and possibility Review collected by and hosted on G2.com.

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