Best Software for 2025 is now live!
View the Winners
Gupshup
Editedit
Gupshup
By Gupshup
Show rating breakdown
4.4 out of 5 stars
See all 52 Gupshup reviews
Save to My Lists
Claimed
Claimed
This profile has been claimed by Gupshup, but it has limited features.
Do you work at Gupshup? Upgrade your plan to update branding and connect with profile visitors!

Top Rated Gupshup Alternatives

Sendbird
(85)
4.6 out of 5
Visit WebsiteNew Tab
SponsoredYou’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Wati
(323)
4.6 out of 5
FreshChat
(492)
4.4 out of 5
See all Gupshup Alternatives

Gupshup Reviews & Product Details

Editadmin
Khuteja Tul K.
KK
Senior Executive
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Gupshup?

Gupshup has multiple platforms like SMS and WhatsApp, RCS, Bot services and has good support and secrecy systems. It's user friendly and helps communicating with customers efficiently. Also they come up different use cases to help us grow our ROI's and use updated marketing practices available in the market. Also, they can handle the volume of communications to run smoothly during any flash sales or deals. Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

NA, the team is co-operative and helps tackle all problems but there are some times when the support responds late. Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Gupshup has multiple platforms like SMS and WhatsApp, RCS, Bot services and has good support and secrecy systems. The support team and the overall team is good. Through gupshup we have explored multiple new trends and ways to get better ROI's, be it different types of whatsapp templates, new rcs channel etc. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link

Gupshup Overview

Editedit
What is Gupshup?

Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia, the Middle East, and the United States to deliver better customer experience, and increased revenue while saving costs. Citibank, Akzo Nobel, Khan Academy, Unilever, MPL, Netflix, Flipkart, and Ola are a few of its leading clients. With a single messaging API for 30+ channels across voice, text, and chat, the Gupshup Conversation Cloud powers over 10 billion messages per month.

Gupshup Details
Discussions
Gupshup Community
Languages Supported
Afrikaans, Arabic, English, Persian, French, Hindi, Indonesian, Malay, Portuguese, Spanish, Thai, Vietnamese, Chinese (Simplified)
Show LessShow More
Product Description

Gupshup is an advanced bot and messaging platform.

How do you position yourself against your competitors?

- Completeness of platform across Conversational AI and cPaaS
- Proprietary AI Engine that drives adaptive interactions
- Historic context of the end-customer - Seamless integration with the enterprise systems and workflows
- Self-serve in real time: End-to-end fulfilment of workflows go much beyond simply relaying the information back to the customers
- Proactive communication to drive business outcomes

Seller Details
Seller
Gupshup
Year Founded
2004
HQ Location
San Francisco, US
Twitter
@gupshup
3,021 Twitter followers
LinkedIn® Page
www.linkedin.com
1,331 employees on LinkedIn®
Description

Gupshup enables better customer engagement through conversational messaging. We are the leading conversational messaging platform, powering over 6 billion messages per month. Across verticals, thousands of large and small businesses in emerging markets use Gupshup to build conversational experiences across marketing, sales and support. Our carrier-grade platform provides a single messaging API for 30+ channels, a rich conversational experience-building tool kit for any use case and a network of emerging market partnerships across messaging channels, device manufacturers, ISVs and operators. Businesses have made conversations an integral part of their customer engagement success.

Shashank B.
SB
Overview Provided by:
Shashank Bharadwaj

Recent Gupshup Reviews

Khuteja Tul K.
KK
Khuteja Tul K.Mid-Market (51-1000 emp.)
4.5 out of 5
"Powering Seamless Messaging for Businesses"
Gupshup has multiple platforms like SMS and WhatsApp, RCS, Bot services and has good support and secrecy systems. It's user friendly and helps comm...
Read more
Aastha M.
AM
Aastha M.Enterprise (> 1000 emp.)
4.5 out of 5
"Seamless Communication"
I've been using Gupshup to manage my customer communication. The platform is user-friendly, with intuitive tools for building automated workflows a...
Read more
Shalom F.
SF
Shalom F.Mid-Market (51-1000 emp.)
4.5 out of 5
"Gupshup as an efficient Whatsapp marketing communication tool"
Gupshup is easy to use, with a number of features to conduction various types of Whatsapp communications and helps in timely scheduling of campaign...
Read more
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Gupshup Media

Gupshup Demo - Gupshup Conversation Cloud
Acquire, engage, convert, and support your customers using the next-gen Conversational AI, CRM, CTX, and CX tools, in one unified platform
Gupshup Demo - Gupshup Advertise
Get superior return on ad spends with Click to Chat Ads. Generate new leads, qualify them efficiently, answer queries and convert more with Ads that Click to WhatsApp, Messenger and Instagram Direct.
Gupshup Demo - Gupshup Converse
Build 1:1 Customer Interactions that Drive Growth. Unlock the power of two-way business messaging across the customer lifecycle
Gupshup Demo - Gupshup Converse
Reduce customer tickets by resolving most queries with AI-powered chatbots and voice bots. Route other queries to live agents across web, messaging, and voice
Gupshup Demo - ACE LLM by Gupshup
Ace conversational experiences with an LLM designed to cater to your domain, function and audience, while meeting data privacy and residency requirements.
Answer a few questions to help the Gupshup community
Have you used Gupshup before?
Yes

51 out of 52 Total Reviews for Gupshup

4.4 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
  • Company SizeExpand/Collapse Company Size Filter
  • User RoleExpand/Collapse User Role Filter
  • CategoryExpand/Collapse Category Filter
  • IndustryExpand/Collapse Industry Filter
  • RegionExpand/Collapse Region Filter
The next elements are filters and will change the displayed results once they are selected.
  • Sort By:
    G2 Sort
51 out of 52 Total Reviews for Gupshup
4.4 out of 5
  • Sort By:
    G2 Sort
51 out of 52 Total Reviews for Gupshup
4.4 out of 5
  • Sort By:
    G2 Sort

Gupshup Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for GupshupQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Here's how.
Aastha M.
AM
Deputy Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Gupshup?

I've been using Gupshup to manage my customer communication. The platform is user-friendly, with intuitive tools for building automated workflows and personalized messaging.

Its integration with multiple channels like WhatsApp, SMS, and web push ensures that we can connect with our audience wherever they are, making our CRM campaigns highly effective.

What I love most is the reliability—messages are delivered on time, and the API performance is solid. Plus, their support team is prompt and helpful whenever we have questions. Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

I think tool should be more inclined towards integration with the CRM tool like Clevertap, Moengage. Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

All in one place like SMS, WA, Email. I don't have to rush to multiple places for my CRM needs. For a robust messaging solution, Gupshup is worth it. Highly recommended! Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Shalom F.
SF
Senior Marketing Retention Executive
Marketing and Advertising
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Gupshup?

Gupshup is easy to use, with a number of features to conduction various types of Whatsapp communications and helps in timely scheduling of campaigns and has easy integration with our marketing automation tools, with timely customer support. Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

It has more scope of making the whatsapp marketing better for end to end campaign management from business to consumer Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Gupshup is hlping in promoting and bringing about relevant information about the product or service to market which helps improve brand image and visibility to the customer along with helping in communicating relevant information and assisting with customer queries. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Amoolya K.
AK
Team Lead Customer Support
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Gupshup?

1) Gupshup has been very easy and effective BSP provider

2) They have easy implementation and Documentation

3) They have cloud APIs which helps for any API providers to implement them for faster service to be provided to the end customer

4) Gupshup has a very effective and good support team for any assistance required

5) Gupshup Documentation has helped for easy integration with our backend as a BSP Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

1) They dont have genric dashboard for all the team members Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

1) Gupshup has solved many cloud APIs problem with was not been solved by other BSPs

2) Gupshup has been very helful and quick with any issues raised

3) The API documentation is very easy for intergration and implementation Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Anuj G.
AG
Automation Specialist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Gupshup?

They have very good CSM and support team is very fast Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

Integration is bit difficult and some interfacee is very confusing Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

All the communicatino realted problems gets solved very easy Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Chirag D.
CD
Regional lead - Automobile Aftersales
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Gupshup?

Flexibility and teams ownership. Keep it up Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

More insights might help. Let's resolve together Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Connecting with customer with right CTA Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
mani V.
MV
ops team
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Gupshup?

easy to use time-saving , feedback support Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

slowness and sometimes facing refresh issues Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Gupshup addresses the need for streamlined and efficient conversational experiences across multiple channels, which benefits me by providing a robust platform for engaging with users and delivering relevant information and assistance effectively. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Shreyas P.
SP
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Gupshup?

I've been utilizing GupShup's WhatsApp and SMS marketing tools for a while. Our Customer Success Manager, Stuti Dubey, has gone above and beyond to make our experience rewarding. GupShup has proven to be an excellent asset to our marketing efforts.

The Ultimate Marketing Solution: GupShup

Gupshup offers us a potent set of tools for SMS and WhatsApp marketing that have made it feasible for us to interact with our audience in ways we never imagined. The platform's ease of use, dependability, and flexibility make it simple to develop compelling campaigns that produce noteworthy outcomes.

Stuti Dubey, our committed Customer Success Manager, has provided us with constant support and direction throughout our time with GupShup, which is one of its notable qualities. To make sure that our campaigns are not only successful but also customized to meet our unique demands, Stuti has consistently gone above and beyond. Her knowledge and dedication to our achievement have been crucial in helping us accomplish our marketing objectives.

I will conclude by emphasizing GupShup as your top choice for WhatsApp and SMS marketing. The software has unrivaled capabilities, and Stuti Dubey's commitment to making sure you succeed is simply admirable. Not only have GupShup and Stuti Dubey met our expectations, but they have continually surpassed them. I appreciate your excellent service. Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

- Reporting email should be more intuitive, dashboard-based

- Mobile app for quick review. Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

All of Above. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Shashikant S.
SS
CRM Associate
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Gupshup?

Simple Interface and not too complicated Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

Sometimes it takes a while to load the page Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Its basically bridging the gap between our company and our consumers.

The ease at which are able to get the template approved and send it to our users it's really helping us there. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Devesh V.
DV
Head of Operations & Technology
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Gupshup?

Easy to integrate with your product and setup Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

Nothing much, onboarding can be bit smoother Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Multi agents WhatsApp communication

Automated responses Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link
Verified User in Gambling & Casinos
AG
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic Review from User Profile
What do you like best about Gupshup?

We have been using Gupshup for quite some time now and our primary use case has been for SMS, RCS, & WhatsApp channel. There are a lot of players offering these services, but none come close to the quality, support, and the advanced capabilities gupshup has. The chatbot builder has been very instrumental in realizing the roi of WhatsApp & RCS channels. Our PoC is very responsive, and will cater to our queries/request with the utmost priority and makes sure that it get's closed asap. Review collected by and hosted on G2.com.

What do you dislike about Gupshup?

There are no major drawbacks as such in my experience. Review collected by and hosted on G2.com.

What problems is Gupshup solving and how is that benefiting you?

Currently, we are able to maximise our roi on whatsapp with the help of chatbots. Planning to scale this further for more use cases. Review collected by and hosted on G2.com.

Show More
Show Less
Helpful?
Share
Admin Approval Link

Gupshup Comparisons

Compare Gupshup vs. Wati
Compare Gupshup vs. Wati
GupshupVSWati
Compare Infobip vs. Gupshup
Compare Infobip vs. Gupshup
GupshupVSInfobip
Compare Gupshup vs. FreshChat
Compare Gupshup vs. FreshChat
GupshupVSFreshChat
Compare Gupshup ratings to similar products

Explore More

AI Regulations in the EU
Best Payroll Software
Out of Office Messages
Intent Data
Natural Language Understanding (NLU)
Writeup
Code Climate Velocity
Medium of Exchange
Pros and Cons Details
Gupshup